IM NewsWatch, January 21, 2014 - ‘11 Email Subject Line Best Practices to Follow – Affilorama' and much more...

January 21st, 2014 at 3:00 am EST

IM NewsWatch

Tuesday, January 21, 2013

‘11 Email Subject Line Best Practices to Follow’ – ‘Affilorama’ Blog

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “11 Email Subject Line Best Practices to Follow”. Radhika says, “If you’re a regular sender of emails, you know that your subject line is crucial. The right subject line will get more of your emails opened and read. More emails read will lead to more conversions for you. An... [Read more]

‘B2B Marketers Expect Bigger 2014 Budgets: How Will You Spend It Wisely?’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “B2B Marketers Expect Bigger 2014 Budgets: How Will You Spend It Wisely?”. Laura Ramos says, “Sound the fanfare! B2B marketing budgets are on the rise! Today, Forrester published results from a joint study with the Business Marketing Association (BMA) that looks at CMO-level expectations... [Read more]

‘E-Commerce in Your Twitter Stream’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “E-Commerce in Your Twitter Stream”. Pete Prestipino says, “While information publishers and service providers still struggle with how to best use the platform, Twitter is reportedly extremely close to releasing an e-commerce solution of its own, as a new deal pends between the social network... [Read more]

CurationSoft 3.0 Pro: Better sites through curation #ad

Your WordPress website can attract traffic from people interested in your niche around the world, and when it does, it can become a source of steady income for you. The main hurdle you have to overcome is creating top content that people will be so interested in reading that they will return day after day. Content curation can help you create this quality... [Read more]

‘How Google Hummingbird Affects Website Content’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “How Google Hummingbird Affects Website Content”. Pamella Neely says, “At the close of September 2013, during the same week that Google stripped keyword data from Google Analytics accounts, it announced the Hummingbird update. But Hummingbird was no mere algorithm change. It was an entirely... [Read more]

‘Should You Optimize for Yahoo and Bing?’ – HubSpot

The latest article on HubSpot blog is titled ”Should You Optimize for Yahoo and Bing?”. Katie Redmond says, “When you hear the term “search engine”, I’ll bet the first company you think of is Google. It makes sense if you do – with nearly 6 billion searches every single day and over 2 trillion searches in 2013 alone, Google... [Read more]

‘How To Manage A Sales Team In The Era Of Bring Your Own Everything’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “How To Manage A Sales Team In The Era Of Bring Your Own Everything”. Bernard Lunn says, “Bring Your Own Device (BYOD) is a well-defined management issue by now. But management is only just starting to adapt to a world where you “bring your own everything.” Choosing the right mobile... [Read more]

The Newbie Society: All the techniques of a successful marketer #ad

Bill Hugall has been in the online marketing business for quite a while, and he has been showing other people how to do it for several years, too. His advice and suggestions have been so good that on the Warrior Forum he has been thanked 566 times. Now he takes direct aim at the problems faced by beginning marketers. in The Newbie Society, Hugall provides... [Read more]

‘The Top 10 Reasons Why Your Website Is Losing Sales’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “The Top 10 Reasons Why Your Website Is Losing Sales”. Max Knoblauch says, “The online retail game is not an easy one to win, but new research and analysis might help cast a light on the glaring problems causing your site to lose sales and customers.Collecting user feedback and complaints from... [Read more]

‘Life Above and Beyond the Fold’ – MOZ Blog

The latest MOZ blog post is titled “Life Above and Beyond the Fold”. Tim Allen says, “Space “above the fold” was once used to present users with as many options and navigational pathways as possible. People today are far more willing to scroll, but we still need to convince them that the rest of our page is worth their time“. Life... [Read more]

‘January: the ideal time for an AdWords spring clean’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “January: the ideal time for an AdWords spring clean”. Shane Jones says, “If you manage your own Google AdWords account but the very thought of logging in and performing tweaks sends shivers down your spine, I’ve put together a really simple five point checklist for you. There’s... [Read more]

Custom Niche Themes for your local clients #ad

Sean Lowery is the creator of many WordPress themes. In his latest product,Local Offline Services Themes Series One., he includes 3 themes customized for specific types of local businesses: [Read more]

