Marketing Skills That are Hard to Learn - IM NewsWatch, May 9, 2022

May 9th, 2022 at 7:36 am EDT


 

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Copy MacRumor’s $7.8M Dollar Link Building Strategy [Video]

Ahrefs has published a new video ‘Copy MacRumor’s $7.8M Dollar Link Building Strategy’ to help marketers learn and profit from link building. The Ahrefs team says, “In this video, we uncover Macrumors’ $7.8 million dollar link building strategy and the 3 key principles that can turn content into link magnets.” Ahrefs  [Read more]

A Marketer’s Guide to YouTube for Business [Podcast]

MarketingProfs has published a new podcast episode ‘A Marketer’s Guide to YouTube for Business’ featuring Nick Nimmin. The MarketingProfs team says, “In the TikTok-Twitter social media world, it’s easy to get caught up in how popular your content becomes right away. How many views or retweets? How many people are interacting?... [Read more]

5 Marketing Skills That are Hard to Learn [Video]

Neil Patel has published a new video ‘5 Marketing SKILLS that are HARD to learn but will pay off FOREVER!’ to help marketers develop the right skills. He says, “Five Marketing Skills That Are Hard To Learn But Will Pay Off Forever!” In marketing, there are a lot of skills that take a long time to develop. But once you match those... [Read more]

SurvAI: Neil Napier’s secret sauce for online success; free webinar #ad

Techniques of good online marketing have evolved over the last 20 years. SurvAI is on the forefront of the most modern methods. If you haven’t been as successful online as you had hoped, maybe your problem is that you haven’t been listening to the right mentors and have gone down some blind alleys. You could benefit from an experienced coach... [Read more]

SEJ Highlights 12 Social Media Audit Steps

A social media audit is a series of steps taken to evaluate and optimize a business’s social media profiles and strategies. Performing a social media audit can help e-commerce businesses stay on top of their online presence. Search Engine Journal contributor Lisa Buyer has published an article highlighting 12 steps for a successful social media... [Read more]

10 Content Marketing Statistics [Infographic]

Content marketing is an essential part of your marketing strategy. It helps you grow your presence in multiple spheres of business. Social Media Today has published an infographic highlighting 10 content marketing statistics every marketer should know in 2022. Mark Walker-Ford says, “Are you thinking about integrating content marketing into your... [Read more]

SaaS Content Marketing: A Complete Guide [E-book]

SaaS content marketing is one of the most powerful tools a software-as-a-service company can use to attract, educate, and convert customers. When done well, your company can base its entire marketing plan around content. Search Engine Journal has published a new e-book ‘SaaS Content Marketing: A Complete Guide’ to help marketers plot out... [Read more]

Small Business SEO Master Class: Discover and then (possibly) teach SEO #ad

ContentSparks has just released their latest white label course, Small Business SEO Master Class. The foundation principle behind the course is that all online marketers need help from the search engines to bring traffic to their sites. To get the most help, a site needs to be optimized for search engines – hence, the term "Search Engine Optimization" (or "SEO").... [Read more]

Guide to Measuring Social Media Marketing ROI

Social media ROI is a measure of the benefits delivered by social media marketing campaigns compared to the total investment in these campaigns — including money, time, and effort. HubSpot contributor Marcus Andrews has published an in-depth article on measuring social media marketing ROI. He says, “One of the most popular and data-driven ways... [Read more]

HubSpot Shares 7 Ways to Find Customers

Customer acquisition is one of the most important processes you need to focus on for increasing sales and growing your business. HubSpot’s Sean Higgins has shared seven useful ways to find your first customer and retain them. He says, “First up, let’s outline some ways for getting that first customer. While asking your family and friends... [Read more]

Blue Ocean SEO Strategy [Video]

MOZ has published a new Whiteboard Friday video ‘Blue Ocean SEO Strategy’ featuring PJ Howland. The MOZ team says, “If you’re familiar with the blue ocean marketing strategy, you know that SEO is inherently a “red ocean” industry. With fierce competition to attain rankings, links, and authority, SEOs are constantly... [Read more]

Cloud Defender resolves issue caused by Google change #ad

On July 1st, 2018, Google released a new [Version 68] of Chrome and, in the process, created a sizable marketing opportunity for you. Cloud Defender helps you grab that opportunity. Ever since then, all HTTP URLs are now displayed as "Not Secure". Consequently, HTTPS (indicating your site has a Secure Socket Layer [SSL]) now is required for good SERP ratings and for customer perceptions of legitimacy.... [Read more]

Content Plans to Power Up Your DAM, May 25 [Webinar]

