Rachel Chilson says, “The economic potential of online communication is $45 trillion, according to research by Common Sense Advisory. Clearly, the Internet is rich with opportunities to sell your products globally. According to that same study, however, if you have only an English version of your website, you’re limiting yourself to one-third... [Read more]

Joe Sohm says, “If you’re looking for signs of a tech bubble, you don’t have to do much searching these days. From start-up valuations and real estate prices to fancy perks and outlandish parties, practically everything in Silicon Valley is headed up and to the right. A report Thursday from CB Insights shows that investor support,... [Read more]

Chow says, “Why do you blog in the first place? Most bloggers find that it’s really hard to build a profitable blog, drive all the traffic needed as well as make money at the same time. If that’s your concern, I’m here to tell you something more powerful you’ve been neglecting. The truth is we all have personal engagements, new projects and... [Read more]

Your sales are automatically improved when you sell what people are searching for because you are giving them what they want. Google Trends, for example, shows you what people are currently interested in. Find out what Google Trends (and Yahoo has a similar service) has to say about the most popular searches are, and then you can offer related products.... [Read more]

Ali Swerdlow says, “A clean list is the key to better email marketing performance. Sending emails to invalid addresses negatively affects your sender reputation causing ISPs to filter and block your email. The higher your reputation, the more of your email gets delivered to the inbox. Use this checklist to ensure your email list is clean, you’re... [Read more]

Amberly Dressler says, “Websites that give customers the option of making transactions online, need to make sure their websites are accessible to all users. There’s an updated tool available to improve website accessibility, which is offered by Software-as-a-Service company Siteimprove. With new features and a redesigned layout for simplicity,... [Read more]

Business 2 Community is hosting a webinar with Linda West & Leo Marle on Wednesday, July 23 at 2.00 pm ET. The topic of the webinar is “How To Create Killer Marketing Content”. The ‘Business 2 Community’ team says, “This session will cover: Identifying the right buyer persona characteristics to influence content topics Pinpointing... [Read more]

Carey Baird and Radu Hahaianu have a new piece of software that Amazon affiliates will find quite helpful. They call it Fresh Bundle Master. This clever software enhances your Amazon affiliate store by building bundles or related products and offering the bundle as a unit. That way, you can earn a commission on three or four products, instead of just... [Read more]

Kevin Page says, “Inbound marketing is becoming more and more popular as an effective and analytical way to reach your desired audience. With that being said, it is still difficult for many executives of companies to see the benefits clearly enough to take action. The methodology behind inbound marketing has been presented in many different ways,... [Read more]

Adam de Jong says, “Everyone seems to know that quality content is the foundation of a strong organic online presence, but everyone can’t always agree on iswhat “quality content” actually means. The mystery is understandable, considering that the search landscape is in the midst of tremendous change and volatility. So what does it... [Read more]

Seth Fiegerman says, “Google‘s venture capital arm is turning its attention to Europe. Google announced on Thursday that Google Ventures will launch a $100 million fund to invest in European startups. The operation will be based out of London. “We believe Europe’s startup scene has enormous potential,” Bill Maris, a managing... [Read more]

It gets results. Here's an example of what it can do for a struggling marketer. Despite being legally blind, Joan Lewis still managed to to get all the traffic she needed to make a living online. In fact, she was able to rank on Google's page 1. [Read more]

Matthew Whitehead says, “Local marketers now have many tools to consider when using paid search that go beyond simply bidding on keywords for ads to appear. Google and Bing have built out advanced functionality in their platforms over the last few years that can help search engine marketers drive engagement with consumers at a local level. Yet... [Read more]

Pete Prestipino says, “There is no shortage of image-related scripts circulating the Web, but Intense Images can put a new spin on your essential visual content. The stand-alone javascript library (no jQuery) is ideal for viewing images on the full screen, using the touch/mouse position for panning. All styling of image elements is up to... [Read more]

Jawad Khan says, “With more than 300 million registered users, LinkedIn is one of the largest social networking websites in the world. But unlike Facebook and Twitter, which are more suited to B2C selling, LinkedIn is any B2B marketers dream platform. And its effectiveness has only increased with the launch of its own publishing platform earlier... [Read more]

Chris Munch has just released a free training video on earning high rankings in the search engines. It will be followed by 2 more and then by a live webinar in which he will share his methods for using press releases to get high rankings.... [Read more]

Sam Kusinitz says, “Triggered emails can be a great way to deliver the right content at the right time to the right people. A sincere thank you, a courteous confirmation, or a concerned abandoned cart message that automatically follows a specific behavior someone took on your website can be the difference between a very happy customer and losing... [Read more]

Owen Thomas says, “Every morning, my phone fills up with notification badges—a dozen little inboxes asking to be cleared before I even get to my email. Dutifully or obsessively, I open them all as I walk my dog. There’s a special pleasure I take in swiping through LinkedIn Contacts, a standalone app from the professional network. Job changes,... [Read more]

Samantha Murphy Kelly says, “Apple’s App Store is touting some impressive accomplishments to mark its sixth birthday on Thursday. For starters, there have been 75 billion downloads to date and developers have earned $15 billion for their creations. But according to a report from mobile analytics company Adjust about the iOS app life cycle,... [Read more]

Major online businesses (such as Harvard Law Review, Twilio, and Shopify) have found a way to improve visitor experience on their sites: powerful, easy search of the site's content. If people can find what they are looking for on your site, they will stay longer and buy more. That have many benefits to you. ... [Read more]

Daniel Burstein says, “When writing copy for promotions, content and advertising, many writers tend to be pulled between two possible directions: creativity on one side, and communication on the other. How can I be creative and still effectively communicate the ideas I have? Think like the customer Creativity and communication are not the two opposing... [Read more]

Katie says, “Authors often claim that writing a book is like having a baby — both in effort and length of time. Since I’ve done both myself, I would personally insist that birthing a child is, in fact, more difficult. There is value in the comparison though. Even when you write from a place of passion and purpose, you may still have trouble... [Read more]

Greg Gifford says, “If you work in the SEO industry, you need to understand how to do Local SEO. Seriously.. I’m not kidding here… If you’re sitting there thinking “Um, no… not really” – then you’re exactly the person I’m writing this post for. If you haven’t already, I can pretty much guarantee... [Read more]

Richard Fairbairn just released his new domain name research software, Instant Domain Sniper. It researches expired domain names in seconds. Infact, Fairbairn says that what would take you 20 hours to do manually, it will do in 20 seconds.. [Read more]