Optimizing Video Content for Search - IM NewsWatch, November 7, 2022

November 7th, 2022 at 7:58 am EDT


 

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What Google’s Quick Read Test Tells Us About the Future of SEO [Video]

Google is testing a new label in the search results to tell searchers what is a quick read or a page that takes less than five minutes to read. Neil Patel has published a new video ‘What Google’s Quick Read Test Tells Us About the Future of SEO’ talking about the future of SEO. He says, “What Google’s Quick Read tells us about... [Read more]

How to Maximize Your Content [MOZ]

MOZ has published a new Whiteboard Friday video ‘How to Maximize Your Content’ featuring Ross Simmonds. The MOZ team says, “In today’s episode, content marketing expert Ross Simmonds walks you through the content life cycle, and how you can use it to ensure that the content that you’re developing quarter after quarter, month... [Read more]

Capture Gen Z’s Loyalty with Seasonal Insights: Understand Generational Differences, November 9 [Webinar]

As the spending power of Gen Z and millennials is increasing, marketers are challenged to capture the loyalty of these critical audiences. Adweek is hosting a webinar ‘Capture Gen Z’s Loyalty with Seasonal Insights: Understand Generational Differences’ on Wednesday, November 9, 2022, at 1.00 pm EST. The Adweek team says, “Hear... [Read more]

50 Point SEO Audit: SEO Course Suitable for Beginners #ad

How are you doing with SEO? There’s a new 50 Point SEO Audit that will guide you through a systematic audit of your site to verify that your SEO is up-to-date or point out where you can make improvements. 50 Point SEO Audit is a new set of 48 videos in 15 complete modules showing you how to find out why your site isn’t ranking on Google... [Read more]

Three Writing Strategies to Build a Loyal Audience

A persuasive copy can help you move closer to your audience and initiate the desired action. Copyblogger’s Sonia Simone has published an article featuring three types of tones you can use in writing to build loyal audiences. She says, “We’ve got handy writing techniques like word choice, story, and connotation to help us master tone. Because... [Read more]

Reminder- Your Guide to Creating Consistent Experiences Across Multiple Websites, November 8 [Webinar]

This is a reminder for a MarTech webinar to be held on November 8, 2022. MarTech is hosting a webinar ‘Your Guide to Creating Consistent Experiences Across Multiple Websites’ on Tuesday, November 8, 2022. The MarTech team says, “This panel explores the ins and outs of multi-site management at scale. We’ll chat with Acquia’s Product... [Read more]

Optimizing Video Content for Search

Video SEO is optimizing your video to be indexed and rank on the search engine results pages for relevant keyword searches. There are many optimization strategies to give your videos a higher chance of ranking. Lumar contributor Jenny Abouobaia has shared eight tips to optimize video content for search. She says, “If you want to use video content... [Read more]

VoiceBrigade: Remarkable “Human-Sounding” Voiceovers for Any Script #ad

VoiceBrigade’s AI text-to-speech technology helps your business achieve your marketing goals by reaching a global audience with human-like narrations for videos, audios, e-books, etc. in 20 languages. Watch this quick explainer video now to see it at work: VoiceBrigade. Text-To-Speech Apps have been available for over 20 years, but many have created... [Read more]

Three Steps to Develop a Personal Brand [Video]

Social Media Examiner has published a new video ‘Three Steps to Develop a Personal Brand’ featuring Michael Stelzner and Phil Pallen. The SME team says, “Wondering how to become the top-of-mind provider in your industry? Looking for a plan to develop extreme influence via social media? Discover a three-step process for building a strong... [Read more]

Reminder- Measure the Impact of Your Experiential Marketing, November 8 [Webinar]

This is a reminder for an Adweek webinar to be held on November 8, 2022. Adweek is hosting a webinar ‘Measure the Impact of Your Experiential Marketing: How Just Egg Cracked the Code’ on Tuesday, November 8, 2022, at 1.00 pm EST. The Adweek team says, “Hear directly from Eat Just, Inc. (Just Egg’s parent) director of field marketing... [Read more]

