IM NewsWatch, January 16, 2014 - ‘14 Social Media Marketing Trends for 2014 – Business 2 Community' and much more...

January 16th, 2014 at 2:42 am EST

IM NewsWatch

Thursday, January 16, 2013

Armand Morin’s ‘WebCamp WordPress’, February 7-9

Armand Morin is hosting an online event ‘WebCamp WordPress’ on February 7-9. In this live streaming event, Morin will teach WordPress tips and tactics to a select group of people. Morin says, “I’m going to spend 18 hours with select group of people and show them everything I know about how to use WordPress in order to build... [Read more]

‘10 Steps to a B-to-B Pinterest Strategy’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “10 Steps to a B-to-B Pinterest Strategy”. Kunle Campbell says, “Pinterest is irresistible to many marketers. With its image-focused content, Pinterest’s appeal to consumers is widespread. Many B-to-C companies (ecommerce companies in particular) have therefore found success working through... [Read more]

‘Experts Speak: 2014 Social Predictions’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Experts Speak: 2014 Social Predictions”. Allison Howen says, “Social media has been on a roll, and the majority of marketers will increase their social media budgets this year. The challenge in planning for a year ahead in social, however, is that the channel is rarely, if ever, predictable. In... [Read more]

Profiting from your webinar success #ad

This is the last part of the 4-phase live webinars success formula. As a reminder: Phase 1 of a successful webinar is Preparation. In this phase you choose the best medium to use to present your information and the webinar software you’ll use to present it most effectively. Phase 2 is Promotion. Remember that the right registration process can mean... [Read more]

’3 Scary Skills Marketers Would Be Wise To Learn In 2014′ – HubSpot

The latest article on HubSpot blog is titled ”3 Scary Skills Marketers Would Be Wise To Learn In 2014″. Jonathan Pavoni says, “To be an effective business-to-business marketer, there seems to be an ever-growing list of new skills that need to be developed, honed and deepened. Today, a chief marketing officer needs to be fluent in... [Read more]

’14 Social Media Marketing Trends for 2014′ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “14 Social Media Marketing Trends for 2014″. Christopher Rinaldi says, “What will social media have in store for businesses in 2014? According to Social MediaExaminer’s “2013 Social Media Marketing Industry Report,” 86% of marketers indicate that social media is important... [Read more]

‘Google Chrome Can Cut Your Mobile Data Usage—But There’s A Catch’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Google Chrome Can Cut Your Mobile Data Usage—But There’s A Catch”. Selena Larson says, “The latest Chrome for Mobile update could help lower your data usage, but there’s a caveat—it will pass everything you browse through Google servers. Google announced new Chrome data compression and... [Read more]

Mobile Money Siphon: how to set up your own ad agency for mobile marketing #ad

Kevin Brown and Gaurab Borah have been working in the mobile advertising arena, helping local marketers advertise their products and services on smartphones. They teamed up with Paul Jones to produce comprehensive training on this profitable business, called Mobile Money Siphon. In their first year, Brown and Borah earned six figures from helping stores... [Read more]

‘Report: Facebook’s News Reader May Debut in January’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Report: Facebook’s News Reader May Debut in January”. Kurt Wagner says, “Facebook is close to unveiling its long-awaited news reading service, and the product could be launched by the end of the month, according to Re/Code.The service, which is called “Paper,” will reportedly... [Read more]

‘Digital marketing and ecommerce trends for 2014 by Econsultancy CEO Ashley Friedlein’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Digital marketing and ecommerce trends for 2014 by Econsultancy CEO Ashley Friedlein”. Ashley Friedlein says, “Each year I try to give my personal thoughts on what will be interesting and important in the world of digital marketing and ecommerce for the year ahead. These are... [Read more]

‘Google Hummingbird, A Caffeine-Fueled, Long-Tail Search System’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Google Hummingbird, A Caffeine-Fueled, Long-Tail Search System”. Sylvia Nankivell says, “The title of this article will have either caused you utter despair or a great deal of intrigue. For those of you that sit with the former, read on and you will slowly feel better. For those that... [Read more]

21 and Done: The contrarian view of list building #ad

Lee Murray says most so-called gurus of list building have it all wrong. They miss the real keys to building a list of actual buyers, he says, and peddle out-dated non-effective strategies that waste your money and your time. He intends to set the record straight in 21 and Done, his own guide to effective list-building. He says the typical squeeze page... [Read more]

