Nine Tools to Improve Your Content Marketing - IM NewsWatch Newsletter, July 15, 2020

July 15th, 2021 at 7:26 am EDT


 

IM NewsWatch

Thursday, July 15, 2021

The Playbook to Negative Reviews [Podcast]

Customer reviews play a vital role in your business growth. By getting and projecting the positive customer reviews, you can convince more prospects to become customers. The Entrepreneur magazine has published a new podcast episode ‘The Playbook to Negative Reviews’. In this episode, Nic Faitos, Owner of Starbright Floral Design, shares... [Read more]

Nine Tools to Improve Your Content Marketing

For continuous performance improvement, your content needs to be promoted well. By using the right tools to create and promote your content, you can make the most of your investment. Entrepreneur magazine contributor Kelsey Raymond has published an article highlighting nine content marketing tools. She says, “As the CEO of a content marketing... [Read more]

How To Use Google Optimize [Guide]

Google Optimize website optimization tool helps website owners and marketers test different variations of website layouts and content. Tillison Consulting’s Tom Hughes has published a comprehensive guide on how to use Google Optimize. He says, “Google Optimize is an online testing tool that allows you to build and run essential tests for... [Read more]

Snappy: So easy anyone can use it to build a business online #ad

Venkata Ramana just released his new SaaS product, Snappy. It runs in the cloud so it doesn’t take up space on your hard drive. This is just the latest in a long series of marketing tools Ramana has released. His tools are clever and inexpensive. Ramana reports: We’re getting paid $10 or MORE dozens of times every time we use this little-known,... [Read more]

Avoid These Spam Trigger Words in Your Email Subject

In email marketing, your words matter the most. From the subject line to the email content, you need to be alert in your communication. Mequoda contributor Kim Mateus has published an article highlighting subject line spam trigger words. She says, “Email subject lines are just one part of the email delivery equation. Emails are delivered to inboxes... [Read more]

How to trigger an automated email campaign from your Landing Page [Video]

AWeber has published a new video ‘How to trigger an automated email campaign from your Landing Page’ explaining how to manage automated email campaigns. AWeber  [Read more]

Six Best WordPress Directory Plugins – Quick Sprout

Quick Sprout has published a list of six best WordPress directory plugins. Lars Lofgren says, “There’s a good chance you can find a way to implement a directory on your website. Law firms use website directories to list their lawyers and employees. Real estate companies have directories for their listings as well as their agents. A retail chain... [Read more]

7-Day Digital Landlord, kind of like digital Monopoly #ad

No matter who you are, as long as you show the slightest amount of entrepreneurial spirit, someone will say: “You need to get into Real Estate.” They’re not wrong, but there's a better way. Because for all the good that comes from traditional Real Estate, there’s also a lot of the bad... [Read more]

Everything You Need to Know about Market Research

Effective market research helps you gather, analyze, and interpret information about your market. It helps you gain in-depth insights into your domain. Ahrefs contributor Mateusz Makosiewicz has published an in-depth article on market research. He says, “In this guide, you’ll learn: The role of market research in a marketing strategy When to... [Read more]

Why Google’s Focus on User Intent Matters to You [Video]

Perficient, Inc. has published a new video ‘Why Google’s Focus on User Intent Matters to You’ featuring Duane Forrester, VP of Industry Insights at Yex. Te Perficient team says, “Search engines, like Google and Bing, are laser-focused on user intent because meeting their users’ needs will keep them coming back. But, what does that... [Read more]

How to Lower Your Instagram Ad Costs [Video]

By advertising your products on Instagram, you can attract more customers and scale up your online sales. With the right strategies, you can make the most from your Instagram advertising. Social Media Examiner has published a new video ‘How to Lower Your Instagram Ad Costs’ featuring Emily Hirsh to help you discover some useful ways to reduce... [Read more]

Infinite Core: Autoresponder + funnel builder + webinar host #ad

Infinite Core is a software bundle that allows you to cancel all your monthly subscriptions. Send unlimited emails to unlimited subscribers, create unlimited funnels/pages and even unlimited webinars for a low one-time fee. This three-in-one solution (Email Autoresponder, Webinar Host, and Funnel and Page Builder) can meet all your basic marketing software needs for a single payment.... [Read more]

Tips to Personalize On-Site Content

Personalization is the key to content marketing success. It enables you to achieve your content marketing objectives by persuading your audience. Search Engine Journal’s Alex Valencia has shared six customer-centric ways to personalize on-site content. He says,”Want to create content your audience is itching to gobble up? Personalization... [Read more]

The power of Email Marketing for Software Companies [E-book]

Email is one of the most important marketing channels in today’s marketing mix. It helps you directly reach your prospective customers and sell your products. Sendinblue has published a new e-book titled ‘The power of Email Marketing for Software Companies’. This e-book explains the following: Why email marketing is essential for... [Read more]

