Seven-Step B2B SEO Strategy - IM NewsWatch Newsletter, December 7, 2020

December 7th, 2020 at 4:55 am EDT


 

IM NewsWatch

Monday, December 7, 2020

Seven-Step B2B SEO Strategy

SEO is one of the most important elements when it comes to growing your business online. With a well-planned SEO strategy, you can enhance your online reach to acquire new customers. SEMrush contributor James Brockbank has shared a seven-step guide to help you create a strong B2B SEO strategy. He says, “In this guide, we’re going to break... [Read more]

Optimizing Content Directories [Podcast]

Searchmetrics contributor Tyson Stockton has published a new episode of the Voices of Search podcast titled ‘Optimizing Content Directories’ featuring Kevin Indig. Stockton says “Join host Ben as he speaks with G2’s VP of SEO and Content Kevin Indig about how to best optimize a content directory. Together they use Ben’s MarTech... [Read more]

How to Come Up With Tangential Content Ideas [Video]

MOZ has published a new episode of the Whiteboard Friday video ‘How to Come Up With Tangential Content Ideas’ featuring Amanda Milligan. The MOZ team says, “Your brand has probably used content marketing to generate awareness and engagement, but have you tried tangential content? In this brand new episode of Whiteboard Friday, Amanda... [Read more]

Instawiz: Launch a profitable Instagram agency #ad

InstaWiz Agency is an all-inclusive application that you can use to both: 1. Build your own Instagram success and 2. Build a business as an Instagram consulting agency assisting local and online businesses in getting their Instagram presence online and productive. Use it to get traffic, leads, and sales from Instagram for yourself and your clients. As... [Read more]

Your Guide To Writing Better Blog Headlines

Your blog posts need to have strong headlines that can help you to catch the visitors’ attention. By creating the headlines that invite your visitors to take action, you can improve your blogging ROI. Blogging Wizard’s Nicola Bleu has shared published Blogger’s Guide To Writing Better Headlines. She says, “If you’re not writing... [Read more]

Keyword Research: The Complete Beginner’s Guide

Blogging Wizard’s David Hartshorne has published a new guide called ‘Keyword Research: The Complete Beginner’s Guide’. This comprehensive guide covers the following: What are keywords? What are search queries? Short tail vs long tail keywords The keyword research process. Hartshorne says, “As a blogger, I’m sure you’ve... [Read more]

4-Step Guide to Creating a Profitable Blog

Blogging is a great way to enhance your online reach. By integrating products and service promotions, you can also grow your online profits. Blogging Wizard’s Adam Connell has shared four ways to help you make your blog profitable. Connell says, “In this post, I’ll show you a 4 step process that will make your blog profitable without... [Read more]

Bring client businesses into ADA Compliance #ad

Generating Local and International business leads for your marketing agency or business consultng practice is now a lot easier with the new software tool called ADA Leadz. It uses a proprietary algorithm to find and ‘prequalify’ Local and International businesses that have non-ADA compliant websites. But that’s just the beginning. Once it... [Read more]

Your Guide to Creating Topic Maps

A topic map is a standard for the representation and interchange of knowledge. By creating topic maps to plan your content publishing, you can come out with relevant content. You can create topic maps around phrase or topic that deals with your niche. InLinks has shared a comprehensive article on creating topic maps. The InLinks team says, “InLinks... [Read more]

SEMrush Shares Seven SEO Tips for a New Website

While launching a new website, you need to be considerate about some of the most important elements that can help it to grow. It is SEO. SEMrush contributor Erika Varagouli has shared seven SEO tips to grow your new website. She says, “According to our State of Content Marketing Report, attracting more traffic is a priority goal among marketers,... [Read more]

Are You Making These Inbound Marketing Mistakes?

Inbound marketing technique refers to the concept of drawing customers to products and services via content marketing, social media marketing, and search engine optimization. IMPACT’s Kevin Phillips has published an article highlighting seven inbound marketing strategy mistakes that could cost you in 2021. He says, “Let’s talk about some... [Read more]

Linked Assist: LinkedIn Marketing automated #ad

If you want to sell services or products to business people, LinkedIn is the ideal platform. Everyone on LinkedIn is there to enhance their business or their business career. If you can help them, they want to know about it. In contrast, most people are on Facebook for social, family, and friend connections, not for their business... [Read more]

Sustainable Link Building: Increasing Your Chances of Getting Links [Video]

