IM NewsWatch, July 17, 2013 - Latest IM News including ‘6Building And Selling An SEO Business – SEO Book’ and much more...

July 17th, 2013 at 4:00 am EST

IM NewsWatch

Wednesday, July 17, 2013

‘Affiliate Program Optimization’ by Shawn Collins

Shawn Collins’ latest blog post is titled “Affiliate Program Optimization”. Collins Says, “Affiliate managers are typically well aware of search engine optimization, and probably social media optimization, too, but how about affiliate program optimization? Affiliate program optimization is a process of auditing an affiliate program to determine... [Read more]

‘8 Ways to Increase Pitch Page Conversions (Part 2)’ – ‘ClickBank’ Blog

The latest ‘ClickBank’ blog post is titled “8 Ways to Increase Pitch Page Conversions (Part 2)”. Molly Lane says, “Here are four more ways you can increase conversions on you pitch page: 5. Layout/Design A pitch page that isn’t well thought out can lead to a page that’s confusing and difficult to navigate. There are a few common layout... [Read more]

‘Building And Selling An SEO Business’ – ‘SEO Book’ Blog

The latest ‘SEO Book’ blog post is titled “Building And Selling An SEO Business”. Peterd says, “There’s an in-depth discussion going on in the members area about how to sell an SEO business. There will surely be readers of the blog interested in the topic, too, so I thought I’d look at the more general issues of selling a business –... [Read more]

Facebook Business in a Box: High Quality Facebook training that you can resell #ad

Dr. Amit Pareek has just released Facebook Marketing Made Easy, the most up-to-date training on Facebook marketing you will find anywhere. And, not content with only training you, Pareek is also including resale rights; you can even put your name on the e-book if you choose. In fact, it’s a Facebook Business in a Box Here’s what you are... [Read more]

‘Should LinkedIn Groups Be Part of Your Social Strategy?’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Should LinkedIn Groups Be Part of Your Social Strategy?”. The ‘Business 2 Community’ team says, “Labeled the “professional” social network, LinkedIn boasts nearly 250 million users. But unfortunately, a lot of people take a “set it and forget it” approach when... [Read more]

‘9 Tips for Developing a Pinning Strategy’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “9 Tips for Developing a Pinning Strategy”. Tina Kelly says, “With so many social media channels to choose from, it’s hard to keep up, let alone make time for engaging and pushing content in each channel. If you have dabbled in Pinterest from either a personal or company standpoint, you... [Read more]

‘The NEW New Rules of Marketing and PR for 2013′ MarketingProfs Seminar July 25

MarketingProfs is hosting a seminar with David Meerman Scott on Thursday, July 25 at 12.00 pm ET. The topic of the seminar is “The NEW New Rules of Marketing and PR for 2013″. MarketingProfs team says, “Gone are the days when you could plan out your marketing and PR programs well in advance and release them to your audience on your timetable.... [Read more]

Backup Creator special license; Backups, restores and clones for WordPress in minutes #ad

Lance Tomashiro announced Backup Creator nearly 2 years ago. Since then , they say, nearly 65,000 sites have been protected by it. If a hacker overruns your site with malware, Backup Creator can make you whole again. Besides backup and restoration, Backup Creator does cloning, too. If you want to have a number of WordPress sites with the same plugins... [Read more]

‘4 Steps to Explosive Real-Time Marketing’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “4 Steps to Explosive Real-Time Marketing”. Keith Messick says, “Shortly after the Superdome lights went dark during Super Bowl XLX in February, Oreo tweeted a qipppy photo, which immediately launched a “real-time marketing” fervor. Since then, people have mentioned Oreo and real-time marketing... [Read more]

‘Conversion optimisation: is it really about the colour of the buy button?’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Conversion optimisation: is it really about the colour of the buy button?”. Malcolm Duckett says, “Once you have captured your visitor, all you need to do is convert them. The old ideas centered around linear conversion funnels and site design are being overtaken by a... [Read more]

