MarketingExperiments is hosting a webinar on Wednesday, July 17 at 4.00 pm EDT. The topic of the webinar is “Does Brand Really Matter? A recent experiment reveals how brand impacts the conversion process”. MarketingExperiments team says, “In our next Web clinic, Flint McGlaughlin, Managing Director, MECLABS, will walk you through the essential... [Read more]

The latest article on ’Marketing Land’ is titled “Intelligent IP: Revolutionary Ad Targeting For Locally-Minded Marketers”. Oliver Jacob says, “In my last column, I analyzed the limitations of cookie-based behavioral targeting for locally-focused advertisers. As demonstrated in that study, contextual targeting strategies... [Read more]

The latest article on ‘MarketingProfs’ is titled “Which Emails Get Rescued From Spam Folders”. Ayaz Nanji says, “Emails from banks, job sites, and dating sites are among those most likely to be rescued by consumers from their email spam folders, according to a recent study by Return Path. The study examined This Is Not Spam (TINS) rates—i.e.... [Read more]

Two years ago, Mark Dickenson created YouTube Bully to show us how to use YouTube in our marketing businesses. Many people invested in this training, and many found the strategies they needed to move their IM businesses into profit. Now, Dickenson has created YouTube Bully 2, a case study illustrating the latest ways of putting YouTube to work for you. In... [Read more]

Robert Plank has published a new podcast titled “The Worst Kept Secret of Internet Marketing: Email Every Day, Sell Every Day, Make Money Every Day”. Plank says, “If you’re struggling to make money right now, or you feel your business has plateaued and you’re trying to get it back to where it once was… OR you’re... [Read more]

The latest ‘Entrepreneurs-Journey’ blog post is titled “What Technology I Currently Use To Sell Information Products Online”. Yaro Starak says, “Back in 2006 I began the process of researching which technology systems to use to sell an online teaching course. I had originally planned to release an ebook and was looking at using Clickbank,... [Read more]

The latest ‘SEO Book’ blog post is titled “Keyword Research Plus”. Peterd says, “If we’re targeting keywords, getting good traffic as a result, but not converting as much traffic as we’d like, then it might be due to a market validation problem. Basic keyword research typically involves looking at the nature of the web site, creating a... [Read more]

You may remember Maksym Vysochanskyy. He has authored several training guides sold on the Warrior Forum. One was his guide to building your reputation on LinkedIn. He is now releasing the second version of that guide, TreasureCoach LinkedIn 2.0. LinkedIn is a social network site, but more important, it is a network for the purpose of conducting business,... [Read more]

Jeremy Schoemaker’s latest blog post is titled “10 Things I Look at in Outsourcing Graphics”. Schoemaker says, “People know me and know I talk about my experiences both positive and negative. A lot of people find that of value. Outsourcing content can be one of the most frustrating things. Here are 10 things to consider when choosing a... [Read more]

The latest post on ‘Mashable’ is titled “The Beginner’s Guide to Evernote”. Chelsea Stark says, “If you’ve felt the crush of information overload and wanted to get organized, it’s time to check out Evernote. The cloud-stored notebook has a strong presence as both a computer and mobile app, along with a web platform,... [Read more]

The latest article on Business Insider is titled ”How Social Media Is Driving Massive Online Video Growth”. Josh Luger says, “Television is no longer the only game in town for distributing and watching video. The Internet and the social web have provided content creators and advertisers with a cost-effective way to distribute video. “Social”... [Read more]

Longtime warrior, Matt Morgan has created a number of products, and in 101 Product Creation Tips he has distilled what he has learned for your easy application to your own business. Successful marketers know that there is nothing more valuable to your business than having a steady supply of new products because products are assets. Like stocks and bonds,... [Read more]

The latest article on ‘Business 2 Community’ is titled “What is the Price Marketing is Willing to Pay for Influence?”. Theo Priestley says, “Over at Techcrunch there’s an interesting story of how Condé Nast has grown it’s portfolio of companies not through further media investment but instead with a niche fashion jeweler. It... [Read more]

