IM NewsWatch, February 20, 2013 - Latest IM News including ‘Facebook as a Social Content Farm – Mashable’ and much more...

February 20th, 2013 at 3:00 am EST

IM NewsWatch

Wednesday, February 20, 2013

‘The Do’s and Don’ts of Using Vine for Marketing’ – HubSpot

The latest article on HubSpot blog is titled ”The Do’s and Don’ts of Using Vine for Marketing”. Rachel Sprung says, “Vine. It’s the latest social media feature available on Twitter. Released on January 24, companies have already started to cozy up to the new, six second video feature as part of their social media... [Read more]

‘Go Beyond Country Borders with Your Affiliate Links’ by Shawn Collins

Shawn Collins’ latest blog post is titled “Go Beyond Country Borders with Your Affiliate Links”. Collins Says, “Your current affiliate links are great if all of your customers and merchants are in the same country. But that’s probably not the case. For instance, if you are promoting Amazon.com, they have ten storefronts across the world (Brazil,... [Read more]

‘Mobile Email Opens Now 41% & On Pace To Surpass PC By End Of 2013′ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Mobile Email Opens Now 41% & On Pace To Surpass PC By End Of 2013″. Matt McGee says, “The number of commercial emails opened on mobile devices is expected to be higher than PC-based emails by the end of the year. That’s according to the latest bi-annual report... [Read more]

Miranda WP Theme: New, beautiful, powerful theme for eMarketing sites #ad

Canadian marketer/entrepreneur Josee Bedard has developed many WordPress themes for online marketers. They have been big successes, and they have received positive reviews. Bedard’s latest is called The Miranda Theme, and continues the long string of successful themes for marketers. This theme lets you customize the look and feel of your site... [Read more]

‘Transforming your Marketing Organization in 2013‘ OMI Webinar February 27

OMI is hosting a webinar on Wednesday, February 27 at 2.00 pm EST. The topic of the webinar is “Transforming your Marketing Organization in 2013: Introduction to Social Collaboration Technology and How It Can Transform Your Marketing Team”. OMI team says, “McKinsey Global Institute estimates that there’s $500B in annual value... [Read more]

‘Twitter’s Vine App: 4 Simple Steps For Social Media Marketing Success’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Twitter’s Vine App: 4 Simple Steps For Social Media Marketing Success”. Brett Kaepernick says, “On January 24, Twitter introduced a new video sharing service that lets you capture and share short looping videos. The application allows users just 6 seconds or less to share... [Read more]

‘Facebook’s Security Breach: Reputation On The Line Now More Than Ever’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “Facebook’s Security Breach: Reputation On The Line Now More Than Ever”. Nick Hayes says, “Facebook made headlines last Friday with its announcement that it had been thevictim of a sophisticated security attack. All major news publications picked up the story citing widespread... [Read more]

“+Pilot” puts your Google+ account on auto-pilot #ad

This is the third in a series of automation tools. First came NewsTweets for Twitter automation. Then it was NewsBook for Facebook automation. Now +Pilot tackles Google+. +Pilot lets you post fresh news content to your Google+ account, as well as doing additional account management functions. You select the topics you want to post about. Then you turn... [Read more]

‘Native advertising: whatever it is, it shouldn’t be PR’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Native advertising: whatever it is, it shouldn’t be PR”. Patricio Robles says, “More and more publishers are rushing to embrace native advertising, and for good reason: advertisers are eager to spend money on it. While there’s debate and discussion around the... [Read more]

Reminder- ‘How To Make An Extra $100 A Day In 3 Easy Steps’ Money Sites Webinar 3.00 pm EST

Money Sites is hosting a webinar on Wednesday, February 20 at 3.00 pm EST. The topic of the webinar is “How To Make An Extra $100 A Day In 3 Easy Steps”. Webinar Details Organizer: Money Sites Topic: How To Make An Extra $100 A Day In 3 Easy Steps Day/Date: Wednesdayday, February 20 Time: 3.00 pm EST - Time Zone Converter Register for webinar... [Read more]

Reminder- ‘The Web as a Living Laboratory’ MarketingExperiments Webinar 12.30 pm EST

MarketingExperiments is hosting a webinar on Wednesday, February 20 at 12.30 pm EST. The topic of the webinar is “The Web as a Living Laboratory”. MarketingExperiments team says, “Too often, marketers are faced with email campaigns that underperform. When it happens, it seems as though there is nothing to do but wait for the next campaign... [Read more]

WP Mobile Theme Machine 2.0 Creates Mobile Optimized WordPress Themes Quickly, Easily #ad

Mark Sandquist has just released a new, improved version of WP Mobile Theme Machine. With it, you can create custom WordPress themes for mobile websites for local businesses. Google says, “Create a fast mobile site with big buttons and text, keep steps to complete tasks to a minimum.” That is what WP Mobile Theme Machine does, and the site... [Read more]

