Optimizing Your Site for Google Carousel Results - IM NewsWatch Newsletter, October 1, 2020

October 1st, 2020 at 1:55 pm EDT


 

IM NewsWatch

Thursday, October 1, 2020

Delivering Email Perfection [White Paper]

The Email on Acid team has published a new white paper ‘Delivering Email Perfection: How Does Your Team Compare?’ to help you improve your email delivery. Download this white paper to learn: The methods being used to test and optimize emails. The adoption rate of automated programs in email marketing. How email frequency impacts the possibility... [Read more]

Five Ways to Get Quality Content from Freelance Writers

Content creation requires many hands. By involving freelancers in the content creation process, you can improve your frequency of publishing the content on blogs and websites. SEMrush contributor Maria Raybould has shared five ways to help you work with freelance writers to produce quality content. Raybould says, “In this post, we’re going to... [Read more]

CMI’s Tips to Optimize Your Site for Google Carousel Results

Google’s carousel result is a row of rich (i.e., visual) results that searchers can interact with. With an effective carousel strategy, you can grow your site traffic. Content Marketing Institute’s Ann Smarty has shared some useful tips on optimizing your website for Google Carousel results. She says, “Google has been experimenting... [Read more]

Profile Mate: Use Instagram for your online marketing #ad

New Instagram Marketing Software Just Released Luke Maguire has just released new software called Profile Mate. It helps you mine Instagram for valuable data about prospective customers. As we say, it is new, but in less than a day, over 500 copies have been sold. Profile Mate is the only Instagram analytics tool that enables you to get new email... [Read more]

How to Create and Serve Accessible Content

To make your content accessible to the audience, you need to reduce basic barriers to comprehension, such as providing alternative text for images, which enables the audience to understand your message quickly. Content Marketing Institute’s Melissa Eggleston has shared a comprehensive article on serving accessible content to your audience. She... [Read more]

How To Create The Perfect Blog Post [Video]

A well-crafted blog post helps you to get the desired results by reaching your target audience. To make your blog successful, you need to stay focused on each and every post that you make. Neil Patel has published a new video ‘How To Create The Perfect Blog Post’ to share his secrets of creating an effective blog post. He says, “Today... [Read more]

Four Steps to Plan Your Facebook Ad Campaigns

Facebook advertising enables you to reach a wide social media audience online and promote your products and services. Facebook advertising campaigns can be a key driver to generate more revenue during the holiday season. Social Media Examiner’s Laura Moore has shared a four-step guide to help you plan and create Facebook ad campaigns for the holidays. Moore... [Read more]

Commission Blaster: Sales leverage for social media marketing #ad

Commission Blaster was designed to give marketers an easier way to scale their traffic and, ultimately, their sales, using new, unstaurated social media sites. Facebook, Twitter, LinkedIn, Reddit, Instagram, and Tumbler are well-known social media platforms. Many marketers use them in their promotions. But there are other social media sites that aren’t... [Read more]

Four Ways to Engage Your Audience with Hashtags

As we know, a hashtag is a keyword or phrase preceded by a hash (#) symbol. On social media platforms, hashtags help a piece of content become more discoverable by other users. Business 2 Community contributor Daniel Hopper has shared four ways to help you improve audience engagement on social media platforms. Hopper says, “The use of hashtags... [Read more]

MOZ’s Guide to Focusing Your SEO Strategy

MOZ contributor Annaleis Montgomery has published a new guide called ‘How To Focus Your SEO Strategy’. In this guide, Montgomery highlights some useful techniques for businesses looking to enhance their organic reach and traffic. She says, “With businesses making the move to serve their customers primarily online and the footfall... [Read more]

Is Amazon Targeting SMBs with Search Ads? [Podcast]

RankRanger has published a new podcast episode ‘Is Amazon Targeting SMBs with Search Ads?’. Listen to this podcast to learn: How Amazon might be leveraging Search Ads to compete with local suppliers in unexpected ways What Amazon’s paid search strategy implies about the overall direction of the platform How Amazon’s use of search... [Read more]

