Content marketing can help you attract leads, win more sales, and grow your business. Search Engine Journal has published a new e-book ‘Content Marketing: The Ultimate Beginner’s Guide to What Works’ to help you learn content marketing and improve it if you already know it. The SEJ team says, “Search Engine Journal’s... [Read more]

Effective writing skills can help you to take your marketing to another level. By creating engaging content that persuades your audience to take action, you can boost your sales. MarketingProfs is hosting a webinar ‘How to Write Your Face Off: Writing for Non-Writers’ on Friday, April 24, 2020 at 2.00 pm ET. The MarketingProfs team... [Read more]

Google has launched ‘YouTube Video Builder’, a new tool to enable its users animate static assets such as text, images and logos, with music and transitions for ads on YouTube. Ali Miller, Director, Product Management, YouTube Ads says, “Because businesses of all sizes are strapped for time and resources and in-person video... [Read more]

According to HubSpot, Instagram gets one billion active monthly users and 500 million daily Instagram Stories. 80% of Instagram users follow at least one business, and 72% have purchased a product they’ve see on the platform. Sprout Social contributor Chole West has shared 31 ways to help you improve your performance on Instagram. West... [Read more]

The Backlinko team has published ‘Technical SEO: The Definitive Guide’ to help you understand the SEO process and improve your search engine marketing. This six chapter guide covers the following: Crawling and indexingXML sitemapsDuplicate contentStructured dataHreflang. Technical SEO: The Definitive Guide Backlinko  [Read more]

The COVID-19 pandemic has created a global slowdown. People are not able to go out of their homes. May be this would be the right time to launch your next business. After choosing your niche, the first thing that you need to think about is searching the right business name. Entrepreneur Magazine is hosting a webinar on ‘Take the First Step:... [Read more]

The success of your blog depends on how much traffic you are able to drive. By creating quality content and promoting it on social media, you can get more visitors. Video content creation is another way to get more visitors. Blogging Wizard’s Ann Smarty has shared four ways to grow your blog traffic with YouTube. Smarty says, “In... [Read more]

The current worldwide medical crisis has changed many things marketers are faced with. • Where we work; no more office (in the case of big business) or internet cafe (in the case of individuals) • What we can effectively (and properly) sell to people who fear for life, family and job • The content of our marketing messages; more public... [Read more]

When your subscriber opens your email, they have taken the first step toward a sale. Email deliverability and open rate are the two crucial elements on which your email marketing performance depends. Adweek is hosting a webinar on ‘Increase Email Open Rates and Deliverability: Improve Your Security Posture’ on Thursday, April 16, 2020 ... [Read more]

WordPress is the easiest and most powerful blogging and website content management system (or CMS) available today. It offers free, customizable, mobile-ready designs and themes to give your website a great look. John Chow has published a new video ‘How To Rock Your First WordPress Website’ to help you create your WordPress website. Chow... [Read more]

With technological advancement and rising Internet users, today’s businesses have a great opportunity of making more profits from their e-commerce ventures. Social Media Today is hosting a webinar ‘How to Achieve Ultimate E-commerce Balance’ on Thursday, April 16, 2020 at 2.00 pm ET. SMT team says, “In this webinar, you’ll... [Read more]

Tim Cameron, CEO of Exposure Ninja is hosting ‘eCommerce Digital Marketing Workshop’ on Friday, April 17, 2020. The following sessions will be conducted during the workshop: Traffic patterns and observations about what’s going on nowRequest for attendees to submit their websitesLive feedback and strategy with tons of Q&A. Cameron... [Read more]

Online video sharing app TikTok has launched a new analytics tool for Pro accounts. TikTok’s analytics dashboard offers insights about your overall audience and the performance of content you publish. Social Media Examiner has published a new video ‘How to Use TikTok Analytics for Business’ to help you correctly use the TikTok’s... [Read more]

Social Media Examiner’s Grace Duffy has published a new podcast episode ‘YouTube Live Analytics and New Local Business Facebook Tools’ featuring Roberto Blake and Janet Murray. Listen to this podcast and learn about YouTube’s new analytics for live streams and other updates to YouTube Studio. You will also get to... [Read more]

An effective social media marketing strategy can help you to reach more audience and promote your products. You can establish your presence on all major social media platforms for better results. Buffer is hosting a webinar ‘How to Adapt Your Social Media Strategies’ on Friday, April 17, 2020. The following speakers will speak during... [Read more]

Search engine optimization is dependent on elements such as content creation, keyword selection, link generation etc. With a combination of all these, you can come out with a strong SEO strategy that delivers result. Pole Position Marketing contributor Usman Raza has shared five SEO ranking factors that you need to consider in 2020. Raza... [Read more]

An effective content marketing strategy comprises of a well-planned content calendar, quality resources to refer, command over the language you use and your ability to instill persuasive tone into your content. DreamHost contributor Megan Hendrickson has shared a 10-step process to help you create a strong content marketing strategy. Hendrickson... [Read more]

Backlinks help you to improve your SEO performance and increase website traffic. With right content creation strategy, you can get more incoming links and achieve sales target. Neil Patel has published a new video ‘How to Get Backlinks From Any Website’ to help you get more backlinks and improve your SEO performance. Patel says,... [Read more]

Analytics Mania contributor Julius Fedorovicius has published a comprehensive guide on ‘5 Ways to Track Site Search with Google Tag Manager and Google Analytics’. Fedorovicius says, “Site search tracking has always been a hidden gem for me when it comes to analyzing visitors’ behavior on a site. Why? Because you can quickly identify... [Read more]

Search Engine Land contributor Barry Schwartz has published a new video on ‘SEO strategy and how to test your SEO’ featuring Alexis Sanders. Watch this video to learn how you can create a strong SEO strategy that delivers desired results. Schwartz says, “In our next SEO video interview, or vlog as the cool kids say, I spent... [Read more]