Tips to Optimize Your WordPress Video Gallery for SEO

SEO is one of the most important processes to grow your business. When it comes to WordPress, it has several features and plugins that help you improve your SEO performance. Yoast contributor Phil Nottingham has shared some useful tips to help you optimize your WordPress video gallery for SEO. He says, “There are two really essential requirements... [Read more]

Snappy: So easy anyone can use it to build a business online #ad

In February of last year we told you about the launch of MarketPresso. Since then there have been 70 new and improved features. Karthik Ramani, the creator, says this new tool is the easiest way to sell services in 2021, even better than the previous versions.... [Read more]

The Complete Guide to Content Optimization in 2021

Content optimization is the practice of ensuring that your text has the best possible chance of achieving its intended goal, whether that’s to rank in a search engine or to turn existing leads into conversions. SEMrush contributor Margarita Loktionova has published ‘The Complete Guide to Content Optimization in 2021’ to help you improve... [Read more]

How to Get More From Your Livestream After the Broadcast [Video]

Neil Patel has published a new video ‘How to Get More From Your Livestream After the Broadcast’ to help you get most out of your live events. He says, “Every time they go live, it brings them five figures in revenue. Literally five figures in revenue.Hello everybody and welcome to our very special edition of Restream live show with... [Read more]

How to Make Newsworthy Content [Video]

MOZ has published a new video ‘How to Make Newsworthy Content’ featuring Amanda Milligan. The MOZ team says, “Ahead of her MozCon Virtual 2021 presentation, Amanda Milligan walks through three components that can make your content newsworthy enough to attract links: data, emotion, and impact. Don’t forget to grab your ticket to... [Read more]

ProfitSuite replaces Zoom, Aweber, ClickFunnels, Hostgator, Photoshop, Dropbox #ad

ProfitSuite provides unlimited cloud hosting with 100% uptime, free SSL encryption, next-generation control panel, 1-click WordPress installer, and faster loading websites than ever before; Unrestricted cloud storage that’s way better than Dropbox or Google Drive and enables you to upload, share or back up unlimited files, all of it 100% secure and encrypted... [Read more]

How to Do Keyword Research for SEO: The Ultimate Guide [Guide]

Loren Baker Founder, Search Engine Journal has announced the release of ‘How to Do Keyword Research for SEO: The Ultimate Guide’. Download this guide to learn how to find the right keywords that will help you rank higher in search and create a stable keyword research process you can use. The SEJ Team says, “Get guidance and answers... [Read more]

How to Build Links to Your Site

Link building is an essential process to achieve SEO success. Quality links to your website can help you to grow your prospects of ranking higher in the SERP. Search Engine Journal contributor Jeff Riddall has shared seven creative ways to build links to your site. He says, “In this article, you’ll discover seven creative ways you can look to... [Read more]

SEJ Shares 10 Best SEO-Friendly Alternatives to WordPress Websites

WordPress has been one of the most popular platforms for creating and maintaining interactive websites. Its ability to allow you to customize and brand your website with an expansive number of plugins, tutorials, and forums makes it unique. Search Engine Journal contributor Loren Baker has published an article highlighting 10 best SEO-friendly alternatives... [Read more]

Facebook Ad Strategy: How to Simplify Your Campaigns [Podcast]

Facebook advertising enables you to reach more people frequently, scale to a large audience, with targeted campaigns. Social Media Examiner has published a new podcast ‘Facebook Ad Strategy: How to Simplify Your Campaigns’ to help you find a Facebook ads strategy that works for your business. Michael Stelzner says, “Need a better strategy... [Read more]

Get to Know Google Analytics 4: A Complete Guide

Google Analytics 4 tool helps you understand website traffic and how users behave on-site. Search Engine Journal has published ‘Get to Know Google Analytics 4: A Complete Guide’. Kayle Larkin says, “In this complete guide, you’ll learn everything you need to know to get started with Google Analytics 4: What’s Changed. Making... [Read more]

How to Resolve Duplicate Content [Video]

MOZ has published a new Whiteboard Friday video ‘How to Resolve Duplicate Content’ featuring Meghan Pahinui. The MOZ team says, “What is duplicate content, and why is it a concern for your website? Better yet, how can you find it and fix it? In this week’s episode of Whiteboard Friday, Moz Learn Team specialist, Meghan, walks... [Read more]

Supercharge Your Content Performance with SEO, July 14 [Webinar]

SEO plays a critical role in your content promotion efforts. It helps you take your content to the right audience. Content Marketing Institute is hosting a webinar ‘Supercharge Your Content Performance with SEO’ on Wednesday, July 14, 2021, at 2.00 pm ET. The CMI team says, “All things SEO — just for content marketers! Ensure your... [Read more]

Avoid Epic Webinar Fails: 5 Tips for Better Presentations [Webinar Replay]

Marketing Week has made available the replay of a webinar ‘Avoid Epic Webinar Fails: 5 Tips for Better Presentations’. The MW team says, “Watch now to discover these critical components of a rock-solid webinar: Learn the overlooked aspects of your webinar software to ensure flawless delivery of content See how you can set up a professional... [Read more]

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