IM NewsWatch, January 30, 2014 - ‘How trust signals can double your conversions – Econsultancy' and much more...

January 30th, 2014 at 2:51 am EST

IM NewsWatch

Thursday, January 30, 2013

‘Five Powerful Offline SEO Tactics’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Five Powerful Offline SEO Tactics”. Phil Singleton says, “SEO is not just something that you do through a keyboard. There are many offline tactics and actions you can take that may help with your website’s search engine visibility. Registered Trademark: Kansas City SEO® 1.... [Read more]

‘Terminator No More: Google Glass Gets A Makeover’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Terminator No More: Google Glass Gets A Makeover”. Taylor Hatmaker says, “For nearly a year, Google Glass Explorers who lacked 20/20 vision—or didn’t feel like getting crafty with duct tape—were left high and dry with no way to make Glass play nice with prescription lenses. That functionality... [Read more]

‘Facebook Mobile Ads Now Account for Majority of Ad Revenue’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook Mobile Ads Now Account for Majority of Ad Revenue”. Seth Fiegerman says, “More than a year and a half after investors and analysts first raised concerns about Facebook’s potential to monetize on mobile, it appears those concerns can finally be put to rest.Facebook revealed on... [Read more]

ROI Sales Machine: The consultant’s sale-closing tool #ad

Credibility is key to success as a marketing consultant. Offline businesses, in particular, are bombarded, almost daily, with brochures, emails, and phone calls from people who want to help them get online. If you are pursuing this niche, you need tools that will establish you are a trustworthy, knowledgeable, expert they will like doing business with.... [Read more]

Final Reminder- ‘2014 Digital Marketing Trends: What Every Marketer Needs To Know’ Business 2 Community Webinar 2.00 pm ET

Business 2 Community is hosting a webinar with Laurie Hood on Thursday, January 30 at 2.00 pm ET. The topic of the webinar is “2014 Digital Marketing Trends: What Every Marketer Needs To Know”. The ‘Business 2 Community’ team says, “In an age of ever-increasing distractions, quickly creating customer habits is an important characteristic... [Read more]

‘How trust signals can double your conversions’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “How trust signals can double your conversions”. Jan Vels Jensen says, “The role customer reviews are playing on the conversion landscape is increasing significantly, with more shoppers looking to friends and peers for guidance on purchasing decisions. However, reviews... [Read more]

‘How to Treat Your Bloggers Like Rock Stars’ by Jay Baer

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “How to Treat Your Bloggers Like Rock Stars?. Baer says, “Yesterday, I discussed the power of blogger outreach and how Char-Broil does an exemplary job with mutually beneficial connections. In order to achieve and implement these crucial relationships like Char-Broil does,... [Read more]

Notification Ninja: Don’t let the sale get away #ad

Brennen Noble is holding a “pre-launch sale” on his new software, Notification Ninja. This is a WordPress plugin that lets you present sophisticated messages to your site visitors, even after they have gone elsewhere. For example, if you are selling an item sold by other merchants as well, people will Google the item and click on each results... [Read more]

‘Facebook: Friends’ Posts Trump Marketing Messages’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “Facebook: Friends’ Posts Trump Marketing Messages”. Joe Cotellese says, “Facebook Pages are a great way to connect with your fans, but remember, at any point, Facebook can decide what to do with the content you post to your Page. Recently, Facebook tweaked the Newsfeed algorithm so that it prioritizes... [Read more]

‘Customer-centric Marketing: Survey program turned 30% of unsatisfied software customers into brand advocates’ – MarketingSherpa Case Study

MarketingSherpa has released a case study titled “Customer-centric Marketing: Survey program turned 30% of unsatisfied software customers into brand advocates”. David Kirkpatrick says, “Eight years ago, software company Sage North America determined it needed to become more customer-centric. The company tracked customer satisfaction,... [Read more]

‘Three unique B2B marketing campaigns’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Three unique B2B marketing campaigns”. Ben Davis says, “We are regularly asked for more B2B examples of great marketing campaigns. B2B is one of the categories in the annual Digitals awards handed out by Econsultancy. So, I thought I’d revisit the spring 2013 shortlist... [Read more]

Covert PinPress: Build traffic and reduce bounce for your WordPress sites #ad

Just one final reminder that in less than 24 hours the special deal on Covert PinPress 2.0 will be taken down and the price will revert to its normal $97. Also the free bonus with over $1,900 worth of quality internet marketing products will be gone forever. If you need a fresh look for your WP site, there’s no more time for delay. But the discounted... [Read more]