MOZ has published the latest episode of Whiteboard Friday titled ‘Sustainable Link Building: Increasing Your Chances of Getting Links’ featuring Paddy Moogan. The MOZ team says, “Link building campaigns shouldn’t have a start-and-stop date — they should be ongoing, continuing to earn you links over time. In this informative... [Read more]

How to Write Strong Email Subject Lines

An effective subject line plays a crucial role in getting your emails opened. By using action verbs and persuasive vocabulary, you can ignite the subscribers to open your emails and take the desired action. AWeber contributor Sean Tinney has published an article highlighting some useful tips to help you wite great email subject lines. Tinney says, “Writing... [Read more]

How to Run a Profitable Facebook Contest [Video]

By staying connected with your target audience on social media, you can continue to promote your products and services. Running Facebook contests is one such strategy to engage your audience. Social Media Examiner has published a new video ‘How to Run a Profitable Facebook Contest’ to help you learn how to run profitable Facebook contests. The... [Read more]

BuzzPress: earn passive, recurring income (well, almost passive) #ad

I wouldn't want to be completely passive. My mind and my body need exercise. Mental muscles as well as physical muscles need to be challenged or they will go flabby. My wife spent 6 weeks in bed with COVID-19, and now she has to rebuild her strength. When it comes to earning a living, it's nice to not be tied to a desk or a factory floor, or a shop or store. On the other hand, it's good to keep involved in your business, just don't get tied down... [Read more]

5 SEO Tactics to Maximize Internal Links [Video]

MOZ has published a new episode of Whiteboard Friday video ‘5 SEO Tactics to Maximize Internal Links’ featuring Cyrus Shepard. The MOZ team says, “Are you using internal links to their full potential? Probably not. Luckily, Cyrus is here with five tips to help you boost your internal linking strategy — and your site performance... [Read more]

Boost Your Marketing with Power of Video

A video is an irresistible tool when it comes to marketing and promotion. It helps you make your marketing message more persuasive. Merkle’s Jay Miller has published a new blog post titled ‘How Marketers Can Fully Leverage the Power of Video’ to help marketers improve their marketing with the integration of video. He says, “Smart... [Read more]

Top 5 SEO Mistakes [White Paper]

An effective SEO strategy is of utmost importance for growing your business online. It enables you to reach more and more prospects who are searching for products and services online. Search Engine Watch has published a new white paper ‘Top 5 SEO Mistakes’ to help you learn about the most common SEO mistakes we make. The SEW team says,... [Read more]

LinguaScribe: 108 languages, 322 realistic voices, automatic translation #ad

Translating your website, videos, and other content from your native language to another language can expand your business in dramatic ways. For example, around the world, there are many people who have learned English as a second language, but there are many more who have not... [Read more]

Doing Content Right [Podcast]

The latest episode of The Tim Stodz Podcast is entitled ‘Doing Content Right’ featuring Steph Smith. Podcast announcement My guest today is Steph Smith. Steph Smith is a writer, a traveler and currently is leading the team at Trends. Trends is the product associated with The Hustle. You may know them from their insanely popular daily newsletter. Recently,... [Read more]

The Ultimate Guide To Web Push Notifications [Guide]

The web push notification has become an important communication channel for marketing through websites. These notifications can be delivered to your prospects’ even when the user is not on your website. ClickZ has published ‘The Ultimate Guide To Web Push Notifications’ to help you understand and efficiently use web push notifications. The... [Read more]

How to Grow Your Email List With a High Converting Free Offer [Video]

Social Media Examiner has published a new video ‘How to Grow Your Email List With a High Converting Free Offer’ featuring Dana Malstaff. The SME team says, “Want to grow your email list? Wondering what type of offers convert best? Facebook marketing expert Dana Malstaff explains how to create an effective email opt-in asset to grow... [Read more]

Social Media Marketing Trends for 2021

Social Media Examiner’s Lisa D. Jenkins has published an article highlighting expert predictions on social media marketing in 2021. She says, “Want to tap into the latest social media marketing changes? Looking for expert insight to help you get your marketing plans on the right track? In this article, 10 top marketing experts share their... [Read more]

Four Google Search Trends You Should Know

Google search continues to change for both the businesses and the searchers. Google, with its algorithm changes, has been improving the search experience for Internet users. WordStream contributor Kristen McCormick has shared four Google search trends the can help you to improve your search engine marketing. She says, “We’re going to take a... [Read more]

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