The latest article on ’Marketing Land’ is titled “Focusing On “Objectives” Facebook Simplifies Ad Creation, Measurement”. Greg Sterling says, “In June of this year, Facebook announced that it would overhaul and dramatically simplify the process of buying ads on the site to eliminate confusion. Today, Facebook is taking... [Read more]

MarketingProfs is hosting a seminar with Julie Szabo & Darren Barefoot on Thursday, October 24 at 12.00 pm ET. The topic of the seminar is “How to Win with Word-of-Mouth Marketing”. MarketingProfs team says, “Remarkable organizations get their marketing done for free by the most powerful marketing department on the planet—their... [Read more]

The latest article on ‘MarketingProfs’ is titled “Seven Tools for Finding Great Content to Share”. Ian Clary says, “Not enough time to find the best content to share with your audience? Too many articles to read to keep up with on what’s going on in your industry? Many great tools are available to help you share content. Some are free... [Read more]

Photoshop is the gold standard of graphics design and publishing. Because of that, designers who use it well can command a high price. That’s good if you’re a designer, but it’s bad if you’re a marketer who need some graphics designed. Two questions for you: 1. Wouldn’t it be nice if you could easily grasp the parts of... [Read more]

The latest article on ‘Business 2 Community’ is titled “Top 7 Tips for Video Marketing on Facebook”. Anish Patel says, “Facebook video ads are set to give brands with the available budget a new way to market on the social network. Unfortunately brands will have to wait awhile longer, as Facebook just pushed back its intended October... [Read more]

The latest article on HubSpot blog is titled ”Meet Objective-Based Ad Buys: Facebook’s New Consultative Ad Dashboard”. Ginny Soskey says, “When I created my first Facebook ad ever, I had no clue what I was doing. I picked target demos at random (The more people who see my ad, the better!) and barely considered the difference... [Read more]

The latest ‘Econsultancy’ blog post is titled “Seven simple tips for improving your B2B lead nurturing”. Ben Davis says, “If you attend any sales or B2B conference then it’s difficult to avoid hearing someone mention ‘the rules of engagement’. But, David Klanac of Pardot argues, it is actually a very relevant phrase.... [Read more]

Sara Young is a WAHM, a Work at Home Mom (one is tempted to add “on steroids”, but it might be taken literally, so we’ll forego the metaphor). Mother of 7 young children, she needed a way to earn a living, but she didn’t have much time to earn it after taking care of the family all day. She needed a way to work smarter (and shorter),... [Read more]

The latest MOZ blog post is titled “”Real Company Shit” with Nothing More than Leftover Timber”. Jon-C says, “Great feats of content marketing and SEO don’t always come from expected places. This post details the story of a woodworker in the UK who, after seeing the MozCon presentation from Wil Reynolds, set out to do some “real... [Read more]

The latest article on ’Marketing Land’ is titled “Google’s Eric Schmidt & Jonathan Rosenberg To Pen Book Offering Up Google Management’s “Secret Sauce””. Amy Gesenhues says, “Publishing firm The Hatchett Groupannounced Google executive chairman Eric Schmidt and Jonathan Rosenberg, who served as Google’s... [Read more]

MarketingProfs is holding a seminar with Harry Gold on Thursday, November 7 at 12.00 pm ET. The topic of the seminar is “Social Success: Tips for Integrating Social Media into Your Marketing Mix”. MarketingProfs team says, “Let’s face it, most companies will never have a million Facebook likes or Twitter followers. And that’s... [Read more]

Liz Tomey is a marketer and marketing teacher who has been in this business since 1998. She has built several profitable businesses, including My IM Guru and Biz Model Guru. Besides building her own business, she has built a clientele of coaching students. She just announced a recorded coaching program, available to all of us, not just those able to... [Read more]

This is our last chance to tell you about Jim Edwards’ webinar on Wednesday, October 9 at 1.00 pm EST. The topic of the webinar is “5 Steps To Getting Anything You Want”. Jim says, “Here’s just a sample of what we’ll answer for you / cover on this incredible webinar: The #1 thing everyone must do to get what you want (and how to... [Read more]

MarketingExperiments team is hosting a webinar on Wednesday, October 9 at 4.00 pm EDT. The topic of the webinar is “Category Pages That Work: Recent research reveals design changes that led to a 61.2% increase in product purchases”. MarketingExperiments team says, “Category pages are a standard staple for websites offering multiple SKUs and... [Read more]

This is our last chance to tell you about Chris Freville’s webinar on Wednesday, October 9 at 2.00 pm EST. The topic of the webinar is “Fresh Marketing Techniques To Bring Your Business MORE Revenue With Less Efforts”. Chris says, “You’re Going To Learn… How to SMASH through your business revenue glass ceilings The solution... [Read more]