‘Facebook’s Record-Setting Q4 Earnings in Charts’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook’s Record-Setting Q4 Earnings in Charts”. Kurt Wagner says, “As expected, Facebook posted its best-yet quarter for revenues, profits, and user totals Wednesday, beating Wall Street estimates once again.The Q4 figures also included news that Facebook’s mobile advertising... [Read more]

‘Why Consistent Blog Content Boosts SEO & Builds Authority’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Why Consistent Blog Content Boosts SEO & Builds Authority”. Dechay Watts says, “One of the most helpful SEO practices a marketer can do for a business is to blog once a week. As an inbound marketing agency, we recommend this practice for every client. The clients that... [Read more]

‘Facebook’s Continued Mobile Push Is Paying Off’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Facebook’s Continued Mobile Push Is Paying Off”. Selena Larson says, “Facebook’s mobile advertising revenue surpassed desktop advertising for the first time, the company said during Thursday’sfourth quarter earnings call. Additionally, Facebook’s mobile monthly active users... [Read more]

FB Infiltrator: Infiltrate Facebook to collect leads and sell products #ad

Precious Ngwu launched xxx earlier this week. He has been quite successful with this product. Over 2000 copies sold. Here’s why: WIth xxx, you can market to the millions of Facebook members 1. Without Facebook tabs or apps 2. Without external landing pages 3. Without iFrames 4. Without needing to sign up for 3rd party sites 5. Without any monthly... [Read more]

Reminder- ‘Preparing for Canada’s Anti-Spam Law (CASL)‘ Experian Webinar 4.00 pm ET

Experian is hosting a webinar with Shawn Brown and Alex Krylov on Thursday, January 30 at 4.00 pm ET. The topic of the webinar is “Ask the Expert – Preparing for Canada’s Anti-Spam Law (CASL)”. Experian team says, “As the new Canada Anti-Spam Law (CASL) will finally come into full force starting July 1, 2014, many questions have... [Read more]

‘When Analog Beats Digital Marketing’ by Jay Baer

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “When Analog Beats Digital Marketing?. Baer says, “You would have thought that with the advent of the compact disc and the clarity and consistency digital music provides, turntables and needles would by now have disappeared, making all those record albums stored in your garage... [Read more]

‘How brands can use social images to sell online’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “How brands can use social images to sell online”. Eric Abensur says, “When it comes to shopping, consumers have always preferred a more tactile and visual experience. The growth of ecommerce and social networks like Pinterest means that brands are increasingly allowing,... [Read more]

SchemaPress: Structure your #adsite for search engine love #ad

Savvy marketers have always known that by giving the search engines the information they want about their site, their rankings will rise. The problems is that in its quest to give searchers the best results possible, Google is constantly changing its algorithm. As Google changes, marketers have struggled to keep up. The latest changes (known as “Hummingbird”)... [Read more]

‘Facebook Plans to Launch More Standalone Apps Like Messenger’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook Plans to Launch More Standalone Apps Like Messenger”. Seth Fiegerman says, “Facebook is planning to release more standalone apps like Facebook Messenger and Instagram, the company revealed during its fourth quarter earnings call on Wednesday.“While the core business growth is... [Read more]

‘Pinterest Launches ‘Interests’: Personalized Pins for Users’ – HubSpot

The latest article on HubSpot blog is titled ”Pinterest Launches ‘Interests’: Personalized Pins for Users”. Pamela Vaughan says, “Pinterest just got a whole lot smarter. Today, the popular social network launched a new feature called “Interests.” In Pinterest’s words, the feature enables you to “explore... [Read more]

‘Calm Down. Facebook Isn’t Dying’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “Calm Down. Facebook Isn’t Dying”. Nate Elliott says, “If you work in social media you’ve been hearing variations on a theme for the past week: Facebook is in trouble! It’s lost young users! It’s getting crushed by upstart social networks! Eighty percent of its... [Read more]

‘How To Create Case Studies To Improve Your Social Media’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “How To Create Case Studies To Improve Your Social Media”. Ric Dragon says, “At the time, it was the largest potential business contract of my life — my budding marketing agency had the opportunity to provide services to one of the most significant cultural institutions... [Read more]

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