Is It Time To Forget Social Media? - IM NewsWatch Newsletter, December 29, 2020

December 29th, 2020 at 6:14 am EST


 

IM NewsWatch

Tuesday, December 29, 2020

Is It Time To Forget Social Media?

Social media has become the lifeline of today’s businesses. It has boosted the reach of businesses resulting into improved sales. Jeff Bullas has published a new blog post titled ‘Is It Time To Forget Social Media?’. He says, “In 2008 I joined a movement. It started with an upload of some data and snippets of my life to Facebook... [Read more]

Social Media Video Made Simple: How to Easily Make Great Videos [Podcast]

Social Media Examiner has published a new podcast episode ‘Social Media Video Made Simple: How to Easily Make Great Videos’ featuring Pelpina Trip. Michael Stelzner says, “Want to use more video in your social marketing? Wondering how to get started? To explore how to easily make organic video you can share on social media, I interview... [Read more]

Facebook Live Selling: How to Convert More Customers [Video]

Social Media Examiner has published a new video ‘Facebook Live Selling: How to Convert More Customers’ to help you boost your sales using Facebook. The SME team says, “Wondering how to sell products or services with Facebook live? Looking for a process to follow? Facebook marketing expert Dana Malstaff explains how to sell with Facebook... [Read more]

Don’t miss this collection of Christmas Deals 2020 #ad

Don’t wait till next week and pay $50 for Alessandro Zamboni‘s collection of Christmas Deals 2020. This is a collection of 17 of his products (mostly training; one is software) that he released in 2020: ► Ads Empire ► Affiliate Marketing Empire ► Article Helper ► Audiobooks Empire ► Children’s Printable Empire ► Coloring Books... [Read more]

Do You Make These Mistakes with Intent Data?

The intent data shows which leads or accounts are actively performing an online search. With appropriate use of intent data, you can boost conversions and sales. ClickZ contributor Kirsten Markson has shared the three most destructive mistakes marketers make with intent data. He says, “Growing usage of intent data is proof that marketers are excited... [Read more]

How to Achieve Marketing Success in 2021

2020 brought us a ton of unexpected things. Let us end this year with a hope to see newer opportunities to move on. ClickZ contributor Julia Stead has shared four key decisions that can help you to achieve marketing success in 2021. She says, “It would be the understatement of the year to say 2020 didn’t turn out as expected for marketers. As... [Read more]

Koozai Shares Analysis of Google’s Hidden Search Terms

Koozai’s Steve Harris has published an article highlighting analysis of Google’s hidden search terms. He says, “Earlier in the year we were told that Google would start hiding some of the search query data that was previously visible in the search terms report section of Google Ads. More on this can be found here. In summary, Google... [Read more]

Niche Marketing Kit Affiliate Opportunity #ad

If you are looking for an affiliate product to sell, Niche Marketing Kit can be your chance. IM NewsWatch will sponsor any of our readers who would like to be affiliates. Read our ad for the product published yesterday, so you will understand what you will be promoting. You don’t have to buy a copy (as we did) before promoting it, but it would... [Read more]

How to Video to Grow Your Brand [Podcast]

Tim Stodz has published a new podcast episode ‘How to Video to Grow Your Brand’ featuring Vincenzo Landino. He says, “Vincenzo is the founder of Aftermarq, which is a digital agency that specialized in creating video content. In our conversation, Vincenzo and I talked about the evolution of video over the last ten years, and why video... [Read more]

Email Marketing for Beginners – From 0 to 100 subscribers [Video]

Noah Kagan has published a video ‘Email Marketing for Beginners – From 0 to 100 subscribers’ to help marketers get new subscribers for enhanced email marketing. He says, “The #1 REGRET I’ve heard from anyone building their business or personal brand is they wish they would have started building an email list sooner. Don’t... [Read more]

Beginner’s Guide to Keyword Density [Guide]

Keyword density refers to the number of times a specific keyword appears on a webpage compared to the total word count. By measuring the keyword density, you can plan your own SEO strategy. HubSpot has published ‘The Beginner’s Guide to Keyword Density‘ to help you understand keyword density. Caroline Forsey says, “How do you... [Read more]

POINTRANK 2.0: Create little videos that rank on Google and YouTube #ad

This is the new version of the seasoned PointRank SaaS software for creating and ranking videos. When I was getting started, like most new marketers, I bought dozens of courses, trying to get my business underway. It was hard work, following the advice, some of it contradictory, some of it wrong. The one thing that worked consistently was paid advertising, but that was very expensive, not the ideal solution for a beginning marketer. I needed something better... [Read more]

Predicting the Unpredictable – The 2021 Marketer’s Guide to Retention, Loyalty and Lifetime Value [Webinar Replay]

Martech Today has published a replay of a webinar on ‘Predicting the Unpredictable – The 2021 Marketer’s Guide to Retention, Loyalty and Lifetime Value’. The Martech Today team says, “The goal, of course, is to generate a predictable revenue stream from loyal customers, rather than betting on the considerably less predictable... [Read more]

