Optimize Your Content Marketing for ROI - IM NewsWatch, July 12, 2022

July 12th, 2022 at 7:41 am EDT


 

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Paid Search Tactics You Need to Maximize ROI in a Tight Economy, July 21 [Webinar]

As we enter economic uncertainty, many leaders are looking for ways to make the most out of their marketing budgets. Paired with customer behavior becoming increasingly turbulent and less predictable, you are now faced with maximizing your ROI. Search Engine Land is hosting a webinar ‘Paid Search Tactics You Need to Maximize ROI in a Tight Economy’... [Read more]

A Straight Talking Guide on Omnichannel Marketing Strategy, July 21 [Webinar]

Omnichannel marketing is an increasingly popular topic in digital marketing today. Digital Marketing Institute is hosting a webinar ‘A Straight Talking Guide on Omnichannel Marketing Strategy’ on Thursday, July 21, 2022. The DMI team says, “In this session, we will pin down the definition of omnichannel marketing before working through... [Read more]

TikTok Video Engagement Success [Video]

Social Media Examiner has published a new video ‘TikTok Video Engagement Success’ featuring Drea Okeke. The SME team says, “Curious how to market on TikTok? Already on TikTok and wondering how to grow your audience? Learn how to make TikTok videos that engage your target audience and attract more followers.” Social Media Examiner... [Read more]

Amazon Prime Day is here; business tools available #ad

Today is Amazon Prime Day. It lasts through tomorrow. If you are a prime member this is your chance to update your office equipment and supplies at Amazon’s lowest prices. If you aren’t already a Prime member, you can sign up here: Amazon Prime Free Trial If you qualify as a student, you can get an even better deal here: Amazon Prime Student... [Read more]

Your Guide to Blogging Time Management

Blogging time management refers to the ability to effectively make use of your time for blogging and content creation. HubSpot contributor Magdalena Georgieva has published an article sharing some useful tips to blog when you have no time. She says, “Getting organized will help you set and achieve goals for your blog. If you’re starting... [Read more]

Free Keyword Research Tools for SEO

Five Steps to Conducting Technical SEO Site Audit for E-commerce

A technical SEO audit involves gathering data and analyzing your eCommerce site based on its technical performance Inflow contributor Sean Salamone has published an article highlighting five steps to conducting a technical SEO site audit for E-commerce. He says, “Inflow has developed this checklist over our years of working with eCommerce websites,... [Read more]

Local Leader finds in-depth leads in any niche (pre-launch) #ad

The Local Leader Pre-launch countdown has started. It will be launched Thursday morning. It is the easy way to find local businesses that need your help as a marketing consultant. All businesses need leads. A business can’t grow without new leads. Indeed, with current customers getting what they need and moving on to something else, a business... [Read more]

Exploring Web3 Marketing Practices

Web 3 marketing is about building meaningful relationships with your customers and creating partnerships that benefit everyone involved. It’s time for businesses to stop thinking of customers as a number in a database, but instead, people looking for the same thing you are. Social Media Examiner founder Michael Stelzner has published an article... [Read more]

Your Guide to Running Twitter Ads in 2022

By advertising on Twitter, you can extend your reach to its vast user base. Social Media Examiner contributor Anna Sonnenberg has published an article on how to run Twitter ads in 2022. She says, “The cost of a Twitter ads campaign depends on a few factors. Most importantly, which type of Twitter ad do you want to run? Each Twitter ad type has... [Read more]

Social Media Marketing Guide for Holiday Campaigns

A successful social media campaign requires strategic planning, often months in advance. Without a roadmap, you’re likely to end up with vague objectives, incomplete creative assets, and an overloaded content calendar. Social Media Examiner contributor Anna Sonnenberg has published the ‘Social Media Marketing Guide for Holiday Campaigns in 2022’. She... [Read more]

Q & A - the facts on High Ticket Profit System #ad

We ran an ad earlier this week for High Ticket Profit System. It sounded interesting so we bought a copy to get under the covers and give you more information to help you make an informed decision.... [Read more]

A Simple Marketing Tactic That Still Works [Video]

Neil Patel has published a new video ‘A Simple Marketing Tactic That Still Works’ sharing a useful marketing tactic. He says, “A simple marketing tactic that still works. I’ve been using a marketing tactic for 10 years now, and it still works today. It’s been responsible for me closing consulting deals that are anywhere... [Read more]

Optimize Your Content Marketing for ROI [Video]

Watch Content Marketing Institute’s replay of Ask the #CMWorld Community on ‘Optimize Your Content Marketing for ROI’. The CMI team says, “CMI host Amanda Subler sits down with Michael Brenner, Content Marketing influencer, author and Content Marketing Agency CEO, to chat about the simple steps behind building a successful content... [Read more]

How Marketing and E-commerce Leaders Are Future Proofing Their Teams in a Challenging Environment, July 13 [Webinar]

Econsultancy is hosting a webinar ‘How Marketing and E-commerce Leaders Are Future Proofing Their Teams in a Challenging Environment’ on Wednesday, July 13, 2022, at 10.00 am EDT. The Econsultancy team says, “Physical events are returning, but over the last two years marketers have proven that live online events are now a core part... [Read more]

Split Test Monkey: The way to improve results is more testing #ad

Split Test Monkey lets you test, track and tweak your ad campaigns and sales processes, based on data, not guesses. Some headlines work well; others don't. Some graphics work well; others don't. Some benefits work well; others don't. You'll never know which work best for you unless you test.... [Read more]

Small Business Marketing: How To Safely Try New Strategies, July 13 [Webinar]

By exploring tested, successful small business-specific marketing strategies, you give your small business a safe way to expand into uncharted, potentially viral territory. Search Engine Journal is hosting a webinar ‘Small Business Marketing: How To Safely Try New Strategies’ on Wednesday, July 13, 2022, at 2.00 pm ET. The SEJ team says,... [Read more]

Using Engagement Data in Your B2B Video Marketing, July 13 [Webinar]

You know your target audience. You’ve crafted marketing and sales videos to make your solution for their challenges shine. But how do you know that your message is being seen by the right buyers and that they’re actually engaging with it? Content Marketing Institute is hosting a webinar ‘Using Engagement Data in Your B2B Video Marketing’... [Read more]

11 Instagram Video Ideas [Video]

Sue B. Zimmerman has published a new video featuring 11 Instagram video ideas. She says, “From boomerang to slow motion to 360 video – there are many creative ways to use video on Instagram to boost your business and engage your followers. Here are just 11 Instagram Video Ideas.” Sue B. Zimmerman’s Blog  [Read more]

1MinuteApp software builds IOS and Android apps to use or sell #ad

1MinuteApp is brand new one-click software that creates profitable mobile apps ready to sell in minutes with no tech skills, no coding, and no developers needed.... [Read more]

Building a TikTok Strategy That’s Right for Your Brand [Webinar]

TikTok has expanded to include almost every type of content and community. In fact, with over 1 billion monthly users, TikTok is fast becoming a “don’t miss” channel for many brands. Social Media Today has made available ‘Building a TikTok Strategy That’s Right for Your Brand’ webinar on-demand. The SMT team says, “Tune in... [Read more]

Twitter Launches ‘Twitter Connect Playbook’

Twitter has published ‘Twitter Connect Playbook’, a 45-page guide on how to utilize Twitter’s various ad formats and tools, including notes on the platform’s audience, key best practices, case study examples, and more. Download the playbook to learn: Why Twitter is the place to run your next ads campaign What makes our audience our superpower The... [Read more]

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