Friday, September 13, 2013

Shawn Collins’ latest blog post is titled “How Affiliates Drive Traffic to Sites in 2013”. Collins Says, “Affiliates were asked “How do you typically drive traffic to your website?” for the 2013 Affiliate Summit AffStat Report. The results were varied with SEO, social networks, and blogging as the most popular. I was surprised that... [Read more]

 

The latest article on ‘Business 2 Community’ is titled “What Is Page Rank and Domain Authority?”. Brynna Baldauf says, “When it comes to Page Rank and Domain Authority, do you know where you stand? How about your competitors? If you’re not sure what these are, then this post is for you. Let us help you learn how to understand... [Read more]

 

The latest ‘Aweber’ blog post is titled “How To Parallel Slim Jim’s AWard-Winning Ad Results”. Crystal Gouldey says, “For your email subscribers to respond to your emails, you have to send the content they want. This does not entirely depend on you writing good content. It also depends on attracting the right subscribers. Not more subscribers,... [Read more]

 

Brad Callen has released new software (AK Elite) to help authors and publishers create books that will sell nicely on Kindle. Unlike offline bookstores with their hard copy books, Kindle is wide open for new authors and publishers. And don’t let the label “publisher” bother you. Hire someone to ghost write a book for you; that makes... [Read more]

 

This is our second chance to tell you about Business 2 Community’s webinar on Wednesday September 18 at 2.00 pm ET. The topic of the webinar is “7 Keys for Creating Awesome B2B Content that Converts”. The ‘Business 2 Community’ team says, “During this webcast, you will discover: How to find out what types of content will... [Read more]

 

The latest post on ‘Mashable’ is titled “Is Facebook an Effective Driver of Sales?”. Lauren Indvik says, “In early August, Mashable set up Meg Faure, founder of The Baby Sense Company, withJeremy Pepper, a Los Angeles-based social media and public relations consultant, to see if Faure could up engagement and sales conversions... [Read more]

 

The latest ‘Econsultancy’ blog post is titled “10 useful examples of mouseover effects for ecommerce sites”. Graham Charlton says, “Mouseover (or hover) effects can be a useful way for sites to convey information quickly when used well, and can aid conversion. Of course, such things should be tested for effectiveness,... [Read more]

 

Stephen Hawkins is releasing FB Social Deck at 11:00 AM EDT today. This new software gives you enhanced capability to manage your Facebook accounts. It can post items in any RSS feed, for example, posting the latest item in the feed. (It checks to make sure the item hasn’t already been posted.) It can post a quotation from a file of quotations.... [Read more]

 

The latest article on HubSpot blog is titled ”The Marketer’s Guide to Getting Started With Content Personalization”. Chad Pollitt says, “Content personalization has been a hot topic for marketers over the last few years. As Big Data gets bigger, so does the level to which marketers can personalize content. At the same time,... [Read more]

 

The latest MOZ blog post is titled “Five Steps to Finding (the Right) Guest-Blogging Opportunities”. Mackenzie Fogelson says, “Guest blogging isn’t just a link building tactic (that has been spammed and abused). It’s an excellent way to build your credibility, your community, and your customer base. But you have to be strategic... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “How to Leverage the Power of the Kindle Ecosystem to Build Your Business”. Henneke says, “As if you’re not doing enough. You have a website. You update your blog once a week. You’re growing your email list. And you try to maintain some presence on Facebook, Twitter, and Google+. Why... [Read more]

 

Erik Stafford has a long history in marketing. He worked for marketing companies and ran web design firms. He even was the Creative Director for an advertising agency. But he got tired of working for others and started his own online marketing company in 2006. For his own site, and for clients, as he created sales letters, he needed to punctuate them... [Read more]

 

The latest ‘MarketingExperiments’ blog post is titled “A/B testing: How we drilled down to discover the truth behind a 445% lift”. Spencer Whiting says, “Exceptional lifts do not always indicate exceptional results. You always need to look at the data with a discerning eye. For example, we recently ran a test with one of our Research Partners that... [Read more]

 

MarketingSherpa has released a case study titled “Email Marketing: Clothing retailer lifts average open rate 40% via customer segmentation campaign”. Allison Banko says, “Engaging customers through email campaigns is a craft. As a marketer, you understand the importance of appealing to your customers’ behaviors, but what behaviors... [Read more]

 

The latest article on ‘Business 2 Community’ is titled “Quality vs. Quantity? Content Marketing Pros Pick Sides”. The B2C team says, “While attending Content Marketing World (#CMWorld) in Cleveland this week, we had the opportunity to attend an all-star panel discussion called, Quality vs Quantity: How Much Content is Enough? How... [Read more]

