The latest ClickZ blog post is titled “Custom Email Marketing Reports: A Huge Step Toward Better Results”. Justin Williams says, “The challenge for email marketers has always been to send the most effective message at the most effective time to the right group of people. For most of the past two decades, the limiting factor in this optimization... [Read more]

Return Path has released a free ebook titled “Getting started with DMARC”. The Silverpop team says, “Phishing and other email brand abuse continues to rise at a steady rate, and with the recent high-profile data breaches of Target and Neiman Marcus, consumers and brands will likely see elevated levels of malicious email in their inboxes... [Read more]

The latest TopRank blog post is titled “5 Ways to Grow Your Blog Community and Readership”. Lee Odden says, “The more relevant readers of your blog content, the more opportunities to attract, engage and convert those readers in your online sales efforts. Content marketing, brand publishing, media sites that blog, and consumer publishing are all... [Read more]

Mark Thompson is announcing a new comprehensive course on getting traffic to your site, called Traffic Backdoor. It’s focused on instant traffic by using the power of eight of the biggest web tools online. • Facebook • YouTube • LinkedIn • Pinterest • Google • Forums • Email • Webinars Thompson has found that there are ways to... [Read more]

This is a reminder for Experian’s audience engagement webinar on March 11. Experian is hosting a webinar with John Fetto & Heather Dougherty on Tuesday, March 11 at 2.00 pm ET. The topic of the webinar is “Smarter audience engagement to drive more revenue”. Experian team says, “During this webinar, we will discuss how... [Read more]

The latest article on ’Marketing Land’ is titled “Pros & Cons Of Date Stamping Your Content”. Arnie Kuenn says, “As content marketing continually increases in popularity, more and more content is being published each and every day. In fact, more than two million blog posts are written daily. With all that content... [Read more]

This is a reminder for the Econsultancy’s local marketing webinar. Econsultancy is hosting a webinar with Jeremiah Owyang on Tuesday, March 11 at 1.00 pm EDT. The topic of the webinar is “Local Ain’t Just a Listing: How Local Marketing Done Right Can Improve Your Brand’s Retail Awareness”. Econsultancy team says, “Local... [Read more]

Over the past 2 years the IM Wealth Builders have released 12 powerful WordPress plugins and themes that help marketers present their products and services in the most favorable light possible. All of their products have cause a lot of buzz in the internet marketing world with over 55,000 copies being sold. Friday, the IM Wealth Builders team released... [Read more]

The latest article on HubSpot blog is titled ”How to Use NPS Surveys for More Powerful Marketing Automation”. Ginny Soskey says, “Have you ever used NPS surveys in your marketing? If you dismissed NPS as something only customer service should worry about, think again. If you’re not using these surveys, you’re missing... [Read more]

The latest article on ‘Website Magazine’ is titled “Test Drive Automated E-Commerce Video”. Allison Howen says, “If you have been hesitant to invest in automated videos for your e-commerce store, then check out the new “Try It Now” service from Treepodia. The service enables retailers to generate a product video for any item in... [Read more]

The latest article on ‘Business 2 Community’ is titled “Social Media Platforms That Drive The Most Sales”. Chris Atkins says, “Shopify has published an infographic created by compiling data from the merchants on its platform to determine which social media channels contribute the most to ecommerce sales. They sought to help business... [Read more]

George Katsoudas is a prolific creator of WordPress plugins. His latest is a WP Plugin for Amazon Affiliates. This plugin adds an Amazon custom-search bar on your sites (or your customer’s sites.) It supports 90-day cookies and has several other cool features as well: • You can select the niche within Amazon (e.g., pet supplies) so that... [Read more]

The latest post on ‘Mashable’ is titled “Facebook Continues Redesign Rollout With New Look for Pages”. Kurt Wagner says, “Facebook redesigned its news feed last week, but the company isn’t stopping there. Next up for a makeover is Facebook Pages. Facebook announced a new look for Pages on Monday, changing the appearance for... [Read more]

The latest MOZ blog post is titled “How to Set Up Meaningful (Non-Arbitrary) Custom Attribution in Google Analytics”. Tom Capper says, “Attribution modeling in Google Analytics (GA) is potentially very powerful in the results it can give us, yet few people use it, and those that do often get misleading results. The built-in models are all fairly... [Read more]

The latest ‘Econsultancy’ blog post is titled “‘Intent plus audience’ is a powerful new combination for search marketers”. Jon Myers says, “Search advertising has come to dominate performance marketing over the last decade, with advertisers seeing amazing returns from targeting messages at consumers based on... [Read more]

Earl Smith has created 6 beautiful designs for websites and, in HTML-Press, is offering them to you in both WordPress and HTML formats. These themes are fully responsive to screen size and may be edited so you can customize them any way you like. Smith knew that many of his potential buyers are not programmers, so he made them easy to use. And he created... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “13 Damn Good Ideas from 13 Dead Copywriters”. Demian Farnworth says, “?Advertising is an ancient art. In the Babylonian sea ports, merchants hired barkers to announce the arrival of wine, spices, and fabrics. Citizens in Greece hung “Lost” posters in hopes of being reunited with children,... [Read more]

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “How to Identify Relevant Hashtags for Your Business?. Baer says, “Identifying the right hashtags is critical when it comes to social monitoring and engagement. This allows us to find the conversations where our target audience hangs out. By adding value to the conversation,... [Read more]

The latest ‘MarketingExperiments’ blog post is titled “Email Marketing: How A/B testing raised $500 million for Obama for America”. Erin Hogg says, “At Optimization Summit 2013, attendees had a chance to gain a behind-the-scenes look at the one of the biggest marketing efforts ever. The result of this effort alone generated $500 million in... [Read more]

Ken Reno just announced WpNewsTicker, a WP plugin that lets you place scrolling content in a small window at the bottom of your posts and pages. Now you can add news ticker style ads to your blog, and even include your own affiliate links in your ads. There’s a lot of flexibility in the ticker. You choose the font and font size, the background... [Read more]

The latest post on ‘Mashable’ is titled “How to Spend Only 10 Minutes Per Day on Twitter”. Aubre Andrus says, “The No. 1 complaint from businesses new to social media is: “I just don’t have time.” What these people don’t realize is that social media doesn’t always require a huge commitment, especially Twitter. As Facebook constantly... [Read more]

The latest TopRank blog post is titled “What’s the One Most Important Skill for a Content Marketer?”. Lee Odden says, “Focus and simplicity help ideas grow. The changing, competitive and often complex world of content marketing could use some simplification and that’s why it was refreshing to get the following question recently: What’s... [Read more]

The latest ‘Econsultancy’ blog post is titled “Ecommerce information architecture: the devil in the detail”. James Gurd says, “I’ve worked with many clients (and on my own sites) where avoidable structural/data problems add unnecessary complexity to website management. I say avoidable because they’re usually a result... [Read more]

The latest article on ’Marketing Land’ is titled “Report: Only 6% Of Buyers Claim Social Media Impacts B2B Buying Process”. Amy Gesenhues says, “According to a recently published B2B Website Usability Report surveying buyers, social media and blogging have little influence on the B2B buying process. Only six percent... [Read more]