IM NewsWatch, October 14, 2013 - Latest IM News including ‘8 Steps to Successful Selling on Craigslist – Mashable' and much more...

October 14th, 2013 at 3:17 am EDT

IM NewsWatch

Monday, October 14, 2013

‘Four Things Marketers Should Know About the New General Solicitation Rules’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Four Things Marketers Should Know About the New General Solicitation Rules”. Joy Schoffler says, “For decades, private companies and investment firms have been forbidden from advertising that they are seeking investors. On September 23, however, one of the first provisions of the JOBS Act... [Read more]

‘Bring Life To Your Email Campaigns: 5 Tips For Live Email Content’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Bring Life To Your Email Campaigns: 5 Tips For Live Email Content”. Angie Zener says, “To get the biggest bang for your marketing buck, invest in channels that consumers prefer most. While email marketing is often neglected in the face of trendier marketing channels,... [Read more]

‘The Top Ways to Influence Local SEO Rankings in 2013′ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “The Top Ways to Influence Local SEO Rankings in 2013″. Sarah Beth Wiltse says, “Have you seen the results of Moz’s most recent report on local search ranking factors yet? This study offers insight into the ranking factors that most affect the successes and failures of... [Read more]

How to build backlinks after Google Hummingbird #ad

The Google landscape is changing rapidly. Google is constantly trying to improve their search results. As a result, to be successful getting organic traffic, you need to to keep on top of the changes. Google has made two algorithm changes one after the other in the last few weeks. First, the Hummingbird update, and then the Penguin 2.1 update. People... [Read more]

‘The Resources You Need to Master Landing Pages’ – HubSpot

The latest article on HubSpot blog is titled ”The Resources You Need to Master Landing Pages”. Corey Eridon says, “Wait, what’s a landing page? Here – read this. Now, let’s get you information on key landing page components: This will help you master landing page design, this will turn you into a copywriting star,... [Read more]

‘Google Is Going To Start Using Your Image To Advertise Products’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Google Is Going To Start Using Your Image To Advertise Products”. Brian Proffitt says, “Facebook isn’t the only company that’s tweaking its privacy policies this week. Google has just announced new Terms of Service that will enable advertisers to display user names, photos and comments... [Read more]

‘8 Steps to Successful Selling on Craigslist’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “8 Steps to Successful Selling on Craigslist”. Neha Prakash says, “Have some crumbling IKEA furniture in your basement that you’ve been trying to ditch for three years? That’s exactly what Craigslist is for (and questionable rideshare requests, of course).But between creating... [Read more]

SEO Enigma: Modern SEO made easy; Available 11 AM EDT #ad

Jon Shawcross and Anton Nadillo have been investigating the changes needed in SEO after Google’s recent algorithm updates. They have placed their findings in SEO Enigma. This is a hefty printable guide and videos with cutting edge SEO strategies, useful for beginners right up to expert-level experienced marketers. It includes supporting screenshots... [Read more]

‘Special Characters in Email Subject Lines: Good or Bad?’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “Special Characters in Email Subject Lines: Good or Bad?”. Pamela Neely says, “You’ve probably seen special characters in email subject lines before — those interesting little symbols that show up now and again in your email inbox. ­­They look like this. These special characters go... [Read more]

‘Content Curation for the Modern Web Business’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Content Curation for the Modern Web Business”. Vincent Clarke says, “The most valuable commodity in the world is information. People thrive on learning new things about their specific interests and the general world around them. This is one of the most fundamental truths of business. •... [Read more]

‘Google Trusted Stores: the good, the bad, the inevitable’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Google Trusted Stores: the good, the bad, the inevitable”. Charity Stebbins says, “Setting your brand apart from the rest is practically the definition of marketing. Given the strict parameters of advertising on Google, the gatekeeper of the vast digital market, it can be... [Read more]

Keyword Mole: Simple Blueprint for Longtail Keyword Research #ad

If you want to use free tools to find long-tail keywords that are easy to rank for, Sean Colman’s Keyword Mole may be just the training you need. Colman guides you through the research process: • Finding a profitable website in your niche with SEO you can learn from • Checking the keywords they are ranking for • Uncovering their... [Read more]

‘Six principles of psychology which affect analytics and decision making’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Six principles of psychology which affect analytics and decision making”. Graham Charlton says, “The success of analytics within a business is not just about numbers, technology and processes, it’s about how we integrate between analysts and marketers. This was the... [Read more]

‘11 Big Myths About Social Media and Content Marketing' by Jay Baer

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “11 Big Myths About Social Media and Content Marketing?. Baer says, “Much of what we’ve come to believe about social media and content marketing is wrong. They are myths. Time to crush them. I crushed them originally a few weeks ago on a webinar for the Content Marketing... [Read more]

‘5 Dos and Don’ts of International SEO – Whiteboard Friday’ – MOZ Blog

The latest MOZ blog post is titled “5 Dos and Don’ts of International SEO – Whiteboard Friday”. Aleyda Solis says, “Building an international web presence is about more than translating content into another language. In today’s Whiteboard Friday, Aleyda Solis talks about five important things to keep in mind when taking your... [Read more]

