The Digital Marketing Depot is hosting a webinar on ‘How to Prepare for a Successful Marketing Analytics Implementation ’ on Tuesday, February 26, 2019 at 1.00 pm EST. The DMD team says, “Analytics are critical to fuel the success of your marketing investments. Whether you are taking a hard look at your current deployment, or... [Read more]

It is important to embrace social media platforms to boost your sales and marketing efforts. With right social channels you can reach maximum number of people online and improve your business. While using social channels for doing business, you need to be careful about the correct use of these tools and the ways you can use them. Social Media... [Read more]

Social media marketing needs constant innovation which helps you boost your follower’s interest in what you are sharing. You can do it with a set of tools that can help you touch upon various aspects of the social marketing. The Social Media Daily contributor Aleh Barysevich has shared 10 social media marketing tools to help you improve your... [Read more]

Paul Ponna is releasing new software later this week, called ChatterPal. It merges cutting-edge “Interactive 3D Avatar” technology with AI-based “SMART Chat Automation” to deliver results that no typical chat application can. Your chats can take advantage of over 100 Text-To-Speech voices in 25 languages. As you might have guessed,... [Read more]

Your search engine rankings depend on multiple aspects and website speed is one of the crucial factors that influences your SEO. Yoast’s Jono Alderson has shared an article highlighting the impacts of your site’s speed on SEO. Alderson says, “Google understands that the time it takes for a page to load is a key part of the... [Read more]

Google defines Google Tag Manager as “a tag management system that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app”. You can connect your site with the tag management system by installing GTM on your site. Absolute contributor Ben Austin has... [Read more]

An eMarketer report has stated that in 2019 the US digital ad spend will surpass the traditional advertising and reach $129.34 billion. According to the report, the mobile will account for two-thirds ($87.06 billion) of digital ad spend this year. The following images shows the prominent digital ad players and their dominance. You can... [Read more]

Freemium is an interesting word. It’s a “neologism” (look it up) that describes a business model many online marketing companies (especially small ones) are using. It’s a combination of “free” and “premium”. The idea is that the company offers a free product. That product is useful and can be used as long... [Read more]

Images and video play a vital role in delivering the right message to your prospects and customers. And the emergence of infographic has enables us to pack tons of information in a single image for better results. HubSpot contributor Lindsay Kolowich has shared a short guide to quickly creating infographics. She has shared shared 15 infographic... [Read more]

In two-tiered search engine results page (SERP) strategy you try to display your product or service at the top and down the page. MOZ team has published a video featuring Will Critchlow on the impact of a Two-Tiered SERP on your content marketing. The MOZ team says, “If you’re a big site competing to rank for popular head terms,... [Read more]

The Business 2 Community team is hosting a webinar on ‘Finding the Winning Formula for Your Growing Brand’ on Thursday, March 7, 2019 at 2.00 pm EST. The B2C team says, “In this webinar, we’ll discuss how to up-level your marketing strategy to fuel growth by aligning teams and budgets, finding the right level of personalization... [Read more]

37 marketing bots are ready to assist you in your online business. Affiliate Bots 2.0 is the sequel to last year's Affiliate Bots 1.0, which has over 3,500 sales and continues to convert every day. They have added some new software tools to this one, focused on "Traffic" and "Websites" (as well as "affiliates"), so it's a toolbox for anyone selling online... [Read more]

The SEMRush team is hosting a webinar on ‘The Social Media skills & traits you need the most in 2019’ on Wednesday, February 27, 2019. The SEMRush team says, “Every new year means a set of new trends for digital marketers to consume and improve their marketing strategies. Whether you’re experienced in social media or just getting... [Read more]

Your content should have two prominent things – quality and search optimized content. The articles and blog posts you publish play major role in getting traffic to your sites which makes it necessary to have a focus on SEO. Search Engine Watch contributor Ann Smarty has shared four tools to help you better structure your article for SEO and... [Read more]

One of the biggest problems that the marketers are facing online today is click fraud. As we know – Click fraud occurs on the Internet in pay-per-click online advertising and creates a huge loss on the part of advertisers. Search Engine Watch contributor Mike Ncube has shared three common types of click frauds and how to tackle them. Ncube... [Read more]

Million dollar marketer Kevin Fahey is offering to share his success secrets. He is offering free training in an on-demand webinar that you can access 24/7. Fahey has observed that many new marketers are confused and sent in multiple directions at once by the many training products and software products being offered daily... [Read more]

The ClickZ team has released a new report titled ‘SEO: The complete strategy guide’. It aims at helping the marketers to develop and implement a strong SEO strategy. ClickZ team says, “Ever wonder how to get your website to show up in search results? You’re not alone. It’s a question most online store owners ask once their... [Read more]

ProBlogger’s Darren Rowse has published a podcast on ‘A Step-By-Step Guide to How I Write a Blog Post’. Rowse says, “Today, I want to walk you through my step by step process for writing a blog post! I get asked about this regularly over in the ProBlogger podcast listeners Facebook group. So today I put together some... [Read more]

HubSpot contributor Clifford Chi has shared a list of seven website builders to help marketers build great sites in 2019. Chi says, “There are affordable, intuitive website builders that can help you develop a robust website without any coding knowledge. And we’ve rounded up the seven of the best ones for 2019 below. 1. WordPress Powering... [Read more]

Ankur Shukla has released a software that will make it simple to create videos to improve the results of your marketing. He calls the software WP Video Machine, and it is a fully automated video creator for WordPress... [Read more]

With a strong website it becomes easy for us to gain the customer trust. It also works as one of the influential aspects of our marketing efforts. The Rainmaker team has published a podcast ‘Understanding the Lifecycles of Your Website’ featuring Pamela Wilson. Sonia Simone says, “Our one-time colleague Pamela Wilson literally... [Read more]

Search Engine Optimization (SEO) is one of the most required skill for growing your business online. With proven SEO strategies you can win more leads from the search engines. Ahref contributor Rebekah Bek has shared a seven-step tutorial to help marketers learn and practice effective SEO strategies. Bek says, “When I first started learning... [Read more]

AdWeek is hosting a webinar on ‘You’re Measuring Influencer Marketing Wrong: Redefine Value With Actionable Insights’ on Tuesday, March 5, 2019 at 1.00 pm ET. The AdWeek team says, “Hear from influencer marketing experts from Collective Bias, an Inmar company, and CPG brand Henkel for best practices and actionable insights to help you... [Read more]

AdWeek is hosting a webinar on ‘5 Steps to Instagram Social Analytics Success: Understand and Act on Insights’ on Thursday, February 28, 2019 at 1.00 pm ET. The AdWeek team says, “Instagram has become the must-have social platform for successful brands. But its true influence lies in the insights it can provide about consumers as part... [Read more]

The eMarketer team has made available replay of the webinar on ‘Getting Smart About Artificial Intelligence—Five Best Practices for Diving In’. eMarketer team says, “Join us as eMarketer principal analyst Victoria Petrock shows how to navigate the wide array of solutions and avoid the potential pitfalls. Made possible by Adobe,... [Read more]

Snapchat is one of the most preferred social networks by the US adults and teens. Advertising on Snapchat could help you drive more sales from these age groups. ClickZ contributor Tereza Litsa has shared a comprehensive article highlighting the ways to create strong Snapchat ads. Citing the reasons to pick Snapchat for your ads, Lista says,... [Read more]

Influencers bring a promising opportunity to reach out to the groups of people whom we see our prospective customers. While choosing right influencer for your promotional efforts you need to be careful about several things. ClickZ contributor Tiffany Delmore has shared three ways to improve your influencer marketing and get desired results. On... [Read more]