The latest article on HubSpot blog is titled ”How to Transition From a Traditional Marketing Budget to an Inbound One”. Alan Vitberg says, “Ah!!! The (rotten, stinky, cheesy, noxious) smell of the annual marketing budget process is closer than you think. It’s time to stock up on antacids and lay in a supply of instant energy... [Read more]

The latest article on ’Marketing Land’ is titled ““Tailored Ads” Will Make Twitter Advertising More Personal, Enable Retargeting”. Danny Sullivan says, “Twitter is launching “Tailored Ads,” a means for advertisers to deliver highly personalized ads to users on Twitter. The company is also providing options for... [Read more]

Product reviews are a way to get into the affiliate marketing business. Amazon affiliates often post product reviews to attract visitors to their site and get clicks on their affiliate link. It’s such a common technique that any particular affiliate has trouble getting their site to stand out. If you want to make your product reviews stand out... [Read more]

The latest article on ‘Business 2 Community’ is titled “Why Call Tracking Is Only Step One for Marketers”. Olivia Cole says, “As marketers seek to better understand how their campaigns are working and reduce the amount of ad dollars they waste on unsuccessful ads, call tracking has become a go-to tool. With the ability to track online... [Read more]

The latest article on ’Marketing Land’ is titled “Who Reads Reddit? 6% Of US Internet Users, Young Men Are Highest Group”. Danny Sullivan says, “A new survey finds that six percent of adult Internet users in the United States say they’ve used Reddit, with the group most active perhaps being no surprise to those familiar... [Read more]

Gail Trahd’s latest ‘PLR Health Wizard’ blog post is titled “Digital Content Marketing: Making Sense of Content Marketing in Your Business”. Gail says, “Digital content marketing strategies and metrics have taken on a life of their own. With new terminology, greater technology and larger staff . . . how can small, home-based businesses... [Read more]

If your clients need a site for their business or to collect leads for their business, Sean Lowery has just released a theme specifically designed for these needs: Beyond Theme. If you deal with offline clients, this WordPress theme can be used in your business, foe: • Sites you lease to local businesses • Sites you build and sell to local businesses •... [Read more]

The latest post on ‘ReadWrite’ is titled “Why The Google Reader Shutdown Is A Huge Opportunity For Yahoo”. Fei Deng says, “Google Reader shut down earlier this week, and in its wake, some RSS readers like Feedly are gaining many new users. But a huge opportunity remains—and Yahoo, of all places, has the key to unlock it. Yes, you... [Read more]

The latest post on ‘Mashable’ is titled “Twitter Experiments With Email-Based Ad Targeting”. Todd Wasserman says, “Twitter is attempting to improve its targeting by information from cookies and users’ scrambled email addresses that wil serve up more relevant ad messages.Twitter, which announced the program on Wednesday in a blog... [Read more]

The latest ‘Econsultancy’ blog post is titled “Announcing the Festival of Marketing”. Graham Charlton says, “Marketing is changing, and we’re celebrating that change with our week-long Festival of Marketing in October. In five inter-connected events, we’ll be outlining our view of the state of marketing,... [Read more]

Joe Puma and Charles Kidd have just released this training on how to imrove your CPA (Cost per Action) marketing profits, called CPA Murder. They have found that you can significantly improve your CPA income by making free offers that lead to CPA offers. And they show you how to do it in this new video training. You get a lot less resistance when you... [Read more]

The latest article on ‘The Future of Ink’ blog is titled “Tap Into the Power of Google+ Hangouts – Part Two: Demystifying Google Hangouts Technology?. D’vorah Lansky says, “In part one in this series, I provided anoverview of Google+ Hangoutsand shared several ideas for how you can use Google+ Hangouts in your business. Hangouts allow... [Read more]

John Chow’s latest blog post is titled “From $50,000/Month To ZERO – The Problem with Affiliate Marketing”. Chow says, “Most new affiliate marketers getting into the business do what I call hit and run affiliate marketing. It’s the model they’re all familiar with because it’s the one they hear about the most. The hit and run marketing... [Read more]

