IM NewsWatch, March 21, 2013 - Latest IM News including ‘Discover your International Online Potential – SEOmoz’ and much more...

March 21st, 2013 at 4:00 am EST

IM NewsWatch

Thursday, March 21, 2013

‘Klout’s New Product Invites Businesses To Get Serious About Social Influence’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Klout’s New Product Invites Businesses To Get Serious About Social Influence”. Matt McGee says, “Klout is hoping businesses will start to take social influence — and Klout itself — more seriously with today’s announcement of an analytics dashboard called Klout... [Read more]

‘Why I Hired the Fake Steve Jobs’ – HubSpot

The latest article on HubSpot blog is titled ”Why I Hired the Fake Steve Jobs”. Mike Volpe says, “HubSpot is currently hiring about 30 people a month, so normally a new hire isn’t news. But the latest addition to our marketing team is: the remarkable Dan Lyons. The writer and editor formerly known as “The Fake Steve Jobs”... [Read more]

‘BuzzFeed’s Native Ads Are Coming To Other Websites [THE BRIEF]‘ – Business Insider

The latest article on Business Insider is titled ”BuzzFeed’s Native Ads Are Coming To Other Websites [THE BRIEF]“. Laura Stampler says, “Good morning, AdLand. Here’s what you need to know today: BuzzFeed partnered with eight other publishers, including Thought Catalog and the Hairpin, to bring its clickable native ad... [Read more]

Cash Syphon: A simple technique for consistent income online #ad

Last week, Lexi B launched : Product Pirate, which has sold out. But she has now released a new offer that may be even better. Cash Syphon. This new product is about 2 things. 1. Building a list of buyers (not people who want a free PDF then never open another email) 2. Strategic Offer Sequencing – how to manage the interaction with your list... [Read more]

‘How to Make your Site Mobile Friendly, Part 1’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “How to Make your Site Mobile Friendly, Part 1”. Kathleen Fealy says, “According to a recent study from Pew Internet & American Life Project, 46 percent of Americans use smartphones. Small to medium-size businesses are searching for cost-effective solutions for capturing this audience... [Read more]

‘5 Ways to Be Banned By Google Overnight’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “5 Ways to Be Banned By Google Overnight”. Amberly Dressler says, “Google’s algorithms may be a black box, but its Webmaster Guidelines are meant to leave little room for speculation, yet some gray area remains. While the guidelines are written in easy-to-use language and outline some of... [Read more]

Final Reminder- ‘Five Common Pricing Roadblocks’ MarketingProfs Seminar 12.00 pm ET

MarketingProfs is hosting a seminar with Heidi Cohen on Thursday, March 21 at 12.00 pm ET. The topic of the seminar is “Five Common Pricing Roadblocks (and How to Get Around Them)”. MarketingProfs team says, “Pricing is tough. It has a direct impact on your business’s ability to make money. Compound that with today’s... [Read more]

Sell mobile phones, accessories and more in your own online store #ad

Mobile Clone is a WordPress-based affiliate store that is fully monetized and ready to go. In it you can sell all kinds of mobile devices:smartphones, tablets, laptops plus accessories. Your store comes loaded with content plus a beautiful, professional theme, and it automatically updates as new products become available. You may have heard of “coolice”,... [Read more]

Reminder- Armand Morin’s WebCamp Seminar, Raleigh, NC – April 12-14

Armand Morin is holding WebCamp Seminar in Raleigh, NC on April 12-14. The seminar can be attended in person or online. According to Morin, only 30 persons will be able to attend the seminar in person. The WebCamp List Building Schedule April 12-14, 2013 Day One Optin Psychology The 60% Optin Page Hidden Optin Pages Video Optin Pages Full Screen Optin... [Read more]

‘Google Keep Takes Aim At Evernote – And Also Apple’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Google Keep Takes Aim At Evernote – And Also Apple”. Brian S Hall says, “Earlier today, Google launched Google Keep, a cloud-based note taking service designed to help people keep track of their thoughts, scribbles and notes. It’s an obvious smack at the popular Evernote service. With... [Read more]

‘Free Google+ And Twitter Marketing Metric Tools’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Free Google+ And Twitter Marketing Metric Tools”. Jonathan Lewis, says, “So you’ve got what you think is a relatively successful social media campaign going – but how do you know? What statistics do you go by? Simply having a large number of “followers” or “likes”... [Read more]

Keyword Research Without Using Expensive Tools #ad

Trevor Dumbleton has been around for quite a while and is a prolific mentor and teacher. For example, he has published a Squidoo guide available on Kindle: Squidoo Success: Squidoo Lens Creation and Promotion. Now he has published a WSO Keyword Research Without Using Expensive Tools, about a smarter way to use Google keyword information. You have probably... [Read more]

‘Everything You Need to Know About the New Pinterest’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Everything You Need to Know About the New Pinterest”. Stephanie Buck says, “Pinterest had the good fortune of surging in popularity relatively soon after launching its beta in 2010. However, after registering millions of users, the social network still had a lot of work to do. At first, the... [Read more]