‘The Marketer’s Ultimate Guide to Measuring the ROI of Twitter & Vine’ – HubSpot

The latest article on HubSpot blog is titled ”The Marketer’s Ultimate Guide to Measuring the ROI of Twitter & Vine”. Anum Hussain says, “According to a 2012 report by Adobe, a whopping 52% of marketers cite difficulties in accurately measuring ROI as their biggest source of frustration in social media marketing. I would... [Read more]

‘What if Google Could Think Like You Do?’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “What if Google Could Think Like You Do?”. Mark Hachman says, “The next “space race” might be the race to develop a synthetic model of the human brain – one that Google and Microsoft will participate in, if a report is true. And instead of trying to beat the Russians, this time the... [Read more]

‘Google Stock Hits $800 For First Time Ever’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Google Stock Hits $800 For First Time Ever”. Seth Fiegerman says, “Google’s stock hit $800 a share in early trading Tuesday for the first time in the company’s history. Google’s stock had passed $700 a share in early September for the first time in nearly five years, but... [Read more]

Supercharged Solo Ad Profits: for your own products or affiliate products #ad

Jason Finley just released Supercharged Solo Ad Profits, showing how he uses solo ads to other people’s mailing lists to build his business. Finley is a successful affiliate marketer, often showing up in the top sellers during product launches. He says the key to his success is his use of solo ads. He uses a simple technique for buying solo ads,... [Read more]

Reminder- ‘How to Stand Out, Get Results, and Have Fun with Your Content Marketing’ MarketingProfs Seminar January 24

MarketingProfs is hosting a seminar with Hunter Boyle on Thursday, February 28 at 12.00 pm ET. The topic of the seminar is “How to Stand Out, Get Results, and Have Fun with Your Content Marketing”. MarketingProfs team says, “Are you feeling trapped by your marketing campaigns? There’s a chance that your tried and true tactics... [Read more]

‘Law Firms Embrace Video for Online Marketing’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “Law Firms Embrace Video for Online Marketing”. Micah Buchdahl says, “The use of videos as an Internet marketing tool continues to increase as law firms of all shapes and sizes are finding that there are significant benefits to “going Hollywood.” The reasons for using video are numerous... [Read more]

‘Real-Time Bidding Boosts Ad Revenue for Publishers’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Real-Time Bidding Boosts Ad Revenue for Publishers”. Michael Garrity says, “The increased use of real-time bidding (RTB) and private marketplaces for selling online ads has resulted in a noticeable boost in revenue for publishers, including a lift in CPMs, according to the digital media... [Read more]

The Easy $50,000 Business: Sell a business service and outsource the work #ad

You are only one person and can only do so much. But there are many (thousands) of freelance workers willing to work for you. Odesk, Fiverr, Scriptlance and several other sites have many eager workers, just looking for work. Stuart Walker has been “leveraging” the work of these freelance workers for years, and, he says, earning $50,000 per... [Read more]

Reminder- ‘Optimizing Email: Tests & Methods To Increase Conversions‘ Aweber Webinar February 27

Aweber is hosting a webinar on Wednesday, February 27 at 1.00 pm ET. The topic of the webinar is “Optimizing Email: Tests & Methods To Increase Conversions”. Aweber team says, “In this FREE webinar with live Q&A, we’ll: Review real email tests that achieved double-digit gains Shatter common myths about testing and optimization,... [Read more]

‘How to Identify an Online Community for Your Business’ – ‘SEOmoz’ Blog

The latest ‘SEOmoz’ blog post is titled “How to Identify an Online Community for Your Business”. Mackenzie Fogelson says, “When you’re getting started with building a community around your business, you aren’t really starting from nothing. You can leverage the people, blogs, knowledge sources, and communities that already exist and are... [Read more]

‘How to Build an Audience Using Gamification’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “How to Build an Audience Using Gamification”. Danny Iny says, “Back in November, Firepole Marketing’s Content Editor made a complete and utter fool of herself. On purpose. And she was happy to do it. She was participating in a local event called the Impossible Montreal Scavenger Hunt,... [Read more]

Adsense Gold Rush: How to increase your Adsense earnings #ad

Popular sites can earn big commissions by placing Adsense on the site. PlentyofFish.com, for example, earns hundreds of thousands of dollars monthly. You and I can only dream of those kind of rewards, perhaps, but we can grow our earnings if we use the right techniques for our Adsense ads. Adsense Gold Rush shows you a clear-cut strategy to: •... [Read more]

‘Email Marketing: Weekly newsletter sees 400% lift in reactivation of inactive subscribers with personalization’ – MarketingSherpa Case Study

MarketingSherpa has released a case study titled “Email Marketing: Weekly newsletter sees 400% lift in reactivation of inactive subscribers with personalization”. Courtney Eckerle says, “New opportunities for personalization in email marketing are arising as email platforms and technology for tracking audience behavior advances. By... [Read more]

‘How To Be The Go-To Expert – Part 4’ by John Chow

John Chow’s latest blog post is titled “How To Be The Go-To Expert – Part 4”. Chow says, “This is the fourth installment of my series on how to become the go-to expert in whatever field you blog about. In case you missed them, here are the previous posts. Assumptions and Perceptions Making YOU Stand Out How To Make a Demo Video”. How To... [Read more]

