IM NewsWatch, June 11, 2013 - Latest IM News including ‘10 essentials of social personalisation – Econsultancy’ and much more...

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Tuesday, June 11, 2013 

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‘Understanding the New Facebook Ad Updates’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “Understanding the New Facebook Ad Updates”. Tina Kelly says, “Facebook announced last week that it is, once again, making changes to its ad offerings, streamlining the number of ad units from 27 to fewer than half of that. Facebook says the changes are being mapped out to match the business... [Read more]

‘Pinterest-ing Insights, Advice for Merchants’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Pinterest-ing Insights, Advice for Merchants”. Amberly Dressler says, “If you had to guess, what social network do you think has the potential to drive long-tail traffic well into 30 days and beyond? Did you guess Pinterest? Then you must know that this platform is navigated in a variety... [Read more]

‘Tap Into the Power of Google+ Hangouts – Part One' – ‘The Future of Ink’ Blog

The latest article on ‘The Future of Ink’ blog is titled “Tap Into the Power of Google+ Hangouts – Part One: The Many Faces and Uses of Google Hangouts in Your Business?. D’vorah Lansky says, “Google+ Hangouts are all the rage right now. They provide a free and simple way for people to communicate with individuals, as well as small... [Read more]

Domain Security Pro; for better website security #ad

Today, Mark Dulisse is announcing Domain Security Pro. Dulisse believes it will soon become the gold standard for software protecting your webpages and blogs against hackers, malicious bots, spam brute force attacks, and hotlink image and video file thieves. If you own websites, you should consider this software. Most WordPress have security plugins... [Read more]

‘26 Ways To See Right Through Your Competitors PPC Strategies’ – ShoeMoney Blog

Jeremy Schoemaker’s latest blog post is titled “If You’re Gonna Compete, You Might As Well Crush Them! Here’s 26 Ways To See Right Through Your Competitors PPC Strategies”. Schoemaker says, “Every dollar you make is a dollar off someone elses table. I do not mean that making money is a zero sum game where one person makes and another loses,... [Read more]

‘Study: Facebook Exchange (FBX) News Feed Ads Rival Paid Search’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Study: Facebook Exchange (FBX) News Feed Ads Rival Paid Search”. Ginny Marvin says, “Facebook began opening up news feed ad inventory to Facebook Exchange at the end of March and expanded the inventory offering to all its FBX partners in May. FBX news feed ads allow... [Read more]

‘Email Volume and Open Rates Up: Benchmark Report’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Email Volume and Open Rates Up: Benchmark Report”. Ayaz Nanji says, “Email volume increased 11.6% in the first quarter of 2013 compared with the first quarter of 2012, and unique open rates increased 9.7%, according to a recent benchmark report by Experian Marketing Services. The report,... [Read more]

Free Amazon Spy Software (full version) + 2 PDFs #ad

Ryan Deiss and Ezra Firestone are giving away software they created called Crystl. It is an Adobe Air program so it runs on Apple as well as PC. It helps you understand the search habits of over 200,000,000 product buyers. That way you know what keywords to target in your advertising and websites. That’s exactly what this software does and... [Read more]

‘Adweek Claims These 6 Companies Are The Biggest Suppliers Of Fake Web Traffic’ – Business Insider

The latest article on Business Insider is titled ”Adweek Claims These 6 Companies Are The Biggest Suppliers Of Fake Web Traffic”. Jim Edwards says, “Adweek’s Mike Shields keeps hitting the home runs when it comes to outing fake web traffic suppliers. He just named six companies that he alleges are the biggest suppliers of... [Read more]

‘Generate More B2B Leads, The Game Of Thrones-style’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Generate More B2B Leads, The Game Of Thrones-style”. Belinda Summers says, “HBO’s epic TV series The Game of Thrones is one mean package. Now in its third season, the series chronicles the fight between seven noble families to gain control of the land of Westeros. Considering... [Read more]

‘How to Transform Your Social Media Connections Into Real-Life Relationships’ – HubSpot

The latest article on HubSpot blog is titled ”How to Transform Your Social Media Connections Into Real-Life Relationships”. Rachel Sprung says, “Building relationships in social media isn’t easy. It isn’t second nature, and it takes a ton of time. But if done right, solid social media relationships can be very helpful... [Read more]

Looney Vectors, Live at 10 AM EDT. Vector graphics for marketing #ad

Bill Holton is releasing a big set of graphics for marketers today, called Looney Vectors. You get a large set of both male and female characters some posed in a business clothing; others in a casual clothing. 180 in all. Use them to illustrate your website, your flyers, you e-books; whatever you need. You get to use them over and over, so you can be... [Read more]

‘Now Apple Is Helping LinkedIn Get Into The News Game’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Now Apple Is Helping LinkedIn Get Into The News Game”. Owen Thomas says, “It was one of those blink-and-you’ll-miss-it announcements: LinkedIn got an unexpected boost in the middle of Apple’s two-hour keynote presentation this morning at its Worldwide Developers Conference (WWDC). In... [Read more]

‘The State of Apple 2013: Quiet, Thoughtful And Serious’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “The State of Apple 2013: Quiet, Thoughtful And Serious”. Chris Taylor says, “What a difference a year makes. At WWDC 2012, Apple CEO Tim Cook’s keynote opened with a comedian. Her name was Siri. She warmed up the crowd with jokes about Samsung’s new fridge, and speculation that... [Read more]

‘Everything You Need to Know From WWDC 2013’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Everything You Need to Know From WWDC 2013″. Dhiya Kuriakose says, “The anticipation for the Apple Worldwide Developers Conference conference was high and the expectations higher. After weeks of rumors, the conference finally cleared the air and made some pretty big announcements. While... [Read more]

