Friday, July 26, 2013

The latest article on ’Marketing Land’ is titled “Does Google Hate Mobile Subdomains?”. Bryson Meunier says, “Since Google announced its most recent smartphone ranking changes last month, I’ve seen a number of commentators online saying that Google will penalize you if you don’t use a responsive site. This isn’t... [Read more]

The latest article on ‘MarketingProfs’ is titled “Agile: What Marketers Can Learn From Software Developers”. Tanya Candia says, “We have long known that the traditional approach to marketing planning—logically integrating and sequentially attacking the many different sub-disciplines of marketing—does not necessarily work for marketers... [Read more]

The latest article on Business Insider is titled ”15% Of Facebook Users Would Pay A Monthly Fee To See No Ads”. Laura Stampler says, “Facebook’s ad business might be doing well but according to a new poll by Greenlight, the social media platform is missing out on an untapped revenue stream. Fifteen percent of Facebook users... [Read more]

In the online business, time is critical. You don’t want to waste time because you’ll never get it back. One of the most time-consuming and frustrating things for most marketers is building their website. It’s hard and it takes a lot of tweaking and finagling to get it right. Once you have it right, you can congratulate yourself,... [Read more]

The latest article on ‘Business 2 Community’ is titled “The Content Marketing Conversion Funnel [Infographic]“. Brian Wallace says, “Content marketing tactics—including blog posts, feature articles, optimized website copy, white papers, social media content, and press releases—can effectively move people through a conversion... [Read more]

The latest ‘Entrepreneurs-Journey’ blog post is titled “The Critical Importance Of Targeted Mindset Training”. Yaro Starak says, “Next week I am releasing a brand new E-Guide called - “Master Your Mindset: Productivity And Mindset Training For Professional Bloggers” There will be an early release this weekend, so by the time you read this... [Read more]

The latest post on ‘ReadWrite’ is titled “Mindboggling Facts That Will Make You Care About Pinterest”. Lauren Orsini says, “Allow this veteran Pinterest observer to get angry for just a moment: It really grinds my gears when people call Pinterest a “niche” social network. Sure, it’s old news that Pinterest is used predominantly... [Read more]

Daniel Tan has created the perfect WordPress theme for Kindle authors or for any author who wants a website to promote a book (Kindle or otherwise) and doesn’t have a major book publisher doing their promotion. He calls it, simply, The Book Theme. This theme has features that are specific to this need: • Links to your book’s sample... [Read more]

The latest article on ‘The Future of Ink’ blog is titled “Using Video for Marketing and Credibility?. Kathleen Gage says, “Has the thought of being in the movies ever appealed to you? Dreamed of having your own television show? Want to be seen by hundreds, thousands, and even millions of viewers? If you said yes, then using video for marketing... [Read more]

The latest ‘Econsultancy’ blog post is titled “How to keep making content…forever”. Matt Owen says, “Blast it. I can’t write. I’ve been sat at my desk all morning pontificating. Trying to get something down on paper and it’s just not happening. In the age of content marketing, writer’s block is a big problem.... [Read more]

The latest post on ‘Mashable’ is titled “How to Create a Meaningful Tumblr Campaign”. Tessa Wegert says, “Since Tumblr’s acquisition by Yahoo, users have been seeing an uptick in ads. This shouldn’t come as a surprise, though; Yahoo CEO Marissa Mayer said early and often that monetizing the microblogging platform ”in... [Read more]

Children’s books are big sellers on Kindle. So there’s opportunity for a marketer to build a specialized publishing business in this niche. There’s an advantage to this niche. Children’s books are short, so the writing process isn’t as time-consuming as the typical book for adults. Richard Bullivant is a successful Kindle... [Read more]

John Chow’s latest blog post is titled “How To Remain On Top of Your Game Even in a Saturated Market”. Chow says, “Let me start off by asking you this simple question – do you still think you are that top seller in your market? Are you really feeling the impact of this saturated market called the “blogosphere?” Maybe we will trash this... [Read more]

The latest post on ‘Mashable’ is titled “Facebook Stock Surges 25% After Beating Wall Street Expectations”. Seth Firgerman says, “It took more than a year, but it looks like Facebook has finally impressed Wall Street. Facebook’s stock opened above $33 a share on Thursday, its highest opening price since the day after it went... [Read more]

The latest article on ‘Business 2 Community’ is titled “A Daily & Weekly Inbound Marketing Activity Checklist”. Meg Hoppe says, “If you’re off and running with your Inbound Marketing approach – you’ve optimized your site, established a blog, are promoting content and converting and nurturing leads – you now realize... [Read more]