Download: HubSpot’s ‘How to Attract Customers with Twitter & Vine’ eBook

HubSpot has released a free ebook titled “How to Attract Customers with Twitter & Vine”. The HubSpot team says, “The biggest mistake marketers make with Twitter is not realizing its full potential as a way to bring in more revenue. In fact, 42% of companies have acquired a customer via Twitter. And now that Twitter’s new... [Read more]

Amazon Video Profits – Ready made reviews for the Sewing Machine niche #ad

Jeff has created video reviews for 10 popular sewing machines sold on Amazon. There are millions of people who sow for fun or for profit, and they need updated equipment from time to time. You can help them select their new machine and earn a nice Amazon commission. These sewing machines have many reviews so people buy with confidence, and they sell... [Read more]

Reminder- ‘Using Market Frameworks to Analyze Your Competition’ MarketingProfs Seminar February 21

MarketingProfs is hosting a seminar with Sean Campbell on Thursday, February 21 at 12.00 pm ET. The topic of the seminar is “Using Market Frameworks to Analyze Your Competition”. MarketingProfs team says, “Building a house from a blueprint is far easier than starting from scratch (for most, at least). The same goes for your marketing... [Read more]

‘4 Ways to Succeed With Your Pinterest Brand Page’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “4 Ways to Succeed With Your Pinterest Brand Page”. Mitt Ray says, “Pinterest has been on our social media consciousness radar for about 18 months when it started to gain traction. According to a recent study, Pinterest is now used by 15% of USA web users. To put this in perspective,... [Read more]

‘All the facts about Twitter’s mobile users: infographic’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “All the facts about Twitter’s mobile users: infographic”. David Moth says, “Of all the major social networks, Twitter is perhaps the one that is most inherently suited to mobile due to the transient nature of 140 character tweets. Of course that doesn’t necessarily... [Read more]

ColorProReview: WordPress review sites that look good and make sales #ad

Jaka Pradana has just released ColorProReview, a responsive, WordPress theme for marketers who use product reviews in their marketing. If you do affiliate marketing, for Amazon products, ClickBank products, Commission Junction products or many others, you can use this new theme to create professional-looking reviews that will help you sell mode and... [Read more]

‘The Future of Facebook as a Social Content Farm’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “The Future of Facebook as a Social Content Farm”. Kevin Morris says, “In the lofty idealism of Facebook, the world’s largest social network fosters basic human connections. It keeps you in touch with the people you care about. The number of friends you boast on Facebook is a direct measure... [Read more]

‘Content: Six Reasons For Tool Disconnect’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Content: Six Reasons For Tool Disconnect”. Rebecca Lieb says, “Do you have what you need to “do” content? If you don’t, you’re hardly alone. We’re in the throes of conducting interviews with dozens of marketers at (mostly) Fortune 500 enterprises about how... [Read more]

‘Hotmail Users, It’s Time To Move To Outlook.com, Like It Or Not’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Hotmail Users, It’s Time To Move To Outlook.com, Like It Or Not”. Mark Hachman says, “”OK, people, listen up. Seymour, pay attention. Elsie, turn on your hearing aid. It’s time to move your Hotmail accounts to Outlook.com. Hey! No, stop complaining. Don’t use that language,... [Read more]

PitchPerfect Theme: Beautiful sales letters in minutes #ad

The new PitchPerfect Theme is a modern (HTML5 and CSS 3) theme that is flexible, fast and easy to use, even for beginners. Any marketer will find this new theme a good addition to their theme portfolio. It uses drag and drop technology to build a theme that is just what is needed. Insert your header, your columns of content, your background, logos,... [Read more]

‘Google Updates Local Listing Guidelines’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Google Updates Local Listing Guidelines”. Michael Garrity says, “Google has updated its local business listing guidelines to include support for individual departments within hospitals, universities, local governments and, of course, businesses; that is, as long as each department has a... [Read more]

‘How Global Users Interact With Social Media (Infographic)’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “How Global Users Interact With Social Media (Infographic)”. Nick Steeves says, “This visual guide depicts how users in different countries around the world interact with social media”. How Global Users Interact With Social Media (Infographic) Business2Community.com  [Read more]

‘5 Ways to Get More From Any Content Marketing Campaign’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “5 Ways to Get More From Any Content Marketing Campaign”. Scott Steinberg says, “Your business’ promotional material and content marketing strategies are great. You’re happy with your articles, blogs, podcasts and video posts; your team’s writing and creative work is stellar; and you... [Read more]

Rolodex of High-Ticket Affiliate Programs #ad

He calls himself Warrior X. He calls his newest product The Rolodex of High-Ticket Affiliate Programs. He has spent hours on research to find companies that offer commissions in the hundreds or even thousands of dollars for a single sale. Here’s what you get: • Four travel companies that offer commissions on sailing, jet charter and other... [Read more]

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