MarketingProfs is hosting a webinar ‘How to Use Positioning Frameworks to Build Powerful Messaging’ on Wednesday, January 25, 2023, at 12.00 pm ET. The MarketingProfs team says, “Join MarketingProfs CEO Allen Weiss to learn why it’s likely your positioning that’s missing the mark. In this free webinar, you’ll discover... [Read more]

MarketingProfs has published a new video tutorial ‘Eight Steps to Making Great Smartphone Videos’ to help marketers create quality video content. The MarketingProfs team says, “Thanks to smartphones, creating great video for your organization is now easier and less expensive than ever before. Despite this brave, new, more accessible... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘How to Build a Great Marketing Team in 2023’ featuring Paul Flaharty. The MarketingProfs team says, “Post-pandemic hiring should focus on employee retention and staying ahead of business needs, says Paul Flaharty, executive director of the marketing and creative... [Read more]

Firelaunchers just completed their Christmas sale Tuesday. Today they are starting their Year End PLR Special Sale, another short-term sale. This one is very short-term, only 4 days, ending on Sunday. In this sale, they are offering 12 top-notch PLR training products at a Massive Discount – Over 70%. (And as a bonus, 5 more at no additional charge.... [Read more]

A URL slug refers to the end part of a URL after the backslash (“/”) that identifies the specific page or post. Semrush contributor Vlado Pavlik has published an article explaining why URL slugs matter for SEO. He says, “Let’s take a look at some best practices and tips on how to create good URL slugs. Be Descriptive As we’ve already... [Read more]

Meta keywords are a <meta> tag option that can give search engines more information about a page’s content. Semrush has published an in-depth article explaining meta keywords and when to use them. The Semrush team says, “Some people suggest using meta keywords for competitor research. They advise looking at meta keywords on competitor... [Read more]

Semrush has published a new video featuring SEO prediction from Brian Dean for the year 2023. The Semrush team says, “What did SEO expert Brian Dean learn in 2022 and what are his predictions for 2023? Find out what he has to say about Google’s helpful content update and how that will evolve and improve search results in the year ahead!” Semrush  [Read more]

You may be familiar with ContentSparks from our prior mentions of their on-sale courses in our newsletter. They are the creator of business courses and personal growth courses that they make available to teachers and coaches who need complete, thoughtful courses to present to their followers.... [Read more]

Content Marketing Institute has published a new e-book ‘Content Marketing Writing Secrets: Better, Stronger, Faster’ to help you improve your content marketing. The CMI team says, “Mastering content marketing writing takes time and practice. No magic formula can guarantee creative ideas. No technology automatically turns rough drafts... [Read more]

Nearly all decision-makers (96%) say they feel overwhelmed by the sheer number of people trying to get their attention at any given moment. MarketingProfs is hosting a webinar ‘Personalization: The Key to Delivering ROI in 2023’ on Thursday, January 19, 2023, at 2.00 pm ET. The MarketingProfs team says, “Karen Steele, chief marketing... [Read more]

It is important to keep yourself updated with the latest trends in marketing. Case studies are proven methods for giving a boost to your business. HubSpot contributor Caroline Forsey has published an article featuring 28 case study examples for marketers, She says, “There’s no better way to generate more leads than by writing case studies.... [Read more]

The Affiliate Directive tells how Trevor Carr earned over 12k in affiliate commissions in a week. He is running a sale on this training for just a few days. If you’re fast you can grab it for just $12.95. It’s the kind of stuff most marketers would keep to themselves, but Carr has decided it’s to his advantage to share it. For a short... [Read more]

Content Marketing Institute has published another video in the ‘2023 Content Marketing Predictions’ focusing on ‘Content Creation’. The CMI team says, “How confident do you feel about your plans for 2023? We’ve asked industry thought leaders (including Content Marketing World speakers and Content Marketing Award winners)... [Read more]

Neil Patel has published a new video ‘My Biggest Advertising Mistake (and What I Learned)’. He says, “My biggest advertising mistake and what I learned. Many people assume I’ve always been at the level I’m at now, and the level I’m at now isn’t the best. I can still get better and improve. But I’m a New... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Visual Search for B2B Marketing Success’ featuring Olga Andrienko. George B. Thomas says, “E-commerce, for example, is an industry that needs to pay attention when customers take a picture of an item and search for its availability. B2B e-commerce companies... [Read more]

Kevin Fahey has been marketing and training marketers for over a decade. Kevin Fahey's All Access Pass is his library of training, PLR, and tools he has released to assist other online marketers in becoming a success. And everything he releases in 2023.... [Read more]

Your email marketing success depends on a variety of elements. Email open rate is one of the most important of them. MarketingProfs contributor Chan S. White has published an article on picking the right email sender name for your email campaigns. He says, “Consider these best-practices that I rounded up from some top B2B consultants at Oracle marketing... [Read more]

MOZ contributor Morgan McMurray has published an article covering the top 25 Moz blog posts of 2022. She says, “We published 156 posts on the Moz Blog this year, and as is tradition, it’s time to look back at the most popular ones! You’ll find blogs on new findings in social media search, tips for e-commerce SEO, trends in technical and... [Read more]

WIX SEO Hub has published the latest episode of SERPs Up SEO Podcast ‘The value of valuing reviews’. The WIX team says, “When talking about reviews for SEO, the focus is on user-generated reviews. This podcast investigates why getting reviews is crucial and how it impacts your organic visibility. From how reviews might affect ranking... [Read more]

To successfully sell online you need three things that ProfitPad offers: A product or service that attracts interest; People who are buyers of the kind of product you are selling; A method if presenting your product to these people.... [Read more]

Search Engine Journal has published a new e-book ‘5 Key Enterprise SEO Priorities CMOs Need To Get Right’ to help you improve your SEO performance. The SEJ team says, “From benchmarking SEO performance to ensuring seamless workflows between departments, you’ll get expert insights to help you face the challenges of creating digital... [Read more]

Spam trigger words are phrases that email providers flag as fraudulent and malicious. It is important to keep your email campaigns free from such words. HubSpot contributor Karen Rubin has published an article featuring a list of 394 email spam trigger words to avoid in 2023. She says, “Email providers look for a number of factors when deciding... [Read more]

Content marketing is one of the most preferred ways to promote products and services. It helps you build a strong base for your business. Forbes contributor Sonya Matejko has published an article featuring five content marketing trends. She says, “How can brands deliver? Forbes’ award-winning creative team—which was recently named “Digital... [Read more]

A marketing report is a collection of data from multiple sources—like social media, SEO, PR, and more. Well-crafted reports help you measure your marketing efforts against a set of goals and key performance indicators. Semrush contributor Julia Olennikova has published an article featuring nine marketing report templates and examples for SEO, SEM... [Read more]

LinkedIn offers a unique opportunity to network with like-minded professionals. This platform can be utilized to promote your business. Social Media Examiner contributor Anna Sonnenberg has published an article featuring six useful steps to build and grow your community on LinkedIn. She says, “In this article, you’ll discover how to use LinkedIn... [Read more]

A top priority for marketers is to increase email responses from their customers and reduce unsubscribe rates, but in order to be successful, they need data to help personalize messaging with information on past purchase behavior, inquiries and engagement. Digital Marketing Depot is hosting a webinar ‘Your Guide to Creating Consistent Experiences... [Read more]