Effective and efficient content planning delivers increased visibility and transparency across the entire content lifecycle. Content Marketing Institute is hosting a webinar ‘Content Plans to Power Up Your DAM’ on Wednesday, May 25, 2022, at 2.00 pm ET. The CMI team says, “In this session, we’ll explore how content operations enable... [Read more]

MOZ Shares 12 Steps to Drive Newsletter Growth

Newsletters can add value to your business. By publishing quality newsletters, you can grow your online reach and get more followers. MOZ contributor Lauren Fox has shared 12 actionable steps to drive newsletter growth with SEO content. She says, “Read on to learn how to get users from your website onto your newsletter list, and why email marketing... [Read more]

Internal Linking and How to Do It

Internal linking is the process of hyperlinking to other pages on your website. It facilitates smooth navigation inside your website. WordStream has published a guide titled ‘How to Do Internal Linking for SEO (With Examples)’ to help you learn and implement internal linking for SEO. Manick Bhan says, “Internal linking is one of the SEO... [Read more]

SiteBookPro creates DFY Book Affiliate Sites In 60 Seconds #ad

With SiteBookPro, you can have a website that promotes and sells physical books, eBooks and audio books from iTunes & Amazon. As a result of the pandemic and other societal influences, the growth in the readership of physical books, ebooks, and audiobooks in the past year has been almost unprecedented.... [Read more]

Seven Ways To Monetize Your Blog

Blogging helps you improve your authenticity and build trust among your audience. It is a great way to promote your products and services. Blogging Wizard’s Adam Connell has published an article highlighting seven ways to monetize your blog. He says, “Let’s take a look at the best ways to monetize your blog: 1. Freelancing If you’re... [Read more]

Everything You Need to Know about Product-Led Content

Product-led content is content that helps the reader solve their problems using your product. It is any type of content that strategically weaves a product into the narrative and uses it to illustrate a point, solve a problem, and/or help the audience accomplish a goal. Ahrefs’ Si Quan Ong has published an in-depth article on product-led content... [Read more]

Local SEO: The Complete Guide

Local SEO is the way forward if you want to get more customers to your local business from organic search. Ahrefs has published ‘Local SEO: The Complete Guide’ to help marketers understand local SEO and utilize it well. This guide covers the following: Local SEO basics Local SEO keyword research Local SEO ranking factors Local SEO tools. Joshua... [Read more]

Spinzign: Start Your Own Graphic Design Agency in Minutes #ad

The graphic design industry is $45.8 Billion annually and you have a golden opportunity to participate. Spinzign was just released, and it cold be your key to profiting from this large niche.... [Read more]

How Long Should a Blog Post Be [Video]

Blogging is a great way to grow an audience and connect with the one that follows you. There are several questions that people have about blogging. One such is – content length. Ahrefs’ Joshua Hardwick has published a useful video explaining blog post content length requirement. He says, “In this video, we’ll dispel some common misconceptions... [Read more]

Guide to Track Keyword Rankings

Keyword rank tracking is the process of regularly monitoring how your website ranks for a specific set of search terms. Semrush contributor Erika Varagouli has published an article on keyword ranking where in she has highlighted ways to track your Google rankings. She says, “There are two main ways to monitor your Google rankings: 1. Check your... [Read more]

Copyblogger Highlights 10 Persuasive Writing Techniques

Persuasiveness is the key content marketing element that can help you achieve your marketing goals. It helps you to move closer to your audience and grow your sales. Persuasive writing helps you create a win-win situation. Copyblogger contributor Tim Stoddart has published an article highlighting 10 timeless persuasive writing techniques. He says, “If... [Read more]

Step-by-Step Guide to Advertising on Facebook

According to Statista, Facebook now has more than 2.93 billion users worldwide. By picking the right advertising format, you can reach them and grow your business. WordStream has published a new guide ‘How to Advertise on Facebook: The Visual, Step-by-Step Guide’ explaining Facebook advertising process. Kristen McCormick says, “In... [Read more]

Six-Step Google AdSense Guide

Google AdSense still presents a good earning opportunity for the publishers. By selecting the right ad formats, you can create an income source. Search Engine Watch contributor Jacob M. has published a six-step Google AdSense Guide to help publishers increase earnings and escape low CPC. He says, “Your aim and objective throughout should be to... [Read more]

Unlock the Power of TikTok, May 10 [Webinar]

With 800 million active users worldwide, TikTok is influencing a whole new generation of social media users and consumers. While some brands have been hesitant to get in the game out of fear of misfiring, the key to success on this distinctive platform is understanding how content and influencers drive engagement and impact consumer behavior. Adweek... [Read more]

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