The latest article on ‘The Forrester Blog’ is titled “Why “We Beat Internet Prices” Isn’t The Best Battle Cry”. Adam Silverman says, “I recently received a direct mail piece from one of my favorite retailers with a massive ad in that proclaimed “We Beat Internet Prices”. Now, I am a big fan of straightforward... [Read more]

The latest article on ‘MarketingProfs’ is titled “Do Computers Know Your Customers Better Than You?”. Jaime Brugueras says, “Can a computer really understand and interpret your customer’s needs? We know computers can win in Jeopardy! and chess, but can they compete on personal interaction? Even though computers might still need some... [Read more]

The latest article on ’Marketing Land’ is titled “How To ID A Twitter Bot Account? It’s All In The Timing, Study Says”. Matt McGee says, “Regardless of the content of tweets, it’s the timing of those tweets that can help distinguish bots on Twitter from actual individual and corporate accounts. Aldo Faisal and Gabriela... [Read more]

For many years, Cameron Benson has been practicing better ways (and faster ways) to bring in offline clients. In Instant Offline Empire , he shares them with you. Benson says that most of the advice we get for approaching offline businesses with consulting offers is wrong, more likely to annoy them than convince them, and not effective in bringing in... [Read more]

Patsi Krackoff’s latest blog post is titled “Business Blogging: How to Optimize Older Posts”. Krackoff says, “Clearly, one of the most important things that you can do when it comes to a business blog is to share new content. But what about those older blog posts that are hanging out on your blog somewhere? Why not make good use of older content?... [Read more]

Denise Wakeman’s latest blog post is titled “Adventures in Visibility – The Google Plus +1 Visibility Advantage”. Wakeman says, “In this episode of Adventures in Visibility, I welcome back my go-to expert Stephan Hovnanian to tell you about yet another change to the Google Plus platform. [Note: Stephan and MaAnna Stephenson of BlogAid were... [Read more]

Jeremy Schoemaker’s latest blog post is titled “Why are you spending so much time being pissed off at Google?”. Schoemaker says, “Hit up any search industry or affiliate conference and you can’t walk more than two steps without someone complaining about Google. Whether it’s “not provided” data missing from Google Analytics, the demise... [Read more]

Offline Continuity Crusher, by Drew Laughlin, is an instant profit center (a “business-in-a-box”) for offline marketing consultants. The core of the product is a 12-Month Membership Site that offers a new, step-by-step, marketing strategy tutorial for offline consultants. Now, Laughlin is offering a limited number of PLR (Private Label Rights)... [Read more]

The latest article on ‘Business 2 Community’ is titled “How Social Media Impacts SEO”. Shelly Kramer says, “If you’re looking for yet another reason to justify the importance of an active, thoughtful social media presence, here’s one: social media can improve your search ranking. You’ve probably already noticed this correlation—yet... [Read more]

The latest ‘Web Marketing Today’ blog post is titled “8 Tips to Manage Facebook More Effectively”. Tine Kelly says, “Facebook can help small businesses, but it’s not always easy to find the time to spend pushing content out and engaging with fans. To assist with the day-to-day management of Facebook, here are eight essential tips. 1. Post... [Read more]

The latest article on Business Insider is titled ”Apple And Google Are No Longer Among America’s Favorite Brands”. Kyle Russell says, “Both Apple and Google failed to place among the top 10 best-perceived brands in the first half of 2013, according to market research from YouGov BrandIndex. In the second half of 2012, Apple... [Read more]

Custom solutions to people’s problems leads to loyal fans. That’s the principle behind Viral Conversion Lead Funnels. Rob Jones has built this software to build your list and do it virally by giving people what they really need as a reward for opting into your list. On your site, you use Viral Conversion Lead Funnels to ask visitors questions... [Read more]

The latest article on ‘Website Magazine’ is titled “3 Navigational Design Solutions for Mega Websites”. Skylar Barret says, “Website navigation is not supposed to be an adventure for the visitor. It should be more like cruising on a superhighway than sailing in uncharted waters. The visitor clicks on a relevant button, clicks on one or two... [Read more]

The latest ‘SEO Book’ blog post is titled “Scaling Your SEO Business in 2013 and Beyond”. Eric Covino says, “Is “it” over? No. For SEO practitioners, it’s been quite a bumpy ride over the past few years. Costs have gone up, the broader economy has continued to go south, and margins may have gotten a bit tighter. Algorithms... [Read more]

The latest post on ‘Mashable’ is titled “Facebook Hashtags Have Marketing Potential, Privacy Issues”. Todd Wasserman says, “When Facebook announced the rollout of its Twitter-like hashtag program last month, it wasn’t immediately clear how marketers could take advantage. Facebook didn’t provide much information, except... [Read more]