‘Mark Twain’s 10-Sentence Course on Branding and Marketing’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Mark Twain’s 10-Sentence Course on Branding and Marketing”. Tom Bentley says, “Quick, what white-suited, stogie-smoking, joke-telling wise guy delayed the publication of his autobiography for 100 years? And how could that bio, produced by a university press at 700+ pages—with more than... [Read more]

Fresh affiliate PLR every month for you #ad

You may be familiar with Eleanor Ruse and the marketing PLR she creates for selling niche-oriented Clickbank products. She has built her reputation on this high quality PLR. Now, she is going a step farther, and is offering a regular monthly stream of PLR content through her PLR club. She has limited openings in her club that she calls her Affiliate... [Read more]

‘The Most Important KPI For A Performance Marketer’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “The Most Important KPI For A Performance Marketer”. Hamed Jafari says, “Many performance marketers continue to consider click-through rate (CTR) as a key performance indicator of their search campaigns’ effectiveness and evolve their PPC optimization strategy around... [Read more]

Reminder- ‘How to Generate Leads on your Website‘ – Web Marketing Today Webinar 2.00 pm EST

This is our last chance to tell you about the Web Marketing Today’s webinar with Kathleen Fealy on Wednesday, July 17 at 2.00 pm EST. The topic of the webinar is “How to Generate Leads on your Website”. The WMT team says, “We’ll address the following key points. Learning from others. We’ll review compelling lead-generation... [Read more]

‘SEO in 2013—Current Trends and Future Predictions’ MarketingProfs Seminar August 8

MarketingProfs is hosting a seminar with Jayson DeMers on Thursday, August 8 at 12.00 pm ET. The topic of the seminar is “SEO in 2013—Current Trends and Future Predictions”. MarketingProfs team says, “SEO is a quickly evolving field; in just the past two years, we’ve seen the entire industry shaken to its core, changing... [Read more]

Premium Web Graphic Elements: two days for a great deal #ad

Oliver Bowen loves graphics. And he wants to share his love with other marketers. Through Noon Friday, EDT, he is running a sale on three collections of Premium Web Graphic Elements. In his collection, he has included 225 professionally drawn graphics for all your website needs. Banners, buttons, badges, and more. Your site will look so professional... [Read more]

‘Does Social Media Have Real Value?’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Does Social Media Have Real Value?”. Vickie Pittard says, “The ongoing debate about the value of social media engagement remains unresolved. However efforts have been made to assess the value of social media as “earned media” and to assess the ROI of social media marketing.... [Read more]

Reminder- ‘Does Brand Really Matter? A recent experiment reveals how brand impacts the conversion process’ MarketingExperiments Webinar 4.00 pm EDT

This is our last chance to remind you about MarketingExperiments’ webinar on Wednesday, July 17 at 4.00 pm EDT. The topic of the webinar is “Does Brand Really Matter? A recent experiment reveals how brand impacts the conversion process”. MarketingExperiments team says, “In our next Web clinic, Flint McGlaughlin, Managing Director, MECLABS,... [Read more]

‘How to Add Alt Text to Your Email Images’ – HubSpot

The latest article on HubSpot blog is titled ”How to Add Alt Text to Your Email Images [Quick Tip]“. Ginny Soskey says, “Once you hit ‘send’ on an email, its fate is in the hands of the email gods. In other words, things like recipients’ email clients, the devices they’re using to open it, and their browsers.... [Read more]

Life Automatic: Directory of free services to automate your life chores #ad

The Cossack has released version 2 of his Life Automatic training. In it, he shows you the resources to automate many parts of your business and a lot of things in the rest of your life. Most of us have “too many things on our plate.” Automation is a way to get a lot of the work handled in less time. For example, The Cossack shows you free... [Read more]

‘How The Internet Of Things Will Think’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “How The Internet Of Things Will Think”. Brian Proffitt says, “As vendors, coders and users inch toward the smart-devices-everywhere future colloquially known as the Internet of Things, they’re starting to address a whole bunch of nitty-gritty issues. For starters, there’s the question... [Read more]

