Rachel Balik says, “As 2014 draws to a close, many of us are trying to both take stock of the year behind us and get ready for the one ahead. There’s a lot of advice out there about what you should be doing; but if you’re secretly thinking, “Sounds nice, but I’ll add that to my list when I get eight extra hours in the day,” you’re... [Read more]

Glori Blatt says, “While many etailers view themselves as in competition with Amazon, it’s more effective to use Amazon’s success as an example and learn from it. We did that when we looked at three strategies to borrow from Amazon. Now, here are four strategies that you can use to optimize your differences to Amazon to provide your... [Read more]

WM team says, “Checking search engine rankings on a daily basis can drive a marketer crazy and is not an indication of whether a marketing campaign is yielding results or not. This is especially the case nowadays since Google’s algorithm seems to be delaying search engine movement. Nonetheless, if you want to fix a drop in your search engine... [Read more]

A week ago, Suzanna Theresia launched InstaBuilder 2.0, and the sale has been a big success for her, over 3000 copies sold. She has decided to end the discount tonight. This new software gives anyone the ability to build slick, professional web pages with point-and-click ease. This tool makes it easy by giving you over 100 templates for pages you probably... [Read more]

Nicole Dvorak says, “What is the secret recipe for creating an app that users open day after day? We used ourTechnographics® 360 methodology, which combines data sourced from the same group of individuals via behavioral tracking, online surveys, and our market research online community to answer this frequently asked question. What did we do? First,... [Read more]

Matt Burke says, “It happens to the best of us. Maybe it’s because of a shift in strategy. Maybe it’s due to a lack of relevant content. Maybe they never meant to subscribe to you in the first place… Nah, that can’t be it. After all, you’ve been busy pumping out remarkable content to your targeted audience, right? But truth be told,... [Read more]

Lauren Orsini says, “The animated GIF is almost 30 years old, but it remains a staple of Internet humor. At long last, YouTube is testing a feature that may allow people to quickly and easily convert snippets of online videos into looping, six-second animated GIFs. YouTube hasn’t officially announced this feature, butAndy Baio (@waxpancake... [Read more]

Traffic is the lifeblood of your online business. If you have a good offer then without traffic, you have nothing; with traffic, you have a going business. Nate Landau has developed a simple way to use Google+ to get loads of free traffic, traffic from people who subscribe to your Google+ account and (because Google search ranks Google+ well) traffic... [Read more]

Samantha Murphy Kelly says, “Facebook has quietly removed Microsoft-owned Bing as its primary search engine, according to a new report. The social network pulled Bing search from its Graph Search platform in exchange for its own search tool that will allow users to find information related to friends’ posts and comments,Reuters reported. Facebook... [Read more]

Emma Yousif says, “The marketing industry has long been defined by the strong, smart and savvy thought leaders behind the leading brands. In recent years, we have seen a slight shift: From CMO’s to SVP’s, many of today’s marketing leaders are women. In order to get an inside look at how female leaders can bring unique and effective influence... [Read more]

Monica Montesa says, “If you’re having more trouble with email marketing than you anticipated, that’s okay. You’re not the only one. From difficulty growing your email subscriber list to not having enough time to create an engaging follow up series, the challenges are abundant. To help you get over some of the most common email marketing obstacles,... [Read more]

Chris Simpson has released Get Blogging Results, for people who wanted to use a blog to sell their own products or affiliate products. Get Blogging Results will show you how to start a blog about a topic you are interested in, and use that blog to earn a living. Perhaps not ever possible topic can be turned into a money-maker, but many can, and Simpson... [Read more]

Sue Reynolds says, “You’ve taken several hours to write a blog, create a new Slideshare presentation, research and design an infographic or shoot and edit a video. The content is compelling and on brand. You feel good about it. I don’t have to tell you that creating your own content is hard work and time consuming, so of course you want to get... [Read more]

Robert Yardy says, “With fears about price personalisation growing in recent times, even Harry Enfield’s creations, Stan and Pam Herbert, may think twice about showing off their wealth! Personalisation is something that has been heralded by businesses and customers alike. It has mainly been associated with online activity such as personalised... [Read more]

Rand Fishkin says, “With all the changes we’ve seen in the field of SEO in recent years, we need to think differently about how we pitch our work to others. If we don’t, we run the risk of creating unreal expectations and disappointing our clients and companies. In today’s Whiteboard Friday, Rand explains how to set expectations... [Read more]

Aravindh Sridhar has found a way get the hottest traffic on Facebook and he does it for free. If you think Facebook marketing is complicated, Sridhar may be able to help. There's a lot of jargon surrounding Facebook, but if you strip it all away, it just comes down to engagement with your fans... [Read more]

Angela Hausman says, “Business is tough and competition can be brutal. With many economies still sluggish after the financial Armageddon that caused a mortgage meltdown and the stock market to experience the biggest losses since the Great Depression, it’s never been harder to make a buck. Businesses trying to gain whatever competitive edge they... [Read more]

Elizabeth Victor says, “The Internet has gone visual. With the world moving at the speed of a tweet, getting your message out there can be tough—especially if you’re only using words. Studies show that our brains are more efficient at processing images than words. Some 75% of Americans have used emoji to communicate to others. Virtual... [Read more]

Emma Snider says, “The pen is mightier than the sword. Which is good, because you probably don’t want to threaten prospects into buying at sword-point. As the primary “weapons” to convert prospects into customers, words are incredibly important to salespeople. How sales reps deliver their messages and converse with contacts... [Read more]

Matt Bacak and Eric Graham are online marketers, and, more than that, they are list builders. The have built multiple lists of thousands of subscribers... [Read more]

Andrea Romano says, “Your 2015 New Year’s resolution: Start pinning early and often. A new year means a head start on all those projects, whether it’s a recipe you’ve been dying to try, finally planting that garden, or making the time to sit down for a fun DIY activity. It’s also a great time to try new things beyond the common... [Read more]

Monica Montesa says, “As a small business owner, you want to make sure you’re in the best position to attract new customers. One of the best ways to do so? By kickstarting a digital marketing plan. Online marketing is more than just signing up for Facebook and creating a website (although those are two important aspects of it!). It’s also a great... [Read more]

Maz Iqbal says, “As a thinker, I am struck by how rare original thinking is in the organisational world. As a thinker, I am struck by how little thinking – as in stopping and reflecting on that which is occurring and the pattern of this occurrence – occurs in organisations. As a thinker, I am struck by how little space exists within organisational... [Read more]

Derrick VanDyke is known to many of our readers. He is the creator of several software products and training products. His specialty is software. He is a PHP programmer, but he no longer does his own programming... [Read more]