Michelle MacPhearson and Justin Brooke’s latest podcast episode on ’Marketing Con Queso’ is titled “Crafting Killer Converting VSL’s (Video Sales Letters)”. Michelle and Justin discuss why they think VSL’s are better than webinars and then reveal all their best strategies for making VSL’s that actually work. Together they’ve sold... [Read more]

The latest article on ‘MarketingProfs’ is titled “Three Powerful Ways to Measure the Impact of Your Email Marketing”. Karen Talavera says, “In today’s world, knowing how an individual email campaign performed on a one-time basis is not enough. To learn whether your company is deriving true value from email marketing, you need both broader... [Read more]

The latest article on ‘The Forrester Blog’ is titled “Fire, Ready, Aim! How Not to Choose A New Web Content Management Solution”. David Aponovich says, “It’s been a busy few weeks since we published “The Forrester Wave: Web Content Management for Digital Customer Experience, Q2 2013,” in which we assess the technical capabilities... [Read more]

Google remains a leading provider of traffic to most websites and Bing isn’t far behind. Even if you buy traffic, you need to respect the market power of the search engines. They can make a big difference in your success. There are ways to “cultivate” the search engines so you are higher in the rankings and you get more traffic. As... [Read more]

The latest article on Business Insider is titled ”How Facebook Helped Screw Up P&G’s Ad Budget”. Jim Edwards says, “A year ago, Procter & Gamble CEO Bob McDonald told Wall Street that a key part of his cost-savings program would include cutting 5,700 jobs and using more social media like Facebook and Google, which... [Read more]

The latest article on ‘Business 2 Community’ is titled “Let’s Hang! Use Google+ Hangouts as an Innovative Marketing Tool”. VerticalResponse team says, “Wanna hangout? Oh, you live in another city/country/universe? No problem – Google+ Hangouts to the rescue! If you’re not familiar with Google+ Hangouts, it’s a free video... [Read more]

The latest article on ‘Website Magazine’ is titled “5 Reasons Your Search Traffic is Declining”. Michael Garrity says, “Maybe it’s been happening over the past few weeks, or even months. Slowly, but surely, you’ve been watching your traffic numbers decline, despite not having changed much of anything about the way you publish content... [Read more]

Businesses, particularly offline businesses, may be slow to grasp the effect online comments may have on their reputation. But with more and more people searching online for a business to meet their needs, the online reputation of any business is critical. Polls show that approximately 72% of local consumers trust online reviews just as much as they... [Read more]

The latest article on HubSpot blog is titled ”HubSpot Announces Social Inbox: An Integrated App to Make Social Media Personal Again”. Mike Volpe says, “At HubSpot, we’ve been using social media as part of our inbound marketing strategy since before Twitter was born and back when Facebook was only accessible to students. Since... [Read more]

The latest post on ‘ReadWrite’ is titled “Internet Sales Tax: Will It Level The Playing Field… Or Destroy It? [Poll]“. Nick Statt says, “A bill that would allow states to collect sales tax from Internet companies like Amazon and eBay passed the Senate on Monday by a wide margin of 69-27, in a largely bipartisan push to help... [Read more]

‘Business 2 Community’ is hosting a webinar on Wednesday, May 8 at 2.00 pm ET. The topic of the webinar is “Why AuthorRank is the Future of SEO and What You Need to do About it Now”. The ‘Business 2 Community’ team says, “If you’ve followed SEO and Internet marketing news over the past year or so, you’ve no doubt come... [Read more]

There are a lot of guides to making money with CPA. Some good; some not so good. But most of them take one of two approaches: * High-level overview that has a lot of inspiration but few specifics * Revealing a specific “loophole” or technique that may have some value but isn’t something you can build a business on. Now, Stephen Carter... [Read more]

The latest post on ‘Mashable’ is titled “8 Facebook Graph Search Pros and Cons for Marketing”. Scott Gerber says, “Facebook Graph Search seems to have a lot of potential. With the improved search feature, we’ll finally be able to sift through all the user data on Facebook in an intelligent, intuitive way. For businesses and... [Read more]

