Content marketing is a challenging task as you need to keep generating new content that helps you capture more leads and boosts website traffic. Erik Emanuelli has published a new guide ‘How to Find Content Ideas: 21 Detailed Topic Research Guides’. He says, “From creative research techniques to clever methods for finding inspiration,... [Read more]

Full-funnel marketing refers to an approach that begins at the top of the funnel by casting a wide net to capture as many leads as possible. As you move down the funnel, it becomes narrower and the efforts of your marketing become more focused, targeting the most qualified audience with the highest propensity to convert. PPCexpo has published ‘A... [Read more]

Relationship marketing is a form of marketing developed from direct response marketing campaigns. It focuses on customer retention and satisfaction rather than sales transactions. Digital Marketing Depot has published a new report ‘Relationship Marketing: The human approach to personalization’. The DMI team says, “Changing your strategy... [Read more]

Chris Jenkins and his team have just released VidAmaze software, designed to make your videos more compelling. Whether you’re using video to send pitches, proposals, cold emails, JV requests, VSLs, or anything else, chances are your video is getting ignored by at least 95% of the people who receive your link. What if there were a way to change that... [Read more]

Google Search Central has published the latest video episode of ‘Google Search News (Dec ‘22) – Search Essentials, ranking systems, and more!’ featuring John Mueller and Lizzi Sassman. In this December episode of Google Search News, John Mueller and Lizzi Sassman go over recent updates and announcements in Google Search. They cover: Search... [Read more]

SEO is affected by several elements including the website design, quality content, right keywords etc. The newest tool that may influence the SEO process is Chat GPT. Income School has published a new video ‘Chat GPT – SEO and Blogging Will Never Be The Same’ highlighting the impact of Chat GPT on SEO and blogging. Nathan says, “You... [Read more]

Rank Ranger has published a new episode of the In Search SEO podcast ‘6 Tips to Boost Your Entity SEO’ featuring Sara Taher. The Rank Ranger team says, “What exactly is entity SEO and how do you use it to boost your SEO? That’s what we’re going to be talking about today with someone who’s an author for both Search... [Read more]

ShopBuildr ls a 5-in-1 affiliate marketing tool for building your Amazon affiliate sites. This is a new WordPress plugin that allows you to build complete Ecom affiliate websites in just minutes. It automatically: ✓ finds you products to promote, ✓ creates the posts for you, ✓ inserts content for you, and even ✓ adds your affiliate link for... [Read more]

Mobile SEO refers to the search engine optimization of websites done in a way that they are flawlessly seen on mobile devices, such as smartphones and tablets. Search Engine Journal contributor Brian Gareth has published an article featuring an 8-step process to optimize your websites for mobile. He says, “Today, almost everybody has a smartphone,... [Read more]

The Global Marketing Day 2023 Conference, powered by Semrush is going to be held on February 16-17, 2023. It is a free conference. The conference will have 48 sessions featuring 150+ speakers. Global Marketing Day is a unique, nonstop, 24-hour livestream from New York, London, and Dubai that features speaking slots from the world’s biggest brands. As... [Read more]

This is a reminder for the Adweek webinar to be held on January 26, 2023. Adweek is hosting a webinar ‘Bring Your Customer Data Out of the Dark: Maximize the Value of Your Insights With a CDP’ on Thursday, January 26, 2023, at 12.00 pm EST. The Adweek team says, “Join guest speaker Joe Stanhope, VP, principal analyst at Forrester,... [Read more]

PitchKickstart for ChatGPT is an AI-driven app that helps you quickly create powerful sales scripts. With this app, you can be sure that your sales script is tailored to your product, highlighting its unique features and benefits..... [Read more]

This is a reminder for the MarketingProfs webinar to be held on January 26, 2023. MarketingProfs is hosting a webinar ‘Supercharge Your Strategy With Content Syndication’ on Thursday, January 26, 2023, at 2.00 pm ET. The MarketingProfs team says, “Join Abbi Tanton and Stacy McMaster as they break down the ultra-efficient benefits... [Read more]

SEO continues to evolve with the ongoing search engine algorithm changes. By keeping pace with the algorithms, you can continue to receive quality website traffic. Watch Income School’s latest video ‘SEO is Changing – How to Win in 2023’ to achieve better SEO performance in 2023. Nathan says, “I get asked a lot about how... [Read more]

This is a reminder for the Content Marketing Institute webinar to be held on January 26, 2023. Content Marketing Institute is hosting a webinar ‘Mind Mapping Content in 5 Easy Steps’ on Thursday, January 26, 2023, at 1.00 pm PST. The CMI team says, “You spend hours and hours creating content to fuel your content marketing programs.... [Read more]

TurboLists has just been launched to help you build better lists. Ram Rawat, the creator of this new system, says we don't need to worry about unresponsive mailing lists any longer….... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘The Attention Economy—How Time Affects Your B2B Marketing Efforts’ featuring Doug Binder. George B. Thomas says, “That concept is the catalyst for Doug Binder’s philosophy on experiential marketing. “We have streaming, we have social, we have... [Read more]

Content Marketing Institute has published a new video from #CMWorld 2022 titled ‘Data: The 4-Letter Word You Need to Embrace’ featuring Inbar Yagur. The CMI team says, “This is a clip from Inbar Yagur’s session at Content Marketing World 2022 called Data: The 4-Letter Word You Need to Embrace.” Content Marketing Institute  [Read more]

We spend a lot of time and money creating personalized experiences for top prospects who visit our websites. But all too often, once those prospects become customers… personalization becomes a thing of the past and they get the same site experience as everyone else. MarketingProfs is hosting a webinar ‘Account-Based Marketing for Existing... [Read more]

Shelley Penney and Tony Earp say that the Monster Media Bundle they created is the biggest collection of original business templates and graphics ever assembled in a single collection..... [Read more]

Social media ROI is a measure of the benefits delivered by social media marketing campaigns compared to the total investment on these campaigns — including money, time, and effort. HubSpot contributor Marcus Andrews has published an article featuring three useful steps to measure social media marketing ROI. He says, “One of the most popular... [Read more]

MOZ has published the latest episode of Whiteboard Friday ‘What Is a Core Update?’ featuring Tom Capper. The MOZ team says, “Recorded at SearchLove London in October — in the wake of three Google updates — Tom presents a different take on core updates in this Whiteboard Friday.” MOZ  [Read more]