‘Marissa Mayer’s First Year at Yahoo: Don’t Call It a Comeback’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Marissa Mayer’s First Year at Yahoo: Don’t Call It a Comeback”. Seth Fiegerman says, “Savior. Visionary. A new hope. These were just some of the glowing words used by the press to describeMarissa Mayer when she was hired as Yahoo’s CEO one year ago. That sense of optimism... [Read more]

‘How Pepsi uses Facebook, Twitter, Pinterest and Google+’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “How Pepsi uses Facebook, Twitter, Pinterest and Google+”. David Moth says, “In the latest of our posts looking at how major brands use the four main social networks I’ve decided to turn the spotlight on Pepsi. The drinks brand is forced to play second fiddle to Coca-Cola’s... [Read more]

CB Golf Swing Sensation V2 affiliate pack from Eleanor Ruse #ad

Eleanor Ruse is attacking the golf niche, one of the most profitable on the internet. As usual, Ruse has a comprehensive collection of sales aids in her package ¦ Introductory PDF helping you organize your Amazon promotions ¦ 15 Clickbank Product Recommendations ¦ 15 High Quality Product Reviews ¦ 100s of Keywords ¦ 100s of Exact Match... [Read more]

‘Two Keys To Email Success: Relevance And Segmenting’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “Two Keys To Email Success: Relevance And Segmenting”. Rebekah Henson says, “Email’s an effective way to market. But what makes an actual campaign effective? Here’s a hint: it’s not how big your list is or what time of day you send your emails. Two research firms surveyed small, medium and large... [Read more]

‘Brand Marketing Research Study – How to Build Powerful Mom Brands’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Brand Marketing Research Study – How to Build Powerful Mom Brands”. Graeme Newell says, “Want moms to love your brand? There are two essential emotional motivators every branding expert should have in her toolbox. In this three-minute emotional marketing lesson video,... [Read more]

‘Email and Search Deliver More Customers Than Social Media’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Email and Search Deliver More Customers Than Social Media”. Ayaz Nanji says, “Organic search still leads as the largest channel for online e-commerce customer acquisition, and email as a channel has exploded in growth over the past four years, according to a recent report by Custora. The... [Read more]

‘17 Top Reasons for Failed Conversions’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “17 Top Reasons for Failed Conversions”. Allison Howen says, “E-commerce merchants always have one thing on their minds – conversions. Despite how great your products are or the amount of traffic your marketing initiatives drive to your website, conversions are hard to come by. This is because... [Read more]

‘Internet Association’s New Website Lets Users Comment on Bills’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Internet Association’s New Website Lets Users Comment on Bills”. Lorenzo Franceschi-Bicchierai says, “The Internet Association, the lobbying conglomerate of big tech companies likeGoogle, Amazon and Facebook, has launched a new website that allows users to comment on proposed bills. The... [Read more]

‘Guest Crew Connects Guest Bloggers with Blog Owners’ by John Chow

John Chow’s latest blog post is titled “Guest Crew Connects Guest Bloggers with Blog Owners”. Chow says, “Guest blogging can be very beneficial to all parties involved. The blog owner can effectively get relevant content for his or her blog without having to pay for it and the guest blogger has the opportunity to reach an entirely new audience,... [Read more]

‘8 Ways to Increase Pitch Page Conversions (Part 1)’ – ‘ClickBank’ Blog

The latest ‘ClickBank’ blog post is titled “8 Ways to Increase Pitch Page Conversions (Part 1)”. Molly Lane says, “Is your pitch page perfectly optimized for conversion? Chances are, probably not. No website is ever perfect and there is always room for improvement. At ClickBank we constantly look for ways to improve our pages (like the order... [Read more]

’55% of businesses now have a mobile optimised site: report’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “55% of businesses now have a mobile optimised site: report”. David Moth says, “More than half of companies (55%) now have mobile optimised websites, according to our new Reducing Customer Struggle Report. The data also shows that 44% of companies have iPhone apps while a third... [Read more]

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