Organic keywords are keywords used in SEO to attract “free” traffic. The “free” label is important because it sets organic keywords apart from pay-per-click (PPC) keywords used for Google Ads and similar platforms. SEMrush contributor Michelle Ofiwe has published a guide called ‘Organic Keywords: SEO for Beginners’. It covers... [Read more]

Ahrefs contributor Joshua Hardwick has published an article highlighting 8 SEO trends that will continue in 2021. He says, “Everyone knows SEO is a fast-moving industry. Google is continually introducing new technologies and updating old ones to improve the quality of its search results. In the past, some of these updates have massively changed... [Read more]

SEO is one of the most important processes to grow your podcast reach. It helps you to expand your network by getting more subscribers. Practical Ecommerce contributor Jill Kocher Brown has shared 10 SEO tips for podcasts. She says, “Podcasts have gone mainstream. As of March 2020, 37 percent of Americans over the age of 12 — around 104 million... [Read more]

People love getting something free. WP Gift Machine helps you get sign-ups, by giving them a gift, but also by attracting people to your offer and nudging them to accept it. Historically, marketers have tried using pop-ups to invite people to sign up for a mailing list. Pop-ups are intrusive and annoying. People don’t like them. WP Gift Machine... [Read more]

Here is the second part of Neil Patel’s video ‘7 Landing Page Hacks That’ll Double Your Sales – Part 2’. Watch the video. Neil Patel’s Blog  [Read more]

Perficient Inc. has published a new video ‘Why Studying the Past of Digital Marketing is Important’ featuring Eric Enge. The Perficient team says, “Digital marketing has been part of marketing programs for decades. Perficient’s Eric Enge got started in the industry right at the beginning, roughly 30 years ago. In this episode of... [Read more]

Quick Sprout has published a guide on moving your WordPress to a new host or server. Lars Lofgren says, “In this guide, I’ll give you a run through the steps required to move your WordPress website to a new host or server. But before we proceed, you should know that many WordPress hosting companies offer free migration. So make sure you ask... [Read more]

If you are just starting out on your online marketing business, 'Wizzard' may get you going on the right track. Affiliate marketing may look really easy, but there is generally some work, some money, and some "smarts" involved to do it effectively. But now you can now launch your first affiliate campaign (with traffic built-in) in about5 minutes... [Read more]

Inbound marketing helps you to attract customers by creating valuable content and experiences tailored to them. IMPACT’s Liz Moorhead has published an article explaining the key benefits of inbound marketing. She says, “Inbound marketing is a digital marketing strategy in which a business organically earns the attention of their ideal buyers... [Read more]

A well-designed landing page helps you to generate more leads. It is one of the most effective tools to grow your online sales. IMPACT’s Ramona Sukhraj has shared 46 best landing page examples to inspire yours in 2021. She says, “Below each landing page example in this piece, I’ve included a summary of what the brand did right so you... [Read more]

Perficient Inc. has published a new video ‘Why Mapping User Needs is Critical to SEO’ featuring Eric Enge. The Perficient team says, “Google has been constantly making algorithm updates in the past couple years. Why? Has their focus shifted? In this episode of the award-winning Here’s Why digital marketing video series, Eric... [Read more]

Jeanne Kolenda just released 'GMB Posting Magic', her method for working with local clients to earn consistent, repeat income. And she says it is all on auto-pilot. She helps them with Google my Business (GMB). Many have never heard of it, but she shows them how it can increase their business in their home town dramatically... [Read more]

Landing pages of your website play a pivotal role in informing your audience about your products and persuading them to make a purchase. Neil Patel has published a video titled ‘7 Landing Page Hacks That’ll Double Your Sales – Part 1’. Watch the video. Neil Patel’s Blog  [Read more]

Quality content can help you to improve your conversion rates and grow sales. The element of persuasiveness can be a key factor in creating converting content. Content Marketing Institute’s Shane Barker has shared five useful strategies to help you create high-converting content. He says, “Here are five ways to create engaging content to... [Read more]

Neil Patel has published a new video ‘How to Maximize Your Customer Lifetime Value with Email Marketing’ as a part of his Email Marketing Unlocked series. He says, “In today’s lesson, I’m going to be breaking down email optimization, but why should you optimize your emails? Well, it’s all about lifetime value. The... [Read more]

Building a reliable income online isn't actually difficult, it's simply a process with logical steps that need to be followed. If you are looking for reliable guidance about building a business online, onn that is not a flash in the pan, check out 'Marketing and Affiliate Training 1... [Read more]

Allie Bhutani of Spotlight Conductor has published a comprehensive guide titled ‘The SEO Content Creation Process’. It provides a nine-step path to create content for better SEO. She says, “Changing the way your team approaches content creation can feel a bit daunting. But we’ve found when you bring together all key stakeholders... [Read more]

Negative keywords are phrases, terms or entire queries you specify, which you don’t want your ads to show for. Vertical Leap’s Mihai Serban has published an article on negative keywords and how to use them. He says, “Google defines negative keywords as “a type of keyword that prevents your ad from being triggered by a certain word... [Read more]

Ahrefs has published a new video ‘How to Outsource SEO (Step-by-Step)’ to help you find out the ways to outsource your SEO tasks. In today’s video, you’ll learn how to systematize and outsource SEO using a simple 3-step framework. Watch the video. Ahrefs  [Read more]

AffiliShopr is an all-in-one eCom affiliate store builder that solves the biggest problem Amazon affiliates have, no access to the Amazon API. Recently, Amazon changed the rules for affiliates. They now require that you make 3 sales before you can get access to their API... [Read more]

Getting more and more email subscribers is a way to enhance your online reach and create more business opportunities. Blogging Wizard’s Adam Connell has shared a step-by-step guide to building an email ist using a contact form. He says, “Why should you use a contact form to build your email list exactly? It’s one of the quickest and easiest... [Read more]

Jeff Bullas has published an article titled ‘Is Your Business Ready for the Remote Work Revolution?’. He says, “Things just feel weird. Sometimes I think it is the minuscule and hidden threat that still challenges our health and lives that emerged just over 12 months ago. Often the paranoia is palpable as what was safe is now seen... [Read more]

Social Media Examiner has published a new video ‘Facebook Ads: How to Reduce Wasteful Spending’ featuring Andrea Vahl. The SME team says, “Concerned you’re wasting money on certain Facebook ads? Wondering which Facebook ads to turn off? Facebook marketing expert Andrea Vahl explains how to identify Facebook ads you should stop spending... [Read more]

IMPACT has published ‘The Ultimate Guide to Google Ads: How to Create Revenue-Generating Google Ads‘. It is authored by Dan Baum, Paid Media Specialist, IMPACT and Jason Linde, Paid Media Specialist, IMPACT. This guide answers the following questions: What the heck are Google Ads? Is that different from PPC? Are Google Ads right for my... [Read more]

MOZ has published a new Whiteboard Friday video ‘Investigating Traffic Upticks’ featuring Jo Cameron. The MOZ team says, “In this week’s episode of Whiteboard Friday, Jo Cameron — Moz’s Learning Team Manager — dives into the process of addressing and capitalizing on traffic spikes, including how to determine where traffic... [Read more]

Portent contributor Timothy Johnson has published an article highlighting some useful tips to blend your PPC and SEO strategies for greater business success. He says, “In this post, let’s dive a bit more into “how” SEO and PPC can work together for greater overall search success. SEO + PPC = A More Successful Search StrategyThe list of opportunities... [Read more]