How to Improve Marketing with Emotional Engagement

Moving closer to people is a way to influence them. By engaging with your audience emotionally, you can achieve your marketing goals. Content Marketing Institute’s Ashley Taylor Anderson has shared an in-depth article on the art and science of emotional engagement. She says, “For content creators, using emotion can be an incredibly powerful... [Read more]

Adapt and Grow: How to Drive Revenue with Content for the Evolved Buyer’s Journey [Webinar]

Content Marketing Institute is hosting a webinar ‘Adapt and Grow: How to Drive Revenue with Content for the Evolved Buyer’s Journey’ featuring Michael Brenner, CEO at Marketing Insider Group on Wednesday, January 13, 2021, at 2.00 pm ET. The CMI team says, “Join Televerde and our guest Michael Brenner, CEO of Marketing Insider Group,... [Read more]

LSA Agency: Sell hot leads to local businesses #ad

Every business needs leads, people who are looking for the products and services they offer. The COVID-19 pandemic makes this need even greater, as businesses are shutting down for lack of customers. LSA Agency makes is possible for you to gather leads that local businesses are hungry for. Your marketing consulting business may grow as more and more businesses come to you fr leads... [Read more]

20 SEO Myths You Should Leave Behind in 2020 [Guide]

HubSpot has published a new guide titled ’20 SEO Myths You Should Leave Behind in 2020′ to help webmasters and marketers improve their SEO performance in 2021. The HubSpot team says, “The SEO myths guide helps answer questions like: How much does having a secure HTTPS website matter? Do meta descriptions have a big impact on search... [Read more]

Marketers’ Best Tool in 2021: Why Identity is Key to Picking Up Pieces When Cookies Crumble [Webinar Replay]

Martech Today has published a replay of a webinar on ‘Marketers’ Best Tool in 2021: Why Identity is Key to Picking Up Pieces When Cookies Crumble’. The Martech Today team says, “The story of 2020 is nearly complete. A year that brought unprecedented change has left marketers facing what could be an equally uncertain 2021. With additional... [Read more]

What is a Dofollow Link? [HubSpot]

HubSpot has published an in-depth article on ‘What is a Dofollow Link?’. The HubSpot team says, “PageRank is effectively a weighted score that uses links to assign points — the more points, the better your site rank, and the better your SEO. Often referred to as “link juice” by online marketing professionals because of their... [Read more]

iMarketer: “All in One” fully automated marketing platform #ad

Dan Green has released iMarketer. This software is actually a system, not a simple application, that lets you run a complete online business with no hosting hassles or monthly charges for other marketing tools Green says that this new tool with a cool name gives you "Everything you Need to Succeed: Unlimited Bandwidth, Fully Hosted Website. Unlimited Autoresponder, Unlimited Lists, Unlimited Leads, Unlimited Emails. Plus EASY Adsense Monetisation And No Monthly Fees."... [Read more]

Your Guide to Setting Marketing Objectives

Marketing objectives help you to clearly defined goals that guide your marketing efforts. With clearly set marketing goals, you can come out with a strong marketing strategy. Ahrefs contributor Michal Pecánek has published a guide to help you set marketing objectives. He says, “Marketing objectives are clearly defined goals that guide your marketing... [Read more]

Four Ways to Develop Strong Social Media Marketing Strategy for 2021

With the passing time, the need for a strong social media strategy continues to gross as the number of social media users is growing constantly. Entrepreneur magazine contributor Arash Derakhshan has shared four ways to develop a winning social media marketing strategy in 2021. He says, “Here are a few ideas and suggestions that would help brands position... [Read more]

Amazon Trends in 2021: Expert Forecast, January 14 [Webinar]

SEMrush is hosting a webinar ‘Amazon Trends in 2021: Expert Forecast’ featuring Robyn Johnson, Dan Saunders, Will Haire, and Destaney Wishon on Thursday, January 14, 2021. The SMT team says, “2020 has been a rollercoaster ride – so much has happened, and so much has changed related to consumers. Against all this uncertainty, we’re... [Read more]

Prepare Your Store: Practical Tips for eCommerce SEO in 2021, January 7 [Webinar]

SEMrush is hosting a webinar ‘Prepare Your Store: Practical Tips for eCommerce SEO in 2021’ featuring Luke Carthy, Kristina Azarenko, Christopher Carfi, and Víctor Aldea on Thursday, January 7. The SMT team says, “2020 has been a rollercoaster ride – so much has happened, and so much has changed related to consumers. Against all... [Read more]

SEO Best Practices to Deal with Duplicate Content

Quality and original content play an important role in getting your website listed in the search engine result pages. Duplicate content may harm your rankings. SEMrush contributor Alex Buckingham-Bullock has shared SEO best practices to deal with duplicate content. He says, “In this guide, I’ll look deeper into the causes of duplicate content,... [Read more]

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