Source Code Gold Mine v. 14 Builds 10 businesses for you #ad

For 6 or 7 years, Jeremy Burns has been creating content for other people to sell. About twice a year he offers 10 or so PLR packages bundled into what he calls a Source Code Gold Mine. He just announced his 14th edition of this perennial favorite. As in the past, in Source Code Gold Mine v. 14, you get 10 products you can put your name on and sell.... [Read more]

‘Why We Overestimate Technology and Underestimate the Power of Words’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “Why We Overestimate Technology and Underestimate the Power of Words”. Arjan Haring says, “Many experts assume that Amazon’s social recommender system is its killer feature. But what exactly about this feature makes it a killer? What — in fact — is the magic sauce of Amazon? Sure, there... [Read more]

‘Give Your Emails The Plain Text Look (With HTML Flexibility)’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “Give Your Emails The Plain Text Look (With HTML Flexibility)”. Rebekah Henson says, “There’s a trend towards clean, simple email design. Some people prefer the look of an undesigned, plain text email. But when you use just plain text, you lose out on some design elements that can make your text more... [Read more]

‘Russia Launching New Search Engine ‘Sputnik’ to Compete With Google’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Russia Launching New Search Engine ‘Sputnik’ to Compete With Google”. Adario Strange says, “The name Sputnik stands tall in history books as the vessel that helped spark a space race with the U.S. But a new Russian project with the same name is planning to play catch-up in an area... [Read more]

WP AutoLead: Capture leads through surveys #ad

People enjoy giving their opinions. Ask them: • What’s the weather like? • Who’s going to win the World Series? • When is the government shutdown going to end? etc., and they will tell you. This interest in sharing an opinion works in your favor. After all, one of the most important factors in your marketing success is understanding... [Read more]

‘Content Marketing: Are You Content With Your Content?’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Content Marketing: Are You Content With Your Content?”. Mary Jo Schweitzer says, “Content marketing is the act of distributing relevant content to attract and retain customers in a consistent and relevant manner. This valuable content is produced with the specific intention... [Read more]

‘How Action for Children unlocked the power of data analytics’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “How Action for Children unlocked the power of data analytics”. David Moth says, “Action for Children’s Darren Robertson kicked off the final day of this year’s Festival of Marketing at the Truman Brewery this morning with a talk on unlocking the power of data analytics. Action... [Read more]

‘Free Infographic Resources For Your Business’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “Free Infographic Resources For Your Business”. Rebekah Henson says, “People respond to stories – stories about you, stories about them, stories about the world around them. Data can tell a compact and highly shareable story if it’s presented the right way. Infographics offer a clean, readable and... [Read more]

31,000 Opt-in Subscribers in under 2 months. Over 1000 sold #ad

Dave Gruber (“China Dave”) says he built a list of 31,525 subscribers in 59 days, and he want to show you how in his new training, 31k Subscribers. And, he says, he will show you how to make $700 in commissions in a single day while you are doing it. There are three steps to his training: Phase #1: List Building Preparation Phase #2: Optin... [Read more]

‘Facebook Just Killed A Privacy Setting, So It’s A Good Time To Do Your Own Checkup’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Facebook Just Killed A Privacy Setting, So It’s A Good Time To Do Your Own Checkup”. Selena Larson says, “Facebook just killed the privacy feature that controlled who could search for your profile by first or last name. The company actually eliminated this feature last year for users... [Read more]

‘How I Became Rich Before 30 and How You Can Too’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “How I Became Rich Before 30 and How You Can Too”. Aaron Pitman says, “If there is one universal truth, it’s that everyone is looking to get rich quick. This probably explains why so many people are willing to believe there’s a Nigerian prince out there with their email address, ready and... [Read more]

‘YouTube Video Ads: Getting Started’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “YouTube Video Ads: Getting Started”. Melissa Mackey says, “Video is huge part of our daily lives. Think about the last time you let a day go by without watching some type of video — on television or the Internet. People aren’t just watching funny cat videos, either. Many businesses... [Read more]

‘What Google Hummingbird Means for Content Marketing’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “What Google Hummingbird Means for Content Marketing”. Paul Sanders says, “It’s been a busy few weeks for SEO, content marketing, and digital marketers. Google delivered a one-two punch, announcing that organic keyword data will no longer be available and that it has released the Hummingbird... [Read more]

‘Lies, Damned Lies & Email Best Practices’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Lies, Damned Lies & Email Best Practices”. Tom Sather says, “It isn’t often that one challenges best practices. They are called best practices because they are apparently the best. In 2008, Return Path conducted a subscriber experience study to see which businesses... [Read more]

‘Here’s A Glimpse Inside Amazon’s Secretive $800 Million Ad Business’ – Business Insider

The latest article on Business Insider is titled ”Here’s A Glimpse Inside Amazon’s Secretive $800 Million Ad Business”. Aaron Taube says, “Amazon founder and CEO Jeff Bezos One of the big stories in advertising this past year has been the emergence of Amazon’s real-time bidding ad exchange as both an important... [Read more]

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