‘Apparently, Acquiring New Customers is 6 Times More Costly Than Retaining One’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Apparently, Acquiring New Customers is 6 Times More Costly Than Retaining One”. Elie Ayrouth says, “A recent visualization by the folks at Merchant Warehouse highlights some of the big figures tied to loyalty programs, but essentially shows that there’s great utility in... [Read more]

‘Three best practice tips for integrating paid search with offline campaigns’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Three best practice tips for integrating paid search with offline campaigns”. Ryan Sommer says, “Paid search is ‘always-on’ and a numbers game that needs to be aligned with your offline marketing strategy to reap maximum rewards. In our recent Paid Search Best... [Read more]

Conversion Profit System: your guide to profitable techniques, tactics and campaigns #ad

If your site isn’t making you much profit, this Conversion Profit System guide is worth checking out. This training is designed to hold your hand as you upgrade your marketing to a new degree of success, and to get that success starting now. If your site has any traffic at all, Conversion Profit System can help. It can work for your own sites... [Read more]

‘Affiliate Marketing Education, Attribution and Julianne Hough’ by Shawn Collins

Shawn Collins’ latest blog post is titled “Affiliate Marketing Education, Attribution and Julianne Hough”. Collins Says, “This week on the Affiliate Thing podcast (listen to the latest Affiliate Thing), I couldn’t make it, so Todd Farmer filled in with co-host Lisa Picarille. They talked about the need for education in the affiliate space,... [Read more]

‘Discover your International Online Potential’ – ‘SEOmoz’ Blog

The latest ‘SEOmoz’ blog post is titled “Discover your International Online Potential”. Aleyda Solis says, “Expanding internationally is one of the advantages of having a web-based business. However, international expansion in our industry tends to be few and far between. In today’s post, Aleyda Solis debunks three of the most common... [Read more]

‘Rock Stars, Goonies, and your Content Marketing Empire’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “Rock Stars, Goonies, and your Content Marketing Empire”. Sonia Simone says, “As Beth mentioned yesterday, theCopyblogger team is back from a get-together in Austin during SXSWi. As you might imagine with this crew, we had a lot of fascinating conversations. One thing that struck me again... [Read more]

Income Angel: Techniques a beginner can use to earn money online #ad

This training by Dr. Ope Banwo, is called Income Angel. It introduces you to a variety of ways to quickly earn income online, some of which can have you paid by the end of the day, so you get a quick payback on your effort. Not all his methods earn a return so quickly. He reasons that you need some money now, even if it isn’t life changing, so... [Read more]

‘Sales-Marketing Alignment’ – MarketingSherpa Case Study

MarketingSherpa has released a case study titled “Sales-Marketing Alignment: Marketing-qualified lead lift of 25%, lead rejection reduction of 20% with data-driven marketing strategy”. David Kirkpatrick says, “Data is hot. “Big data” is the buzzword du jour. Marketers are told to harness data, clean that data and use it to perform... [Read more]

‘E-commerce: 2 benefits of presenting competitor pricing on your website’ – ‘MarketingExperiments’ Blog

The latest ‘MarketingExperiments’ blog post is titled “E-commerce: 2 benefits of presenting competitor pricing on your website”. Selena Blue says, “As part of any value proposition, you must have an “only” factor. This means you must differentiate yourself from your competitors in at least one way. The two “only” factors that most... [Read more]

‘Event-Themed Emails & Real-Time Marketing: The Best & Worst’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “Event-Themed Emails & Real-Time Marketing: The Best & Worst”. Crystal Gouldey says, “The Super Bowl…the Oscars…the Olympics…the Grammys… all popular cultural events that get a lot of attention. What do these events mean for your business? Should you mention them at all? It depends on... [Read more]

Blogs for Sale: Blog of the month program for marketers #ad

Actually, you get three blogs per month (and see below for a surprise fourth), all with fresh content written just for these blogs. Your blogs will cover a variety of niches, and you can easily upload them to get started. The built-in content gives you a blog that provides value to visitors from day one. Just add your own content over time to make... [Read more]

‘How Facebook Gets You To Buy Products Even If You Never Click On Ads’ – Business Insider

The latest article on Business Insider is titled ”How Facebook Gets You To Buy Products Even If You Never Click On Ads”. Laura Stampler says, “A lot of people don’t click on Facebook ads. So Slate’s Farhad Manjoo recently posed and answered the following question: How does Facebook expect to become a big business... [Read more]

‘Google Keep Launches … For Real This Time’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Google Keep Launches … For Real This Time”. Christina Warren says, “Days after the product’s early leak, Google officially rolled out its new Evernote-like service, Google Keep. On its blog, Google describes Google Keep as a way to “quickly jot ideas down when you think... [Read more]

