Optimizing for Holiday SEO Success - IM NewsWatch Newsletter, September 30, 2020

September 30th, 2020 at 6:19 am EST


 

IM NewsWatch

Wednesday, September 30, 2020

How To Use Instagram Reels Even As A Beginner [Video]

Sue B. Zimmerman has published a new video ‘How To Use Instagram Reels Even As A Beginner’. She says, “What is Reels? A creative feature to help get the word out about your business in a fun, fast and entertaining way. And because it’s a new feature, Instagram™ is promoting Reels like crazy. Why not get in on the extra free exposure... [Read more]

Your Guide to Bing Search

We have been using the Bing search engine for more than a decade now. It is popular as an alternative (capturing 36% US desktop search market) to Google search. Bright Edge has published a detailed guide called ‘Bing Image Search, Bing Webmaster Tools & More’. Gabby Regalbuto says, “Google sees 6.9 billion searches per day compared... [Read more]

Link Building: Long Term vs. Short Term Strategies [Podcast]

Quality links enable you to achieve more traffic to your website from the search engines. You can get more links by publishing content on regular intervals that is of interest to your target audience. Siege Media has published a new podcast episode ‘Link Building: Long Term vs. Short Term Strategies’. Listen to this podcast episode to learn... [Read more]

Commission Blaster: Sales leverage for social media marketing #ad

Commission Blaster was designed to give marketers an easier way to scale their traffic and, ultimately, their sales, using new, unstaurated social media sites. Facebook, Twitter, LinkedIn, Reddit, Instagram, and Tumbler are well-known social media platforms. Many marketers use them in their promotions. But there are other social media sites that aren’t... [Read more]

Optimizing for Holiday SEO Success [Podcast]

Searchmetrics has published a new episode of ‘The Voices of Search’ podcast titled’Optimizing for Holiday SEO Success’ featuring Tyson Stockton and Benjamin Shapiro. The Searchmetrics team says, “Join host Ben as he concludes Holiday Triage Week with Searchmetrics’ VP of Services Tyson Stockton discussing the final step... [Read more]

MOZ’s Local SEO Tips for the 2020 Holidays

The 2020’s peak shopping season will be approaching soon. You can grow your sales this year by developing a stronger SEO and sales strategy. MOZ contributor Miriam Ellis has shared local SEO tips for the 2020 holidays. Ellis says, “Whatever your business can offer to support local shoppers’ aspirations for a safe, comfortable, happy holiday... [Read more]

The Beginner’s Guide to Designing Display Ads [Guide]

Koozai has published ‘The Beginner’s Guide to Designing Display Ads’ to help you design effective ads for your Google Display Network campaigns. Daria Kolowca says, “Before making any design decisions it is important to consider what the goal of your ad campaign is. Is it to increase brand awareness, to provoke interaction from... [Read more]

Motvio: new premium hosting for marketing videos #ad

When you use one of the major video hosting services, (YouTube, Vimeo, etc.) you don’t have complete control over your content. You also don’t control your subscriber list. The hosting platform can take both away from you whenever they think best. That’s why Devid Farah created Motvio, the video host specifically for marketers that... [Read more]

Is It Time for SEOs to Adopt a Growth Mindset? [Podcast]

Rank Ranger has published a new episode of its ‘Ths In Search SEO’ podcast titled ‘Is It Time for SEOs to Adopt a Growth Mindset?’ featuring Yuriy Yarovoy. Listen to this episode to learn: How a growth mindset relates to SEO and how it opens new opportunity What does a growth mindset in the context of SEO actually look like? Why... [Read more]

‘How We Built 600+ Links in 30 Days & You Can, Too’ Webinar October 14 [Webinar]

Link building is an essential process to strengthen your SEO performance. Search Engine Journal is hosting a webinar ‘How We Built 600+ Links in 30 Days & You Can, Too’ on Wednesday, October 14, 2020, at 2.00 pm ET. The SEJ team says, “Join our next sponsored webinar as Kevin Rowe, CEO at PureLinq, shares how he set up a link building... [Read more]

SEJ Highlights Pinterest Search Trends for Fall 2020

Search Engine Journal contributor Matt Southern has highlighted Pinterest search trends for Fall 2020. He says, “Pinterest released an updated report on search trends with insight into what’s expected to be popular during the fall months of 2020. Search trends are identified based on which topics are currently seeing a spike in search volume... [Read more]

The thind (last) installment of Lead Conversion training today #ad

Today, the free Lead Conversion Squared Master Class enters the second day. Over the course of the next three days, Daven Michaels and Chad Nicely will walk you through all the steps for building a monthly recurring income online. While you are watching the live training, They will ask you to follow along with them, so that by the end of the three days, you will have a functioning business and will attract your first client. It's hard to overestimate how rare this valuable content is in free training... [Read more]

Video Personalization at Scale [Video]

