Seven Tips for Instagram Marketing - IM NewsWatch Newsletter, October 29, 2021
October 29th, 2021 at 7:20 am EST
Your Guide to Using Instagram Reels Ads
Instagram has created a new pool of opportunities for businesses and marketers to grow their businesses. Newly launched features like Reels also allow you to advertise and meet your ROI target. Social Media Examiner’s Corinna Keefe has published a comprehensive guide on getting started with Instagram Reels. She says, ” Instagram is pushing... [Read more]
Improving YouTube SEO with Analytics
When it comes to getting your video content indexed in the search results, it is important to attach relevant keywords to your video content. Apart from this, in-depth analytics can also help you get better video views. Yoast contributor Phil Nottingham has published a free guide ‘YouTube SEO: How to use analytics for your video strategy’... [Read more]
Facebook Ad Analysis and Automation: Save Time and Money [Video]
If you are spending too much time analyzing your Facebook ads and want to learn how often you should check in on your Facebook ads performance – here is a video published by Social Media Examiner. In this video, Facebook ads expert Tara Zirker shares a time-saving process for successfully managing your campaigns in just one day a month. You’ll... [Read more]
Research Daemon: Don’t spend a fortune outsourcing your content #ad
Content is the one thing that bloggers, website owners, social media influencers, product owners, and even affiliate marketers never have enough of. Because good content attracts people to your site or social media accounts. You must have that traffic to build your sales today and your long-term business for tomorrow. Whether it’s blog posts,... [Read more]
Importance of Understanding Your Audience [Podcast]
Search Engine Journal has published a new podcast episode ‘Importance of Understanding Your Audience’ featuring Chris Brogan and Brian Clark. Brent Csutoras says, “Chris Brogan and Brian Clark both join SEJ’s Loren Baker on this episode to discuss the importance of building an audience, the value of an email list, the importance... [Read more]
Guide to Optimize Your Landing Page for Better PPC
PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Unbounce contributor Josh Gallant has published an in-depth article on optimizing landing pages for better PPC performance. She says, “We’re here to show you how to get the best bang for your buck by cleaning up your... [Read more]
HubSpot’s Guide to Social Selling on LinkedIn
The concept of social selling refers to using social media platforms to boost your online sales. According to HubSpot, “Social selling on LinkedIn refers to using LinkedIn to find, connect, and build relationships with leads and prospects in hopes of driving sales.” HubSpot contributor Aja Frost has published a comprehensive guide on ‘Social... [Read more]
Kiire manages and grows your Instagram account using AI #ad
Kiire is designed to fully-automate and grow your Instagram accounts by doing all this and more. And, if you have a marketing agency, it can automate your clients' accounts, too. It does all this by handling all of the hard work that is needed to make sure your Instagram account thrives.... [Read more]
Building Brand Awareness and Authority with Your Content
Your content can be a key driving force in reaching out to more and more people online. With high-quality content, you can grow your chances of conversion. Skyword, Inc. contributor Rose de Fremery has shared some useful tips to help you use timely content to build brand awareness and authority. She says, “Here are some best practices for crafting... [Read more]
Ahrefs’ Guide to Organic Search
Organic search refers to the search results of a search engine that cannot be influenced by paid advertising. Organic search results are ranked according to their relevance to the search term. Ahrefs’ Head of Content, Joshua Hardwick has published a comprehensive guide on organic search. This guide covers the following: Types of organic search... [Read more]
Seven Tips for Instagram Marketing
Instagram is a fascinating and ever-changing social media platform. In the last five years, it has changed from being a photo-sharing app to a visual marketing powerhouse. With 600 million active users and counting, Instagram has become a staple social media channel for marketers around the world. The visual nature of the platform allows customers to... [Read more]
The Loci Cycle just launched, addresses Google’s Infographic Bias #ad
Chris Munch and Jay Cruiz have released The Loci Cycle. It is a multi-faceted piece of marketing software that will aid in many marketing scenarios. For example, it’s reported over 1/3 of search results contain Google’s “Image Box” and the Image Box appears around ‘up top’ (above the fold) 75% of the time. ... [Read more]
Capitalizing on Digital Marketing Micro-Moments
Image Source: Pexels Marketing has changed significantly over the last couple of decades. Just as our technological age has evolved to include tools to keep us all connected, so too have the ways companies deliver messaging changed in tandem. With each new leap in technology and online consumer behavior, the business world has had to develop fresh... [Read more]
Eight Tips to Optimize LinkedIn Company Page
With LinkedIn Pages, you can find your place in the world’s professional community. They help you drive brand awareness & quality engagement with professional audiences. Social Media Examiner contributor Anna Sonnenberg has shared eight useful tips to help you optimize your LinkedIn company pages. She says, “Is your LinkedIn company page... [Read more]
