IM NewsWatch, March 5, 2014 - ‘7 Proven Secrets of High-Converting Checkouts – Copyblogger' and much more...

March 5th, 2014 at 7:50 am EDT

IM NewsWatch

Wednesday, March 5, 2014

‘Why Spending Big On Extraordinary Content Marketing Is A Good Bet’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Why Spending Big On Extraordinary Content Marketing Is A Good Bet”. Jordan Kasteler says, “There is more to ranking for your target keywords than just writing great blog posts and then hoping you will eventually rank for what you want to. Many marketers that have found... [Read more]

‘The Essential Email Marketing Metrics You Should Be Tracking’ – HubSpot

The latest article on HubSpot blog is titled ”The Essential Email Marketing Metrics You Should Be Tracking”. Sarah Goliger says, “There’s a lot to say when it comes to how to do email marketing well. We could talk for days about the most critical components of an optimized email, common email marketing mistakes you might... [Read more]

‘How to Create Your Marketing Funnel the Right Way' – ‘The Future of Ink’ Blog

The latest article on the ‘The Future of Ink’ blog is titled “How to Create Your Marketing Funnel the Right Way?. Karon Thackston says, “If you’ve been involved with publishing very long, you know (even if you have a physical book printed by one of the prominent, mainstream publishers) you are responsible forpromoting itif you want to see... [Read more]

Autopilot Profits for local marketing consultants #ad

Drew Laughlin is a marketing consultant for local businesses. He helps local businesses mine the value from the online world for promoting their businesses. He has also created training products and marketing aids for other marketing consultants that help them in converting local business people into clients. Laughlin’s latest aid is Autopilot... [Read more]

‘How Social Tools Have Failed In the Enterprise So Far’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “How Social Tools Have Failed In the Enterprise So Far”. Denis Duvauchelle says, “It’s becoming increasingly difficult to state that social collaboration tools do not help with office productivity. The current generation of white-collar workers did not exist in the pre-Internet age, so not... [Read more]

‘InPowered Opens Platform to Push Popular Content to Native Ads’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “America’s Most Social Small Business: The Sweet Sixteen”. Jason Abbruzzese says, “InPowered wants you to trust advertisements by removing marketers from the equation. The company has opened up its platform for free starting Tuesday, allowing anyone to find popular articles written... [Read more]

Reminder- ‘Position Yourself for the Collaborative Economy’ Business 2 Community Webinar 2.00 pm ET

Business 2 Community is hosting a webinar with Jeremiah Owyang on Wednesday, March 5 at 2.00 pm ET. The topic of the webinar is “Position Yourself for the Collaborative Economy”. The ‘Business 2 Community’ team says, “Register for Joining the New Collaborative Economy and learn: What changes the emerging societal shift toward... [Read more]

Keyword Spinner finds hidden keywords Google loves #ad

There are billions og Google searches every day. And the searchers use many keywords (billions) in these searches. If you use Google’s webmaster keyword suggestion tool, you will only find the tip of the iceberg for keywords related to your niche. There are many keywords being searched that don’t show up in the results by Google. Andy Black... [Read more]

‘What growth hacking teaches us about marketing’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “What growth hacking teaches us about marketing”. Jason Thibeault says, “What is growth hacking? If you haven’t heard of it, growth hacking is a marketing technique that uses analysis and creativity to sell products and gain exposure. It differs from traditional marketing... [Read more]

‘India’s Online Retail Spending Will Reach $16 Billion By 2018′ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “India’s Online Retail Spending Will Reach $16 Billion By 2018”. Jitender Miglani says, “The Indian online retail market is still nascent, yet it is growing rapidly. Despite all of the existing challenges — underdeveloped logistics and supply chain operations, poor last-mile... [Read more]

‘Scaling Up the Effort: The Process Behind Great (Contracted) Content’ – MOZ Blog

The latest MOZ blog post is titled “Scaling Up the Effort: The Process Behind Great (Contracted) Content”. Mackenzie Fogelson says, “Writing great content is a lot of hard work. It’s especially difficult when you’re writing that content for clients and using contract writers. Try some of these tactics to be more efficient, work more... [Read more]

