Post-Pandemic SEO Strategy - IM NewsWatch Newsletter, July 29, 2020

July 29th, 2020 at 9:00 am EST


 

IM NewsWatch

Wednesday, July 29, 2020

How to Choose & Customize a Landing Page Template [Guide]

By customizing your landing page templates depending on the needs of your visitors, you can improve your conversion rate.Unbounce contributor Garrett Hughes has published a guide entitled ‘How to Choose & Customize a Landing Page Template’.Hughes says, “In this post, we’ll show you how to pick out the perfect template for your... [Read more]

Post-Pandemic SEO Strategy Playbook [Free Guide]

Digital Marketing Depot has published a free resource called ‘Post-Pandemic SEO Strategy Playbook’. Download this playbook to prepare a strong SEO strategy for the post-pandemic era.The DMD team says, “As months pass, marketing teams are starting to turn their attention from short-term crisis management to long-term planning for... [Read more]

How to Outrank and Steal Traffic From Your Competition [Video]

Improving your site traffic is the best way to grow your sales. With right SEO tactics and creating a dynamic website, you can continue to do this.In his new video ‘How to Outrank and Steal Traffic From Your Competition’, Neil Patel has shared some useful techniques to improve your website traffic.Patel says, “Today, I’m going... [Read more]

Neil Napier shows how to build better marketing funnels 10 AM #ad

At 10 AM Wednesday, FunnelVio, game-changing Funnel Builder announced #adAt precisely at 10 AM EDT (3 PM UK time), Neil Napier will be leading a live training webinar to show you a few funnel building tricks.With what you discover on this webinar, you can:1. Create better funnels2. Generate more leads, and3. Sell more productsIf you haven’t... [Read more]

Tips to Get More Shares on Instagram [Video]

Sue B. Zimmerman has published a new video titled ‘Tips to Get More Shares on Instagram’ to help you improve your Instagram marketing.In this video, Zimmerman shares techniques she has used to improve share on Instagram.Watch the video here.Sue B. Zimmerman’s Blog [Read more]

Impact of Fresh Content on Your Google Rankings

The quality of your content is of utmost importance when it comes to achieving higher SEO rankings. By conducting in-depth research, you can make your content more useful for your audience – which is also liked by Google.iPULLRANK contributor Jordan Leschinsky has published an article highlighting the impact of fresh content on your Google rankings.Leschinsky... [Read more]

Ahrefs Shares 7 Successful B2B Content Marketing Examples

B2B (business-2-business) content marketing refers to the creation and promotion of content that appeals to businesses that are your target customers.Ahrefs contributor Si Quan Ong has published an article highlighting seven successful examples of B2B content marketing.Quan Ong says, “In this post, we’ll share some inspiring B2B content... [Read more]

Facebook Creator Studio: What Marketers Need to Know [Podcast]

Social Media Examiner’s Michael Stelzner has published a new podcast episode ‘Facebook Creator Studio: What Marketers Need to Know’.Stelzner says, “Want to manage your Facebook and Instagram marketing tasks in one place? Are you taking advantage of all of the features of Facebook Creator Studio?To explore how to use Facebook... [Read more]

The Booming Business Niche That Didn’t Exist a Few Years Ago [Podcast]

By exploring new business ideas, you can grow your income opportunities and prosper. With creativity and innovation, you can explore new ways that can help you to grow online.Jeff Bullas has published a new podcast episode ‘The Booming Business Niche That Didn’t Exist a Few Years Ago’ featuring Elma Beganovich.Listen to this episode... [Read more]

12-Step Guide to Create Blog That Makes Money

Quick Sprout‘s Lars Lofgren has published an article highlighting 12 ways to create a blog that can help you to make money online.Lofgren says, “These decisions make up a simple 12-step framework to starting a blog, which I’ll walk you through along with dos and don’ts based on my years of building profitable sites.Use the links... [Read more]

The Ultimate Guide to Google Analytics in 2020 [Guide]

Jaan Kanellis has published ‘The Ultimate Guide to Google Analytics in 2020’ to help you efficiently use Google Analytics and improve your business performance.This guide covers the following:What is Google Analytics?Should you use Google Analytics?How to Set Up Google AnalyticsHow to Use Google AnalyticsGoogle Analytics Reports.The... [Read more]