Target Marketing’s latest Tech Talk video is titled ‘Video Personalization at Scale’ featuring Vidyard’s Tyler Lessard. The TM team says, “This week on Tech Talk, Target Marketing spoke with Tyler Lessard, VP of marketing for Vidyard, a B2B online video hosting platform. Vidyard’s Go Video feature allows marketers... [Read more]

Updating You Old Blog Posts for Marketing

Blogging is a great way to establish authority in your niche. Your old blog posts can be repurposed to connect with your existing and new readers. Target Marketing’s Phil Frost has shared an article on how to stretch your marketing budget by updating old blog posts. Frost says, “If your budget is in a holding pattern with the uncertainties... [Read more]

How to Do Podcast Advertising Right

Podcast Advertising could be one of the best ways to reach out to your new prospects. With the right ad tactics, you can also improve targeting and measurement. AdWeek Ian Zelaya has shared four tips to help you improve your podcast advertising performance. Zelaya says, “In a new report, Forrester examined how podcast advertising is still an... [Read more]

Shuffler: Leads on Autopilot from 1-click viral funnels #ad

Shuffler, just released by Bryan Winters, creates flexible marketing funnels. Winters has collected many high-commission Clickbank offers for you to create a funnel that's perfect for your business. Winters reports that there are so many choices for what you put into your funnel (in math class we called them combinations and permutations) that you could create 52 Billion viral funnels and no two of them be the same... [Read more]

Jeff Bullas Highlights Seven Best TikTok Follower Generators of 2020

On any social media platform, what you need is more and more followers. With the right sets, of tactics, you can continue to increase your followers. In his latest blog post, Jeff Bullas has highlighted the seven best TikTok follower generators of 2020. He says, “When it comes to investing money in a follower generator, only trusted sites make... [Read more]

A Quick Hack That’ll Help You Rank For More Keywords [Video]

Achieving high rankings in search engines is one of the goals of every business. Your selection of keywords plays an important role in this process. In his new video ‘A Quick Hack That’ll Help You Rank For More Keywords’, Neil Patel has some help for you. He says, “Today I’m going to share with you a quick hack that’ll... [Read more]

Facebook Tightens Copyright Infringement Rules: What Marketers Need to Know [Podcast]

Facebook continues to update its copyright infringement rules for images and other content. In Social Media Examiner’s latest Social Media Marketing Talk Show ‘Facebook Tightens Copyright Infringement Rules: What Marketers Need to Know’, Jamie Lieberman shares insights on Facebook’s recent amendments. The SME team says, “Explore... [Read more]

NicheCheetah builds websites with quality monetized content in minutes #ad

NicheCheetah, in short, allows you to create "Content-Ready" Websites For Any Niche. Yes, it builds the website, and then it populates it with content. And it does it almost instantaneously. And you'll also be getting Resale Rights to this new software so not only can you build niche sites for yourself; you can start selling it to other marketers right away and keep 100% of each sale you make... [Read more]

How to Build a Video Studio: Tech and Gear [Video]

Social Media Examiner has published a new video ‘How to Build a Video Studio: Tech and Gear’ to help you build your studio for video creation. The SME team says, “Want to build your own video studio? Wondering what tech and gear to invest in? Video marketing expert Luria Petrucci explores what you need to set up a video studio to produce... [Read more]

Five Ways to Grow Your Email List with Facebook Ads

Facebook advertising enables you to enhance your online reach and grow your business. You can also drive more email subscriptions with the help of such ads. Social Media Examiner’s Laura Moore has shared five tips to help you grow your email list using Facebook ads. Moore says, “Facebook ads are an effective way to gain the email addresses... [Read more]

AI Content Optimization [Video]

Target Marketing’s latest Tech Talk video is titled ‘AI Content Optimization’ featuring MarketMuse CEO Aki Balogh. The TM team says, “This week on Tech Talk, Target Marketing spoke with Aki Balogh, Co-Founder and CEO of MarketMuse, an AI content optimization platform that helps marketers develop and optimize their topic and... [Read more]

Ultimate Guide to Email Design [Free Guide]

HubSpot has published ‘The Ultimate Guide to Email Design and 13 Best Practices’ to help marketers create effective email marketing campaigns. The HubSpot team says, “By 2022, the number of email users around the world is expected to hit 4.3 billion. Among all of those users are members of your target audience, a.k.a. quality leads... [Read more]

‘2021 SEO & Content Predictions’ Webinar September 30 [Webinar]

Content and SEO go hand in hand. With a strong content creation strategy combined with a proven SEO plan, you can grow your business exponentially. Content Marketing Institute is hosting a webinar ‘2021 SEO & Content Predictions’ on Wednesday, September 30, 2020, at 2.00 pm EDT. The CMI team says, “Join this interactive discussion to... [Read more]

Koozai Highlights 5 Factors for Successful Content

Creating quality content is a challenge. Your content should attract your readers’ attention and motivate them to take an action. Koozai contributor Stacey Parsons has shared five key factors to help you create successful content. Parsons says, “Powerful content can bolster your online marketing by generating leads, as well as facilitating... [Read more]

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