IM NewsWatch, January 31, 2013 - Latest IM News including ‘Paid Social Ads To Increase in 2013 – Website Magazine’ and much more...
January 31st, 2013 at 3:00 am EST‘The 7 Sneakiest Tricks and Hacks We’ve Discovered That Can DOUBLE Your Business In The Next 90 Days’ Ryan Deiss’ Webinar 9.00 pm EST
Ryan Deiss is hosting a webinar on Thursday, January 31 at 9.00 pm EST. The topic of the webinar is “The 7 Sneakiest Tricks and Hacks We’ve Discovered That Can DOUBLE Your Business In The Next 90 Days”. Webinar Details Organizer: Ryan Deiss Topic: The 7 Sneakiest Tricks and Hacks We’ve Discovered That Can DOUBLE Your Business In... [Read more]
‘Five Ways to Treat Your Retail Customers Better (and Boost Profits) in 2013’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “Five Ways to Treat Your Retail Customers Better (and Boost Profits) in 2013”. Kim Ann King says, “Now that the dropping of the Times Square ball and the popping of the champagne bottles are a distant memory, it’s time to get serious about your strategies for 2013. How will you treat... [Read more]
‘Paid Social Ads To Increase in 2013’ – ‘Website Magazine’ Article
The latest article on ‘Website Magazine’ is titled “Paid Social Ads To Increase in 2013”. Pete Prestipino says, “Most, if not all, digital brands invest in non-paid social media marketing efforts today, but a new report from Nielsen-owned Vizu indicates that many online marketers are planning on spending more on paid social media ads. The... [Read more]
Syndication Rockstar: Rising in the SERPs #ad
At noon EST, a new tool for improving your position in the search engine results pages (SERPs) wil be released. It’s called Syndication Rockstar. Syndication is a familiar tool in the publishing world. Pundits syndicate their articles. Cartoonists syndicate their cartoons. An article is sent to many outlets where it is published, essentially unchanged,... [Read more]
‘3 Ways to Make your Website Sell’ – Web Marketing Today
The latest ‘Web Marketing Today’ blog post is titled “3 Ways to Make your Website Sell”. Andy Curry says, “There are two common reasons to have a website. One, it needs to make your business easy to find. Second, it should sell for you. Website visitors won’t read everything on your site. I know this by studying Google Analytics data for... [Read more]
‘How to Break Every Digital Marketing Rule and Succeed’ – ‘Business 2 Community’ Article
The latest article on ‘Business 2 Community’ is titled “How to Break Every Digital Marketing Rule and Succeed”. Rebecca Rubin says, “Wimp.com sounds a little uninspiring doesn’t it? If you’ve never heard of it, you probably couldn’t guess what the website does. You may even be reluctant to click that link. I’m not going to... [Read more]
‘Ideal Number of Networks for an Affiliate Program’ by Shawn Collins
Shawn Collins’ latest blog post is titled “Ideal Number of Networks for an Affiliate Program”. Collins Says, “Q: I’m researching possibilities to grow and expand our affiliate program and would really appreciate your expert advice on the following. Currently our company is present as a merchant on CJ, ShareaSale and we have in-house program... [Read more]
Slap Them Back: The strategic response to Google slaps #ad
In less than a day, over 1100 marketers invested in Slap Them Back, a guide to dealing with the latest search engine algorithm changes. This training shows a strategy for improving your rating in Google, regardless of the type of marketing you do, whether local, or CPA, or affiliate products, etc. SEO isn’t dead; it’s just different. Slap... [Read more]
‘How ONE Kindle Book Generated $30,586.25 And 3,197 Buyer Leads In Under 7 Days’ Johnny Andrews’ Webinar 3.00 pm EST
Johnny Andrews is hosting a webinar on Thursday, January 31 at 3.00 pm EST. The topic of the webinar is “How ONE Kindle Book Generated $30,586.25 And 3,197 Buyer Leads In Under 7 Days”. Webinar Details Organizer: Johnny Andrews Topic: How ONE Kindle Book Generated $30,586.25 And 3,197 Buyer Leads In Under 7 Days Day/Date: Thursday, January... [Read more]
‘Five ways to elevate your game as a marketer’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Five ways to elevate your game as a marketer”. David Moth says, “Is marketing a science or an art? According to Adobe’s Jeff Allen, marketers need to make sure they have a foot firmly in both camps. In a talk at Econsultancy’s JUMP New York conference this morning, Allen... [Read more]
