Improving Marketing Effectiveness with Metaphor - IM NewsWatch Newsletter, July 20, 2020
July 20th, 2020 at 7:40 am EDT
Monday, July 20, 2020
How to Use Long Tail Keywords to Grow a Profitable Business [Video]
Long-tail keywords are the keywords that are more specific, they are longer than commonly searched for keywords. With long-tail keywords, you can achieve a higher conversion value.Tim Stodz has published a new video ‘How to Use Long Tail Keywords to Grow a Profitable Business’ to help you rightly use long-tail keywords for growing a profitable... [Read more]
Twitter’s Secret Game-Changer, Google Image SEO, Pandemic Pivots, and Sound Affiliate Advice [Podcast]
Copyblogger has published a new episode of The Copyblogger Podcast titled ‘Twitter’s Secret Game-Changer, Google Image SEO, Pandemic Pivots, and Sound Affiliate Advice’.The Copyblogger team says, “This week’s content marketing roundup includes news on the leak about Twitter’s secretive subscription service, how Google Images... [Read more]
Brian Clark on Improving Marketing Effectiveness with Metaphor
Your words are a powerful weapon – to persuade and win more people. By wisely using your language, you can grow your influence. Metaphors allow you to make the complex things simple.Copyblogger‘s Brian Clark has published a useful article on improving your marketing performance with the use of Metaphor.Clark says, “Metaphors are... [Read more]
Synthesys: Fire the robots, No more robotic sounding voices #ad
Synthesys is the world’s first ever Voice-to-Text voice-over technology using actual human voices. It launches today at 10:30 AM EDT.At that time, Mario Brown and Oliver Goodwin are holding a webinar to showcase this new software and explain how to put it to work. You don’t want to miss it: Synthesys WebinarWe have heard the future of... [Read more]
‘The Recipe for Successful Leadership in a Rapidly Changing Market’ Webinar July 21 [Webinar]
To achieve success in constantly changing business environment, and especially in the era of a pandemic like COVID-19, you need a leader who is open for change.Entrepreneur magazine is hosting a webinar ‘The Recipe for Successful Leadership in a Rapidly Changing Market’ on Tuesday, July 21, 2020.The Entrepreneur team says, “Businesses have... [Read more]
Quick Sprout’s List of 16 Best Social Media Management Tools
Quick Sprout’s Lars Lofgren has published a list of 16 best social media management tools that can help you enhance your social media marketing performance.Lofgren says, “There are hundreds of social media tools specifically designed to make the lives of social media marketers easier.I’ve put together a list of 16 of the best social... [Read more]
25 SEO Tactics You Should Avoid
To improve your search engine marketing performance, you need to adopt the techniques that help you to cope with the search engine algorithm.Red Website Design has shared an infographic has shared an infographic highlighting 25 SEO tactics you should stay away from.The Red Website Design team says, “What SEO tactics do use to try and rank... [Read more]
You can monetize push notifications with CPA commissions #ad
The latest version of Mobile Profitrace has just been released. This training shows you how to take advantage of push notifications to promote CPA offers. The author of this training, Liming Wu, has found that these two technologies work together well to add an income stream to your business... [Read more]
6-Point Checklist for Better Guest Posting Results
Guest posting is a proven tactic to improve your online following. It also helps you to build your authenticity.Blogging Wizard contributor Qhubekani Nyathi has shared a six-point checklist to help you maximize your guest posting results with an optimized author bio note.Nyathi says, “If someone reads down to your bio, they are a seriously... [Read more]
‘Content After the Apocalypse’ Webinar July 21 [Webinar]
If you are finding it difficult to connect with customers and prospects in the current state of the world, here is a useful webinar coming up on July 21.MarketingProfs is hosting this webinar ‘Content After the Apocalypse’ on Tuesday, July 21, 2020 at 2.00 pm PT.The MarketingProfs team says, “Now is the time to build (or rebuild) your connection... [Read more]
Consent-Based Email, Economic Trends for Ecommerce, and SEO for Service Businesses [Podcast]
Copyblogger has published a new episode of The Copyblogger Podcast titled ‘Consent-Based Email, Economic Trends for Ecommerce, and SEO for Service Businesses’.The Copyblogger team says, “Darrell and Tim discussed an intriguing new “consent-based” email solution, economic trends for ecommerce retail and info products, and answered... [Read more]