Nobody likes cold calling to find clients. Far better to have them calling you. Clever Client Catcher shows you how. It’s a two-step process: identify potential clients needing your services (SEO, for example, or website building, etc.) Then once you know who needs to call you, getting them to make the call. Clever Client Catcher covers both steps;... [Read more]

The latest ‘Econsultancy’ blog post is titled “Where should SEO sit within a business?”. Jimmy McCann says, “Where should SEO sit within a company? Historically the answer to this would have been an extension to the digital marketing team, in some cases even in I.T, and always siphoned off as a separate marketing element. This... [Read more]

The latest post on ‘Mashable’ is titled “Amazon Stock Breaks $300 for First Time”. Lauren Indvik says, “Amazon’s stock hit $300 for the first time Thursday afternoon, following a Wednesday ruling that found Apple guilty of conspiring with publishers to break up Amazon’s price monopoly on the e-book industry. Amazon’s... [Read more]

The latest article on ‘MarketingProfs’ is titled “Four Marketing Rules We’ve Learned From Zombies”. Kelly Gregorio says, “Zombie takeovers are the monster event of the moment. And they hold lessons for us marketers. In addition to learning to never get bitten, and to sever heads off completely, those lessons include some worthwhile... [Read more]

No Photoshop needed, but Photoshop welcome. Anybody can use these graphics, with or without Photoshop. You get highlights, arrows, buttons, underlines, boxes, seals, headlines, sub-heads. You could make a whole sales page with the ingredients on this brand new and inexpensive package. Nearly 700 pieces of commercial artistry; many look hand-drawn. You... [Read more]

The latest ‘Econsultancy’ blog post is titled “Seven useful social media case studies from 2013″. David Moth says, “We get sent a huge number of social case studies at Econsultancy so I thought it would be useful to collate a list of some of the most interesting ones I’ve seen in the past few months. This is by no means... [Read more]

The latest article on ’Marketing Land’ is titled “Social Search: The Promise & The Problems In The Way”. Kevin Ryan says, “One of the reasons people clamor for good social search is their pre-purchase desire to access user-generated reviews — information from people who know the product or service and can offer... [Read more]

The latest article on HubSpot blog is titled ”How to Embed Instagram Photos and Videos, No Hacks Required [Quick Tip]“. Ginny Soskey says, “A few weeks ago, Facebook announced that video is now available on Instagram. We were pumped … and then quickly disappointed because we couldn’t do anything besides post videos to... [Read more]

The upcoming July 15 launch ofRapid Content Wizard will be a major event in the internet marketing industry. In all his launches, Sean Donahoe invites affiliates to earn commissions by promoting his new product. Rapid Content Wizard is no exception. In Donahoe’s recent launches, he has attracted many affiliates to help promote his products and... [Read more]

The latest MOZ blog post is titled “How Does Google Count Local Results?”. Dr. Pete says, “Blended results blurred the line between organic and local SEO. I share a hack to tell how Google counts organic results in a blended SERP, and how understanding how the two algorithms overlap can help you improve both your local and organic strategy”. How... [Read more]

The latest article on ‘The Forrester Blog’ is titled “The Viewability Standard Will Shake Up The Display Ads Industry, But Ultimately Benefit Publishers”. Susan Bidel says, “Since the day the very first banner ad appeared nineteen years ago, advertisers and publishers have defined a served impression in a multiplicity of ways. Today,... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “How to Market a Book if You Have No Audience (And Other Content Marketing Questions Answered)”. Robert Bruce says, “In this episode of the podcast, Brian Clark and I answer eleven questions that the Entreproducer audience asked about content marketing. We ran through the challenges of book... [Read more]

The latest ‘MarketingExperiments’ blog post is titled “A/B Testing: Example of a good hypothesis”. Lauren Maki says, “Want to know the secret to always running successful tests? The answer is to formulate a hypothesis. Now when I say it’s always successful, I’m not talking about always increasing your Key Performance Indicator (KPI).... [Read more]

The latest article on ‘Business 2 Community’ is titled “Social Media – Key Marketing Tactic for Staying Competitive”. Kathy Cabrera says, “I recently served on a social media panel at an Executive Sales & Marketing Association meeting with Marva Bailer, who is with IBM’s NA Smarter Planet Industry Leader Software Group.... [Read more]

The latest article on ‘Website Magazine’ is titled “Back-to-School Marketing Tips & Forecast”. Amberly Dressler says, “Big retailers are expecting 14 percent year-over-year growth in back-to-school sales this year. During this time, consumers will shop sales, look for free or expedited shipping and seek exclusive offers, which are among... [Read more]