M NewsWatch, July 8, 2013 - Latest IM News including ‘Facebook to Launch Graph Search Monday – Mashable’ and much more...

July 8th, 2013 at 4:00 am EDT

IM NewsWatch

Monday, July 8, 2013

‘How to Get a Free Pass to Affiliate Summit East 2013’ by Shawn Collins

Shawn Collins’ latest blog post is titled “How to Get a Free Pass to Affiliate Summit East 2013”. Collins Says, “We are expecting over 4,000 affiliate marketers at Affiliate Summit East 2013, taking place August 18-20, 2013 in Philadelphia, and a whole bunch of those people will be going for free. There are a variety of ways to get a complimentary... [Read more]

‘Everything You Need To Know About Penguin 2.0 & The Changing SEO Playbook’ – ‘Affilorama’ Blog

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “Everything You Need To Know About Penguin 2.0 & The Changing SEO Playbook”. Samuel Frost says, “oogle just loves throwing us humble affiliate marketers a curve ball (or two). I’m only young, but since I’ve been affiliate marketing there have been both the dreaded... [Read more]

‘Grab Blog Readers’ Attention with Animated Videos’ by Patsi Krackoff

Patsi Krackoff’s latest blog post is titled “Grab Blog Readers’ Attention with Animated Videos”. Krackoff says, “How do you write good blog posts that connect emotionally with readers and turn them into loyal fans? Oh, heck, that’s easy. All you have to do is: Grab their attention Get them emotionally engaged Make a memorable impact There... [Read more]

Make Autopilot Income Month after Month in Only 6 Weeks #ad

Seasoned marketer, Kevin Riley, announces his Summer Biz Builder Challenge. He will lead you through a six week process to build a business that makes money on autopilot. Summer Biz Builder Challenge is filled with Step-by-step video lessons that you follow in just an hour or two per day to build your business. These are the trademark in-depth super-detailed... [Read more]

‘Study: LinkedIn Positioned To Be Professional Content Marketing Leader, Testing Monetization’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Study: LinkedIn Positioned To Be Professional Content Marketing Leader, Testing Monetization”. Ginny Marvin says, “LinkedIn’s focus on content has been in overdrive recently. A new in-depth study by faberNovel, titled LinkedIn, the Serious Network, looks at LinkedIn’s... [Read more]

’90% Of Customers Will Recommend Brands After Social Media Interactions’ – Business Insider

The latest article on Business Insider is titled ”90% Of Customers Will Recommend Brands After Social Media Interactions”. John Glenday says, “A new study conducted by the Internet Advertising Bureau has found that 90 per cent of consumers would recommend a brand to others after interacting with them on social media. The study focused... [Read more]

‘The Science Of The Perfect Pinterest Post [Infographic]’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “The Science Of The Perfect Pinterest Post [Infographic]“. Kimberly Castleberry says, “Data-Driven Pinterest Pins Pinterest is an amazing, image-driven platform, that can drive a substantial amount of traffic. But what does it take to get a Pinterest pin to capture enough... [Read more]

Copy and Paste Headlines to make stunning web pages #ad

Back in 2011 Anwesh Rath realized that there was a major gap in the internet marketing industry’s tool set. We have many products teaching how to write good headlines and many products providing good graphics capabilities. He decided that these two were closely related so he merged them to publish his best-converting headlines as visual headlines... [Read more]

‘Report: Facebook to Launch Graph Search Monday’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Report: Facebook to Launch Graph Search Monday”. Stan Schroeder says, “Facebook will launch its upgraded search engine Monday, The New York Times reports. Originally announced in January 2013 and dubbed Graph Search, the new search engine lets you search your Facebook social graph for people,... [Read more]

’70+ epic content marketing best practice tips, stats, blog posts and more’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “70+ epic content marketing best practice tips, stats, blog posts and more”. Graham Charlton says, “We’ve already rounded up lots of our case studies, articles and reports on social media and ecommerce, now it’s time to do the same for content marketing. Here... [Read more]

‘How to Craft Compelling Copy’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “How to Craft Compelling Copy”. Demian Farnworth says, “There’s no easy way to say this … online marketing can be hard. It’s hard to get attention. It’s hard to get people to subscribe to your email newsletter. It’s even harder to earn the kind of trust that turns a reader into... [Read more]

Monthly recurring income with membership sites #ad

<>p>Yesterday, Matt Kendo and his partner, Joe, released Membership Site Creation, an e-book Course covering everything needed to start a membership site, without the usual fluff. This is a “How to” guide for creating membership sites, written for beginners. Look at some of the topics it covers: Module 1: Hosting and domain Module... [Read more]

‘How Should Marketers React When Google’s Search Results Have Dramatic Changes?’ – MOZ Blog

The latest MOZ blog post is titled “How Should Marketers React When Google’s Search Results Have Dramatic Changes?”. Rand Fishkin says, “When Google updates its algorithm, our first reaction as web marketers is often one of panic and confusion. In today’s Whiteboard Friday, Rand shares his tips for investigating and adapting to the... [Read more]

‘Why Social Commerce Is Set To Explode’ – Business Insider

The latest article on Business Insider is titled ”Why Social Commerce Is Set To Explode”. Josh Luger says, “Overall usage on social media platforms is exploding. Millions and millions of consumers are expressing likes on Facebook, tweeting about products on Twitter, and pinning on Pinterest every single day. Retailers and brands... [Read more]