 

Alessandro Zamboni wants to hep you build a better curated site, without writing content, without paying freelancers and without auto-blogging softwatre. His new Content Curation Express opens the doors to the world of content curation in a way that even beginners can become curators. When you start curating content, your status in the eyes of your... [Read more]

 

The latest post on ‘Mashable’ is titled “Twitter Unveils Exclusive Feature For Verified Users”. Kurt Wagner says, “As if reporting an IPO wasn’t enough news for one day, Twitter followed up their major announcement with a new feature Thursday to help its verified users better manage their Twitter conversations. The update... [Read more]

 

The latest article on HubSpot blog is titled ”Stop Being Rude: 22 Data-Backed Reasons to Personalize Your Marketing”. Meghan Keaney Anderson says, “When Larry Drebes, CEO of Janrain, set out to study online consumer experiences earlier this summer, he knew that relevant content would be at the forefront of consumer minds. We’ve... [Read more]

 

The latest article on ‘Business 2 Community’ is titled “How to Find Social Media Influencers on Twitter”. Chris Taylor says, “Identifying and interacting with social media influencers should be a vital part of your social media strategy. It’s simply not enough to continually pump out your own news, blogs and products hoping that... [Read more]

 

Luther Landro is well-known for his professional themes for offline businesses, filled with materials for marketing consultants to use to quickly build a website for their local clients. Now, he has tackled the food service (restaurant and fast food) industry, and has created a WordPress Food Service Theme and Marketing Kit tailored for their specific needs. Now... [Read more]

 

This is our second chance to tell you about VerticalResponse’s webinar on Wednesday, September 18 at 10.00 am PT. The topic of the webinar is “Cross-Channel Copywriting: How to Write for Email, Social & the Web”. VerticalResponse team says, “Producing content and promoting it is a top priority for gaining and retaining... [Read more]

 

The latest post on ‘Mashable’ is titled “Twitter’s IPO Filing: What It Means”. Chris Taylor says, “Calm down, Internet: Twitter is not going public just yet, nor any time in the next month or so at the very least. The company has filed a “confidential” S-1 IPO with the SEC, meaning it signaled its intent to go... [Read more]

 

The latest article on HubSpot blog is titled ”10 Deadly Reasons Most Websites Fail [SlideShare]“. Jessica Meher says, “22 years ago, something remarkable happened. 36-year-old physicist Tim Berners-Lee, changed the world forever using just a few lines of computer code. That day, the first ever website was born”. 10 Deadly Reasons... [Read more]

 

Mike Marin has updated his popular Easy List Building Machine to version 2. Marin admits that list building has been his passion. He became obsessed, spending hours writing articles, getting backlinks, etc. But, no matter what the gurus said, all his work didn’t build much of a list, no matter how diligent he was. In fact, he decided, “most... [Read more]

 

Third Door Media is hosting a webinar on Tuesday, October 8 at 1.00 pm EDT. The topic of the webinar is “Breaking Down the Silos to Supercharge Your Organic Marketing”. The TDM team says, “If you want to capture an unfair slice of the Organic Media landscape you’re going to need to get your marketing teams to play nicely. Matt Roberts... [Read more]

 

The latest ‘Web Marketing Today’ blog post is titled “7 Ways to Use Video for Small Business Marketing”. Jack Jostes says, “Video can be one of the most powerful marketing tools for small businesses. Through the use of imagery and sound, you can reach viewers on an emotional level versus text or photography alone. The key, however, is getting... [Read more]

 

The latest article on ‘The Forrester Blog’ is titled “How Are You Thinking About Video Content These Days?”. Jim Nail says, “As I get deeper into the changes impacting television and online video, their convergence, and the possibility of entirely new forms of video entertainment content, I’m thinking about content in the following... [Read more]

 

The most important moment when a visitor comes to your site are the first few seconds. That’s when they decide to stay and visit a while or click away to go somewhere else. Having a well-spoken announcer appear on a virtual stage on your site and encourage them to participate can make the difference between a new client and a restless surfer. Now,... [Read more]

 

The latest article on ‘MarketingProfs’ is titled “Search Ranking Factors 2013: What Does Google Look For? [Infographic]”. Ayaz Nanji says, “Increasingly, websites that appear at the top of Google search results are those that tend to have a high number of social signals, such as likes, shares, tweets and plus-ones, according to a recent... [Read more]

 

The latest article on ’Marketing Land’ is titled “Three Tricks One Site Used To Increase Subscribers 150% In A Month”. Chris Hexton says, “If you are aiming to use email marketing effectively, then one of your primary focuses should always be to increase your subscribers. There are a myriad of ways to optimise your site... [Read more]

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