The latest ‘Web Marketing Today’ blog post is titled “Local Businesses: How to Succeed on the Internet”. Kathleen Fealy says, “Most local businesses know they must utilize the Internet to succeed. Some businesses have a storefront, some are virtual, and many are a combination of brick and mortar and virtual. Some have a website and are refining... [Read more]

The latest post on ‘Mashable’ is titled “Facebook Comes to Google Glass”. Emily Price says, “Facebook has made its way to Google Glass. Sharing to Facebook, that is, in the form of a third-party app appropriately named “Glass to Facebook.” Once connected to your Facebook account, the app lets you share pictures taken with Glass... [Read more]

People are thinking of getting into shape for summer sports. Elliptical machines are a favorite way to strengthen muscles and reduce weight. Now, Jeffrey Pettit has compiled a set of videos for Amazon affiliate, videos that highlight the benefits of 10 of the top elliptical machines. Amazon Video Profits – Elliptical Machines gives you a robust... [Read more]

The latest article on ’Marketing Land’ is titled “Why Yahoo Will Never Reach The “Revenue Per Search” That Microsoft Promised”. Danny Sullivan says, “Microsoft has effectively renewed its search vows with Yahoo a second time, pledging once again that Yahoo will indeed earn a high “revenue per search” that was... [Read more]

The latest ‘SEOmoz’ blog post is titled “The Secret Recipe for Viral Content Marketing Success”. Kelsey Libert says, “We know that content marketing is one of the best ways to engage with audiences and potential customers online. But what happens when a business has tried content marketing and has seen few returns? It’s time to come... [Read more]

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “14 Steps to Hosting a Successful Webinar?. Baer says, “Following is a step-by-step list of how to host a memorable, interesting, and useful webinar. Of course, this list may change, depending on your business and your industry, but it provides a good place to begin thinking... [Read more]

Devin Zander and Stephen Gilbert have just announced Ace Comet, and they say it will help you rank your videos quickly. On the sales page Zander placed a video showing him rank a new video on the first page of Google in just 9 minutes by using Ace Comet. Whether you have products of your own, promote affiliate products, do CPA marketing or any other... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “Two Words That Will Make You a Smarter Content Marketer”. Demian Farnworth says, “You don’t usually envision a poet engaging in a pistol duel — let alone twenty-nine — but that’s exactly what Alexander Pushkin did. His last duel proved fatal. Sadly, as long as there are two people... [Read more]

Don Crowther is hosting a webinar on Thursday, May 9 at 9.00 pm EST. The topic of the webinar is “ Seven Steps to Small Business Success – Understanding and Embracing Lifecycle Marketing”. Webinar Details Organizer: Don Crowther Topic: Seven Steps to Small Business Success – Understanding and Embracing Lifecycle Marketing Day/Date: Thursday,... [Read more]

The latest post on ‘Mashable’ is titled “YouTube Maps Out Videos Trending Across U.S.”. Seth Fiegerman says, “It just got a little easier to see which videos people are watching elsewhere in the country. Google, which owns YouTube, unveiled a new feature on Tuesday that maps out videos trending right now in cities across the U.S.... [Read more]

People love bargains; you do; I do; most people in the public do. Newspapers all over are filled with coupons, whole booklets of them, because coupons make people take action. John Pierce has created a way for your website (or the site of your client) to offer a coupon to site visitors. Pierce says this multiplies click-throughs on ads by up to 10... [Read more]

MarketingSherpa has released a case study titled “Email Testing: How the Obama campaign generated approximately $500 million in donations from email marketing”. Adam Sutton says, “The 2012 U.S. presidential election is over and MarketingSherpa has pulled insights from Obama for America’s email strategy to help your marketing in 2013. We... [Read more]

HubSpot has released a free ebook titled “Expert Advice to Improve Your Marketing Today”. The HubSpot team says, “Looking for practical, actionable, and trustworthyadvice to start improving your marketing immediately? We asked experts from different corners of the marketing industry to reveal some of their best tips. This collection... [Read more]

Marketo has released a guide titled “5 Ways to Encourage Customers to Share Your Content”. The Marketo team says, “Nearly every brand has realized that integrating social elements into most or all of its marketing programs is essential. But how do you give your audience a compelling reason to socialize? This white paper will show you... [Read more]