‘How Internet Marketing Is Like Getting A Massage’ by John Chow

John Chow’s latest blog post is titled “How Internet Marketing Is Like Getting A Massage”. Chow says, “Ever got a massage? If not, why even go on living? OK all joking aside, they ARE great, especially for some much needed stress relief and relieving muscles that have been sitting behind a computer for hours on end. But I’m not here to talk... [Read more]

‘A/B Testing: 3 steps to help you test smarter, not harder’ – ‘MarketingExperiments’ Blog

The latest ‘MarketingExperiments’ blog post is titled “A/B Testing: 3 steps to help you test smarter, not harder”. Amy Tulley says, “2014 is here and with it opens a new year full of many opportunities to test. We are presented with a clean slate. Any missed opportunities or “we should’ve tested that” are in the past. This post will... [Read more]

‘Email frequency: how much is too much?’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Email frequency: how much is too much?”. David Moth says, “How much email is too much email? That is the question. Marketers need to strike a fine balance between staying top of mind and relevant to their customers without overwhelming them or coming across as spammy. The frequency... [Read more]

Marketing Emails for people with poor writing skills #ad

There are a lot of people who don’t know how to write persuasive sales copy. For them, writing a persuasive email is torture. Writing one that actually sells something is almost impossible. Matt Bacak has a solution for you, his Instant Email Swipefile. For the last 9 years, Bacak has been regularly sending email sales letters to his mailing... [Read more]

’8 Ways You Can Turn Old-School Marketing Into Inbound Marketing’ – HubSpot

The latest article on HubSpot blog is titled ”8 Ways You Can Turn Old-School Marketing Into Inbound Marketing”. Ginny Soskey says, “In the past, we’ve harped on old-school marketing. It’s ineffective. It’s expensive. It’s a thing of the past. But it’s also a great jumping-off point for your inbound marketing... [Read more]

‘How the Feed Changed the Way We Consume Content’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “How the Feed Changed the Way We Consume Content”. Rebecca Hiscott says, “The RSS feed — or as we now know it, “the feed” — organizes the world into a series of neat, clickable, constantly updating bits of information. But it’s a relatively new concept — just 10 short... [Read more]

‘Why Are Your E-Commerce Customers Not Buying?’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Why Are Your E-Commerce Customers Not Buying?”. Graeme Caldwell says, “Getting people to your e-commerce store is one thing; getting them to make a purchase is something else altogether. The first is the realm of advertising, search engine optimization and social media marketing; the... [Read more]

Six Second Blaster: Build Vines the easy way #ad

Vine is a free app for iPhone, iPod Touch and a host of Android devices. It has grown explosively, and now it’s the way most people share videos with their friends. With Vine, people string together 6-second clips (usually funny) into a longer video called a vine. The videos people create with Vine tend to go viral because Vine users are really... [Read more]

‘Local SEO best practice: dos and don’ts’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Local SEO best practice: dos and don’ts”. Graham Charlton says, “The growth and ubiquity of the smartphone means that local SEO is more important than ever, and some of the techniques for improving rankings are very simple, and free. Our new Search Engine Optimization... [Read more]

‘How Many Columns Should I Use? New research suggests the best column layouts marketers should use for their pages’ MarketingExperiments Webinar January 22

MarketingExperiments is hosting a webinar on Wednesday, January 22 at 4.00 pm EST. The topic of the webinar is “How Many Columns Should I Use? New research suggests the best column layouts marketers should use for their pages”. MarketingExperiments team says, “Think for a few seconds about a page or email you manage. How many columns does it... [Read more]

‘Eight Steps for Making 2014 Your Video Marketing Year’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Eight Steps for Making 2014 Your Video Marketing Year”. Michael Litt says, “I can pretty much guarantee that you or people on your team have said or heard the words, “We’re definitely going to use more video in the new year”—and you’re not alone. According to the third... [Read more]

SEO Dragon software: Improved ranking through reduced site errors #ad

Most webmasters rely on a high search engine placement to bring in traffic to their site. Even if you are buying PPC or PPV ads, you don’t want to ignore Google and Bing completely. They still can bring oyu considerable traffic. So either way, it is smart to know what problems the search engines find in your site. Fix these problems and they... [Read more]

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