The latest article on ’Marketing Land’ is titled “Google Debuts AdWords Cross-Device Conversion Estimates, Phone and In-Store Conversions Coming”. Ginny Marvin says, “In its first step in capturing the complete conversion impact of AdWords campaigns, Google launched a new conversion type today called estimated cross-device... [Read more]

The latest article on ‘MarketingProfs’ is titled “2014 B2B Content Marketing Benchmarks, Budgets, and Trends”. Ayaz Nanji says, “Business-to-business (B2B) marketers’ confidence in content marketing continues to grow; content marketing usage rates are up from last year; and, not surprisingly, marketers with a documented content strategy... [Read more]

Jim Edwards is hosting a webinar on Wednesday, October 2 at 1.00 pm EST. The topic of the webinar is “Cracking The Million Dollar Online Business Code”. Jim says, “Here’s just a sample of what we’ll reveal for you on this eye-opening webinar: The one and ONLY thing people pay for online (or offline for that matter) and how to boil it... [Read more]

Alex Becker says he routinely ranks for keywords that get 5k, 10k, even 20k searches per month. Three principles direct his work to accomplish this: • Google favors sites structured in silos, especially sites with strong internal linking • Google give preference to relevant and unique content. They are trying to benefits their searchers, after all. •... [Read more]

The latest article on ‘The Forrester Blog’ is titled “The Social Technographics Score Helps Marketers Create Better Social Strategies”. Nate Elliott says, “We firmly believe that the first step in building a successful social program is to understand your audience’s social behaviors and preferences. Since 2007, Forrester’s Social Technographics® ladder has... [Read more]

The latest article on ‘Business 2 Community’ is titled “Facebook Likes: How to Build a Better Audience”. Jamie Cartwright says, “For companies like ours, a small-medium sized B2B business working within a rapidly expanding global network, it’s hard to fall in love with Facebook. When I look at Weidert’s “likes” on Facebook... [Read more]

This is our second chance to tell you about Third Door Media’s webinar on Thursday, October 10 at 1.00 pm EDT. The topic of the webinar is “Smarter Content Marketing is the Future of SEO”. The TDM team says, “To be successful today and pave the way for your site’s future, your site content has to resonate to draw the attention... [Read more]

Soren Jordansen, John Merrick and Cindy Battye have just announced their latest product, Covert Viral Wizard. You may know them from their many best-selling products of the past year or so, 10 in all, and all named “Covert XXX”. Covert Viral Wizard looks like it is going to be well-received, too. In less than 12 hours, over 250 copies have... [Read more]

Shawn Collins’ latest blog post is titled “What Affiliates Do When Rejected from Affiliate Programs in 2013”. Collins Says, “Affiliates were asked “When an affiliate program has denied you, you typically…” for the 2013 Affiliate Summit AffStat Report. They were given three answers to choose from. The most common answer selected was... [Read more]

The latest ‘SEO Book’ blog post is titled “Time For A Content Audit”. Peterd says, “”Content is king” is one of those “truthy” things some marketers preach. However, in most businesses the bottom line is king, attention is queen, and content can be used as a means to get both, but it depends. The problem is that content is... [Read more]

The latest article on ‘Website Magazine’ is titled “Why Omitting Keyword Data Is NOT the End of SEO”. Pete Prestipino says, “This week, Google quietly made some small adjustments to their user protocol that has had massive implications on the way in which data is being reported, ultimately setting the blogosphere and the SEO industry... [Read more]

It’s no secret that more and more people use mobile devices for their online access. All marketers need to give these mobile users the attention their importance indicates. Combine this trend with the trend of more skepticism among web users. They don’t buy easily. Marketers who depend on actual sales will have to be very smart, very diligent... [Read more]

The latest article on HubSpot blog is titled ”What if Your Marketing Shut Down for a Month?”. Pamela Vaughan says, “Well folks, it happened. For the first time in 17 years, the United States federal government officially shut down today. This means that roughly 800,000 nonessential public sector employees were sent home from work... [Read more]

The latest post on ‘Mashable’ is titled “5 Ways to Launch a Successful Online Business”. Tim Ferris says, “The momentum a company builds in its first few weeks can signify its potential to soar — or, alternatively, the inevitability of its failure. That’s why contests like the Shopify Build-a-Business Competition are so... [Read more]

The latest ‘Econsultancy’ blog post is titled “Three ways for marketers to grow, maintain and drive business with mobile CRM”. Matthew Kates says, “Consumers use their mobile devices to comparison shop, get directions to a business, or make reservations at their favorite restaurant. But often the communication from brands... [Read more]