Ever hear of Google Helpouts? They’re a new marketing opportunity #ad

Google Helpouts is Google’s newest tool, launched in November. People are eagerly seeking information in how to use this new tool. Helpouts is a bit like Yahoo Answers but a lot more robust. And with more opportunities to make money from your helpout account. Edmund Loh has a new training product on Google Helpouts, and he is giving his buyers... [Read more]

‘7 Proven Secrets of High-Converting Checkouts’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “7 Proven Secrets of High-Converting Checkouts”. Joanna Wiebe says, “?Your checkout is not just bleeding visitors … It’s a burst artery. And all those prospects you worked so hard to attract and persuade are gushing out of your site at a mind-boggling rate. Studies show that 67.89... [Read more]

’75% of strategic marketers use A/B testing to learn about customer behavior’ – MarketingSherpa Article

MarketingSherpa has published an article titled “75% of strategic marketers use A/B testing to learn about customer behavior”. Daniel Burstein says, “‘Why do customers buy your products? Or bounce from your landing pages? You could simply ask them. But will they tell you the truth? Do they even really know? In this week’s... [Read more]

‘How to Focus Your SEO’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “How to Focus Your SEO”. Michael Arnold says, “In online business, one’s search engine optimization (SEO) can suffer from a lack of focus. When this happens, it becomes less effective at attracting clients, costing your business time and money. Luckily, there are ways to... [Read more]

BonusPress: The easy way to build affiliate bonus pages #ad

Mark Thompson has just released his latest version of BonusPress, his WordPress plugin that helps product developers and affiliate marketers deliver bonuses for products they sell. Now, as an affiliate you can give free bonuses when you recommend a product, a practice that will increase your sales. Plus, if you are a product developer, you can set up... [Read more]

‘How to Get Traffic to your Website (via Google)’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “How to Get Traffic to your Website (via Google)”. Andy Curry says, “Google is the most powerful search engine. Think of Google as a toll road. It controls the road and its tollbooth is on it. If you want to benefit using the road, you have to pay the toll. There are a few ways to pay the... [Read more]

‘5 Everyday Reputation Management Tactics’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “5 Everyday Reputation Management Tactics”. Allison Howen says, “From a young age, we are taught the importance of having a good reputation. A reputation is thought to define someone’s character and often leads people to form opinions about someone or something that they are unfamiliar... [Read more]

‘The value of Google Authorship for your content strategy’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “The value of Google Authorship for your content strategy”. Shane Jones says, “In February 2011 the first Panda Google algorithm update affected search results and changed the way SEO professionals and webmasters needed to think about optimizing websites. The goal of Google... [Read more]

Niche PLR: Healing through Lucid Dreaming #ad

Jeremy Burns has just announced his latest PLR product, Healing through Lucid Dreaming. There’s a lot of buzz around Lucid Dreaming these days. The idea is that by having clear dreams that you remember in the morning, you can work through a myriad of problems and come up with good solutions. Burns has prepared an e-book on the topic that teaches... [Read more]

‘Everything You Need To Know About Gmail’s Auto-Unsubscribe’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Everything You Need To Know About Gmail’s Auto-Unsubscribe”. Tom Sather says, “Gmail recently announced the addition of an auto-unsubscribe feature to promotional messages, making it easier for Gmail users to unsubscribe from messages they no longer want to receive. On... [Read more]

‘Social Media Lessons From The Oscars’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Social Media Lessons From The Oscars”. Taylon Chandler says, “From Jared Leto’s shout out to Ukraine to Lupita’s flawless evening (which officially granted her America’s Sweetheart status, btw), the 2014 Oscars had dozens of social-media-worthy moments. And, thanks... [Read more]

‘Facebook Drones May Soon Be A Reality’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Facebook Drones May Soon Be A Reality”. Selena Larson says, “Facebook may soon have its own drones. According to TechCrunch, the company is looking to acquire New Mexico-based drone maker Titan Aerospace for roughly $60 million. Last year, Titan Aerospace unveiled the world’s first solar-powered... [Read more]

ImageCAM: builds animated marketing and technical images #ad

Animated GIFs have been around for many years. They are used in many advertisements, as well as for decoration and humor. You may think animated images are purely for small images, buttons and arrows and other ornamental purposes. But they have other, more serious, uses, as well. For example, you can add animated images onto your G+ page, both in the... [Read more]

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