The latest article on ‘The Forrester Blog’ is titled “Agile Teams Are Critical For Social Marketing Success”. Kim Celestre says, “I often ask marketing leaders how they organize their resources for social, and the responses are rarely the same. I hear everything from: “We have one person in PR who does social part-time” to... [Read more]

The latest VerticalResponse blog post is titled “Do This, Not That – SEO Edition ”. Chipper Nicodemus says, “Wondering what to do, or what not to do to optimize your site, appear on Google and Bing or be able to tell who’s visiting your site? We answer these questions and more in this SEO edition of “Do This, Not That!” infographic“. Do... [Read more]

The latest article on ‘Website Magazine’ is titled “Responsive Web Design Simplified [Infographic]”. Amberly Dressler says, “The benefits of responsive Web design (RWD) are clear. RWD provides a seamless cross-device experience, which both users and the search engines (namely Google) prefer. Still, most websites today are not responsive.... [Read more]

One of the best profit producing promotional strategies that you can use in your business is a live webinar. They engage the attendees and the end result is more sales. There is a wide range of solutions for the system to create and present webinars. On one end of the spectrum, there are nearly free solutions that don’t have very good support.... [Read more]

The latest article on ‘Business 2 Community’ is titled “Who Is Winning At The Game Of Marketing? Email vs Social Media Stats”. Gabriel Nechita says, “People are been arguing/debating over the value of these 2 for some time now. Because of this constant debate, we decided to put some perspective into the argument. Let the numbers... [Read more]

The latest article on Business Insider is titled ”Social Media Mastermind Gary Vaynerchuk Explains The Biggest Thing Marketers Are Getting Wrong In 2014″. Aaron Taube says, “Social media mastermind Gary Vaynerchuk has a new slideshow explaining how marketers are wasting money by acting like it’s still 2004. Vaynerchuk –... [Read more]

The latest article on HubSpot blog is titled ”Stop! 9 Things You Need to Do Before You Hit “Send” on That Email”. Nicole Denton says, “Ah, the email campaign… it’s the marketing tactic that can often make marketers and consumers alike squirm, thanks to some less than pleasant email marketing behaviors by some brands. However,... [Read more]

Dan Kennedy’s top 10 questions for understanding a niche marketplace: 1) What keeps them awake at night, indigestion boiling up in their esophagus, eyes open staring at the ceiling? 2) What are they afraid of (most) (most frequently)? 3) What are they angry about? Who are they angry at? 4) What are their top three daily frustrations? 5) What... [Read more]

The latest post on ‘ReadWrite’ is titled “How Facebook Plans To Take Over The Internet”. Selena Larson says, “Imagine people in developing countries thinking Facebook is the gateway to the Internet. They would log into Facebook to access email, Wikipedia pages, weather information, and food prices. If they wanted additional services... [Read more]

The latest post on ‘Mashable’ is titled “51% of Facebook Referrals for Publishers Come From Mobile”. Matt Petronzio says, “Facebook announced last October that the social network’s average referral traffic to media sites increased 170% in 2013. Now, we’re seeing mobile play an even larger role for publishers’... [Read more]

The latest ‘Econsultancy’ blog post is titled “Why Facebook bought Whatsapp”. King Yiu Chu says, “A lot of people wondered why Facebook paid so much money for Whatsapp. Whatsapp is 100% social, and you don’t have companies in your phone book. Many companies and online services would love to send you messages in your... [Read more]

We may say, “Don’t judge a book by its cover”, but we don’t practice it. If you are a book author (or future author), your cover may doom you to failure, or may lead you to success. An attractive cover is critical if you are to have a best-seller. That’s true on Kindle, on Amazon, and on any other website. People can’t... [Read more]

The latest MOZ blog post is titled “6 Steps to Compiling an Integrated Online Marketing Strategy”. Stephanie Chang says, “In the face of resource constraints, simply put, no one has time to do it all. We all face the dilemma of how to prioritize our online marketing activities in a world that constantly demands more, and this post aims to help... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “The Aggressive Work Ethic of Highly Creative People”. Demian Farnworth says, “?Magicians. Curious bunch. They pull furry mammals out of their hats. Levitate humans. Hide automobiles out of sight. The great ones make a killing, jet set around the globe, and beat groupies off with a brass-tipped... [Read more]

The latest article on ‘Business 2 Community’ is titled “Can Your Marketing Plan Keep Up with Evolving Social Media?”. Bird Pilatsky says, “Facebook turned ten years old, but this forerunner in social networking isn’t showing its age. Instead, the site has celebrated with a new feature – “look back” videos that offer a... [Read more]

On average, 98% of first-time visitors to a site leave without taking any action on the site. They leave within a few seconds, never to return. What if you could remind them of your offer by showing them an ad while they are on the next site they visit? Typically, some of them will reconsider, return and take the action you desire (opt in, buy, etc.) William... [Read more]

The latest ‘MarketingExperiments’ blog post is titled “Prominence: Design and layout lessons from Windows 8”. John Nye says, “Small tiles, big tiles, wide tiles, blocks of tiles. Some are self-appointed, some are pre-downloaded and some lead to a miniature world that you love to get lost in like a good book or an Oscar-winning flick. Tiles... [Read more]

The latest ‘Econsultancy’ blog post is titled “The inexorable usefulness of Twitter to publishers and authors”. Ben Davis says, “I’m trying my best to sound literary in this post – the pseud’s headline, the confessional first line. I was tweeted by an author this morning. The whole uplifting experience was enough... [Read more]

The latest article on ‘The Forrester Blog’ is titled “Facebook at MWC: The World Is Shifting Mobile”. Thomas Husson says, “Together with Nokia X announcement this morning and Samsung Galaxy S5 later today, one of the most expected events of Day 1 at Mobile World Congress was Mark Zuckerberg’s keynote. He did not announce anything new... [Read more]

The latest post on ‘ReadWrite’ is titled “How The Visual Web Could Achieve Its Potential”. Lauren Orsini says, “From today’s vantage point, it looks like nothing will slow the momentum of the Visual Web. Selfies, pins, memes, and other picture formats are now dominating our once text-based Web. Sites like Pinterest, Tumblr, and... [Read more]

The latest article on ‘Business 2 Community’ is titled “Did You Think Facebook Hashtags Did Not Matter? Think Again”. Erin Ryan says, “Many businesses may not see the value in Facebook hashtags, even though there was an outcry for them from general users. Some think that they aren’t useful or may even hurt their posts on their... [Read more]

The latest article on HubSpot blog is titled ”How to Choose the Right Fonts for Your Marketing”. Jesse Mawhinney says, “Do you ever wish it was the 1960’s and you were a Creative Director in a booming Madison Avenue agency? Every now and again the creative spirit in all of us longs for the old days of marketing. You know, the era... [Read more]

The latest post on ‘Mashable’ is titled “Facebook Reroutes Its Email to Your Inbox”. Chris Taylor says, “Did you know you had a Facebook.com email address? If you’re on the social network, you did from 2010 until now. Facebook decided to mothball the service Monday, citing low user numbers. But what Facebook is doing instead... [Read more]

The latest ‘Econsultancy’ blog post is titled “Seven ways for marketers to collaborate with IT for better customer experience”. Maria Wasing says, “Customer experience management is fast becoming the core pillar of effective digital marketing and data has a critical role to play. However, it seems that many marketers... [Read more]