‘Facebook’s Q4: By the Numbers’ – ‘Mashable’
The latest post on ‘Mashable’ is titled “Facebook’s Q4: By the Numbers”. Todd Wasserman says, “Facebook’s fourth-quarter earnings was a bonanza for anyone looking for updated stats on the company. The one that caught a lot of analysts’ attention was 23% — the proportion of ad revenues that the company derives... [Read more]
The Video Mastermind: where high-quality videos are the only topic #ad
Mentoring by an expert video marketer can make a big difference in your sales. Bertram Heath has loads of experience that he’s willing to share. Heath is accepting a few people seeking personal coaching in creating top-selling videos that will actually make sales. It’s only intended for people who are serious about using video in their business. The... [Read more]
‘Building a Business vs. Making Money’ – ‘Marketing Con Queso’ Podcast
Michelle MacPhearson and Justin Brooke’s latest podcast episode on ’Marketing Con Queso’ is titled “Building a Business vs. Making Money”. MacPhearson and Brooke say, “We discuss the business breakthroughs we’ve had over the past few years. Then we dig a little deeper into what we thought was important and focused on before we were successful... [Read more]
‘Facebook: 500,000 Pages Have Used Promoted Posts, 70% Become Repeat Advertisers’ – ‘Marketing Land’ Article
The latest article on ’Marketing Land’ is titled “Facebook: 500,000 Pages Have Used Promoted Posts, 70% Become Repeat Advertisers”. Matt McGee says, “Facebook touted the success of its Promoted Posts product and the general success of ads in the News Feed during its earnings call today, in which it announced Q4 financial... [Read more]
‘Baer Facts – Are You Making Marketing’s Biggest Mistake?' by Jay Baer
Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “Baer Facts – Are You Making Marketing’s Biggest Mistake??. Baer says, “This special edition of The Baer Facts with my friends from ExactTarget features me urging caution to all marketers, live at the Convince & Convert company retreat in Puerto Vallarta, Mexico. (eat-your-heart-out... [Read more]
Master the art of producing and selling short reports #ad
Garry Sayer has built an income by selling small reports of less than 16 pages in length. Unlike a book, doesn’t take months to produce a short report like this. That’s what makes this process exciting. You can create a report in a day and start selling it immediately. Then, if you like, do it all over again the next day. You can be selling... [Read more]
‘Enterprise Social Media Success – Leadership by Example‘ – ‘Business 2 Community’ Webinar March 4
‘Business 2 Community’ is hosting a webinar on Monday, March 4 at 2.00 pm ET. The topic of the webinar is “Enterprise Social Media Success – Leadership by Example”. The ‘Business 2 Community’ team says, “SAP CIO, Oliver Bussmann, recognized as the #1 Social CIO and a thought leader and influencer in the Enterprise IT industry... [Read more]
‘B2B Marketing: How accounts payable company’s new process increased Marketing’s contribution to revenue 1,300%’ – MarketingSherpa Case Study
MarketingSherpa has released a case study titled “B2B Marketing: How accounts payable company’s new process increased Marketing’s contribution to revenue 1,300%”. David Kirkpatrick says, “Sometimes, a complete overhaul of the Marketing-Sales process is a better option than making smaller, incremental changes. Seeking to create... [Read more]
‘New Analytics Service Applause Ranks App Quality’ – ‘ReadWrite’
The latest post on ‘ReadWrite’ is titled “New Analytics Service Applause Ranks App Quality”. Dan Rowinski says, “How do you know when a mobile app is any good? Quality is difficult to quantify. What is my cup of tea might be your wretched horror show. Businesses with several popular apps on Google Play and Apple’s App Store need to know... [Read more]
Tony Shephard mentors beginning marketers #ad
Shepherd says you don’t need lots of money, lots of skill, lots of knowledge or lots of charisma to do well on the internet. You just need a plan that’s proven to work and the determination to follow it. In light of all you don’t need, Shepherd says it’s like getting Money from Thin Air. Shepherd worked a deal with a million-dollar... [Read more]
