Experian team says, “Beyond smartphones and tablets, a seemingly endless list of essentially ordinary objects–like fitness trackers, cameras, car sensors, thermostats and much more–are syncing to the internet to do extraordinary things, improving efficiency and enabling more engaging brand experiences. Join our 30 minute webinar to... [Read more]

eMarketer team says, “The webinar will address these key questions: How are consumer behaviors changing when it comes to transacting and interacting with financial institutions on mobile devices? To what extent are financial companies investing in digital and mobile advertising? What strategies and tactics are successful financial marketers using... [Read more]

Wall says, “One wonders how Yahoo Search revenues keep growing even as Yahoo’s search marketshare is in perpetual decline. Then one looks at a Yahoo SERP and quickly understands what is going on. Here’s a Yahoo SERP test I saw this morning”. SMX East 2011 Recap for SEOBook SEO Book Blog  [Read more]

Joey Quinn has produced a complete training program, Simple CPA Profits, V. 2, for anyone wanting to get into CPA marketing. Along with his partner, Adam, he has developed these lessons that start from scratch and take you all the way to advanced topics. You don’t have to know anything when you start, but you will know a lot when you finish. ... [Read more]

Derek S. says, “Companies count on their signature products and services to draw crowds into their brick-and-mortar stores as well as Web traffic to their websites. However, when their trademarks and signature products are being used in other vendors ads it can draw attention away from their stores and ads and to the other vendors. BrandVerity,... [Read more]

Mary Wallace says, “A colleague and I recently investigated a product that would allow us to change the content of an email once it was deployed. The system had some compelling bells and whistles, and we spent significant time trying to figure out how we could use the product. But upon further consideration, I think our analysis was misdirected. First,... [Read more]

Loren McDonald says, “An email open isn’t worth what it once was. Savvy marketers have long known that clicks are a more telling indicator of engagement, and in today’s always-on mobile world, this is truer than ever. People are constantly scanning through their inboxes, swiping open emails to quickly skim email content. What happens when an... [Read more]

Matt Bacak has just created a new training course, Buy Now – Hooks, Triggers and Buying Trances, to show you how to use sales psychology to improve your earnings. This training is actually a recorded conversation with Jo Han Mok, in which they discuss the psychology of online persuasion. In this conversation, Bacak and Mok shared ideas that... [Read more]

Julie Ask says, “Mobile reached a tipping point in 2014 as it solidified its position as one of the most disruptive technologies for businesses in decades. Not since the advent of the Internet, has a technology forced businesses to rethink completely how they win, serve and retain customers. Mobile has completely shifted consumer expectations.... [Read more]

Eric Siu says, “Just because we’re marketing things doesn’t mean we really know the science behind what makes people buy. But marketing without that information is like walking outside with a blindfold on — it’s going to be very hard to end up at your destination without a scratch. To catch up on the latest and greatest... [Read more]

Seth Fiegerman says, “On the fiftieth day of this year, the numbers started to make our heads explode. Facebook announced on Feb. 19 that it had agreed to acquire WhatsApp for $16 billion. Reporters and readers alike quickly began parsing that number to make sense or nonsense of it: $16 billion worked out to be $35 per user, or nearly $300 million... [Read more]

There’s new video creation software available, Explaindio Video Creator Software. It combines the best features of Easy Sketch Pro and Video Maker FX into one easy to use program. With it, you can create videos for any purpose, such as: • Video Sales Letters • Marketing videos • Viral advertisement videos • Training... [Read more]

Graham Charlton says, “Sylvia Jensen is director of EMEA marketing at Oracle Marketing Cloud, who will be speaking at at our Festival of Marketing event this Thursday. I’ve been asking Sylvia about her forthcoming presentation, and her views on automation in content marketing. Can you tell us a little about your presentation at the Festival... [Read more]

Courtney Eckerle says, “The Kentucky Derby was marketing based on assumptions about their customers and wanted to put some concrete data behind the content choices the marketing team was making. In developing a newsletter centered around Derby content, the team began segmenting and directing compelling content directly to the customers who wanted... [Read more]

Bryan Collins says, “When you have to create fresh topics for your blog each week, sometimes you just feel stuck. Or maybe you can’t nail down your unique selling proposition that sets your business apart from the competition. Perhaps you’re still wrestling with ideas for your email autoresponder series. All of these issues are completely... [Read more]

Vivek Narayan is a CPA marketer of long-standing. Not only does he do CPA marketing; he also trains others to do it. His latest training is called Instant CPA Domination, showing how to earn money with CPA, with no website, no money spent on ads, just a little effort. Narayan is confident of your success with this method. He says you can get started... [Read more]

Richard Baxter says, “A few weeks ago, I attended a breakfast meeting with a bunch of entrepreneurs in the technology, space (yes, space travel), software and engineering industry. I felt so blown away by the incredible talent of the speakers. You know, there are people out there building things, like private satellite networks, bio printing... [Read more]

Jason Abbruzzese says, “Yahoo has acquired advertising platform Brightroll for $640 million, a move that quickly makes the web giant a player in the lucrative and growing market of online video. The acquisition, which was announced on Tuesday, is an all-cash deal that will bolster Yahoo’s existing advertising offering, which has struggled... [Read more]

HubSpot has released ‘How to Use Data Visualization to Win Over Your Audience’ ebook. Shannon Johnson says, “When you present your stats, facts, and figures properly using design techniques like changes in color, size, or orientation, your numbers can help you: Answer questions, such as, “How many website visitors did we have... [Read more]

The health and wellness market is evergreen. People will always want to be at their best. You have a chance to build a business around this desire. Rick Warid is offering to let you put your name on his latest weight loss/ fitness product, Reclaiming Your Youth, and sell it as your own to this eager market. This is fitness training for seniors. And... [Read more]

Karissa Bell says, “Anyone with an overflowing inbox knows that separating the most important messages from the noise isn’t an easy task. That’s why Microsoft is rolling out Clutter, an inbox tool for Office 365 business customers that helps users prioritize email within Outlook. SEE ALSO: Microsoft lost the last decade. How Satya Nadella... [Read more]

Christopher Ratcliff says, “A fresh approach to email or an unnecessary overhaul of something that doesn’t need fixing? Of course it’s attitudes such as the latter which means we’ve been stuck with the same boring old umbrella design since the 18th century. Gmail Inbox is a new email app that wants to hit the reset button in terms of what we... [Read more]

Derek S. says, “As the holidy season quickly approaches, its important that companies understand what consumers of all ages are looking for in a website. AnswerDash, a provider of contextual FAQ technology for websites and Web applications, has announced the results of its first-ever website survey. Among the many findings from the survey include... [Read more]