Motvio: new premium hosting for marketing videos #ad

When you use one of the major video hosting services, (YouTube, Vimeo, etc.) you don't have complete control over your content. You also don't control your subscriber list. The hosting platform can take both away from you whenever they think best... [Read more]

How To Use Instagram Reels Even As A Beginner [Video]

Sue B. Zimmerman has published a new video ‘How To Use Instagram Reels Even As A Beginner’. She says, “What is Reels? A creative feature to help get the word out about your business in a fun, fast and entertaining way. And because it’s a new feature, Instagram™ is promoting Reels like crazy. Why not get in on the extra free exposure... [Read more]

Link Building: Long Term vs. Short Term Strategies [Podcast]

Quality links enable you to achieve more traffic to your website from the search engines. You can get more links by publishing content on regular intervals that is of interest to your target audience. Siege Media has published a new podcast episode ‘Link Building: Long Term vs. Short Term Strategies’. Listen to this podcast episode to learn... [Read more]

Optimizing for Holiday SEO Success [Podcast]

Searchmetrics has published a new episode of ‘The Voices of Search’ podcast titled’Optimizing for Holiday SEO Success’ featuring Tyson Stockton and Benjamin Shapiro. The Searchmetrics team says, “Join host Ben as he concludes Holiday Triage Week with Searchmetrics’ VP of Services Tyson Stockton discussing the final step... [Read more]

Shuffler: Leads on Autopilot from 1-click viral funnels #ad

Shuffler, just released by Bryan Winters, creates flexible marketing funnels. Winters has collected many high-commission Clickbank offers for you to create a funnel that's perfect for your business. Winters reports that there are so many choices for what you put into your funnel (in math class we called them combinations and permutations) that you could create 52 Billion viral funnels and no two of them be the same... [Read more]

MOZ’s Local SEO Tips for the 2020 Holidays

The 2020’s peak shopping season will be approaching soon. You can grow your sales this year by developing a stronger SEO and sales strategy. MOZ contributor Miriam Ellis has shared local SEO tips for the 2020 holidays. Ellis says, “Whatever your business can offer to support local shoppers’ aspirations for a safe, comfortable, happy holiday... [Read more]

The Beginner’s Guide to Designing Display Ads [Guide]

Koozai has published ‘The Beginner’s Guide to Designing Display Ads’ to help you design effective ads for your Google Display Network campaigns. Daria Kolowca says, “Before making any design decisions it is important to consider what the goal of your ad campaign is. Is it to increase brand awareness, to provoke interaction from... [Read more]

Is It Time for SEOs to Adopt a Growth Mindset? [Podcast]

Rank Ranger has published a new episode of its ‘Ths In Search SEO’ podcast titled ‘Is It Time for SEOs to Adopt a Growth Mindset?’ featuring Yuriy Yarovoy. Listen to this episode to learn: How a growth mindset relates to SEO and how it opens new opportunity What does a growth mindset in the context of SEO actually look like? Why... [Read more]

NicheCheetah builds websites with quality monetized content in minutes #ad

NicheCheetah, in short, allows you to create "Content-Ready" Websites For Any Niche. Yes, it builds the website, and then it populates it with content. And it does it almost instantaneously. And you'll also be getting Resale Rights to this new software so not only can you build niche sites for yourself; you can start selling it to other marketers right away and keep 100% of each sale you make... [Read more]

‘How We Built 600+ Links in 30 Days & You Can, Too’ Webinar October 14 [Webinar]

Link building is an essential process to strengthen your SEO performance. Search Engine Journal is hosting a webinar ‘How We Built 600+ Links in 30 Days & You Can, Too’ on Wednesday, October 14, 2020, at 2.00 pm ET. The SEJ team says, “Join our next sponsored webinar as Kevin Rowe, CEO at PureLinq, shares how he set up a link building... [Read more]

SEJ Highlights Pinterest Search Trends for Fall 2020

Search Engine Journal contributor Matt Southern has highlighted Pinterest search trends for Fall 2020. He says, “Pinterest released an updated report on search trends with insight into what’s expected to be popular during the fall months of 2020. Search trends are identified based on which topics are currently seeing a spike in search volume... [Read more]

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