‘Social Media Analytics: Sentiment Analysis’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Social Media Analytics: Sentiment Analysis”. Angela Hausman says, ”I talked a little about sentiment analysis earlier. Sentiment analysis mainly tracks the prevailing opinion of your brand and it’s most effective for larger brands, especially consumer brands. For smaller... [Read more]

‘Latent Consequences Of Conversion Rate Optimization’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Latent Consequences Of Conversion Rate Optimization”. Benny Blum says, “I took a call the other day from a prospect struggling to meet their goal CPA in paid search. Their problem was logically simple: CPA is 3x over what it needs to be. After discussing account strategy,... [Read more]

‘Social Media IS the 7 P’s of Marketing’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Social Media IS the 7 P’s of Marketing”. Jason King says, “The 7 P’s of Marketing existed well before the explosion of Social Media and for decades has been taught to Students, Marketers and Business people as the fundamental basics of Marketing, known as the Marketing... [Read more]

‘Facebook’s ‘Sort Comments’ Feature Gets Early Thumbs Up From Users’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook’s ‘Sort Comments’ Feature Gets Early Thumbs Up From Users”. Brian Anthony Hernandez says, “Facebook had a busy June that included rolling out Instagram video, introducing the option to add photos in comments, revamping pages’ analytics dashboards and dealing... [Read more]

‘Twitter May Have Handed Microsoft A Huge Victory In Its War Against Google’ – Business Insider

The latest article on Business Insider is titled ”Twitter May Have Handed Microsoft A Huge Victory In Its War Against Google”. Jim Edwards says, “Twitter’s decision to honor “Do Not Track” settings in web surfers’ browsers when it launches its ad exchange will doubtlessly be greeted with bunting and champagne... [Read more]

‘Profitable Content Marketing – Do I Need a Call to Action at the End of My Content?’ by Denise Wakeman

Denise Wakeman’s latest blog post is titled “Profitable Content Marketing – Do I Need a Call to Action at the End of My Content? (Really?)”. Wakeman says, “Q: Do I need aCall to Actionat the end of my article content? A:I must admit, I was a little surprised by this question. It came from someone who had purchased an entry level resource... [Read more]

‘This week’s finest digital marketing infographic’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “This week’s finest digital marketing infographic”. Ben Davis says, “This week’s infographic, brought to you by silktide, is a great example of how to make a good infographic. It’s clear and piquant. Perhaps a controversial choice, though. The topic is... [Read more]

‘Thinking Big: An Interview with #MozCon Speaker Kyle Rush’ – MOZ Blog

The latest MOZ blog post is titled “Thinking Big: An Interview with #MozCon Speaker Kyle Rush”. Erica McGillivray says, “MozCon speaker Kyle Rush shares his experiences with the Obama re-election campaign, what he thinks about as an engineer, and why Instagram is his favorite social network”. Thinking Big: An Interview with #MozCon Speaker... [Read more]

‘Free and Paid Ways to Promote Your Brand on YouTube’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Free and Paid Ways to Promote Your Brand on YouTube”. Alesia Krush says, “Just as with Google search, you have both free and paid advertising options with YouTube. The free ones include optimizing for YouTube search and social networking, while the paid alternative is using AdWords for video. Now,... [Read more]

‘Convert Email Subscribers To Customers’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Convert Email Subscribers To Customers”. Cara Olson says, “Email is a great vehicle for reducing the time between key milestones for a subscriber. After all, subscribers are great, but customers are even better. Take advantage of email’s automation capabilities with... [Read more]

‘Slow and Steady Wins the Social Media Race’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Slow and Steady Wins the Social Media Race”. The VerticalResponse team says, “Social media is growing at an impressive rate. It seems like every week a new app, website or platform is created that connects friends, acquaintances and strangers, or allows broad-spectrum posting... [Read more]

‘Americans Spend 23 Hours Per Week Online, Texting’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Americans Spend 23 Hours Per Week Online, Texting”. The BusinessDaily team says, “Staying up-to-date on emails, social media and other forms of online communication can take a lot of time — more time than many people may realize. New research has found that the average user spends 23 hours... [Read more]

‘Send more email, make more money?’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Send more email, make more money?”. Tim Roe says, “I can understand why those more insulated from the coalface of email marketing may get confused with the seeming reluctance of some email marketers to increase their email frequency. Taking a detached view of the numbers,... [Read more]

’12 useful tips for web form optimisation’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “12 useful tips for web form optimisation”. Graham Charlton says, “Let’s face it, forms are a real pain to fill in, so it’s important to get them right, and minimise any friction when visitors are signing up for emails, or completing contact and checkout forms. Designing... [Read more]

‘Tablet and Mobile Video Viewership Jumps 19%’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Tablet and Mobile Video Viewership Jumps 19%”. Ayaz Nanji says, “Taken together, the total share of global online video viewership on tablet and mobile devices grew 19% in 1Q13, according to a recent report by Ooyala. Mobile and tablet viewership now accounts for more than 10% of all online... [Read more]

‘An Evergreen Content Case Study’ – MOZ Blog

The latest MOZ blog post is titled “An Evergreen Content Case Study”. Christopher Fielden says, “In 2012, I decided to undertake an evergreen content experiment. I created a piece of content that I planned to update regularly over an extended period of time. The aim was to see if putting ongoing effort into one page on a website would prove more... [Read more]

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