Two brothers, Damon and Shea Korte, have been using a list building technique that they say generates 158+ Opt-Ins and $110+ daily, and does it on autopilot. In List Income Generator, they show you how they did it. They give you explicit, detailed instructions, with graphics to illustrate so you can’t misunderstand. Follow what they have done... [Read more]

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “The Content Marketer’s Guide to Writing a Book?. Baer says, “Does the very idea of writing a book scare you? It sure freaked me out the first time someone hired me to write one for them. Sure, I had plenty of professional writing and content marketing experience. But writing... [Read more]

The latest MOZ blog post is titled “Your New Sales Cycle: Optimizing for the Ultimate Moment of Truth”. Brian Solis says, “There are many apparent “moments of truth” in a sales cycle—those important moments when customers decide to take action. As SEO blends more and more into experience design, content marketing, and social networks,... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “Announcing: Seth Godin will be Keynoting Authority Intensive”. Sonia Simone says, “Ah, the challenge of writing about Seth Godin. The process: Write 12 paragraphs of embarrassing mush. Delete. Ponder. Write 12 more paragraphs of really embarrassing mush. Delete. Despair. Because “Seth... [Read more]

If you want to get started in marketing for local businesses (which requires marketing to local businesses), you need to find a service to sell the business owners recognize as valuable, and want to get involved as soon as they hear about it. Many business owners “get it” when you explain Google Plus Local to them. Selling services to get... [Read more]

The latest ‘Web Marketing Today’ blog post is titled “21 Ways to Integrate Email Marketing and Social Media”. Pamella Neely says, “There has been conflict between social media and email marketing over the last few years. Some observers believe email is dead. Others cite stats refuting the rumor. Wired magazine reported earlier this year “email... [Read more]

The latest article on HubSpot blog is titled ”Social Media Managers Must Work Around Lousy Business Models”. Anum Hussain says, “Raise your hand if you’ve ever been screwed over by an airline. Yeah, me too — multiple times. Most recently, United Airlines canceled my flight out of Cleveland an hour before my coworker and... [Read more]

The latest post on ‘Mashable’ is titled “Social Media Spam Increased 355% in First Half of 2013″. Lorenzo Franceschi-Bicchierai says, “As email clients get better at detecting and filtering spam, spammers are moving to social networks, where they have better chances of going undetected. That’s why, on a typical social media... [Read more]

A good first impression is a vital key to success, and using premium-quality graphics on your site or blog does a lot toward toward making that good first impression a good one. You don’t want to build your own unless creating graphics is your business. Amateurs make, well, amateurish graphics. You could buy a simple set of graphics someone else... [Read more]

The latest article on ‘Business 2 Community’ is titled “Using Hashtags In Social Media Is Good For Your Business : A How To Guide”. Mila Araujo says, “1. First, you need to identify where your posts or subject fits in. Chances are there is already a hashtag being used for your area of communication. 2. Find someone who is already... [Read more]

The latest ‘Econsultancy’ blog post is titled “Seven great social campaigns from September”. David Moth says, “While scouring the internet for ideas and information I often stumble across interesting and innovative social campaigns that deserve to be highlighted to the masses. Until now we didn’t have a forum in which... [Read more]

The latest article on HubSpot blog is titled ”A Free, Customizable Template to Help You Prove Marketing ROI”. Ginny Soskey says, “It’s a brand new month, everyone! It’s a time for new beginnings. New campaigns, new landing pages, new blog posts, new emails, and new social media posts are all on the horizon. But wait …... [Read more]

The latest post on ‘Mashable’ is titled “10 Predictions About the Future of Ecommerce”. Scott Gerber says, “Personalized shopping is changing the way we find, buy and recommend products to our friends already. But from a business point of view, what’s going to capture shoppers’ attention next? We asked 10 founders to... [Read more]

This is our second chance to tell you about Third Door Media’s webinar on Tuesday, October 8 at 1.00 pm EDT. The topic of the webinar is “Breaking Down the Silos to Supercharge Your Organic Marketing”. The TDM team says, “If you want to capture an unfair slice of the Organic Media landscape you’re going to need to get your... [Read more]

The latest ‘Econsultancy’ blog post is titled “What if web ads became opt-in?”. Danny Chadburn says, “Brazil is set to be a busy place over the next few years with a World Cup and an Olympic Games to host. These grand events not only bring with them some of the greatest sportspeople on the planet, they’re now synonymous... [Read more]