SEO Trends and Predictions for 2023 - IM NewsWatch, March 15, 2023

March 15th, 2023 at 7:29 am EDT


 

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How Has Google Analytics Evolved? [Podcast]

Rank Ranger has published a new episode of the In Search SEO podcast ‘How Has Google Analytics Evolved?’ featuring Jeff Sauer, Brie Anderson, Jill Quick, and Dara Fitzgerald. The Rank Ranger team says, “In this week’s episode, our panel will help you understand Google Analytics 4, including: The history of Google Analytics How... [Read more]

Synchronize Sales and Marketing with Adobe and Microsoft, April 20 [Webinar]

Content Marketing Institute is hosting a webinar ‘Synchronize Sales and Marketing with Adobe and Microsoft’ on Thursday, April 20, 2023, at 1.00 pm EST. The CMI team says, “Join us to learn how you can take a proactive, informed approach to providing relevant – and epic – B2B experiences through the integration between Adobe Marketo... [Read more]

2023 Trends for Explainer Videos

What are explainer videos? Explainer videos are short, concise, and engaging videos that aim to explain a concept or product in an easy-to-understand way. This type of video has been in use for many years, but they have become increasingly popular in recent years as companies look for new and innovative ways to communicate with their audience online. Consequently,... [Read more]

ExplainerVideoz: AI-Based Animated Video Maker #ad

Today,ExplainerVideoz, an AI-Based 3D Animated Character Builder tool for explainer videos, is being released. It includes 1000s of 3D video templates that will save your time and money when you need an explainer. With ExplainerVideoz software, you can now generate unlimited Animated 3D Characters and Videos in any niche and use these videos for yourself... [Read more]

SEO Trends and Predictions for 2023 [White Paper]

SEO is a key business priority for companies that understand its value and impact. Search Engine Land has published a new white paper ‘SEO Trends and Predictions for 2023’ featuring full data analysis and a list of trends and predictions. The SEL team says, “As we head into another year of economic uncertainty, marketing leaders are... [Read more]

An SEO guide to understanding E-E-A-T [Guide]

Search Engine Land has published ‘An SEO guide to understanding E-E-A-T’ explaining what is E-E-A-T, why it matters to SEO, and tips to use it to your advantage. Zoe Ashbridge says, “This comprehensive overview will dig deeper into E-E-A-T – specifically what it means, why it matters to SEO, and how to use it to your advantage. In... [Read more]

Secrets of a Marketing Champ: 3 Ways to Prove Your Value, March 16 [Webinar]

This is a reminder for the DMD webinar to be held on March 16, 2023. Digital Marketing Depot is hosting a webinar ‘Secrets of a Marketing Champ: 3 Ways to Prove Your Value’ on Thursday, March 16, 2023, at 1.00 pm EDT. The DMD team says, “This session will cover how to automate a single source of truth for your reporting. We will... [Read more]

ProfitName: World’s cheapest domain names? #ad

ProfitName lets you get paid every time someone registers a domain through your service. Buying domain names from a big registrar like GoDaddy or Namecheap can be a headache; we have done it many times and know from experience that there are many upsells that you will probably turn down. Also, their first year prices are often raised in the following... [Read more]

Should You Focus on Zero Search Volume Keywords? [Answered]

Zero search volume keywords are hyper-focused long tail queries for which tools cannot provide data on search history, or have low search volume. Search Engine Journal contributor Adam Riemer has published an article explaining when to focus on the zero search volume keywords. He says, “Here are four examples to make the business case if you’re... [Read more]

Reminder- Find the Perfect Influencers for Your Brand: What Data Can Tell You About Partner Fit, March 16 [Webinar]

This is a reminder for the Adweek webinar to be held on March 16, 2023. Adweek is hosting a webinar ‘Find the Perfect Influencers for Your Brand: What Data Can Tell You About Partner Fit’ on Thursday, March 16, 2023, at 1.00 pm EDT. The Adweek team says, “Learn the steps every brand should take to find the best influencer partners... [Read more]

How Marketing Teams Can Tap Into Their Superpowers, March 16 [Webinar]

This is a reminder for the MarketingProfs webinar to be held on March 16, 2023. MarketingProfs is hosting a webinar ‘How Marketing Teams Can Tap Into Their Superpowers’ on Thursday, March 16, 2023, at 2.00 pm ET. The MarketingProfs team says, “In this webinar, you’ll discover how to use the tools at your disposal to do more... [Read more]

DomainGPT: Leverage AI To Find Rare Domains to Sell Profitably #ad

This new software lets you set up a complete domain name registration and sales business: In just minutes; With no tech skills; With no additional upfront cost; With very low ongoing costs... [Read more]

Reminder- Design Social Content Like a Pro, March 16 [Webinar]

This is a reminder for the Hootsuite webinar to be held on March 16, 2023. Hootsuite is hosting a webinar ‘Design Social Content Like a Pro’ on Thursday, March 16, 2023. The MarketingProfs team says, “In this webinar, you’ll hear from Senior Graphic Designer Eric Uhlich and Social Marketing Coordinator Eileen Kwok as they review... [Read more]

How To Sell Audiobooks Online [Guide]

