IM NewsWatch, January 29, 2014 - ‘Calm Down. Facebook Isn’t Dying – Forrester' and much more...
January 29th, 2014 at 2:55 am EST‘Pinterest Launches ‘Interests’: Personalized Pins for Users’ – HubSpot
The latest article on HubSpot blog is titled ”Pinterest Launches ‘Interests’: Personalized Pins for Users”. Pamela Vaughan says, “Pinterest just got a whole lot smarter. Today, the popular social network launched a new feature called “Interests.” In Pinterest’s words, the feature enables you to “explore... [Read more]
‘Calm Down. Facebook Isn’t Dying’ – ‘The Forrester Blog’
The latest article on ‘The Forrester Blog’ is titled “Calm Down. Facebook Isn’t Dying”. Nate Elliott says, “If you work in social media you’ve been hearing variations on a theme for the past week: Facebook is in trouble! It’s lost young users! It’s getting crushed by upstart social networks! Eighty percent of its... [Read more]
‘How To Create Case Studies To Improve Your Social Media’ – ‘Marketing Land’ Article
The latest article on ’Marketing Land’ is titled “How To Create Case Studies To Improve Your Social Media”. Ric Dragon says, “At the time, it was the largest potential business contract of my life — my budding marketing agency had the opportunity to provide services to one of the most significant cultural institutions... [Read more]
FB Infiltrator: Infiltrate Facebook to collect leads and sell products #ad
Precious Ngwu launched FB Infiltrator earlier this week. He has been quite successful with this product. Over 2000 copies sold. Here’s why: WIth FB Infiltrator, you can market to the millions of Facebook members 1. Without Facebook tabs or apps 2. Without external landing pages 3. Without iFrames 4. Without needing to sign up for 3rd party sites 5.... [Read more]
‘Destroy Your Website in 13 Easy Steps’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “Destroy Your Website in 13 Easy Steps”. Andy Crestodina says, “”I know enough to be dangerous.” Ever heard that one? Ever said that one? It’s a common thing to say, but sometimes we should take it literally. There are thousands of possible mistakes, but most of them are... [Read more]
‘PayPal’s David Marcus Has A Plan—And It’s So Money 3.0’ – ‘ReadWrite’
The latest post on ‘ReadWrite’ is titled “PayPal’s David Marcus Has A Plan—And It’s So Money 3.0″. Owen Thomas says, “In one salty word, PayPal president David Marcus summed up how he’s changing a company whose reputation for innovation and customer service had taken a dive before he took over. Executives who say they don’t... [Read more]
‘Microsoft: SkyDrive Is Out, OneDrive Is In’ – ‘Mashable’
The latest post on ‘Mashable’ is titled “Microsoft: SkyDrive Is Out, OneDrive Is In”. Pete Pachal says, “Microsoft is renaming SkyDrive as OneDrive. The company’s cloud file-storage service, which launched in 2007, will soon be rechristened with the new name, and all SkyDrive products will eventually migrate to OneDrive.com.The... [Read more]
Let Covert PinPress add spice to your site #ad
The Covert PinPress 2.0 sale is well underway. With this new WP theme, you can refresh the design of your site, making it graphically rich, like Pinterest. But It ends tomorrow, and the 72% discount will be gone. And after tomorrow, your $1,900 worth of bonus products will be gone, too. The bonuses they are including today are: • AmaTheme ($47 value) •... [Read more]
‘Can Communities make me return to Google+?’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Can Communities make me return to Google+?”. Peter Meinertzhagen says, “When Google+ Communities was launched back in December 2012, it was at a time I was trying to be active on the network. What better way of showing my support for a network we’re frequently being reminded... [Read more]
‘Why Content Marketers Need Better Statistics’ by Jay Baer
Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “Why Content Marketers Need Better Statistics?. Baer says, “One recent morning, a client got in touch and asked me to find a widely cited statistic that supports the use of behavioral job interview techniques. The client needed to show that behavioral interviews resulted... [Read more]
‘Top Strategies, Salaries and Tools Revealed: Industry Survey Results 2014’ – MOZ Blog
The latest MOZ blog post is titled “Top Strategies, Salaries and Tools Revealed: Industry Survey Results 2014”. Cyrus Shephard says, “”Late last year we set out to discover the top tools, tactics, and trends of the online marketing world. With the help of our partners, over 3700 participated in this year’s Industry Survey. Today, Moz... [Read more]
SchemaPress: Price rises at midnight #ad
Savvy marketers have always known that by giving the search engines the information they want about their site, their rankings will rise. The problems is that in its quest to give searchers the best results possible, Google is constantly changing its algorithm. As Google changes, marketers have struggled to keep up. The latest changes (known as “Hummingbird”)... [Read more]
‘LeadBox vs. Regular Opt-in Box: See Which Won The Split Test’ by John Chow