Ross Goldberg has been creating sales videos for years and ranking them highly. He has found that it’s a mistake to rely on YouTube to see you through to success. Like their parent, they can sometimes be capricious in what they rank highly. Goldberg places the videos he makes on many sites, not just on YouTube. It’s safer that way. And it... [Read more]

The latest article on ‘Business 2 Community’ is titled “How to Know What To Write About: The Key to Successful Content Marketing”. Trent Dyrsmid says, “Are you looking for ways to achieve success with content marketing? Do you struggle to come up with ideas for things to write about? For many new content creators, figuring out... [Read more]

The latest article on ‘MarketingProfs’ is titled “Who Do Digital Consumers Trust With Their Personal Data?”. Verónica Maria Jarski says, “In the online world, you often need to give personal data to get information from retailers, banking institutions, and healthcare organizations. So, of those three, which do online consumers trust the... [Read more]

The latest post on ‘ReadWrite’ is titled “Yahoo Mail Catches Up To Gmail, Though Killing The Ads Will Cost You”. Selena Larson says, “As CEO Marissa Mayer promised last month, Yahoo mail is finally getting a new look along with some additional features that mirror some of Gmail’s offerings. In an attempt to appeal to more... [Read more]

About six months ago, Lucas Adamski released the first version of Graphics Mystic Toolkit. It was a popular product full of all kinds of graphics marketers need. Now he has released version 2, and it’s even bigger and better than they first version. Graphics Mystic Toolkit V2 includes over 500 “copy-and-paste” marketing graphics that... [Read more]

The latest article on HubSpot blog is titled ”How to Strategically Promote SlideShare Presentations on Your Blog”. Ginny Soskey says, “Let’s go on a little trip. Open up a new tab in your browser and search “how to use SlideShare.” Wow — over 50 million hits! They must have some valuable information. You click... [Read more]

The latest ‘Econsultancy’ blog post is titled “Behavioural marketing and how to get your customers to love you”. David Moth says, “How can marketers get consumers to love their brand? It’s a long and difficult process that requires a complex system of tools and tactics. Yet at Econsultancy’s Funnel event this morning Silverpop’s... [Read more]

MarketingSherpa has released a case study titled “Email Marketing: Online jewelry retailer grows total revenue by 51% with re-permission campaign”. Courtney Eckerle says, “Online retailer Limoges Jewelry was experiencing an unusual revenue slump in its email program. In response, the marketing team switched its ESP and implemented... [Read more]

Mark Sandquist has been building mobile software for years. Now, he just announced his Responsive Theme Machine software that will let you build your own custom WordPress themes, as many as you want, and these themes are responsive to mobile device screen size. These themes automatically conform to the screen size of the visitor’s device, whether... [Read more]

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “How to Reach Audiences and Influencers Through Their Egos?. Baer says, “Dig deep for the cause of the worst marketing and PR, and you’ll find a rich vein of ego. It comes in many forms. A creative director pushes a campaign she came up with, even though it’s far inferior... [Read more]

The latest MOZ blog post is titled “What Is SEO Now that Everything Is (Not Provided)?”. Ruth Burr says, “Here at Moz, our organic traffic has already been at over 50% (not provided) for over a year, and our (not provided) numbers have been hovering around 80% for a while now, so I’ve had some time to mull this over: In a post-keyword world,... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “Wait, Was That a Click or a Conversion?”. Tom Martin says, “That’s the problem with discussions of social media ROI today. Unless your company ponies up for enterprise level social media management software, you’re left to use free or low cost platforms that offer little more than... [Read more]

The latest article on ‘MarketingProfs’ is titled “How B2B Marketers Use Twitter: Top Content Sources, Most Retweeted Handles”. Ayaz Nanji says, “Industry media sites are the most common source of content shared by B2B marketers on Twitter, accounting for 62% of all content shares, according to a recent analysis by Leadtail and DNN Software. Mainstream... [Read more]

The latest article on HubSpot blog is titled ”Personalized Calls-to-Action Convert 42% Better [New Data]“. Anum Hussain says, “Whenever I go to Amazon, I see Harry Potter products all over the page. Why? Because I love Harry Potter. Duh. But from a business perspective … it’s because Amazon has become incredibly smart... [Read more]

The latest article on ‘Business 2 Community’ is titled “6 Tips to Get You Started Using Twitter for Business”. Sarah Rudston says, “Twitter is a fantastic tool for small businesses but it can feel a bit daunting if you’ve never used it before. Here are six tips to help you on your way as a beginner. 1. Have a look around There’s... [Read more]