Improving Marketing Efficiency with an Agile Strategy

Agile marketing refers to the process of using data and analytics to continuously find promising opportunities for your business.DELVE has shared five ways you can enhance your marketing strategy with an agile marketing strategy.The DELVE team says, “The opposite of a one size fits all approach, agile marketing relies on consistent testing... [Read more]

‘Transform Your Content with Customer Feedback’ Webinar July 29 [Webinar]

Getting customer feedback is the best way to learn what they need and customize your content. By doing this, you can also improve your existing content.Content Marketing Institute is hosting a webinar ‘Transform Your Content with Customer Feedback’ on Wednesday July 22, 2020 at 2.00 pm EDT.The CMI team says, “82% of people trust the voice... [Read more]

SEO for E-commerce Sites [Video]

Search Engine Land’s Barry Schwartz has published a new video ‘SEO for e-commerce sites’ with Director of SEO at Razorfish, Brian Ussery.says, “Brian has given a lot of his time to the SEO industry. He has been a “product expert” in the Google support forums for almost as long as Google has had support forums. Before that,... [Read more]

‘How QA Testing for SEO Can Boost Your Traffic & Revenue’ Webinar July 29 [Webinar]

Getting customer feedback is the best way to learn what they need and customize your content. By doing this, you can also improve your existing content.Search Engine Journal is hosting a webinar ‘How QA Testing for SEO Can Boost Your Traffic & Revenue’ on Wednesday, July 29, 2020 at 2.00 pm ET.The SEJ team says, “Join our next sponsored... [Read more]

Here’s Why Readability is Important in Content Marketing

Your content marketing success depends on how useful your readers find it. By addressing the needs and preferences of audience, you can continue to achieve content marketing success.Koozai contributor Sophie Roberts has shared three ways readability can enhance your content marketing efforts.Roberts says, “Websites attract a diverse audience.Your... [Read more]

The Campaign Comeback: What to Do When Content Fails [Video]

MOZ has published a new episode of the Whiteboard Friday video ‘The Campaign Comeback: What to Do When Content Fails’ featuring Shannon McGuirk.In this video, McGuirk shares some useful insights to improve your marketing campaign performance.The MOZ team says, “We’ve all been there: you plan, launch, and eagerly await the... [Read more]

Improving SEO Results with Social Media

Social Media SEO refers to how social media activities can improve your website’s organic traffic through search engines. Regular posting and the popularity of your social media content can be the driving force in enhancing your SEO performance.SEMrush contributor Moss Clement has shared seven ways to improve your SEO performance using social... [Read more]

Changes in Technical SEO [Podcast]

Searchmetrics contributor Tyson Stockton has published a new episode of Voices of Search podcast titled ‘Changes in Technical SEO’.This episode features Kathy Brown and Benjamin Shapiro.You will learn the following:Technical SEO is about all the functionality aspects of your site composed of different signals and technical factors that... [Read more]

Google Announces ‘Buy on Google’ Feature

Bill Ready, President, Commerce at Google has announced that Buy on Google is now open and commission-free. With the availability of this feature, retailers will now be able to sell on Google.Here are the key highlights:Zero commission fees when customers buy your products on GoogleRetailers can use their third-party providers, starting with PayPal... [Read more]

Copyhackers’ Guide to Writing Landing Pages for Problem-Aware Visitors

By customizing your landing page themes depending on the needs of your visitors, you can improve your marketing performance.Copyhackers contributor Tyler J Koenig has published a useful article on writing landing pages for problem-aware visitors.Koenig says, “Imagine you’re a first-time homeowner with a raccoon problem.You are almost positive... [Read more]

How to Monetize Your Personal Brand [Video]

Tim Stodz has published a new video ‘How to Monetize Your Personal Brand’ to help you find ways to earn with your business and brand.He says, “In this video, I give you 7 of the best strategies you can use to monetize your personal brand. I have used all these strategies myself. First, we talk about why having a website is so important.... [Read more]


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