IM NewsWatch, June 20, 2014 - ‘Most Effective Calls to Action for Facebook Posts – MarketingProfs' and much more...
June 20th, 2014 at 7:29 am EST‘The Most Effective Calls to Action for Facebook Posts’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “The Most Effective Calls to Action for Facebook Posts”. Ayaz Nanji says, “Simply asking people to share a post is often the most effective call to action (CTA) for Facebook posts by brands, according to a recent report from TrackMaven. Posts that include the word... [Read more]
’5 Tips For The Email Deliverability-Obsessed’ – ‘Marketing Land’ Article
The latest article on ‘Marketing Land’ is titled “5 Tips For The Email Deliverability-Obsessed”. Justin Zhu says, “Email deliverability is like a mythical sphinx wrapped in a 3,000-piece jigsaw puzzle. An incredible number of factors go into whether your email was delivered, how fast it was delivered and where it landed... [Read more]
‘A Practical Social Media Strategy For B2B Marketers’ – ‘Business 2 Community’ Article
The latest article on ‘Business 2 Community’ is titled “A Practical Social Media Strategy For B2B Marketers”. Jennifer Beever says, “Some business to business (B2B) marketers are still hesitant about investing in social media. They may view social media as a business to consumer (B2C) activity or they may think that their target... [Read more]
FanBoom Pro V2: #1 selling Facebook maketing tool is back #ad
FanBoom Pro V2 builds some of the slickest Facebook Fan Pages that you have ever seen. And they all are mobile-friendly. These beautiful fan pages come in 62 styles, that look good on any device. And, you get a visual editor that lets you customize the page without any programming whatsoever. What’s more, they include an opt-in capability that... [Read more]
‘Amazon’s Firefly Generates Impulse Sales Moments’ – ‘The Forrester Blog’
The latest article on ‘The Forrester Blog’ is titled “Amazon’s Firefly Generates Impulse Sales Moments”. Julie Ask says, “With the launch of Firefly, Amazon has the opportunity to create millions of what Forrester calls impulse sales moments. These are the mobile moments when I pull out my phone and make an unplanned purchase –... [Read more]
‘How Facebook Will Fuel The Next Wave Of Open Source Businesses’ – ‘ReadWrite’
The latest post on ‘ReadWrite’ is titled “How Facebook Will Fuel The Next Wave Of Open Source Businesses”. Matt Assay says, “It’s no longer in doubt: Facebook is the world’s largest open source company. Facebook could already have been considered to be in the open source lead through the release of its datacenter designs,... [Read more]
‘REPORT: This Technology Will Change Digital Advertising’ – Business Insider
The latest article on Business Insider is titled “REPORT: This Technology Will Change Digital Advertising”. Patricia Chui says, “Running an auction in less then one-tenth of a second is solving a lot of advertising problems, billions of dollars at a time. But in most major ad campaigns, there are still situations where planning... [Read more]
Traffic Genesis: Lots of traffic, No payment, No interest for 6 months #ad
You know you need traffic. By now, you have seen plenty of evidence that the Traffic Genesis team knows how to get it for you. What’s the remaining barrier to your purchase? Maybe, it’s the cost. Traffic Genesis isn’t cheap, but with the loads of extra traffic a site can get when you apply its tools and techniques, the extra sales... [Read more]
‘Digital Is Digital Wherever It Appears: The Road To Total Convergence’ – ‘Marketing Land’ Article
The latest article on ‘Marketing Land’ is titled “Digital Is Digital Wherever It Appears: The Road To Total Convergence”. Scott Brinker says, “I’ve written about marketing apps and their role in the 4th wave of content marketing in my past two columns, describing some of the concepts behind them. To me, they are... [Read more]
‘The Recipe for Perfect Social Media Posts ‘ – HubSpot
The latest article on HubSpot blog is titled “The Recipe for Perfect Social Media Posts “. Lindsay Kolowich says, “When you post on social platforms like Twitter, LinkedIn, Facebook, YouTube, and Pinterest,you’ve got to do a lot more than just post a link with a quick sentence describing it if you want lots of people to click... [Read more]
‘How to Post GIFs on Twitter’ – ‘Mashable’
The latest post on ‘Mashable’ is titled “How to Post GIFs on Twitter”. Yohana Desta says, “Twitter now supports GIFs — better late than never. Users of the social network have long requested the ability to tweet the endlessly looping animations. They got their wish on Wednesday, when Twitter announced the update via a tweet... [Read more]
Exclusive software giveaway for IM NewsWatch readers #ad