‘Content marketing strategy: an A-Z guide to success’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Content marketing strategy: an A-Z guide to success”. Chris Lake says, “Content marketing is currently battling ‘big data’ and ‘responsive design’ for the hottest digital marketing phrase of the year. Yet the truth is that while the label has grown in popularity, the... [Read more]
‘Here’s How Seth Godin Writes’ – ‘Copyblogger’ Blog
The latest post on ‘Copyblogger’ Blog is titled “Here’s How Seth Godin Writes”. Sean D’Souza says, “When Seth Godin talks, people listen. We’ve been listening for years to this bestselling author of 17 books with a storied background in publishing, entrepreneurship, and online marketing. It’s no coincidence that Mr. Godin writes... [Read more]
‘5 Easy Ways To Get More Facebook Fans’ – ‘Thriving Business’ Blog
The latest ‘Thriving Business’ blog post is titled “5 Easy Ways To Get More Facebook Fans”. Jynell Berkshire says, “More and more businesses today are realizing the power of Facebook. Millions of people post every day on Facebook. As a social media giant, Facebook has the power to help you grow your business with massive exposure to a vast... [Read more]
Drew Laughlin gives away free report on mobile sites for local businesses #ad
Some businesses need fancy mobile sites; most local businesses generally don’t. You can easily build them a mobile site they will be delighted with once you understand their true needs. Laughlin’s Local Mobile Marketing Free Report shows you what those needs are and how you can ultimately respond to those needs. He is giving away this report... [Read more]
‘How to Seed a Viral Video – Infographic’ – ‘Business 2 Community’ Article
The latest article on ‘Business 2 Community’ is titled “How to Seed a Viral Video – Infographic”. Neil Davidson says, “Over the past few months we have read a number of studies and books about viral marketing and in particular viral videos. We have learned a great deal from some pioneering marketers and social scientists. We have... [Read more]
‘Vineit Lets You Easily Share Vine Videos on Tumblr’ – ‘Mashable’
The latest post on ‘Mashable’ is titled “Vineit Lets You Easily Share Vine Videos on Tumblr”. Stan Schroeder says, “Vineit is a new tool that lets you share videos from Twitter’s video sharing service Vine on Tumblr. Vineit is very simple to use: open the project’s homepage, and drag the “Vineit” button to... [Read more]
Reminder- Future of the Ink’s ‘Digital Publishing Online Intensive’ March 6-26
Future of the Ink is hosting ‘Digital Publishing Online Intensive’ live online event on March 6-26. Key speakers of this training event are Kathleen Gage, Lou Bortone, Kristen Eckstein, Daniel Hall, Nina Amir, Bob The Teacher Jenkins, D’vorah Lansky, Sue Painter, Marnie Pehrson, Jim Kukral, Lynne Klippel and Laura West. Dr. Ellen... [Read more]
How to find hidden niches ready for marketers #ad
There are many niches swarming with marketers; weight loss is the most visible example. Everywhere you turn there are ads for weightloss products. But there are also niches with very few marketers serving them, if only you could uncover those niches by research. Trevor D just released a package of two videos that show you How to find hidden nichesusing... [Read more]
‘Moving to a New Location? Don’t Forget about Local Search’ – ‘SEOmoz’ Blog
The latest ‘SEOmoz’ blog post is titled “Moving to a New Location? Don’t Forget about Local Search”. David Mihm says, “It’s obviously not uncommon for small businesses to move. However, few business owners realize the Local Search headaches they may be creating for themselves or their customers as a result of a move. The problem is... [Read more]
‘Facebook Posts $1.58 Billion Q4 Revenue, $5 Billion For The Year’ – ‘Marketing Land’ Article
The latest article on ’Marketing Land’ is titled “Facebook Posts $1.58 Billion Q4 Revenue, $5 Billion For The Year”. Greg Sterling says, “Facebook released Q4 and full year results for 2012. The company posted $1.585 billion in quarterly revenue, representing an increase of 40 percent YoY. Full year revenues were $5.09... [Read more]
