Mobile continues to transform what we expect from, and how we interact with, businesses. It might appear that this only impacts ecommerce retailers or big-box chains, but in reality, the same people who prefer these new options are coming into your local business every day. Search Engine Journal is hosting a webinar ’15 SMS Marketing Trends Every... [Read more]

SEO is an ongoing process. You need to continuously try new tactics to improve your web traffic and SEO is the key technique in getting more and more traffic. Search Engine Journal contributor Sam Hollingsworth has shared a list of 12 completely outdated SEO practices you should avoid. He says, “In this post, we’ll discuss the outdated SEO and... [Read more]

Pay-per-click is an Internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Search Engine Journal contributor Andrea Atzori has shared seven ways to help you improve your PPC campaign performance. He says, “In this post, you’ll learn about seven key areas to optimize in order... [Read more]

As we mentioned yesterday, Spin Rewriter 12 has just been launched. This is a seasoned product, over 10 years in the making. I want to share a business idea with you, one way to take advantage of the power of Spin Rewriter 12. it’s a simple idea, but one that can be used to build an online business. All you need is Spin Rewriter, and you can get... [Read more]

There are several elements that play an important role in achieving SEO success. Search volume is one such key metric in keyword research. Search Engine Journal has published ‘A Complete Guide to Keyword Search Volume for SEO’ to help you improve your SEO strategy. Mark Traphagen says, “Keyword search volume is the number of searches... [Read more]

Go-to-market is the plan of an organization, utilizing their outside resources, to deliver their unique value proposition to customers and achieve a competitive advantage. Ahrefs contributor Mateusz Makosiewicz has shared eight useful steps to build a go-to-market strategy He says, “The go-to-market strategy is the method to give yourself the... [Read more]

Your website performance is evaluated on the basis of various things such as site design, site speed, and security. When it comes to WordPress websites, most sites deliver good speed, but it is possible to achieve even higher speed loading in it. Search Engine Journal has published a guide called ‘How to Build a Hyperfast WordPress Website’. The... [Read more]

SEO is one of the most important processes to grow your business. When it comes to WordPress, it has several features and plugins that help you improve your SEO performance. Yoast contributor Phil Nottingham has shared some useful tips to help you optimize your WordPress video gallery for SEO. He says, “There are two really essential requirements... [Read more]

A well-written email can help you win more customers. By crafting persuasive emails, you can also improve trust and authenticity. Quick Sprout has published a short guide called ‘How to Write a Sales Email’. The Quick Sprout team says, “Attractive prospects receive tens, if not hundreds, of cold emails a day. Given this reality, it’s... [Read more]

If your Facebook ad set isn’t getting enough optimization events to exit the learning phase, the Delivery column reads Learning Limited. Learning Limited is an indication that your budget isn’t being spent effectively because the ad delivery system can’t optimize performance with your current setup. Social Media Examiner has published a new video... [Read more]

Quality links play an important role in improving your SEO performance. By creating high-quality content, you can continue to influence search engines. Ahrefs has published a new video ‘Link Building for Local SEO: 6 Easy Ways to Get Backlinks’ to help you learn useful link-building strategies for better SEO. Watch the video here. Ahrefs  [Read more]

Your SEO strategy needs constant observation and changes. By adopting the latest and most appropriate tactics, you can make the most from it. WTF is SEO contributor Shelby has shared five useful strategies to strengthen your SEO strategy. . She says, “Today, we’ll go through five steps you can take immediately to see improvement in your search... [Read more]

An internal link is a hyperlink between two pages on the same website. They provide a smooth way for transition within the website. Content Marketing Institute contributor Ann Smarty has published an article on using internal links to get better reception from search engines and readers. She says, “Much of your interlinking strategy will rely... [Read more]

Google Analytics gives marketers the ability to analyze website data for their business, and make informed decisions. In October 2020, Google launched Google Analytics 4. Seer Interactive has published a comprehensive guide to Google Analytics 4 to help new marketers easily use it. Julian Litvak says, “There is an explosion of need for marketers... [Read more]

Paid search is an efficient and cost-effective way to drive more high-intent customers to your business. If you get it right, you can drive high-value inbound calls. Search Engine Land is hosting a webinar ‘Killer Paid Search Tactics That Every Marketer Needs to Know’ on Thursday, October 13, 2021. The SEL team says, “In this webinar,... [Read more]

Paid social on LinkedIn and Facebook can help you reach your B2B audience, but it takes skill and finesse to run successful campaigns. Search Engine Journal is hosting a webinar ‘How to Make Paid Social Work for Lead Generation’ on Wednesday, October 7, 2021, at 1.00 pm ET. The SEJ team says, “Register now and get ready to discover... [Read more]

Digital marketing continues to evolve with the launches of new tools and technologies. By keeping pace with the ongoing changes, you can continue to make the most of your digital marketing initiatives. In his new video ‘The Most Valuable Digital Marketing Skills in 2021’, Neil Patel has highlighted some of the most important digital marketing... [Read more]

Just publishing content is not enough to get visitors and readers to your blog. You need to adopt different promotional tactics to do it. Business 2 Community contributor Karen Repoli has shared some useful tactics to promote your blog. She says, “Social Media is the first place you think of when promoting your blogs. Ideally, your followers,... [Read more]

Neil Patel has published a new video ‘The Best Social Media Platforms For Advertising, Choosing the Right Ad Platform For Your Brand’to help marketers effectively advertise on social media. He says, “I’m getting super creative on how I do growth, and I always have been. It’s just the way my mind works. The typical strategies... [Read more]

Email marketing is used by thousands of businesses of all sizes around the world. It is one of the most popular forms of marketing due to its low cost, wider reach, and instant impact. AWeber contributor Kelly Forst has published a guide to running successful email marketing campaigns. She says, “To get great results, you need to do more than... [Read more]

Your social media marketing can be fostered with the help of quality content. When it comes to Instagram marketing, your image and video content need to polish. Design Wizard’s Anne Carson has shared a guide to help you edit your Instagram posts after publishing them . She says, “In this blog, we will take you through how to change your... [Read more]

Content Marketing Institute has published a new episode of the Marketing Makers podcast titled ‘Three Data Types of Personalization’. In this second segment of Marketing Makers, Robert Rose explains the three kinds of data that form the foundation of content personalization. Content Marketing Institute  [Read more]

With the right SEO tools, you can continue to get more and more traffic and improve the chances of making more online sales. Adam Connel has published a list of seven popular SEO tools to grow your business faster. He says, “In this post, I’m going to give you a primer on some of the most popular SEO tools on the market. This isn’t your typical... [Read more]