Growing Your Blog with Link Building

Link building is one of the most efficient ways to expand your blog. It helps you build SEO credibility for your blog. Problogger has published an article on how link building can help you grow your blog. The Problogger team says, “There are numerous benefits to link building and making it your number one SEO priority. Of course, content is... [Read more]

StoryReel Launch Ending; Create stories for popular social media #ad

Launch week for StoryReel is ending this weekend. “Stories” are very popular all around social media sites. Facebook officials say they are passing news feeds in importance.... [Read more]

Developing a social media strategy for holidays

You need strong social media to plan to reach a wider audience during the holiday season. Search Engine Land contributor Erin Jones has published an article featuring seven tips for a holiday-ready social media strategy. She says, “Here are seven tips to make your social media strategy holiday-ready. 1. Be helpful Give your audience the info... [Read more]

Insights into the Tik Tok Audience [Report]

Digital Marketing Depot has published a new report ‘Insights into the Tik Tok Audience’. The DMD team says, “Every marketer needs a POV on TikTok. Its users are highly engaged and overwhelmingly receptive to advertising. But do TikTok ads have an impact on the path to purchase? DISQO got the answers from thousands of consumers and... [Read more]

SEO Best Practices to Boost Black Friday Sales

A well-designed SEO strategy can help you grow your online presence. During the holidays too, SEO can play a pivotal role in the sales process. Search Engine Land contributor Maria White has published an article featuring five SEO best practices for Black Friday and the holiday season. She says, “In this article, we will go over some SEO tips... [Read more]

F5: Affiliate Marketing Improved and Simplified #ad

Mark Barrett, the creator of F5 Affiliate Marketing, puts it this way, "Every time we hit refresh we have more results, more traffic, more sales" and this is all due to 30 minutes of work he did days ago that just keep on bringing in sales.... [Read more]

Prospecting and Objection Handling: Templates and Best Practices for Sales Success [Guide]

Prospecting is the process of initiating and developing new business by searching for potential customers, clients, or buyers for your products or services. HubSpot has published a new guide ‘Prospecting and Objection Handling: Templates and Best Practices for Sales Success’ explaining useful sales prospecting strategies. The HubSpot team... [Read more]

Generate Better Leads with These Form Conversion Optimization Tips

Form conversion occurs when a visitor successfully submits a form on your website. This form can be for a newsletter, special offer, or to make a purchase. HubSpot contributor Diana Urban has published an article featuring 10 form conversion optimization tips to generate better leads. She says, “If you want to transform your underperforming lead-generation... [Read more]

SEJ Lists 50 Tumblr Facts and Statistics

Tumblr is a microblogging platform for sharing photos, music, video, links, quotes, GIFs, text, and other multimedia. Search Engine Journal contributor Brent Csutoras has published an article featuring 50 Tumblr facts and statistics. He says, “Tumblr has become more prominent with its free mobile app, rich API, custom design tools, and vibrant... [Read more]

[Price Rising] Grab CBSitePro app and Reseller License #ad

CBSitePro can create a first-to-market ClickBank Review Site for you at low cost. Unfortunately, if you have been delaying your investment, it's time to act. This is your last chance to grab CBSitePro at the special launch week pricing. After the launch ends tomorrow, the price will be doubled.... [Read more]

A Guide to Long-Form Content [Guide]

Long-form content is content that offers a lot of information and/or a great depth of information on a given topic. Search Engine Journal has published ‘A Guide to Long-Form Content’ to help marketers gain more authority in your industry by creating long-form content. Adriana Stein says, “Let’s tackle the “is long-form content... [Read more]

The Art of Reusing Content [White Paper]

It is difficult to constantly create new content. Using the existing content in new formats is a great way to save time. Content Marketing Institute has published a new white paper ‘The Art of Reusing Content’ featuring useful strategies to reuse existing content. The CMI team says, “The world’s most engaging brands have mastered... [Read more]

Small Business Ideas for Beginners [Video]

Ahrefs has published a new video ‘Small Business Ideas for Beginners’ sharing useful low cost and low risk small business ideas. The Ahrefs team says, “In this video, you’ll learn five small business ideas for beginners that are cheap and easy to start.” Ahrefs  [Read more]

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