‘Infographics Get a Web-Friendly Upgrade’ – ‘Website Magazine’ Article
The latest article on ‘Website Magazine’ is titled “Infographics Get a Web-Friendly Upgrade”. Pete Prestipino says, “Piktochart, one of the darlings of the infographic world, has retooled its Web-based app to allow users to create not just interactive, but search-friendly, infographics. In essence, these aren’t your predecessors infographics. Users... [Read more]
Reach One Media is offering a Copy and Paste Business in a Box #ad
Online marketing isn’t necessarily easy for a beginner. There’s a learning curve that can be challenging. Where can you turn to get help with these challenges? Many try affiliate marketing since that bypasses the problem of product creation. But for almost all affiliate programs, you are still faced with the marketing challenges; only the... [Read more]
‘Facebook Has Its First $5 Billion Year, Stock Drops 9%’ – ‘Mashable’
The latest post on ‘Mashable’ is titled “Facebook Has Its First $5 Billion Year, Stock Drops 9%”. Seth Fiegerman says, “Facebook’s fourth quarter earnings results beat estimates, but Wall Street initially responded by sending the stock down by as much as 9% in after hours trading. Facebook reported revenues of $1.59 billion... [Read more]
‘Email Marketing: 7 resources for email optimization’ – ‘MarketingExperiments’ Blog
The latest ‘MarketingExperiments’ blog post is titled “Email Marketing: 7 resources for email optimization”. Daniel Burstein says, “In just a few short weeks, others on the MECLABS team and I will be in the Capital of Second Chances – Las Vegas, Nev. – for MarketingSherpa Email Summit 2013. We wanted to give you a second chance to delve... [Read more]
‘Why Do Americans Hate Technological Change?’ – ‘ReadWrite’
The latest post on ‘ReadWrite’ is titled “Why Do Americans Hate Technological Change?”. David Sobotta says, “Dan Lyons’s provocative question about Why Do American’s Hate Android And Love Apple?, got me to thinking about even larger questions involving my fellow countrymen’s relationship to technology. A.J. Schuler, in his 2003... [Read more]
Get the Video Slayer, because it’s getting harder to sell without video #ad
Whatever you want to sell online, you have a problem: getting people to believe you’re telling the truth. They can’t touch it so it’s hard to get excited about it. Video is the next best thing to having the product in your hands and seeing it live with your own eyes. Video showing the product can make a big positive impression on skeptical... [Read more]
‘Facebook drives most social B2B traffic, but Twitter is top for conversions: report’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Facebook drives most social B2B traffic, but Twitter is top for conversions: report”. David Moth says, “Despite the huge attention lavished on social media, it still accounts for only a fraction of the traffic and leads for US B2B websites according to a new report from Optify. Overall,... [Read more]
‘Twitter Makes it Easier to View Photos and Videos’ – ‘Mashable’
The latest post on ‘Mashable’ is titled “Twitter Makes it Easier to View Photos and Videos”. Emily Price says, “Twitter rolled out an update today that makes it easier to view photos and videos on the site, specifically photos and videos in profiles or search results. Now when someone tweets a photo, you can click on it directly from... [Read more]
‘An Exciting Time for SEO in the Enterprise [Infographic]’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “An Exciting Time for SEO in the Enterprise [Infographic]”. Verónica Maria Jarski says, “In the early days of search engine optimization, SEO had a hazy, poorly understood role in companies. Now, however, companies are understanding SEO’s importance in helping them stand out and boost... [Read more]
Mobile Video Domination: Get clients for your mobile website business #ad
If there’s anything most local business marketing consultants hate, it’s the drudgery of manually getting new clients for their services. Delivery of services to current clients is far more interesting and more profitable, as well. Now, Jamie Garside and David Chamberlain have announced Mobile Video Domination, which shows how you can use... [Read more]