AI-driven SEO, also known as AI SEO, is a type of search engine optimization (SEO) that uses artificial intelligence (AI) to improve a website’s organic performance. Digital Marketing Depot is hosting a webinar ‘Leverage AI-driven SEO to Increase Traffic, Revenue and Online Reputation’ on Thursday, January 25, 2023, at 1.00 pm EDT. The... [Read more]

Adweek has made available the replay of its webinar ‘Why an Omnichannel Strategy Will Drive 2024 Success: Top Trends in Marketing Spend’. The Adweek team says, “Here’s a sure-thing prediction for 2024: Advertising investment, tactics and messaging will be in flux as consumer preferences shift, technology evolves and the regulatory... [Read more]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘How To Build A $20k/month Community Business’. The HubSpot team says, “Kipp and Kieran are joined by returning guest Greg Isenberg (CEO & Co-Founder at Late Checkout) to dive into community building.” https://www.youtube.com/watch?v=7ItYHzXNZSc           HubSpot  [Read more]

7-Figure Sales Machine shows you how to use AI to make amazing videos, so you never have to be on camera. You are probably aware that YouTube is on the top 10 most visited sites in the world. Whatever your product is, YouTube can be a good marketing platform for you. The problem has always been that, to make a YT video, it required: ➤ A script ➤... [Read more]

MarketingProfs has published the ‘MarketingProfs Customer Experience (CX) Guide’ explaining the importance of offering a great customer experience. The MarketingProfs team says, “Customer experience happens whether you’re intentional about it or not. That means you’re already doing CX every single time your customers or... [Read more]

Search engine marketing (SEM) is a type of internet marketing that uses paid advertising to increase a website’s visibility on search engine results pages (SERPs). SEM can also include SEO HubSpot has published ‘Search Engine Marketing (SEM): Ultimate Guide + Expert Tips‘ to help marketers achieve success in the SEM. Kayla Schilthuis-Ihrig... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Understanding Your B2B Digital Doppelgänger and AI Decision Matrix’ featuring Andrew Davis. George B. Thomas says, “In particular, you’ll learn what a “Digital Doppelgänger” and “AI Decision Matrix” entail and how they can help... [Read more]

ViralTales AI creates unlimited YouTube kids stories videos in minutes, videos that attract views, subscribers, and commissions without any tech skills, creativity, or monthly fees. We’ll tell you more next week, but here’s a quick run-down. Now you can create highly engaging kids story videos that attract tons of views, subscribers &... [Read more]

MarketingProfs is hosting the ‘2024 Marketing Trends Friday Forum’ on Friday, January 12, 2024. EVENT AGENDA B2B Marketing Trends You Can’t Ignore in 2024 Influencer Marketing Revolution: Mastering the Trends of 2024 Customer Expectations in 2024: Trends in Personalization, Data, and AI. 2024 Marketing Trends Friday Forum MarketingProfs  [Read more]

HubSpot has published a new video ‘From Zero to 3.3M Subscribers: Headspace’s Growth Hacks’. The HubSpot team says, “This video dives into the inspiring story of Headspace, showcasing how a unique blend of mindfulness and modern marketing transformed a simple meditation practice into a global wellness phenomenon.... [Read more]

Search engine optimization (SEO) is still a smart investment in 2023 for increasing brand visibility and attracting new business. Search Engine Land contributor Danny Goodwin has published a blog post summarizing Search Engine Land’s top 10 SEO columns of 2023. He says, “No surprise, Generative AI was the hottest topic in 2023 and dominates... [Read more]

Chat Bot AI 3-day launch ends Saturday midnight. Not much time for the launch pricing, but it’s a simple concept so you won’t need much time. With this new tool, you can add an AI Bot to your site that works to bring in commissions. You do it by simply copy and pasting 1 line of AI code onto your site. This pulls in free traffic and converts... [Read more]

Organic social media is free, non-paid content shared on social media platforms. This can include posts, photos, videos, and stories shared by individuals or businesses without paying for advertising. Practical Ecommerce’s webinar ‘Harnessing Organic Social Media to Boost Sales’ is available on-demand. The Practical Ecommerce team... [Read more]

Retail SEO, or search engine optimization, makes a website and its products more discoverable in search results. It involves optimizing a website’s content, pages, and code. Semrush has published ‘Retail SEO Guide: How to Conquer the Competition’. Sydney Go says, “The higher a website ranks in organic search results, the more... [Read more]

Organic social media is free, non-paid content shared on social media platforms. This can include posts, photos, videos, and stories shared by individuals or businesses without paying for advertising. Practical Ecommerce’s webinar ‘Harnessing Organic Social Media to Boost Sales’ is available on-demand. The Practical Ecommerce team... [Read more]

The Amplify system is being launched today. Let’s face it, every day a new AI product is released. And marketers who don’t quickly take advantage of a good AI tool are going to be left behind. Chat GTP, Bard, Perplexity AI, and Anthropic are just a few of the heavy-hitters of AI. Now Venkata Ramana has found a way to use AI to get world’s... [Read more]

B2B content marketing is a strategy for creating and distributing content to increase brand awareness, traffic, leads, and sales for business-to-business companies. Influencer Marketing Hub has published ‘The Ultimate Guide to B2B Content Marketing Strategy’. Geri Mileva says, “Welcome to the world of B2B content marketing in 2024,... [Read more]

The content marketing market is expected to grow by 16.01% between 2023 and 2028, increasing by $654.78 million. Practical Ecommerce contributor Armando Roggio has published an article featuring five content marketing ideas for February 2024. He says, “In February 2024, content marketers can produce articles and videos about pizza, marriage, evolution,... [Read more]

Google Search Central has published a new video ‘A Search Central year in review 2023!’. The Google team says, “We’re celebrating 12 months of SEO updates, new series, experiences, education, and more with all of you. Thank you for sharing your feedback and continuing to make this community great. It wouldn’t be the same without... [Read more]

TrendsHunter AI lets you harness the power of viral content with content curation technology and share it with your subscribers and push your offers along with the news. "Trending" is important for marketers because that implies that a lot of people are searching for it. So more people will see what you create.... [Read more]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ’10 AI Predictions That Will Completely Change Life In 2024′. The HubSpot team says, “Kipp and Kieran dive into 2024 predictions for tech giants, and anticipate the revolutionary Apple Vision Pro. Learn more insights on early adoption, the impact... [Read more]

Website copywriting is the process of writing digital content for a website, including landing pages, product pages, and blog posts. The goal of website copywriting is to keep visitors engaged and lead them to take actions that are meaningful to them. HubSpot contributor Martina Bretous has published an article featuring 11 expert tips to increase... [Read more]

A ghostwriter is a freelance writer who is hired to write content that is credited to someone else. Ghostwriters can write various works, including nonfiction books, public speeches, online content, and book proposals. Copyblogger contributor Megan Mahoney has published an article on how to become a ghostwriter. She says, “In this post, you’ll... [Read more]

A content marketing strategy is a plan for creating and distributing content to attract and influence a target audience. It answers questions like who the content is for, what type of content will be created, and where it will be distributed. Search Engine Journal contributor Robert Rose has published an article featuring three pillars of content marketing... [Read more]

A website’s homepage is important because it’s the first page visitors see when they navigate to the site. It’s also the page that receives the most views. Search Engine Journal contributor Roger Montti has published an article answering the question ‘Are Homepages The Most Important To Google?’. He says, “The home... [Read more]