‘The Power of Authors and Content for Link Building’ – MOZ Blog

The latest MOZ blog post is titled “The Power of Authors and Content for Link Building”. Matthew Barby says, “Traditional guest blogging campaigns start by finding websites on which they’d like to post. To build better links, I’d suggest turning that around, and focusing first on finding the right authors and influencers“. The... [Read more]

‘Six Key Digital Marketing Resolutions for 2014’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Six Key Digital Marketing Resolutions for 2014: Unified Marketing, Data Activism, More”. Ali Behnam says, “Another year is upon us, bringing fresh possibilities and opportunities for digital marketers everywhere. As always, the digital landscape continues to change at light speed. Here are... [Read more]

‘My Prediction For Email Open Rates In 2014′ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “My Prediction For Email Open Rates In 2014″. Sara Olson says, “With Google’s recent Gmail update significantly changing the way it handles cached images, they have also updated the desktop interface to display images by default. This is the most fundamental change... [Read more]

Tube Assassin: Get traffic from one of the biggest sources online #ad

YouTube videos can be an effective selling tool, but only if they are seen. One of the key factors in building your viewership is getting your videos ranked highly by YouTube. How do you increase your rank? Research what people are interested in, and make your videos to respond to that interest. How do you find out what they are interested in? That’s... [Read more]

‘Email Copywriting: How one company generated a 400% increase in CTR’ – MarketingSherpa Video

MarketingSherpa has published a video titled “Email Copywriting: How one company generated a 400% increase in CTR”. MarketingSherpa team says, “In this Email Summit 2013 video replay, see Donna Krizik, Director, Client Communications, Crestwood Associates, and Justin Bridegan, Senior Marketing Manager, MECLABS, discuss the importance... [Read more]

Reminder- ‘MarketingSherpa Email Summit 2014′, Las Vegas, February 17-20, 2014

The ‘MarketingSherpa Email Summit 2014′ is taking place at the at the Aria Resort & Casino, Las Vegas on February 17-20, 2014. Keynote Speakers Dr. Flint McGlaughlin, Managing Director at MECLABS Dr. Dan Ariely, James B. Duke Professor of Psychology & Behavioral Economics at Duke University Dr. Noah Goldstein, Associate Professor... [Read more]

‘Small Business In 2014: 4 ½ Things You Should Know’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “Small Business In 2014: 4 ½ Things You Should Know”. Rebekah Henson says, “Did you know that 94% of small business owners consider online marketing very important to helping their business grow? But while many of you plan to increase your online marketing, 29% of you feel overwhelmed by all your efforts. If... [Read more]

Super Simple Videos: making and ranking them in Google Bing, and Yahoo #ad

Stephen Gilbert and Devin Zander have worked at optimizing the results they get with YouTube videos. They have found remarkable ways to improve the rank of any video they make. They have put their recipe for high-ranking, profitable videos into Super Simple Videos. Gilbert reports that the techniques in this training: • Have been working for him... [Read more]

‘How to Build an Audience with Story’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “How to Build an Audience with Story (From America’s Greatest Living Playwright)”. Robert Bruce says, “There’s been a fevered interest in the art of storytelling among the business crowd the last few years. The masters and the hacks alike are thumping from every available pulpit that... [Read more]

‘Google image search changes: making life easier for publishers’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Google image search changes: making life easier for publishers”. Christopher Ratcliff says, “This is just a quick one for all you bloggers and publishers out there. If you’ve run into problems from accidentally, or not-so-accidentally, using images under copyright from... [Read more]

‘Social Media Metrics – Perfection Of Means & Confusion Of Goals’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Social Media Metrics – Perfection Of Means & Confusion Of Goals”. JimYu says, “We’ve come a long way in a very short time. The exponential growth of social media has made it an integral part of the marketer’s toolkit. Social media takes up more than one quarter... [Read more]

Amazon Money Manual: A simpler way to earn online #ad

When we think of Amazon marketing, we normally think of building an affiliate website (typically with WordPress, these days.) But it isn’t actually necessary. There are other ways to take advantage of the powerful Aamzon selling machine. Amazon Money Manual shows you how to sell products on Amazon without a website or worrying about building a... [Read more]

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