Derek S. says, “As the holidy season quickly approaches, its important that companies understand what consumers of all ages are looking for in a website. AnswerDash, a provider of contextual FAQ technology for websites and Web applications, has announced the results of its first-ever website survey. Among the many findings from the survey include... [Read more]

Pamella Neely says, “If you haven’t already planned your holiday marketing, you’re behind the curve: 40 percent of consumers started making Christmas buying decisions before Halloween. But don’t let that spoil your pre-holiday cheer. Even a few well-timed emails can bring in loads of Christmas orders. Holiday Marketing Calendar Marketers... [Read more]

Kim Stiglitz says, “The day after Halloween marked the official start of the holiday shopping season and since then, holiday-related emails have been arriving in our inboxes on a daily basis. Why are holiday emails seemingly being sent earlier and earlier each year? Christmas-themed and general winter holiday season emails have higher open rates... [Read more]

Vivek Narayan is a CPA marketer of long-standing. Not only does he do CPA marketing; he also trains others to do it. His latest training is called Instant CPA Domination, showing how to earn money with CPA, with no website, no money spent on ads, just a little effort. Narayan is confident of your success with this method. He says you can get started... [Read more]

Aleksander Czyz says, “Collecting contact details from website visitors is crucial for any business. When your visitors give you their contact details, it’s the first yes on a “yes ladder” to eventually becoming your paying customers. Here are examples of 10 proven tactics to increase newsletter subscriptions. 1. Header Bar This... [Read more]

Josh Dreller says, “Throughout this series on Tag Management Systems (TMS), you’ve read about tags, how to manage them, how to evaluate TMS vendors, and other tag related issues. Tag management is certainly an important part of online marketing to date, but marketers are beginning to realize that better tag management only takes advertisers... [Read more]

The 4th annual ‘SMX Social Media Marketing’ Conference is taking place in Las Vegas on November 19-20. SMX team says, “Talk shop with your social media marketing peers and maximize facetime with special guest speakers through a variety of networking opportunities over refreshment breaks, lunches and cocktail receptions! FEATURED... [Read more]

The health and wellness market is evergreen. People will always want to be at their best. You have a chance to build a business around this desire. Rick Warid is offering to let you put your name on his latest weight loss/ fitness product, Reclaiming Your Youth, and sell it as your own to this eager market. This is fitness training for seniors. And... [Read more]

MarketingProfs’ ‘Mobile Marketing’ virtual conference series starts from Friday, November 14 at 11am ET. Key speakers of the event are Andrew Wiesenberg, Tom Webster, Richard Hill and Ryan Whillier. More about ‘Mobile Marketing’ virtual conference Mobile marketing and optimization is no longer just the proverbial icing... [Read more]

Maria Peagler says, “You’re going to thank me for this . . . . I’m going to show you how to exponentially multiply your visibility, leads, revenue and profit in your business using the Pareto principle: that 20% of your effort that leads to 80% of your results. As a small business owner, you need to be ruthless with how you spend your time. The... [Read more]

Nate Elliott says, “Are you ready for social media in 2015? Today we published Predictions 2015: Social Media Grows Up. This report details our four key predictions for the coming year in social media — and lists the nine things every marketing leader should do to get the most from social media next year. The reality is, social media isn’t... [Read more]

A new WordPress plugin, called 'Lead Octopus', uses 8 specific techniques to build your mailing list of leads for your services (or for a client's)... [Read more]

Dani Buckley says, “It seems we’re hearing more and more about Sales and Marketing Alignment, Service Level Agreements (SLA), Smarketing, and everything that these areas cover. Are they just buzzwords that are being thrown around too easily and checked off a list of things to do or can they really change the way you do business forever? I’ve... [Read more]

Helena A. S. Popkin says, “The Internet exploded in empty rhetoric Monday over Barack Obama’s Congress-short, six years late endorsement of “net neutrality,” an issue that will likely continue to go nowhere fast despite the president’s full-throated tone. In a statement posted on the official White House website Monday, just... [Read more]