Bill Hugall and Drew Trainor have just released a guide to affiliate marketing for beginning marketers. It’s a guide, not just to the concept of affiliate marketing, but to the process of building a real business doing affiliate marketing. This is a printable guide, with a recorded webinar that explores the same topic. Bill has coached hundreds... [Read more]

The latest ‘Econsultancy’ blog post is titled “Introducing the all new Internet Statistics Compendium”. Luke Richards says, “As you may have noticed, the format of our Internet Statistics Compendium reports has recently undergone some format changes. This is to reflect the upcoming new taxonomy of the Econsultancy site,... [Read more]

The latest post on ‘ReadWrite’ is titled “Hey, Amazon! To Heck With Profits—Just Keep Making Great Stuff”. Dan Rowinski says, “Amazon announced its second quarter earnings today. And, again, investors are supposedly skeptical and growing tired of Amazon’s insistence on spending everything its makes, the way a high-growth startup... [Read more]

The latest article on HubSpot blog is titled ”Embrace the Controversial: Why You Should Publish Pricing on Your Website”. Doug Kirk says, “One of the most controversial decisions for almost any business owner is whether to post pricing information on their website. Invariably, business owners are inclined to keep this information... [Read more]

Mari Yamada has released several products in the past. Her latest is KMG Amazoner Bundle. It’s a set of 3 fully built-out niche-oriented Amazon affiliate sites. The 3 niches your sites will attract are: • Wine accessories • Pools and Spas • Pets Your stores will never get old and stagnant; new products are continually added. As... [Read more]

The latest MOZ blog post is titled “Google’s “Multi-Week” Algorithm Update”. Dr. Pete says, “On June 21st, Matt Cutts hinted that Google was rolling out a “multi-week” update. We saw massive MozCast spikes on multiple days, and now that the weather has cleared, I thought it was time to do a deeper analysis”. Google’s... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “6 Easy Ways to Make a Good First Impression Online”. Pamela Wilson says, “You’ve heard it before, I know. You have seconds — seconds — to make a good first impression with your brand. Depending on who you ask it might be seven seconds. It might be three. It might be a split second. You’ve... [Read more]

The latest ‘MarketingExperiments’ blog post is titled “Marketing Analytics: Should you use a daily or aggregate method to validate A/B test results?”. Anuj Shrestha says, “As part of human nature, we love to press buttons. Just think of a second grader in an elevator. Guaranteed, they will push every button in that elevator if you let them... [Read more]

Precious Ngwu just launched the Optin Emperor WordPress plugin that builds a flow of evergreen traffic to your business. This plugin is built based on a super affiliate technology that any marketer can use; no tech skills needed. According to Ngwu, Once you install Optin Emperor on any of your niche sites, it collects high quality targeted leads for... [Read more]

Marketo has released an ebook titled “PPC and SEO Made Easy: Optimize Your Inbound Marketing”. The Marketo team says, “If search engine optimization were simple, everyone would rank at the top of the search results! Since that’s not going to happen, make sure your leads are finding you instead of your competitors by having a smart... [Read more]

This is our second chance to remind you about Experian’s webinar on Wednesday, July 31 at 1.00 pm EDT. The topic of the webinar is “eHow: Using consumer insight to enhance content offerings and attract sales”. Experian team says, “Reaching today’s hyper-connected consumer requires a strong, data-driven mobile plan. During... [Read more]

Gail Trahd’s latest ‘PLR Health Wizard’ blog post is titled “PLR Articles: Are Your Expectations Too Low?”. Gail says, “Private Label Rights content is designed to leverage your time and energies. However, in the past several years the quality of this content has been reduced to rubble. This only increases the time it takes and increases... [Read more]

In May, Matt Cutts warned that Google is cracking down on “backlink spam”, the practice of spreading irrelevant backlinks aound the web by adding spam to a forum, wiki or social site. Marketers need more dependable methods of raising their search engine rank. Recognizing this direction, Peter Garety started working on a process to improve... [Read more]

The latest article on ’Marketing Land’ is titled “Facebook For Business: New Hub For Ad Education, Case Studies”. Greg Sterling says, “Yesterday Facebook beat expectations when it announced second quarter revenues. COO Sheryl Sandberg said on the earnings call that the company was only beginning to penetrate key market... [Read more]

The latest article on ‘MarketingProfs’ is titled “How Marketers Expect Social Spend to Increase”. Ayaz Nanji says, “The majority (62%) of advertising and marketing executives expect companies to increase their spending on Facebook marketing in the next 12 months, according to a recent report from The Creative Group. That number is up from... [Read more]

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