Blogging Wizard has published ‘How To Sell Audiobooks Online: The Beginner’s Guide’ to help understand start selling audiobooks. Adam Connell says, “The first step in selling audiobooks is to create the product. If you’ve already recorded your audiobook, feel free to skip this section. But if not, read on and we’ll show you how. Research... [Read more]

Common Content Marketing Mistakes You Should Avoid

Successful content marketing requires a lot of research. And these trials and errors may lead to mistakes too. MarketingProfs contributor Aaron Middleton has published an article featuring five of the most common content marketing mistakes. He says, “Content marketing can be challenging, and there are many mistakes you can make. In this article,... [Read more]

Quotes Buddy: Collection Of High-Converting Quotes in Canva #ad

Quotes Buddy lets you engage your audience on social media with inspiring and shareable quote templates. Maghfur Amin, the creator of these designs, describes this template pack as "the most comprehensive PLR bundle for high-converting quote designs!" .... [Read more]

Five Steps to Calculate ROI of SEO

A successful SEO strategy requires a lot of research and sometimes a huge investment too. Search Engine Journal has published an article featuring five steps to calculate the ROI of SEO for your marketing strategy. The SEJ team says, “When paired with up-to-date keyword research, you’ll be able to instantly learn how profitable your search optimization... [Read more]

Smarter Ads: 5 Cost-Efficient Ways To Get Higher Return On Paid Media [Webinar Replay]

Search Engine Journal has made available the replay of its webinar ‘Smarter Ads: 5 Cost-Efficient Ways To Get Higher Return On Paid Media’. Loren Baker says, “It’s time to explore cost-effective strategies that optimize your ad spend and maximize return, especially if your company is making budget cuts to brace for economic change. On... [Read more]

Gartner Marketing Symposium, May 22-24, 2023

Gartner is hosting the ‘Gartner Marketing Symposium’ on May 22-24, 2023 in Denver, CO. Gartner Marketing Symposium/Xpo 2023 offers attendees the opportunity to advance their thinking as strategic leaders, and bring their marketing vision to life with the best mix of insight and research-backed sessions to cut through the hype and delve... [Read more]

ProfileMate: Quickly collect your prospect list from Instagram #ad

ProfileMate 2.0 (2023 edition) was just released By Luke Maguire. This new 2023 version replaces the 1.0 version that was released first in 2020.... [Read more]

Content Marketing Master Class: Life Sciences & Healthcare, March 29 [Webinar]

Content Marketing Institute is hosting a webinar ‘Content Marketing Master Class: Life Sciences & Healthcare’ on Wednesday, March 29, 2023, at 2.00 pm EST. The CMI team says, “Join us on March 29th for CMI’s Content Marketing Master Class: Life Sciences & Healthcare edition. We’ll tackle how to more effectively market to... [Read more]

Seven Steps to Ranking Number 1 on YouTube [Video]

Quality video content and a strong ranking strategy can help you secure more views on YouTube. In his new video ‘Seven Steps to Ranking Number 1 on YouTube’, Neil Patel has shared seven useful steps to ranking higher on YouTube. He says, “YouTube has 1.7 billion unique monthly visitors, 62% of them who access the platform daily. And... [Read more]

Reminder- Discover The Top 3 Ways To Build Authority By Going Beyond Just Link Building, March 15 [Webinar]

This is a reminder for the Search Engine Journal webinar to be held on March 15, 2023. Search Engine Journal is hosting a webinar ‘Discover The Top 3 Ways To Build Authority By Going Beyond Just Link Building’ on Wednesday, March 15, 2023, at 2.00 pm ET. The SEJ team says, “In this webinar, you’ll learn how content promotion, link... [Read more]

Reminder- Up Your Digital Game, March 15 [Webinar]

This is a reminder for the Content Marketing Institute webinar to be held on March 15, 2023. Content Marketing Institute is hosting a webinar ‘Up Your Digital Game’ on Wednesday, March 15, 2023, at 2.00 pm EST. The CMI team says, “Join James Leedom, Marketo Customer Technical Advisor, as he provides specific actions to walk you... [Read more]

Google Shopping: 5 Ways AI Can Increase E-commerce Sales and Profit, March 29-30 [Webinar]

Search Engine Journal is hosting a webinar ‘Google Shopping: 5 Ways AI Can Increase E-commerce Sales and Profit’ on March 29-30, 2023. The SEJ team says, “In this webinar, you’ll learn how content promotion, link building, and authentic subject matter expertise can help you rank higher on SERPs and elevate your online authority. Key... [Read more]

SEJ Highlights Six PPC Strategies to Focus

PPC stands for pay-per-click, a model of digital advertising where the advertiser pays a fee each time one of their ads is clicked. Search Engine Journal contributor Lisa Raehsler has published an article featuring six PPC strategies to focus on now. She says, “Whether you are looking for optimizations to refresh your existing strategy or searching... [Read more]

Two Search Experts Discuss Blogging About SEO [Podcast]

Search Engine Journal has published the latest episode of Search Engine Show podcast ‘Two Search Experts Discuss Blogging About SEO’ featuring Barry Schwartz and Loren Baker. Baker says, “When two long-time search experts and SEO news giants come together, really interesting things happen. From the latest trends and strategies to industry... [Read more]

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