Wednesday, January 23, 2013

The latest post on ‘Mashable’ is titled “Email Auto-Filtering: What’s a Marketer to Do?”. Chris Taylor says, “There has been a lot of conversation recently around the increasing presence of auto-filtering for managing inbox clutter. With companies like OtherInbox, SaneBox and AOL Alto, the reality of your email communication... [Read more]

The latest article on ‘The Forrester Blog’ is titled “Bye, Bye Marketing Funnel – It Was Fun While It Lasted”. Corinne Munchbach says, “Dear Marketing Funnel, It’s over. We had a good run together, but let’s face it: we’re just not good for each other anymore. And I’ll be honest, it’s you, not me. You’re just too linear... [Read more]

The latest ‘Econsultancy’ blog post is titled “Personalization key for email in 2013″. Heather Taylor says, “Though email has been with us for the lifetime of most digital marketers, I think it has the potential to be an exciting space, if marketers are able to look at it as a new and exciting channel just as they think... [Read more]

In these videos you hear the remarkable story of an unknown motivator who started from scratch (and in bankruptcy) and became a multi-millionaire sharing his advice and inspiration with the world.This case study demonstrates that content creators, authors, speakers, coaches, and online thought leaders don't have to struggle along in their business just over broke.... [Read more]

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “Why You Shouldn’t Do Content Marketing?. Baer says, “I’m guilty. There. An odd way to come out of the 2013 gate, I admit, but the truth will set you free, right? Intent to harm doesn’t factor into this crime. In fact, until now, I wasn’t even aware of my wrongdoing.... [Read more]

The latest article on ‘The Future of Ink’ blog is titled “How to Use Amazon to Determine the Market for Your Ebook?. Daniel Hall says, “I am going to assume that you want to sell all the books or information products you create. I am also going to assume that you want to maximize sales of those products. The most important first step in this... [Read more]

The latest article on ‘‘Business 2 Community’’ is titled “Principles of Market Segmentation, Part 1: Business to Consumer”. Vickie Pittard says, “One of the mantras small business owners hear these days is the need for market segmentation. Marketing effectiveness and efficiency, we are told, requires increasingly sophisticated... [Read more]

If you have an offline business that you want to bring online so you can generate leads, or if you are a consultant to offline businesses, you will find this new WordPress theme, called RockStar Biz Theme, attractive. Its creators, Lina Trivedi, Dr. Dan, and Ben Littlefield, have created a theme that gives offline businesses a way to bring fresh customers,... [Read more]

The latest post on ‘ReadWrite’ is titled “Earnings Report: Google FTW!”. Dan Lyons says, “Google’s annual sales have eked past $50 billion, thanks to a blow-out fourth quarter with sales far higher than what analysts had been expecting. Google’s fourth-quarter revenues were $14.4 billion, well above the $12.4 billion that analysts had... [Read more]

The latest post on ‘Mashable’ is titled “Is Mailbox the Best Email App for iPhone Yet?”. Seth Fiegerman says, “The first thing I did after becoming a smartphone owner in late 2009 was check my email. There were no new messages when I checked that morning, but that didn’t matter: After years of using feature phones, nothing... [Read more]

The latest ‘Econsultancy’ blog post is titled “Identity as a search ranking factor”. Peter Meinertzhagen says, “Your personal and brand identity are both influencers on your visibility in search engines. How and to what extent does the power of your brand affect your rankings? When discussing search engine ranking factors it... [Read more]

CPA stands for “Cost per Action” (or sometimes, “Cost per Acquisition”) and it’s a method of earning online from bringing potential clients to big businesses. In CPA, you are paid when a person takes an action to become a lead for the big company. Your commission when they take this action can vary from a few cents to $10... [Read more]

MarketingSherpa has released a case study titled “Email Marketing: CNET win-back campaign sees 8% subscriber re-engagement”. Courtney Eckerle says, ” While some marketers might find it difficult to remove inactive email addresses, it’s a necessary step for list hygiene. Maintaining a clean email list of quality subscribers allows... [Read more]

John Chow’s latest blog post is titled “Join Me at jvAlert Live! For Face To Face Networking”. Chow says, “Let’s get together in person! Yes, I mean one to one, you and me, face to face, two of the best! There’s just nothing like meeting face to face and talking about ways to work together when a person shares the same vision and goals that... [Read more]