John Chow’s latest blog post is titled “LeadBox vs. Regular Opt-in Box: See Which Won The Split Test”. Chow says, “Since posting my article on how to turn any link into an email opt-in box withLeadPages, I’ve gotten many emails asking for a split test between the LeadBox and a regular opt-in box. I was about the set something up when I discovered... [Read more]
‘Case Study: How One Young Woman Wrote Her Way to a Thriving Business’ – ‘Copyblogger’ Blog
The latest post on ‘Copyblogger’ Blog is titled “Case Study: How One Young Woman Wrote Her Way to a Thriving Business”. Beth Hayden says, “?Bella Vasta has grown the one-person pet-sitting business she started right out of college into a thriving enterprise of pet- and house-sitters. What is her secret? That there is no secret. Bella’s... [Read more]
‘Email Marketing: Key takeaways from an award-winning campaign that increased online sales 66%’ – MarketingSherpa Video
MarketingSherpa has published a video titled “Email Marketing: Key takeaways from an award-winning campaign that increased online sales 66%”. MarketingSherpa team says, “In this MarketingSherpa webinar you’ll learn how an e-commerce company implemented a creative and audience-centric approach to increase online ticket sales... [Read more]
6 Second Blaster: The viral power of Vine videos #ad
Vine is a popular piece of software the thousands of people are using to create compilations of videos, funny, inspiring, or “you name it” videos. It debuted just one year ago, but it’s responsible for some of the most watched videos ever. Marketers can use Vine to build videos to promote their product or an affiliate product they... [Read more]
‘How HubSpot Grew by 50% in 2013: A Year in Review’ – HubSpot
The latest article on HubSpot blog is titled ”How HubSpot Grew by 50% in 2013: A Year in Review”. Brian Halligan says, “The inbound movement has never been solely about software. It’s about a different way of engaging prospects, not as targets or numbers, but as people. Arianna Huffington, one of our #INBOUND13keynote speakers,... [Read more]
‘How well are you optimizing your digital and ecommerce activities?’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “How well are you optimizing your digital and ecommerce activities?”. David Moth says, “How would you like to receive a free personalised copy of the Adobe 2014 Digital Marketing Optimization Survey Report? The report, which Econsultancy has helped to produce, reveals which... [Read more]
‘How do you know the most effective layout and images for your marketing sends?’ – MarketingSherpa Article
MarketingSherpa has published an article titled “How do you know the most effective layout and images for your marketing sends?”. Daniel Burstein says, “‘A 152% increase in revenue per email from minor template changes. As I reviewed and approved the session titles and descriptions for Email Summit 2014, these results from mobile... [Read more]
27 Animated Powerpoint Templates for Videos with Audio #ad
A while back, Tom Reed concluded that most of the inexpensive background templates for Powerpoint videos could be improved upon. He believed that marketers needed something better in order to be taken seriously. That’s when he started working on Powerpoint Templates for Videos. You could certainly get good video templates if you paid a professional... [Read more]
‘Samsung Is Still King Of Mobile Mountain’ – ‘ReadWrite’
The latest post on ‘ReadWrite’ is titled “Samsung Is Still King Of Mobile Mountain”. Dan Rowinski says, “The final 2013 numbers are in and Samsung once again reigns supreme over the mobile ecosystem. According to research firm IDC, Samsung’s shotgun strategy of developing dozens of smartphones across a variety of size and price points... [Read more]
‘China’s Online Retail Sales Passed $300 Billion in 2013′ – ‘The Forrester Blog’
The latest article on ‘The Forrester Blog’ is titled “China’s Online Retail Sales Passed $300 Billion in 2013”. Kelland Willis says, “We recently published an online retail forecast for Asia Pacific, followed by an online forecast specific to China. The numbers are staggering! To give you an indication of the speed at which eCommerce... [Read more]
‘Three Ways to Kick-Start Your Small-Business Marketing in 2014’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “Three Ways to Kick-Start Your Small-Business Marketing in 2014”. Hunter Boyle says, “Care to guess how many small business owners and marketers consider themselves “pros” at digital marketing? Only 12% of them, according to a new survey by email provider AWeber. Whoa. Plus, 29%... [Read more]
‘Social media monetisation is a major concern among Asian marketers: new report’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Social media monetisation is a major concern among Asian marketers: new report”. Chris Lee says, “For the second year running, Econsultancy has published a freely available trends briefing about digital trends in South-East Asia, based on the Digital Cream Singapore event... [Read more]