New Metric of Marketing Success - IM NewsWatch, July 23, 2024

July 23rd, 2024 at 10:39 am EDT
Internet Marketing NewsWatch
Tuesday, July 23, 2024

Cracking Open The Local SEO Bucket: 5 Finger-lickin’ Strategies For 2024, August 7 [Webinar]

New SEO strategies are crucial for staying ahead in the competitive digital landscape, ensuring your website remains visible and accessible to potential customers. Search Engine Journal is hosting a webinar ‘In today’s competitive digital landscape, understanding the full impact of both organic and paid search efforts is crucial for driving... [Read more]

The hard work of maintaining your Google rankings [Podcast]

Maintaining Google rankings requires consistent optimization of your website’s content, structure, and performance. Regularly updating high-quality, relevant content and adhering to SEO best practices can help sustain visibility and drive organic traffic. The latest The SERP’s Up SEO podcast episode is titled ‘The hard... [Read more]

AI Is The Solution To Media’s Knowledge Crisis, August 28 [Webinar]

Using AI for knowledge creation accelerates the research process by analyzing vast amounts of data to generate new insights and innovative solutions. AI can also enhance content generation, making it more efficient and tailored to specific audiences or needs. Adweek is hosting a webinar ‘AI Is The Solution To Media’s Knowledge Crisis’... [Read more]

AI FaceFusion generates traffic & sales using AI Faces #ad

AI FaceFusion takes advantage of a new trend that has emerged in the world of video marketing. “AI Face” Youtube shorts and Instagram Reels are going viral and seeing a daily influx of 10k-100k visitors for certain video creators and marketers. However, this trend is still in its infancy, known only by select few. As word of the benefits... [Read more]

Strategies to Excel in Influencer Marketing

Influencer marketing leverages the reach and credibility of social media influencers to promote products or services to their followers. This strategy can significantly boost brand awareness and drive sales by tapping into the influencer’s established trust and rapport with their audience. The latest ‘Masters... [Read more]

Tips To Incorporate Humor into Your Writing

Incorporating humor into your writing can make your content more engaging and relatable, capturing the reader’s attention and enhancing their overall experience. It can also help to convey complex ideas more effectively by breaking them down with lightheartedness and wit. Social Media Examiner has... [Read more]

Meet the New Metric of Marketing Success [Video]

Marketing success metrics are quantitative measures used to gauge the effectiveness of marketing strategies and campaigns. These metrics help in assessing ROI, customer engagement, brand awareness, and overall market impact. Content Marketing Institute has published a new video ‘Meet the New Metric of Marketing Success’. The CMI team says,... [Read more]

Instant Leads Hack: Find people who know they need your product #ad

James Renouf and partners have recently developed Instant Leads Hack, a fresh and innovative technique for generating leads, which has proven to be highly effective over the last few months. This method consistently finds over 50 quality leads daily. The technique is quite simple and straightforward, consisting of just four easy steps: ➡️ First,... [Read more]

Embrace the Future of Content Management with a CMS Makeover, August 8 [Webinar]

Content is about more than putting words on a website. It’s about creating experiences. Experiences are increasingly valued by consumers and employees, who crave memorable experiences that move them, educate them or simply help them quickly accomplish a task. Digital Marketing Depot is hosting a webinar ‘Embrace the Future of Content Management... [Read more]

Make Interactive Newsletters in Minutes With These Tools! [Video]

Interactive marketing newsletters enhance engagement by allowing recipients to actively participate through clickable elements, surveys, and multimedia content. This increased interaction can lead to higher retention rates and a deeper connection with the brand. Cyberclick has published a new video ‘Make Interactive Newsletters in Minutes With... [Read more]

Reminder- The State of Marketing to Marketers 2024, July 24 [Webinar]

This is a reminder for the CMI webinar to be held on July 24, 2024. In 2024, the state of marketing is characterized by a strong emphasis on personalized customer experiences and data-driven strategies. Advances in AI and automation are enabling more precise targeting and enhanced engagement across multiple digital platforms. Content Marketing Institute... [Read more]

ShortsAI 2.0: Grow your YouTube channel with short videos #ad

The latest version of ShortsAI Elite Webinar, an updated 2.0, now known as ShortsAI Elite,lets you increase your visibility and reach, improve engagement and interaction with your clients and prospects, and enhance your monetization opportunities and brand recognition. This new software features: ✔ AI-Generated Scripts from YouTube Transcripts (NEW!):... [Read more]