Wordtracker team is hosting a webinar on Tuesday, February 12 at 12.00 noon EST. Wordtracker team says, “You’ll learn how to: 1) Start your keyword research. 2) Search and save your keywords (the quick tool). 3) Evaluate the competition and choose your keywords. 4) Filter and save your search results. 5) Use the main Keyword Research tool to... [Read more]

Major companies are turning to Android to build their customer relationships. Small internet marketers need to be doing the same since more and more traffic is coming from Android smartphones and tablets. The rise of Android devices is creating a marketplace bigger than Facebook, Twitter Pinterest or even YouTube. Smart marketers aren’t ignoring... [Read more]

The latest ‘Aweber’ blog post is titled “6 Ways To Grow Your Etsy Shop With Email”. Amanda Gagnon says, “If you run an Etsy shop – or several – marketing with an email newsletter might seem daunting. But there are two reasons to jump in and start emailing anyway: 1. It’s really super-simple with the right tools (think automatically... [Read more]

HubSpot is hosting a webinar on Wednesday, January 23 at 1.00 pm EST. The topic of the webinar is “The Science of Twitter”. HubSpot team says, “Twitter marketing success shouldn’t be about luck. There’s a science to understanding how users behave, what kinds of content they want to engage with and what produces real, dollars-and-cents... [Read more]

IBM is hosting a webinar on Thursday, January 24 at 1.00 pm EST. The topic of the webinar is “How To Enroll New High-Paying Clients Without Doing Any Selling”. IBM team says, “Join guest speaker Forrester Research, Inc. analyst David Cooperstein, along with IBM marketing expert, David Panek, as they discuss how you can engage with... [Read more]

Skip the pepperoni; get Mike Cowles’s Pizza Cashflow instead. It has no cholesterol, but lots of good tips for building your business. To put this training into action, you don’t need any technical skills, and you won’t need a bank loan; the costs are minimal. In this training, you will find: • How to build a list of over 1000 subscribers •... [Read more]

‘Business 2 Community’ is hosting a webinar on Wednesday, January 23 at 2.00 pm ET. The topic of the webinar is “How to Prepare Your Brand for Today’s SoLoMo Marketing Environment”. The ‘Business 2 Community’ team says, “Increasingly, sophisticated consumers are using mobile devices to access your company’s social media... [Read more]

HubSpot has released a free ebook titled “A Step-by-Step Guide to LinkedIn Company Pages”. The HubSpot team says, “On September 6th, 2012, LinkedIn announced huge changes to Company Page design and user experience, which completely changes the way we view the platform as a marketing tool. “For companies, this means a more powerful... [Read more]

Milana Leshinsky is hosting a webinar on Wednesday, January 23 at 06.00 pm PT. The topic of the webinar is “How To Enroll New High-Paying Clients Without Doing Any Selling”. Milana says, “Join us for this FREE content-rich webinar and you’ll learn: Bill’s most powerful step-by-step formula for leading prospective... [Read more]

With this new WP Ad Control plugin, you can simply upload your graphics and test your offers with simple banners, call to action graphics or animations. You can include multiple ads in you site, and even in a single post, if you choose to. And the included action could be a link to elsewhere in your site, or to an affiliate product or wherever... [Read more]

Mari Smith is hosting a webinar on Thursday, January 24 at 11.00 am PT. The topic of the webinar is “2013: Year of the Video”. Smith says, “Get ready for my next mega FREE WEBINAR!! I love to offer a flagship educational webinar at the beginning of each year. This one is all about how to explode your business with VIDEO MARKETING”. Webinar... [Read more]

The latest article on ‘‘Business 2 Community’’ is titled “Social Media Linking Strategies Gain Intelligence”. David Goehst says, “Webmasters and general business owners create wonderful websites which have two underlying purposes in mind: generate sales or harvest new users which could, inevitably, turn into future buyers. ... [Read more]

