Friday, July 19, 2013

The latest article on ‘MarketingProfs’ is titled “Top 10 Ways to Improve Email Open Rates”. Kevin Gao says, “Quick, what white-suited, stogie-smoking, joke-telling wise guy delayed the publication of his autobiography for 100 years? And how could that bio, produced by a university press at 700+ pages—with more than 200 of them devoted to... [Read more]

The latest article on ’Marketing Land’ is titled “2013: The Year In Google SEO So Far”. Barry Schwartz says, “In the first half of this year, there has been a lot of SEO-related news coming out from Google. Google has pushed out many new algorithms, made many changes to the search result interfaces, penalized many websites... [Read more]

The latest article on ‘Business 2 Community’ is titled “Twitter Leads Fortune 500 Social Media Surge”. Mark Schaefer says, “After several years bumbling around on social media, Fortune 500 companies are seemingly climbing aboard and approaching the usage levels of their more nimble INC 500 brethren. That is one of the conclusions... [Read more]

The internet is all a-buzz about the new plugin, PulseHover, that increases social sharing of your site. It sold over 500 copies the first day. No doubt it can improve your traffic and sales through viral action. But if you want to be sure it will work for you, you can get a free trial version before you invest. It’s what they call their “mini”... [Read more]

The latest article on ‘The Future of Ink’ blog is titled “The Inside Secret to Increasing Likes, Comments and Engagement on Social Media [Video]?. Marnie Pehrson says, “Do you want moreshares, likes, comments and engagementwhen you post to social media and blogs? How would you like toincrease the number of people who click throughto your... [Read more]

Jeremy Schoemaker’s latest blog post is titled “FTC Gets Aggressive in June”. Schoemaker says, “June was a banner month for the Federal Trade Commission’s (FTC) aggressive campaign to hold non-marketers liable for the misdeeds of their marketing clients. No sooner had the ink dried on last month’s post in this space describing the FTC’s... [Read more]

Patsi Krackoff’s latest blog post is titled “Blog Content: 4 Ways to Make Your Blog Unique”. Krackoff says, “Want to make your blog stand out? Try finding unusual facts and weird blog content. Give your blog a unique look and feel by publishing unusual blog content. With such an abundance of content available on the Internet, how can you make... [Read more]

If you have already bought the Birthday Bundle Bonanza, be sure you go back and download these new products, including many that you can resell. If you haven’t, consider this: The NicheProf, Dr. Ron Capps, has collected 131 products with training and software that internet marketers need. And before the Bonanza closes, he plans to add even more. And... [Read more]

The latest ‘Entrepreneurs-Journey’ blog post is titled “Which Is Better: New Media Marketing Or Old School Internet Marketing?”. Yaro Starak says, “I received an email recently from one my newsletter subscribers named Zsolt, who is from Hungary. He had a really great question regarding whatbusiness models still work online. Specifically he... [Read more]

The latest article on HubSpot blog is titled ”LinkedIn Gradually Rolling Out Ability to Comment/Like Status Updates as Your Company”. Pamela Vaughan says, “Well, it looks like this morning’s LinkedIn quick tip wasn’t the only LinkedIn feature rollout to slip through our cracks in the past several months. To be fair... [Read more]

The latest post on ‘Mashable’ is titled “Twitter’s Verified Users: How They All Connect”. Sam Laird says, “A beautiful new data visualization piece from Twitter employee Isaac Hepworthshows how the microblogging network’s approximately 50,000 verified users connect online. The zoomable graphic below shows mutual follows... [Read more]

Dr. Ron Capps has a service for marketers building their websites and, behind the scenes, building websites for their clients (leaving the client paycheck and admiration to go to the marketer.) His sites are, by no means, “bare bones”. They can be setup with a theme for many offline niches and they are full of helpful features for site management... [Read more]

The latest ‘Econsultancy’ blog post is titled “Google enhanced campaigns: a migration checklist”. Matthew Whitehead says, “Google’s automatic migration to enhanced campaigns is swiftly approaching on July 22, 2013. Any existing PPC campaigns will be automatically moved over to the new format. If you don’t implement... [Read more]

The latest MOZ blog post is titled “9 Experts and a Summary: What Makes an Ideal SEO Employee?”. Aamir Jiwa says, “What do the best and brightest SEOs in the US and the UK look for when they are hiring? Read on to find out. Take note: Their answers may surprise you”. 9 Experts and a Summary: What Makes an Ideal SEO Employee? MOZ Blog  [Read more]

The latest post on ‘Copyblogger’ Blog is titled “5 Quick Things You Can Do This Week to Fix Your Marketing”. Sonia Simone says, “Most of the time, “quick fixes” are bogus. Magic systems to make $100K a year in five minutes a day? Bogus. Eating plans to lose 20 pounds this week? Bogus. Five-second techniques to find the romantic partner... [Read more]

Josh Precht‘s latest product, Authority Revolution, cuts to the heart of modern SEO. If you want a site high in Google’s rankings, you need it to be an authority site. What’s an authority site? It has a lot of useful content It gets a lot of traffic It gets backlinks from other sites Google respects In this new video training, you... [Read more]

The latest ‘Aweber’ blog post is titled “Timing Is Everything: When You Should Publish Your Content”. Nick Randazzo says, “Nick Randazzo is a research-savvy intern here at AWeber, and this is his first post on our (and your) blog. He dug up some interesting stats for us, and here they are! Whether or not you’ve considered when you should... [Read more]