Reminder- Holistic Search 2.0: Optimizing and Measuring Organic & Paid Performance, July 24 [Webinar]

This is a reminder for the SEJ webinar to be held on July 24, 2024. In today’s competitive digital landscape, understanding the full impact of both organic and paid search efforts is crucial for driving effective marketing strategies. Search Engine Journal is hosting a webinar ‘Holistic Search 2.0: Optimizing and Measuring Organic &... [Read more]

SEJ Lists 10 Website Builders for 2024

Website builders are useful for quickly creating professional-looking websites without requiring extensive coding knowledge, making them accessible to individuals and small businesses. They offer a range of customizable templates and features, enabling users to design, manage, and update their sites with ease. Search Engine Journal contributor Matt... [Read more]

128 Digital Marketing Trends for 2024 [E-book]

Recent digital marketing trends emphasize the rise of AI-driven personalization, enabling more tailored and relevant customer experiences. Additionally, short-form video content, such as TikTok and Instagram Reels, is becoming increasingly popular for capturing audience attention and driving engagement. Cyberclick has published a new e-book ‘128... [Read more]

DomainLab: Start Domain & Hosting Business in 3 Steps #ad

You probably pay more for one month of hosting now than you will for lifetime hosting that lets you start your own profitable domain & hosting selling business.... [Read more]

How to Start & Grow a Youtube Channel using Evergreen Videos [Video]

Growing a YouTube channel requires consistent, high-quality content that engages and retains viewers, combined with effective use of SEO to enhance discoverability. Building a community through regular interaction with your audience and leveraging social media for promotion can also significantly boost growth. The... [Read more]

How to Interview, Hire, and Fire Marketing Agency Staff [Podcast]

Hiring staff for a marketing agency can be challenging due to the need for a blend of creative and analytical skills, making it hard to find candidates who excel in both areas. Additionally, the fast-paced nature of the industry requires employees who can quickly adapt to new trends and technologies, further... [Read more]

Testing Ideas From the Google API Leaks [Video]

Google API leaks refer to incidents where sensitive data is unintentionally exposed through misconfigured or vulnerable API endpoints, potentially compromising user privacy and security. Such leaks can result from inadequate authentication, improper permissions, or insecure coding practices, highlighting the need for rigorous security... [Read more]

Game Builder AI: Make Escape Room & Mystery Games #ad

The Game Builder AI kit will help you create these with everything the top selling Etsy sellers are using - plus a few additional extras and a nice little IM twist…... [Read more]

Rendering JavaScript for Google Search [Video]

Rendering JavaScript for Google Search involves ensuring that the search engine can effectively crawl and index dynamic content generated by JavaScript on web pages. This process requires careful optimization to improve page load times and maintain search engine visibility, as Googlebot must be able to execute JavaScript to understand the full content... [Read more]

A/B Testing | Save Time & Money in Your Marketing Strategy [Video]

Cyberclick has published a new video ‘A/B Testing | Save Time & Money in Your Marketing Strategy’. In this video you’ll learn everything you need to know about A/B tests for landing pages, email marketing, and more. Using tools such as Facebook Ads and Google Analytics. It covers: What is A/B Testing Benefits of using A/B Test... [Read more]

Cross-platform measurement [Ebook]

Cross-platform measurement is the process of evaluating and analyzing data from multiple digital platforms to understand overall performance and user behavior. It enables comprehensive insights by integrating metrics from various sources, facilitating better decision-making and strategy optimization. Digital Marketing Depot has published an ebook... [Read more]

Writing helpful content ain’t easy [Podcast]

Writing helpful content involves providing clear, actionable information that addresses the needs and questions of your audience. By focusing on value and relevance, you can build trust and establish your authority in your field. The latest The SERP’s Up SEO podcast episode is titled ‘Writing helpful content ain’t easy’. The... [Read more]

The Future of Digital Advertising: Your Paid Media Playbook for 2024 [Ebook]

The future of digital advertising lies in personalized, data-driven strategies that cater to individual preferences and behaviors. As technology advances, AI and machine learning will play pivotal roles in creating highly targeted and immersive ad experiences. Digital Marketing Depot has published an ebook ‘The Future of Digital Advertising:... [Read more]


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