The latest post on ‘ReadWrite’ is titled “Facebook’s 10 Biggest Flops”. Dan Lyons says, “A week has passed since Facebook introduced Graph Search, a new feature that supposedly is going to kill Google and change our lives forever and finally create a way for Facebook to mint money out of its billion-person user base. Never mind that... [Read more]

If you would like to develop marketing software products, without having to hire outsourcers there is a new class available, taught by a marketer for marketers. WordPress Development Class is taught like a university class, except it’s taught by someone who builds plugins and themes for a living. By the end of this course, each student will... [Read more]

MarketingProfs is hosting a seminar with Jim Ewel and Tom Wentworth on Thursday, January 24 at 12.00 pm ET. The topic of the seminar is “How to Use Agile Marketing to Get Measurable Results”. MarketingProfs team says, “What will you learn? The five core values of agile marketing How agile marketing works (as demonstrated by a... [Read more]

The latest post on ‘Mashable’ is titled “Google Has Its First $50 Billion Year”. Seth Fiegerman says, “It looks like 2012 was a pretty good year for Google. The company hit $50 billion in annual revenue last year for the first time ever thanks in part to the strength of its fourth quarter earnings. Google generated $14.42 billion... [Read more]

MarketingSherpa is holding the ‘Email Summit 2013′ in Las Vegas on February 19-22, 2013. Key speakers of the summit are Flint McGlaughlin, Jay Baer, Matt Bailey and more. MarketingSherpa team says, “The Email Summit 2013 agenda has been announced and includes 25 speakers, 30 roundtable discussions, eight breakout sessions, and... [Read more]

Signal Pigeon is a detailed analysis of Google’s Seven Critical Ranking Signals used to determine a site’s position in the rankings. It’s a Video Masterclass explaining the 6 Rankings Signals Google now uses to rank any website in ANY niche. Along with the video training, you will also receive a specific action plan you use to... [Read more]

The latest article on ‘The Forrester Blog’ is titled “Europe Will Be The Largest eBook Market By 2017, Worth $19 Billion”. Michael O’Grady says, “eReaders are set to have one of the shortest growth life cycles in device history. Between 2009-2011 the average annual sales of dedicated eReading devices in the US grew by more than... [Read more]

The latest ‘Econsultancy’ blog post is titled “Six different approaches to online product recommendations”. David Moth says, “You need only take a look at Amazon’s homepage to understand the importance of product recommendations to ecommerce. One report suggests that 70% of Amazon.com is devoted to recommendations, so... [Read more]

The latest article on ‘‘Business 2 Community’’ is titled “How to Get Less Email”. Jonathan Senior says, “How to get less email is something we all crave for so here are a few suggestions. Firstly, sign up for less stuff. This may sound obvious but ask yourself – Do you really NEED another “free special report?” Secondly,... [Read more]

On Tuesday, January 22nd at 12:01PM Eastern Time, Ecash Opinions launches on ClickBank. There are thousands of companies that are willing to pay for your opinions about their products. This is an important part of their product research, and they rely on people just like you for your honest opinion. Rick Thomas has put together a large database of... [Read more]

The latest post on ‘ReadWrite’ is titled “Microsoft’s Big Plans For The Surface Pro? Colorful New Touch Covers!”. Mark Hachman says, “Last November, analysts wondered whether anyone would buy the Surface Pro, Microsoft’s $899 Windows 8 tablet priced similarly to a standard ultrabook. Unfocused Announcements From Microsoft On... [Read more]

HubSpot has released a free ebook titled “The 30 Greatest Lead Generation Tips, Tricks & Ideas”. The HubSpot team says, “Generating leads is a marketer’s single most important objective. Yet, only 1 in 10 marketers say their lead generation efforts are highly efficient and effective. That’s why we’ve compiled... [Read more]

The latest ‘Econsultancy’ blog post is titled “10 ways to create a great content campaign”. Kevin Gibbons says, “I know a lot of people who are great marketers, but when blogging they often worry that they don’t have something which is important or unique enough to share online. Normally this is at the risk that someone... [Read more]

Stephen Gilbert has just released Meteor Comet, a simple method to get your sales pages (your own product or an affiliate product) on the first page of Google without even having a website, by harnessing the power of press release sites. The methods Gilbert explains are so simple any marketer can apply them. But, if you don’t want to do that... [Read more]