Martin Beck says, “Facebook, the king of social media referral traffic, is strengthening its reign, according to social analytics and publishing firm Shareaholic. In June, Facebook generated 23.39% of the total share of visits to Shareaholic’s network of 300,000 websites. That total, a gain of 10.09% and 2.14 percentage points since March,... [Read more]

Kevin Webster says, “It’s fairly simple to come up with a list of “goals” that describe a website’s success. These typically include lead generation, downloads (i.e., coupons, menus, or whitepapers), and ecommerce transactions. Noted web analytics writer and practitioner Avinash Kaushikdescribes these as “macro goals” that are clear... [Read more]

Yasmin Bendror says, “Here are three super quick Twitter tips to get you better traction when using Twitter for your business so you will start seeing great results! 1. USING THE PERIOD BEFORE @ SIGN If I start my tweet with an @ sign, only people who follow BOTH me and AND the person I am tweeting to will see this tweet. It won’t be seen... [Read more]

For better or worse, the Warrior Forum is a major force among small businesses and individuals that do internet marketing. Thousands of people visit each day, many of them explicitly go there to find tools and training to help them do a better job of selling on the internet. That means that the Warrior Special Offers section of the forum is a fertile... [Read more]

Julie Ask says, “Today Yahoo! announced its acquisition of mobile analytics and ad platform, Flurry.TechCrunch and Kara Swisher on re/code both reported the deal, with a $300M minimum price and $1 billion on the upper end. According to the press release, Flurry sees app activity from 1.4 billion devices monthly and 5.5 billion app sessions... [Read more]

Erik Devaney says, “I sometimes imagine Google’s search engine as this massive, steam-powered, Jules Verne-esque machine. The machine is constantly guarded, and resides in a secret, subterranean bunker beneath Google’s Mountain View headquarters. As millions upon millions of search queries come in, Google employees feverishly shovel more... [Read more]

Selena Larson says, “Since you’re not spending enough time on Facebook, you can now save things to read or view later … on Facebook. On Monday, the company announced the Save feature, which allows users to bookmark things like links, photos or videos to view when they actually have time to sit down and enjoy them. It’s Facebook’s... [Read more]

Just suppose every single one of your Facebook Timeline Posts could effortlessly gather leads for you without requiring any external apps. Social Post Suite was just announced and with it, you can build your mailing list from Facebook. We have seen a large number of Facebook tools for the last year or two, and most of them allow you to make an improvement... [Read more]

Chris Reed says, “Many people say to me that they don’t generate any business through LinkedIn. I have a simple reply. You’re doing it wrong. There has also been some debate recently on the Econsultancy blog around whether Facebook is more effective than LinkedIn for B2B marketing. To counter this argument, here are five best practices to... [Read more]

Rebecca Toth says, “A lot of articles discuss how video has become important in content marketing. And it has. But those articles usually don’t discuss how to create dynamic content and properly translate that content to video. So, here are some tips for doing exactly that. Together, these tips can help you make compelling content marketing... [Read more]

Beth Hayden says, “After spending many years in traditional career fields — including real estate, finance, and eight years as an Army Officer — John Lee Dumas still felt unfulfilled. He couldn’t shake the feeling that his real calling was still out there — that there must be a way for him to feel excited to go to work every day. He... [Read more]

You probably know that YouTube allows you to embed other people’s videos in your website or blog. Sharing on your site is considered a sign of your appreciation of the video. Tube Jammer shows you how to go beyond simple sharing to create a steady stream of income from the videos you share, and to do it in “record time”. The potential... [Read more]

Jim Sterne says, “Yes, you always knew it and now there’s proof – from Google and Microsoft no less. The paper is called “On the Near Impossibility of Measuring the Returns to Advertising” and is about a year and a half old. For those of you who do not have the time (I’m looking at you — all of you!) here’s the... [Read more]

Will Devlin says, “Shopping cart abandonment has caused many a sleepless night for e-commerce managers. For good reason, nearly seven out of 10 shoppers abandon their carts with products in them. Why? Your online shopper has spent time browsing your site, clicking through your products, selecting specifics, and made the all-important click that... [Read more]

Shannon Skineer says, “One of the biggest challenges for SEO is proving its worth. We all know it’s valuable, but it’s important to convey its value in terms that key stakeholders (up to and including CEOs) understand. To do that, I put together a process to calculate an estimate of ROI for implementing changes to keyword targeting. In... [Read more]

Authority Ignition is a List Building funnel that systematically transforms cold traffic into warm, enthusiastic friends. These friends are soon energized, eager and ready to buy. This is a done-for-you web site. Just plug in your personal and affiliate information and upload. The process is designed to automatically lead a person from being a “reader”... [Read more]

Brian Honigman says, “Often overlooked as a minor detail, the call-to-action included in each and every article on your blog is vital to driving results from your efforts. As part of your content marketing strategy, the goal of your blog should be to educate your audience, stir the right emotions, and build a positive memory of your business... [Read more]

Melih Oztalay says, “LinkedIn groups are for professionals in the same industry or with similar interests to dialogue, share information, learn from each other, establish themselves as subject matter experts, and much more. Group members can share experiences, business knowledge, interests, and ideas with a broad variety of individuals from around... [Read more]

Ritika Puri says, “The marketing landscape has undergone a powerful transformation — one that puts consumers in charge of the messaging and content that they’re receiving. The CMO’s role has never been more exciting, as they are responsible for guiding their organizations through brand new customer engagementopportunities. Sitting... [Read more]

Ray the Video Guy (by the way, notice his personal branding, which explains the focus of his business and implies he is an expert on video) wants to help you get your videos ranked in YouTube and Google, while steering you away from anything that will look manipulative and might get you banned for life from YouTube. He has built Video Ranking Machine. ... [Read more]

Ayaz Nanji says, “Most consumers (54%) say they do not trust pieces labeled “sponsored content” on online news websites, according to a recent report from Contently. Moreover, consumers are unsure about what the “sponsored content” label actually means: 48% of US adults surveyed believe it indicates that an advertiser... [Read more]

This is a reminder for the Website Magazine webinar scheduled on July 31. Website Magazine is hosting a webinar on Thursday, July 31 at 2.00 pm EDT. The topic of the webinar is “Did Google just penalize me?”. The WM team says, “That’s the first question everyone asks when their traffic drops. The mystique of search engines,... [Read more]

Seth Fiegerman says, “Yahoo has agreed to buy Flurry, a mobile app analytics service, the two companies announced late Monday. Terms of the deal were not disclosed, but an earlier report in Re/code said the price tag would likely be in the “hundreds of millions” of dollars. If true, that would make this one of Yahoo’s biggest... [Read more]

Everywhere we go on the web, we see an ad by Chris Munch. That’s because we have visited his sites, and he uses retargeting. Retargeting can help you monetize the visits to your site that don’t results in immediate sales. More to come later today. But for now, check out this new training here: Retargeting Rebellion.  [Read more]