Photo by RODNAE Productions from Pexels Gaming and gaming viewership is on the rise. Twitch, a major broadcasting platform for gaming, has reported an 86% increase in viewership since January of 2020, with several days where viewership has surpassed 6 million people. This shouldn’t come as a surprise, either: in 2021, 227 million Americans... [Read more]

Search Engine Journal contributor Anna Crowe has published an article anweing this important question: Is Your IP Address A Google Ranking Factor? She says, “When it comes to IP addresses as a ranking factor, things can get cloudy in the SEO community. And it’s difficult to know who or what to believe. The idea of IP addresses as a ranking factor... [Read more]

With strong social media marketing campaigns, you can continue to expand your online presence and reach more customers. Watch HubSpot’s new video ‘7 Social Media Marketing Hacks to Grow Your Business FAST!’ to explore useful social media marketing tricks. The HubSpot team says, “In this video, HubSpot will be sharing 7 tips with... [Read more]

How would you like to approach any business with something that will instantly boost engagement and conversions on their website? You can do it so easily with the new Video App, TalkingFaces. • Imagine being able to take a real human spokesperson and overlay it on most any website as an instant “Greeter,” coercing website visitors to take action. •... [Read more]

Google’s Trends Expert Jenny Lee has published a blog post highlighting 21 search trends for the year 2021. She says, “Every year, the Search team takes a step back to look at the big picture to bring us Year in Search, a fascinating exercise in analyzing global trends. This year, Search showed us how people prepared to leave quarantine... [Read more]

SEO is the lifeblood of your business today. It helps you fare better in the search engine results and reach more customers online. Rank Ranger contributor Liraz Postan has shared some useful tips for WordPress SEO optimization. She says, “There’s no doubt that WordPress is the best choice if you’re looking to optimize your website for... [Read more]

Analytics is a vital element that helps you foster the growth of your marketing campaigns. In 2022 too, you need to stay focused on marketing analytics for sales improvement. Portent’s Michael Wiegand has shared six ways to prepare your digital analytics setup for 2022. He says, “As the holiday season draws near, more clients and co-workers... [Read more]

Earlier this week, Trevor Carr released Xmissions, which he calls "The Christmas Commissions Accelerator". In essence, he is sharing all he knows about affiliate marketing, just in time for you to put it into practice for holiday sales (but you'd better be quick; just 19 days till Christmas.)... [Read more]

Long-form content is a piece of writing that is between 1,000 — 7,500 words. By creating such type of content, you can improve the chances of getting higher SEO rankings. MOZ contributor Paddy Moogan has published an article on why SEOs should invest more in long-form content. He says, “There are many reasons why long-form content can work well... [Read more]

MOZ has published the latest video episode of Whiteboard Friday. The video titled ‘5 Simple Tips for SEO + Email Marketing Flywheels’ features Cyrus Shepard. The MOZ team says, “If you haven’t been using email marketing tactics to support your SEO efforts, now is the time to start. In today’s episode of Whiteboard Friday,... [Read more]

Effective video marketing helps you to better inform your audience about your products and services. By creating quality and persuasive video content, you can improve your sales performance. Content Marketing Institute contributor Jodi Harris has shared some useful strategies to help you get the best results from your video marketing investment. She... [Read more]

John Thornhill is a leading seller of Clickbank products, both as a product creator and as an affiliate. In Clickbank Superstar, he shows you how he launches successful products on Clickbank. In this simple to follow course on how to ensure you’re successful and legally compliant as a product marketer by making the best use of one of the worlds largest affiliate platforms.... [Read more]

Content Marketing Institute has published a new guide called ‘The Content Marketer’s Funnel’ to help you strengthen your content marketing. The CMI team says, “Similar to a sales funnel, the Content Marketer’s Funnel gives businesses an easy-to-follow yet comprehensive framework for creating content that moves buyers along their... [Read more]