Offline Easy Profits: New clients come to you; no cold calling #ad

Offline marketers are busy enough without taking time to call on people who have not expressed an interest in your services. Alex Mensah has just created Offline Easy Profits. Mensah determined that with the right process, you can good money as a consultant to offline businesses if you can keep a stream of clients flowing into your business. Offline... [Read more]

‘The 10 essentials of social personalisation’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “The 10 essentials of social personalisation”. Jonathan Lakin says, “Personalisation is the hot topic at the moment. Customers want it, and online businesses want to give it to them. But what businesses need is the most timely, accurate and, unsurprisingly, “personal” data... [Read more]

‘How to Increase the Chances of Your Content Being Read’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “The Power of the Double-Whammy Headline: How to Increase the Chances of Your Content Being Read”. Sean D’souza says, “Laurel and Hardy. Batman and Robin. Superman. Which of these doesn’t quite fit? Yup, it’s the guy who can’t handle Kryptonite. If Superman is in trouble, there’s... [Read more]

‘I Think I Might Have Been Wrong About Voice Search’ – MOZ Blog

The latest MOZ blog post is titled “I Think I Might Have Been Wrong About Voice Search”. Will Critchlow says, “I roundly mocked voice search for such a long time, but I think I might have been wrong. I thought that looking stupid and being unable to easily correct your search would make it useless, and that even if it became useful, it wouldn’t... [Read more]

In ecology niches? Get 20 green and recycling articles #ad

If you need content for your blog or website in the alternative energy, recycling, or other ecology niche, you will want to check out 20 fresh articles from IdeaCow,/p> You get [Read more]

‘Win A Networking Plus Pass To Affiliate Summit East 2013’ by John Chow

John Chow’s latest blog post is titled “Win A Networking Plus Pass To Affiliate Summit East 2013”. Chow says, “The Affiliate Summit East (ASE) happens August 18-20, 2013 at the Pennsylvania Convention Center in Philadelphia, PA., and I got $5,490 worth of Networking Plus Passes to give away! That sounds like a lot of passes, but it works out”. Win... [Read more]

‘Social Media in Niche Markets’ by Shawn Collins

Shawn Collins’ latest blog post is titled “Social Media in Niche Markets at Affiliate Summit East 2011”. Collins Says, “This was a conference session titled Social Media in Niche Markets from Affiliate Summit East 2011, which took place August 21-23, 2011 in New York City. Session speakers: Scott Jangro, Co-Founder, Shareist.com (Moderator) Stephanie... [Read more]

‘Online testing: Two common reasons to use a radical redesign test approach’ – ‘MarketingExperiments’ Blog

The latest ‘MarketingExperiments’ blog post is titled “Online testing: Two common reasons to use a radical redesign test approach”. Kyle Foster says, “Testing can be frustrating at times. You have set objectives and reasonable expectations that your new treatment design will outperform the current champion. And then it happens … Your treatments... [Read more]

WP SocialPress WP Theme, versatile and powerful #ad

Regardless of your niche or your selling process (CPA, affiliate products, site flipping, offline, etc,) WP SocialPress PLR can be the foundation for a stunning website that fits your needs. • Need a landing page? One is built in. • Need a pop-up? one is built in. And with video on the pop-up if you want it. • Need a sales page? One is... [Read more]

Download: Marketo’s ‘Definitive Guide to Social Marketing’ eBook

Marketo has released an ebook titled “Definitive Guide to Social Marketing”. The Marketo team says, “The Definitive Guide to Social Marketing shows you how to add social to every marketing activity to amplify impact and drive buyer engagement, new business, and revenue. Download this eBook and learn how to: Staff your social media... [Read more]

‘CHART: Here Are The Most Effective Local-Mobile Targeting Strategies’ – Business Insider

The latest article on Business Insider is titled ”CHART: Here Are The Most Effective Local-Mobile Targeting Strategies”. Josh Luger says, “Location-based mobile marketing promises the sky: high conversion rates, surgical targeting, and rich consumer profiles. But does it deliver? According to many accounts, it does. Not surprisingly,... [Read more]

‘Five Killer Video Marketing Tips’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Five Killer Video Marketing Tips”. Danny Groner says, “No matter what you’re selling or hoping to promote, video should be a consideration for your marketing spend and focus. With easy-to-use platforms like YouTube, nobody can blame technology as a hurdle anymore. Still, it’s difficult... [Read more]

Instant List Building Formula: List-building in 60 minutes a day #ad

Igor Kheifets and Emilis Strimaitis are revealing how they build their mailing lists without grueling work or high-priced PPC. It’s all in their training called Instant List Building Formula. They are giving you a detailed road map so you can follow in their footsteps. It’s simple to learn, even if you are a beginner, they say. This is the... [Read more]

‘Copyright Law on the Internet Is a Total Train Wreck Right Now’ – HubSpot

The latest article on HubSpot blog is titled ”Copyright Law on the Internet Is a Total Train Wreck Right Now”. Pamela Vaughan says, “I’m going to tell you a little story, but before I do, a warning: It ain’t pretty. It’s a perfectly fine Thursday afternoon. I’m going about my business, happily editing a blog... [Read more]

‘How Google knows what we’re thinking: enhanced campaigns and session-based search’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “How Google knows what we’re thinking: enhanced campaigns and session-based search”. Alistair Dent says, “The way we search for things is changing. We don’t use keywords on their own anymore; we ask questions of Google in a more conversational way. Google is getting better... [Read more]

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