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “Can You Trust Anything Mashable Says?. Baer says, “In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Mashable’s new Brand Lift program, whereby brands can work with Mashable or its agency partners, DigitasLBI and Vaynermedia, to create content... [Read more]

Noah Whitmore is no stranger to software development. He has released several successful WordPress plugins in the past year. Now he turns his attention to a particularly helpful plugin for 2013, a mobile site builder called SnapMobile. Any website needs a mobile version as more and more surfing is done from mobile phones and tablets. Whitmore’s... [Read more]

MarketingSherpa has published an article titled “Four Ideas on Marketing to Digital Natives Versus Digital Immigrants”. David Kirkpatrick says, “These last two weeks have been a bit of a departure from the standard MarketingSherpa fare. We’re covering some emerging marketing topics that are so far unproven, but show significant... [Read more]

The latest MOZ blog post is titled “Domain Migrations: Surviving the “Perfect Storm” of Site Changes”. Ruth Burr says, “Last week, I held a Mozinar talking about the SEO steps involved in transitioning from SEOmoz.org to Moz.com, and sharing some of the results we got. We got some great questions on the Mozinar, and I wanted a chance... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “How to Find More Content Ideas than You’ll Ever be Able to Write”. Peter Shallard says, “You’ve probably heard this writing advice before: content is king, write 500 words a day, and commit to a regular posting schedule. It’s frustrating advice because it’s so damned correct that... [Read more]

Most of us think of advertising or SEO as the primary traffic sources. But publicity brings in better quality traffic at lower cost than the alternate methods. Good publicity is like a free or nearly free sales generator. Who needs sales people when you have good publicity? Praveen Ben has created Publicity Traffic Copy Formula to show you how to create... [Read more]

The latest article on Business Insider is titled ”Twitter Will Use Cookies To Target Promoted Tweets”. Laura Stampler says, “Twitter announced that is going to start using cookies (which tracks the sites users have visited) in order to send out more specialized and targeted promoted tweets. Twitter’s blog uses the example of... [Read more]

The latest ‘Econsultancy’ blog post is titled “20 automated emails your customers won’t delete”. Ben Davis says, “Ok, I can’t guarantee that all emails are opened, but triggered emails have been shown to dramatically increase open and click rate. The creative has to be tested, and each business will have its own... [Read more]

The latest article on ‘Business 2 Community’ is titled “Menacing Social Media: When Your Business is Defamed Online”. Cynthia Effinger says, “Social media is a wonderful tool for businesses. In fact, in today’s Internet-reliant society, it is quickly becoming a necessity. But every rose has its thorns – social media can destroy... [Read more]

Shawn Collins’ latest blog post is titled “M-Commerce: The Complete Picture, Third Edition”. Collins Says, “Affiliate Window has released the third edition of their m-commerce white paper, M-Commerce: The Complete Picture. Back in 2011, Affiliate Window started a project to better understand the opportunities in mobile withing affiliate... [Read more]

The latest article on Business Insider is titled ”Inside The Rise Of Responsive Design And Its Pros And Cons As A Mobile Strategy”. Josh Luger says, “Responsive design, a technology that stretches or shrinks Web pages to fit differently sized screens, has emerged as the most-often recommended manner of optimizing content for mobile... [Read more]

The latest post on ‘Mashable’ is titled “Facebook Stickers Now Available on the Web”. Stan Schroeder says, “Facebook stickers, the extra-large emoticons mobile users have been throwing into Facebook chats for a while now, are now also available on the web version of Facebook.Using stickers is simple: start a chat with someone, click... [Read more]

The latest ‘Econsultancy’ blog post is titled “Page load speed: 14 valuable tips for ecommerce managers”. James Gurd says, “It’s widely accepted that minimising page load speed is good practice for ecommerce, to ensure visitors get a fast service and search engines don’t mark the webpages down for usability. But what... [Read more]

The latest article on ’Marketing Land’ is titled “Is The Art Of Paid Search Marketing Dead?”. Vic Drabicky says, “If you are a regular reader of this column, then you know I have a tendency to reminisce about the old days of digital marketing and the early days of our old agency. Maybe I am just getting sentimental... [Read more]