Social Media Examiner has published a new video ‘How to Get More LinkedIn Leads: An Organic Strategy That Works’ to help you make the most of your LinkedIn marketing efforts. The SME says, “Want to generate more leads on LinkedIn with organic content? Not sure how to do it without scaring your prospects away? In this video, LinkedIn... [Read more]

HubSpot has published a free kit called ‘How to Run an SEO Audit’. The HubSpot team says, “We’ll guide you through all of the steps to conduct a full SEO audit to ensure your entire site and web assets are optimized for a modern organic SEO strategy. HubSpot joined forces with Ryte to bring you a free on-page SEO template, audit... [Read more]

Health-related equipment and health programs are popular iamong athletes who need to deal with these sports medicine issues. Websites that offer authoritative information on sports medicinehave an excellent opportunity to market related training programs and equipment related to the content,... [Read more]

For successful marketing, you need to create offers that help in lead generation. Without them, site visitors have no way of getting converted into leads. HubSpot contributor Pamela Vaughan has published an article on creating irresistible marketing offers. She says, “While the types of offers we mentioned above are all great options for marketing... [Read more]

Google continues to regularly update its algorithm. Adjusting to these constant changes is about more than just optimizing your content for the SERPs. Search Engine Journal is hosting a webinar ‘Landing Page SEO Best Practices & Tips For Success’ on Wednesday, December 15, 2021, at 2.00 pm ET. The SEJ team says, “Join us for our... [Read more]

Instagram has created a new pool of opportunities for businesses and marketers to grow their businesses. Newly launched features like Reels also allow you to advertise and meet your ROI target. Social Media Examiner’s Corinna Keefe has published a comprehensive guide on getting started with Instagram Reels. She says, ” Instagram is pushing... [Read more]

If you are spending too much time analyzing your Facebook ads and want to learn how often you should check in on your Facebook ads performance – here is a video published by Social Media Examiner. In this video, Facebook ads expert Tara Zirker shares a time-saving process for successfully managing your campaigns in just one day a month. You’ll... [Read more]

By regularly evaluating the performance of your website in terms of SEO, you can continue to get more leads that can be converted into customers. Neil Patel has published a new video ‘Auditing Your Website’s SEO For Rankings’ highlighting some useful tips to audit your site. He says, “There is more to SEO than just on-page factors.... [Read more]

Content Marketing Institute is hosting the ‘ContentRev Summit’ on Wednesday, December 15, 2021. The CMI team says, “Join us on December 15 for ContentRev Summit where we’ll teach you how to prove the value of content on bottom-line success. We’ve invited leading content marketers to share their insights on topics like sales enablement,... [Read more]

Today, content has several varieties. And we wish to achieve excellence in any of the content variety that we create. It can be possible with a clear plan and a strong idea. Content Marketing Institute contributor Ann Smarty has shared three pre-launch steps to make your content project stronger. She says, “This guide covers three key steps to... [Read more]

Your content can be a key driving force in reaching out to more and more people online. With high-quality content, you can grow your chances of conversion. Skyword, Inc. contributor Rose de Fremery has shared some useful tips to help you use timely content to build brand awareness and authority. She says, “Here are some best practices for crafting... [Read more]

When it comes to launching a great website with content publishing features, WordPress is one of the most favorites around the world. With a variety of WordPress plugins, you can perform several tasks to achieve better website performance. Search Engine Journal contributor Olga Zarzeczna has published an article highlighting ten WordPress image optimization... [Read more]

When it comes to video marketing, YouTube has turned out to be the one-stop destination. It provides an unparalleled opportunity to make the most from your video content. Entrepreneur magazine contributor Terry Tateossian has published an article highlighting the five challenges of YouTube marketing. He says, “There is no denying that YouTube... [Read more]

Search Engine Journal is going to host a live podcast ‘SEO Shake-Up: IndexNow’s Instant SERP Updates Are Here’ featuring Fabrice Canel, Principal Program Manager for Microsoft Bing on Friday, December 10, 2021 at 3 pm ET. The SEJ team says, “What if there were a more efficient way to notify search engines whenever your website content... [Read more]