Four Steps to Choose Right Facebook Ads Bidding Strategy
There are several considerations when it comes to choosing the right ad bidding strategy for your Facebook ads. If your bid wins, you get the ad spot. If someone else wins, the money stays in your ad budget until another opportunity comes along. Social Media Examiner’s Corinna Keefe has shared four steps to help you choose the right Facebook ads... [Read more]
Augment Suite: increase conversions with Augmented Reality #ad
Augment Suite lets you sell a unique service that virtually no one else is offering but every business needs. It is setting up Augmented Reality campaigns for businesses. Using Augmented Reality in e-commerce involves letting people view objects they want to buy inside their real world environment.... [Read more]
How to Write Content That Ranks [Video]
Content creation is an ongoing task. And you have to adjust your strategy according to the search algorithms and by keeping your audience in mind. Neil Patel has published a new video ‘How to Write Content That Ranks in 2022’s Crazy SEO Landscape’ to help you create better content. He says, “Do you want to learn how to write content... [Read more]
Five Strategies to Improve Conversion Rate
Conversion rate optimization is the process of increasing the percentage of users or website visitors to take a desired action. Spiralytics contributor Dhru Mehta has shared five useful ways to improve your company’s conversion rate. He says, “If you, as an entrepreneur, are hoping for long-term success, then you should possess a strategy... [Read more]
Converting Instagram Followers Into Paying Customers [Video]
Getting more and more followers on social media and converting them into customers are two different things. It is important to present an irresistible offer to achieve better conversion rate. HubSpot has published a new video ‘How To Convert Instagram Followers Into Paying Customers’ to help you convert more followers into customers. If... [Read more]
Instant Traffic App: Traffic for your site or social media #ad
Instant Traffic App is an automated system available from a single dashboard that includes everything you need to generate sales by selling other people’s products. It includes multiple commission sources. You can make money using email, Facebook, Youtube, and multiple other sources, all from the dashboard. ... [Read more]
Nine Ways to Grow Your Instagram Reach
By growing your network on social media platforms, you can boost your sales. On Instagram too, you can achieve sales growth by reaching more people. Social Media Examiner contributor Corinna Keefe has shared nine useful ways to help you improve your Instagram reach. She says, “For business accounts, the algorithm rewards novelty: new content,... [Read more]
Why Intent and Design Is Important in Digital PR [Podcast]
Search Engine Journal has published a new podcast episode ‘Why Intent and Design Is Important in Digital PR’ featuring Gisele Navarro. Brent Csutoras says, “Our host Loren Baker sat down with the CEO of NeoMam Studios, Gisele Navarro, to talk about the importance of design and intent in Digital PR. Early in her career, Gisele started... [Read more]
CMI Highlights Content Marketing Myths and Missteps
Effective content marketing is a key to leading your business further. Quality content helps you persuade your audience and create more leads. Content Marketing Institute contributor Ann Gynn has compiled content marketing myths and missteps that hurt businesses. She says, “We asked presenters at the upcoming Content Marketing World what irritates... [Read more]
Tips for Successful Influencer Marketing Campaigns
Influencer marketing is a form of social media marketing involving endorsements and product placement from influencers, people, and organizations who have a purported expert level of knowledge or social influence in their field. Entrepreneur magazine contributor Christina-Lauren Pollack has shared some useful tips to run successful influencer marketing... [Read more]
Have You Tried These Link Building Tactics?
Link building is one of the prime ranking factors for websites when it comes to search engine optimization. Spiralytics contributor Oscar Florea has published an infographic highlighting some underrated link-building tactics that work surprisingly well. He says, “One of the most popular methods is guest posting, where you try to publish a piece... [Read more]
SEO Secrets to Improve Your Business Performance [Video]
SEO is an ongoing process. You need to learn and experiment a lot to get the desired results from your SEO strategies. Neil Patel has published a new video ‘SEO Secrets to Improve Your Business Performance’ to help you discover the SEO secrets of big brands. He says, “Did you know that big brands replicate a very similar SEO strategy... [Read more]
CMI Shares 10 Best Practices to Write Email Subject Lines
When it comes to email marketing, you need to focus on several elements. The first and foremost is your language. Effective communication helps you closely connect with your prospects and make them take an action. Content Marketing Institute contributor Evaldas Mockus has shared 10 best practices to write the perfect email subject lines. He says, “How... [Read more]
Improving SEO Performance with Transition Words
Transitions words such as ‘because’, ‘finally’, etc. help text flow from one idea to another while showing a clear relationship between sentences, paragraphs, subjects, actions, and concepts. Search Engine Journal contributor Julia McCoy has published an article on how to use transition words to improve SEO performance. She... [Read more]
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