Dr. Veit Schenk has released a product that benefits all online marketers, Truly Free SEO Pix. This is a plugin that links to several sources of free pictures that you can use on your website, in brochures and e-books and in presentations. Schenk and his partner have carefully researched graphics repositories on the web. They have studied the licenses... [Read more]

The latest post on ‘ReadWrite’ is titled “Coming Soon: Desktops Hosted On The Cloud, Usable Anywhere”. BrianProffitt says, “A new video technology quietly announced late last week could mark a landmark change in how apps are deployed on PCs, tablets and smartphones for years to come – and also have big ramifications on how companies... [Read more]

The latest ‘Econsultancy’ blog post is titled “The rise of the psi-shaped content marketer”. Dale Lovell says, “Modern marketers have to juggle many disciplines and wear many hats in order to succeed. You may have heard of the T shaped marketer and even the Pi shaped marketer, but now it’s time to embrace the Psi shaped... [Read more]

The latest article on ‘Business 2 Community’ is titled “21 Awesome Social Media Facts, Figures and Statistics for 2013″. Jeff Bullas says, “Social media networks were a novelty 5 years ago and today they are no longer debated around the dinner party table. The conversation has moved on. Facebook is now part of most people’s web... [Read more]

Somebody said, “It’s not bragging if you have done it.” “Harry Styles” did it; he got 10,030 fans in 24 days. Find him on Facebook and see how many he has now. In Facebook Community Report, you can find out how it’s done. The process starts with ultra-cheap Facebook ads. Or, if you don’t want to pay anything,... [Read more]

The latest article on ‘Website Magazine’ is titled “Simple Steps to Engaging Webinars”. Allison Howen says, “Webinars can be part of the marketing arsenal for even the most early-stage businesses, because it can build brand awareness, email lists and more. Software and delivery technology has changed, putting Web-based seminars within reach... [Read more]

The latest post on ‘Mashable’ is titled “What Is Facebook EdgeRank and Why Does It Matter?”. Bob Al-Green says, “The average Facebook user spends more than a quarter of his or her time on the site scrolling through the News Feed. For users, that means a lot of baby pictures and stale memes. For brands, it represents an opportunity. See,... [Read more]

The latest article on HubSpot blog is titled ”Has Social Media Marketing Lost Its Way?”. Kipp Bondar says, “The first time I ever tweeted about a company and got a tailored response felt like serendipity. It’s easy to trivialize it now, but that first one-to-one interaction was a major breakthrough for me in the way companies could... [Read more]

Sean Mize, respected internet marketer and trainer, has created many training videos through the years. Now, he is offering 27 of these marketing guides at a super-low price, about a 96% discount from his original selling price. These training videos show you how to improve nearly every facet of your business: ¦ Planning your business strategy ¦... [Read more]

Shawn Collins’ latest blog post is titled “CAKE and Tipalti Partner to Offer an Analytics and Payment Solution”. Collins Says, “Global mass payment solution Tipalti has partnered with CAKE, who provide real-time online campaign tracking, to offer affiliate networks and advertisers an analytics and payment solution. Tipalti’s payment... [Read more]

The latest article on ‘MarketingProfs’ is titled “Pinterest Brand Engagement: Best Days and Times to Pin”. The ‘MarketingProfs’ team says, “Unlike Twitter and Facebook, where brands drive engagement with their content through official accounts and pages, 70% of brand engagement on Pinterest is generated by the community itself, according... [Read more]

The latest ‘Econsultancy’ blog post is titled “Eight ways to drive extra revenue online”. Craig Le Grice says, “There are many complex ways of increasing your online store’s performance. From analytics to data segmentation, once you’ve mastered the infrastructure of selling online, reaching new customers and... [Read more]

A recent YouTube change allows external links from videos. Ray Lane has created YouTube Interactive to show you how to do it the right way. This is step-by-step training that: • Shows you how to set up your YouTube channel to take advantage of the external links feature • Boost conversions with annotations and graphics in your videos •... [Read more]