‘Coca-Cola: the ‘s’ in social media doesn’t stand for ‘sales” – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Coca-Cola: the ‘s’ in social media doesn’t stand for ‘sales’”. Patricio Robles says, “Coca-Cola, one of the most iconic consumer brands in the world, is not surprisingly one of the most popular and active brands on social media. In fact, with... [Read more]

WP Ad Burn Plugin makes your ads interactive #ad

WPAdBurn Plugin increases your click-through rate by givng your ads new life with its social features: • Each ad is given a hotness rating based on how many times it has been clicked. • Using short codes, you can place an ad anywhere in your content to lead more people to click it. • Clicking on an ad can trigger a whole new page opening... [Read more]

‘Here’s What Can Happen In An Internet Minute [Infographic]’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Here’s What Can Happen In An Internet Minute [Infographic]“. Brian Proffitt says, “If you were to guess how many people logged in to Facebook in a single minute, what would you say? 10,000? 100,000? According to a new infographic posted by Intel, it’s a staggering 277,000 logins... [Read more]

‘If Facebook Buzz Determined March Madness’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “If Facebook Buzz Determined March Madness”. Sam Laird says, “Just in time for the round-of-64′s start on Thursday morning, this infographic straight from Facebook shows who March Madness‘s winners and losers would be if buzz on the world’s biggest social network determined... [Read more]

‘Half Of What Advertisers Think They Know About You Is Wrong’ – Business Insider

The latest article on Business Insider is titled ”Half Of What Advertisers Think They Know About You Is Wrong”. Christopher Mims says, “Considering that they’ve never explicitly asked us about our preferences, it’s a minor miracle of big data that web advertising companies know anything about us at all. But at least half of... [Read more]

The Chase Formula: 8-step proven prospecting system for marketing consultants #ad

Marketing Consultants need a prospecting system that continues to bring in new clients day and night. The Chase Formula is that kind of system. No gimmicks, no loopholes and no silly busy-work. This system can be followed by any consultant to do the prospecting work in record time, so most of your time is spent serving the clients that are found by... [Read more]

‘SEO Performance Measurement Today’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “SEO Performance Measurement Today”. Pete Prestipino says, “Search engine optimization has changed dramatically during the course of the past fifteen years. Believe it or not, there was once a time when the sole measure of SEO success was where a site ranked on the popular search engines... [Read more]

‘Marketers Ball is back for Ad Tech – Pharcyde performing – RSVP’ – ShoeMoney Blog

Jeremy Schoemaker’s latest blog post is titled “Marketers Ball is back for Ad Tech – Pharcyde performing – RSVP”. Schoemaker says, “I just got word there is going to be a Marketers Ball at AdTech. If you are going to AdTech you are not going to miss it. Here is the information. Make sure you RSVP before it fills up”. Marketers Ball... [Read more]

‘Why All Thin Affiliates are Gonna a Slow Death’ – ShoeMoney Blog

Jeremy Schoemaker’s latest blog post is titled “Why All Thin Affiliates are Gonna a Slow Death”. Schoemaker says, “Yes ladies and gentleman, if you’re an affiliate marketer who’s in it for the quick buck, your career has either ended, is about to end, or will end near future. If you haven’t noticed, a lot of affiliates and affiliate networks... [Read more]

SquidCrafter for Amazon affiliate Squidoo lenses #ad

Squidoo is one of the most popular sites on the web. Savvy marketers have learned to piggy-back on that market penetration to build what Squidoo calls “lenses” to market all kinds of goods and services. A while back, the Squidcrafter tools was released to make building lenses so much easier than the native Squidoo process. Now there’s... [Read more]

‘5 Tips for Marketing Your Mobile App, Increasing Downloads’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “5 Tips for Marketing Your Mobile App, Increasing Downloads”. Genia Stevens says, “From apps that tell you when your parking meter is up to apps that track menstrual cycles, the saying “there’s an app for that” has never rung more true. But with thousands of applications... [Read more]

‘Facebook’s New Pitch to Advertisers: We Can ID Groups That Buy Your Products’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook’s New Pitch to Advertisers: We Can ID Groups That Buy Your Products”. Todd Wasserman says, “Facebook is now able to connect the dots between users on its network and their purchasing habits, and is using that data to pitch advertisers. To be sure, Facebook is not identifying... [Read more]

‘How Cadbury uses Facebook, Twitter, Pinterest and Google+’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “How Cadbury uses Facebook, Twitter, Pinterest and Google+”. David Moth says, “Cadbury appears to be readymade for social marketing as it is a historic brand with products that people love. However it hasn’t simply rested on its laurels and expected the ‘likes’ to come... [Read more]

Auto Reputation Suite: software for Consultants #ad

Dan Lew just released Auto Reputation Suite, a suite of software to help consultants provide reputation management services. This software is the consultant’s solution for quickly finding clients in need of repotation improvement, quickly get your offer in front of them, and then quickly providing the service they need. Auto Reputation Suite... [Read more]

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