MarketingSherpa’s “Landing Page Optimization: How CRC Health transformed decision-making across 140 sites” webinar replay is available. MarketingSherpa team says, “In this MarketingSherpa webinar replay, you will hear from Jon Ciampi, Vice President, Marketing, Business Development & Corporate Development, CRC Health Group.... [Read more]

The latest article on ’Marketing Land’ is titled “Gigya: Only 2 Percent Of Social Sharing Happens On Google+”. Matt McGee says, “Despite a reportedly growing user base, Google+ isn’t popular when it comes to sharing content on social networks. A new report from Gigya says that only two percent of social sharing... [Read more]

Mark Thompson has just released EngageRocket. This new software has been proven to take advantage of several features of Facebook Open Graph. With it’s help you can: • Leverage the #1 visited site on the web • Get access to over 1 billion active Facebook users • Get traffic that is Is 100% organic (No Paid) • Do it all virally, based on... [Read more]

The latest post on ‘Mashable’ is titled “Tumblr Brings Back Activity Feed and Introduces New Notes Feature”. Sean Fitz-Gerald says, “On the heels of Tumblr’s password-security issue, the micro-blogging website fired off a double-dashboard update Thursday, which re-introduced activity feeds and launched a new way to view notes. “First,... [Read more]

The latest ‘Econsultancy’ blog post is titled “Three steps to building a customer-centric navigation structure”. Greg Randall says, “Building an ecommerce product database to satisfy your target consumer requires three disciplines in order to get it right: usability, the use of filters and naming convention. In this... [Read more]

The latest MOZ blog post is titled “Mobile App Marketing, App Retention, and Building Real Customer Relationships”. Robi Ganguly says, “Your customers are using mobile devices more than ever. Someone who downloads your app, though, isn’t much help if they uninstall it shortly thereafter. It’s time for a focus on mobile retention”. Mobile... [Read more]

One Channel Master, by Mert Ozge can give you a professional look and feel for your new YouTube One Channel layout. This version addresses the health niche. There will be other niches in the future. This One Channel Master Health Edition pack, by includes 6 One Channel Layouts for 6 different health niches: • Acne treatment • Diet • Hair loss •... [Read more]

The latest article on ‘Business 2 Community’ is titled “Social Media A Must For Brands, But Needs A Strategy, Says Vision Critical Study”. Emily Wilson says, “A comprehensive study from market research firm Vision Critical indicates just how important social media is (and will continue to be) for brands, especially when considering... [Read more]

The latest article on ‘MarketingProfs’ is titled “Three Ways Mobile Marketing Can Help Retain Customers”. Tim Cascio says, “If your brand can’t retain a customer, to replace that customer’s business you’ll need to spend 6-7 times more than you would have to retain it, according to Frederick Reichheld of Bain & Company.... [Read more]

The latest post on ‘Mashable’ is titled “10 Browser Extensions to Streamline Your Workflow”. Elisha Hartwig says, “In today’s tech-inundated society, downloading a bunch of apps and tools to help make your life easier can actually take a lot of time and even disrupt your productivity. However, we at Mashable are all about... [Read more]

Alessandro Zamboni‘s native lanuage is Italian, but when he creates Kindle books, he has them translated into other languages so he can sell books in other countries, too. His success in international marketing on Kindle led him to create International Kindle Profits to show us how it is done. The foundation of International Kindle Profits is... [Read more]

The latest article on ’Marketing Land’ is titled “Google Has $14 Billion Quarter But Misses Earnings Estimates”. Greg Sterling says, “Google reported its second quarter earnings and revenues today. Total consolidated revenues (including Motorola) were $14.11 billion. That represents a 19 percent increase vs. last quarter,... [Read more]

The latest ‘Econsultancy’ blog post is titled “Content marketing: welcome to the world of Fast-Moving Consumer Content (FMCC)”. Dale Lovell says, “As more and more businesses, from multi-national brands to one-man-bands, continue to embrace content creation and content marketing as an effective tool to engage and embrace... [Read more]

The latest MOZ blog post is titled “5 Data Insights into the Headlines Readers Click”. Nathan Safran says, “A new Conductor study dove into just what it is about headlines that really resonates with readers: a clear indication of what they can take away from the articles. In this post, Conductor’s director of research details how they arrived... [Read more]

Mike Murphy has set up a membership site, where you can solve all your graphics needs for one small lifetime fee. In fact, you can get a trial membership for free so you can see what you are getting. He calls it Graphics Pro-Lifetime Membership, and it is filled with graphic goodness for all your marketing needs. When you use professional graphics like... [Read more]

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “The TODAY Show Celebrates 100K Followers on Pinterest?. Baer says, “From Facebook, to Twitter, Google+, Instagram and YouTube, companies continue to showcase a variety of creative ways to celebrate milestones across their social media sites. While not as common, Pinterest also... [Read more]

The latest ‘MarketingExperiments’ blog post is titled “Landing Page Optimization: Simple pop-up overlay increases conversion 63%”. John Tackett says, “When it comes to how color use can impact the performance of a landing page, some of the least intuitive changes can produce a significant lift. So, in today’s MarketingExperiments Blog post,... [Read more]

The latest article on ‘Business 2 Community’ is titled “How Twitter Impacts PR”. Janette Speyer says, “How would you characterize breaking news? I would define it in 140 characters (or less)! Yep, Twitter is PR’s tip of the spear. I once found out about an earthquake rolling my way in Los Angeles on Twitter before my building... [Read more]

IM News Watch is compensated for the ads it shows, either when the product owner places the ad or when someone purchases a product from the ad or both. All entries about WSOs are ads. All entries marked with #ad are ads.