Cyclone marketing for busy online marketers #ad
The Cyclone tool has become popular among internet marketers. The developers of the tool have apparently struck a nerve. People who know they need to improve the success of their marketing, but don't know how, seem to be attracted to it since it promises that even a beginner can do well... [Read more]
‘Dynamic Content for More Personalized Emails’ Webinar June 29 [Webinar]
Email marketing is a proven strategy to grow your business. You can take your email marketing to next level by creating unique content for it.eMarketer is hosting a webinar ‘Dynamic Content for More Personalized Emails’ on Wednesday, July 29, 2020 at 2.00 pm ET.The eMarketer team says, “Join Rachel Boyles, product marketing manager at Salesforce,... [Read more]
FALCON’s 5-Step Guide to Performing a Social Media Audit
Regular social media audits can help you identify gaps and gain clarity on how your business is performing across your social media networks.FALCON’s Sandra Busch has published a 5-step guide to performing a social media audit.Busch says, “A thorough assessment of your organization’s social media presence and performance will help you:Develop... [Read more]
The 5 Productivity Secrets of Successful Salespeople [E-book]
Salesforce has published a new e-book ‘The 5 Productivity Secrets of Successful Salespeople’ to help you learn ways to boost your sales.The Salesforce team says, “Did you know that the average salesperson spends only one-third of their day selling? Find out how you can supercharge your sales team’s productivity with this e-book:... [Read more]
Success Action Plan: Self Help Niche (with PLR) #ad
Importance of Search Intent in SEO and Content Marketing
Your content has to be optimized for search engines to gain maximum output. By optimizing your website for for search intent you can get more relevant/qualified traffic.Jeff Bullas has published a useful article on why you should focus on search intent is the for SEO and content marketing success.Bullas says, “Better website optimisation for... [Read more]
Social Media Metrics You Should Measure
Your social media marketing process requires continuous monitoring and improvement. By identifying and monitoring important social media metrics, you can drive desired results.FALCON’s Veena Ramakrishnan has shared five essential social media metrics that you need to measure.Ramakrishnan says, “In this article, we’ll go over the 5... [Read more]
Google Announces New Features for Responsive Search Ads
Google’s responsive search ads allow advertisers to create ads that adapt to show more text—and more relevant messages to their customers.To make this ad format better, Google has added three new features to it.The Google Ads team says, “Responsive search ads use machine learning to deliver relevant messages to potential customers.... [Read more]
Use coupon code "DROP20" at checkout for $20 off of Dropshiply #ad
The easy way to get started in eCommerce is with drop-shipping. With drop-shipping you avoid the hassles of shipping products and handling return. A manufacturer or wholesaler handles the mechanics of fulfilling a sale. You just: 1. advertise the product, 2. accept orders (and collect the money) and, 3. tell your drop-shipper where to ship the product and pay them for the product... [Read more]
Google Shares Three Ways to Grow Your Online Sales
The COVID-19 pandemic has fostered the need for going digital for most organizations. When it comes to making sales, digital is the way out.Darshan Kantak , Google’s Vice President for Ads Product Management, has shared three useful ways to help you grow your online sales.Kantak says, “We’re focused on helping you influence the hundreds... [Read more]
Calculate SEO ROI with Go Fish Digital’s ‘SEO ROI Calculator’
Chris Long of Go Fish Digital has published an article about the company’s ‘SEO ROI Calculator’. You can use this calculator to find the average conversion rate of your site with certain inputs.Long says, “You can use our SEO ROI calculator to better estimate the value of SEO for your website.To use the SEO ROI calculator,... [Read more]
Moz API for Google Sheets Launched
MOZ has announced the launch of ‘Moz API for Google Sheets’. With this add-on, users can gather Moz URL metrics without using code directly in a Google Sheet.David Sottimano says, “In the past, if you wanted link metrics for hundreds of URLs, you either had to enter them manually one at a time, or you needed technical expertise to... [Read more]
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