Daniel Burstein says, “From pay-per-click advertising to display ads, all online advertising is a micro-yes, a step in the process to the ultimate conversion. To help you improve conversion of this micro-yes, Flint McGlaughlin, Managing Director, MECLABS, created the MECLABS Online Ad Sequence based on online advertising experimentation for both... [Read more]

Maulana Malik has just released new software to build "explainer videos", animated videos that use cartoon characters to present your message... [Read more]

Katie Oakes says, “Each week, we will provide you with real time insights and trends for the 2014 holiday season: how consumers are shopping, what they are searching for and how marketing campaigns can be optimized to maximize rewards for both consumers and brands. Sign up to receive the weekly #HolidayHotSheet in your inbox and stay tuned to... [Read more]

Brian Clark says, “The photo above is the Ellie Caulkins Opera House in Denver. It’s a world-class hall designed in the lyric style with acoustical excellence, state-of-the-art technology, and clean sight lines, and it’s the venue for our second annual live conference — Authority Rainmaker. We’re in the Super Early Bird phase of ticket... [Read more]

Jeff Rajeck says, “In my previous posts about A/B testing, I made the case that you need to consider the math behind A/B testing, or risk having invalid, or even wrong, results. My first suggestion is to use sample sizing, but that requires a lot of tests. Here’s how to do something similar without nearly as many. With just a little bit of... [Read more]

Matt Bush has just released a new set of whiteboard videos designed to help local merchants to draw in leads. His 'Local Whiteboard Video Produce Vol 5' is a set of videos targeted at 4 niches.. [Read more]

Tom Capper says, “Out of the box, Google Analytics handles being deployed across multiple domains or subdomains extremely poorly. This is easily the most common critical problem in Google Analytics, despite its being relatively easy to fix. Depending on your situation, one or more of a few simple steps may be appropriate. Look for the entry... [Read more]

Carlton Doty says, “In 2014, Forrester outlined a new approach to marketing that requires brands toharness customer context to deliver self-perpetuating cycles of real-time, two-way, insight-driven interactions. In 2015, we’ll see more marketers obsess over customers’ context. As more interaction data floods customer databases and marketing... [Read more]

David Booth says, “If you’re like most organizations, you’re either in the thick of, or just putting the finishing touches on, your 2015 planning. Odds are good that your strategy for the coming year is going to depend on data and analytics. And while there has never before been so much data available to us, if you’re like most organizations,... [Read more]

Every local business needs a constant stream of new leads that can become customers. They do everything they can to find these leads, Yellow Pages, Newspaper ads, cooperative mailings, and more. And these methods still work, but they are no longer as cost-effective as they once were... [Read more]

Pam Dyer says, “Social networking is the most popular online activity, so it makes sense for businesses to try to engage that audience in an attempt to increase sales. Marketers place a very high value on social media: according to a study by Social Media Examiner, 92% of them report that social media is important for their business, up from 86%... [Read more]

Ayaz Nanji says, “Email newsletters that arrived in consumers’ inboxes on Monday had the highest open rates on average last year, according to a recent report from MailerMailer. The report, which was based on data from 62,000 US newsletter campaigns sent in 2013, found that emails arriving on Monday had a 12% average open rate in the first... [Read more]

Seth Fiegerman says, “Facebook now has another app with more than half a billion users. Facebook announced Monday that its Messenger app has 500 million monthly active users. The company had said there were more than 200 million active users during an earnings call in April. “This is an exciting milestone but with a half billion people relying... [Read more]

Graham Charlton says, “Recently there seems to have been a greater proliferation of US results for searches which should return more localised listings. One such example is supermarkets. If people search for this and related terms, they should be seeing retailers that actually trade in the UK. However, we’re seeing Walmart, kmart and others... [Read more]