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’10 Facebook Contests that Captured 10,000 Emails’ – ‘Business 2 Community’ Article
The latest article on ‘Business 2 Community’ is titled “10 Facebook Contests that Captured 10,000 Emails”. Nathan Latka says, “Growing up, Faith’s willpower was constantly tested by an overbearing family. She always had more responsibilities than she could handle. Faith, now 35, used this willpower she developed during her childhood... [Read more]
‘Analytics budgets rise, but the skills gap remains a barrier’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Analytics budgets rise, but the skills gap remains a barrier”. Graham Charlton says, “Budgets for digital analytics technology and consultancy servces are rising, but the pace of change has led to a skills gap in many companies. According to Econsultancy’s Measurement... [Read more]
‘PPC Marketing: 3 steps to improve performance’ – ‘MarketingExperiments’ Blog
The latest ‘MarketingExperiments’ blog post is titled “PPC Marketing: 3 steps to improve performance”. John Tackett says, “Paid search marketing campaigns can be expensive, frustrating and outright brutal in terms of meeting ROI expectations. However, they can be used as a proving ground for optimization and to discover more about your customer... [Read more]
Jeff Walker Product Launch Process: “Free” Paperback #ad
Jeff Walker is known around the world as the inventer and perfecter of the Product Launch Formula. Thousands of online marketer have invested in his training on launching a new information product. Hardly any major product launch occurs today that doesn’t follow his formula. This very week has seen several (for example, Traffic Genesis and eFormula... [Read more]
‘What Content Marketers and Journalists Need to Learn from Each Other’ – MOZ Blog
The latest MOZ blog post is titled “What Content Marketers and Journalists Need to Learn from Each Other”. Dan Levy says, “Journalists spend their entire careers becoming master storytellers with impeccable integrity. Content marketers are striving to earn the trust and respect of their audiences. It’s high time they shared the tricks of... [Read more]
‘Search Marketing: LexisNexis develops high-touch versus high-tech approach to SEO management for a 798% overall increase in ROI’ – MarketingSherpa Case Study
MarketingSherpa has released a case study titled “Search Marketing: LexisNexis develops high-touch versus high-tech approach to SEO management for a 798% overall increase in ROI”. Courtney Eckerle says, “In 2012, LexisNexis Bookstore’s revenue performance was down almost 50% compared to 2011. By focusing on relevance and individual... [Read more]
‘European eCommerce Pure Player Award Winner 2014 Announced!’ – ‘The Forrester Blog’
The latest article on ‘The Forrester Blog’ is titled “European eCommerce Pure Player Award Winner 2014 Announced!”. Michelle Beeson says, “For the past few days, I have been soaking up the sun in Barcelona at the Global eCommerce Summit 2014. In amongst attending some great presentations from the likes of Alibaba Group, Tesco,Adolfo... [Read more]
Professionally designed book covers at low cost #ad
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‘How Mobile Consumers Engage With Promotional Emails’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “How Mobile Consumers Engage With Promotional Emails”. Ayaz Nanji says, “Consumers decide to read promotional emails on their mobile devices primarily based on whether they recognize who the messages are coming from, according to a recent report from Campaigner. Just... [Read more]
‘The Biggest SEO Blunders of All Time’ – HubSpot
The latest article on HubSpot blog is titled “The Biggest SEO Blunders of All Time”. Erik Devanay says, “Marketers … we’re always looking for ways to make our metrics skyrocket up and to the right. We love our tips, tricks, hacks, “insider” secrets, and yes, we even love our performance-enhancing drugs (sips... [Read more]
‘How Successful Writers Curate Ideas’ – ‘Copyblogger’ Blog
The latest post on ‘Copyblogger’ Blog is titled “How Successful Writers Curate Ideas”. Jerod Morris says, “The blank page. Writer’s block. Newer writers often claim to fear both of these. We’ve all been conditioned to do so. (I admit: I still do sometimes too.) But as I’ve studied writers, successful writers, I’ve found that... [Read more]
Create unique content for your articles or website at the drop of a hat #ad
Google has stringent rules about what is worth giving a high rank in the search results, and getting more stringent daily. Many careless marketers were shocked to discover that the careless content creation habits they had gotten used to no longer work. On the other hand, if you know just what Google is looking for, and give it to them, then your site... [Read more]